Communications Midterm MC CHAPTER 9

is the audience's perception of whether the speaker is qualified to speak on a given topic. a. Identification b. Goodwill c. Connectivity d. Egocentrism e. Credibility

e. Credibility

Which of the following would you least likely find in a speech introduction? a. a preview statement b. a call to action c. a credibility statement d. a provocative quotation e. a startling statement

b. a call to action

According to your textbook, which of the following statements about speech conclusions is true? a. The conclusion should take up about 25 percent of a speech. b. Ending a speech abruptly is an excellent way to reinforce the speaker's central idea. c. The last sentence of a speech should usually offer to answer questions from the audience. d. All four methods of reinforcing the central idea can be combined in a single conclusion. e. It is usually best to let a conclusion grow out of the inspiration of the moment.

d. All four methods of reinforcing the central idea can be combined in a single conclusion.

If Cameron Diaz were to deliver a speech on international diplomacy, her main task in the introduction would be to a. reveal the topic of her speech. b. gain attention and interest. c. preview the body of her speech. d. establish her credibility on the topic. e. state the importance of her topic.

d. establish her credibility on the topic.

Which of the following would you most likely find in a speech conclusion? a. a causal argument b. an extended example c. a provocative quotation d. a rhetorical question e. an internal preview

c. a provocative quotation

Even when you use other interest-arousing lures in a speech introduction, you should always a. startle the audience. b. use a rhetorical question. c. relate the topic to the audience. d. tell an interesting story. e. present striking statistics.

c. relate the topic to the audience.

According to your textbook, when a speaker concludes a speech by fading out on an emotional note she or he is using a ending. a. descending b. crescendo c. cascade d. dissolve e. reflective

d. dissolve

Referring back to your introduction in the conclusion of your speech is recommended as a way to a. secure the audience's attention. b. reinforce your credibility as a speaker. c. move the audience to action. d. give the speech psychological unity. e. develop a dissolve ending.

d. give the speech psychological unity.

Which objective of a good speech introduction is fulfilled by the following statement? Today we will explore the three most important forms of intellectual property protection—copyrights, trademarks, and patents. a. preview the body b. establish the speaker's goodwill c. state the importance of the topic d. summarize the introduction e. relate to the audience

a. preview the body

Which of the following is recommended in your textbook as a way to reinforce the central idea in a speech conclusion? a. speed up your rate of delivery b. refer back to the introduction c. ask for questions from the audience d. all of the above e. b and c only

b. refer back to the introduction

Which of the following is a basic objective of a speech introduction? a. reinforce the central idea b. preview the main points c. gain the attention of the audience d. all of the above e. b and c only

e. b and c only

Which of the following would you least likely find in a speech conclusion? a. a credibility statement b. a provocative quotation c. a call to action d. a reference to the introduction e. a summary of the main points

a. a credibility statement

Rachel began her speech as follows: I want all of you to think about your day. What did you eat? How active were you? How late will it be before you get to bed? These are the kinds of questions I would like to talk about this evening. What method(s) for gaining attention and interest did Rachel use? a. questioning the audience b. stating the importance of the topic c. relating the topic to the audience d. all of the above e. a and c only

e. a and c only

When you advocate a highly unpopular position, it is particularly important to in the introduction of your speech. a. tell a story b. define unclear terms c. have a concise preview statement d. state the importance of the topic e. establish goodwill toward the audience

e. establish goodwill toward the audience

According to your textbook, the following passage from a speech introduction is an example of a(n) . In order for you to understand why the mariachi are significant to Hispanic culture, I will give you a brief overview of the history of the mariachi, their style of dress, and the ways they are used in entertainment today. a. preview statement b. credibility statement c. transition statement d. attention statement e. summary statement

a. preview statement

A(n) is most appropriate in the conclusion of a persuasive speech. a. appeal to action b. lengthy quotation c. internal summary d. extended example e. definition

a. appeal to action

According to your textbook, when you are in a formal speaking situation the most effective way of gaining the initial attention of your audience after you walk to the lectern is a. asking someone to lower the lights. b. beginning to speak loudly and clearly. c. rapping your hand lightly on the lectern until everyone is quiet. d. looking directly at the audience without saying a word. e. asking everyone to be quiet and pay attention.

d. looking directly at the audience without saying a word.

What does your textbook say about preparing effective speech introductions? a. The best introduction is likely to be the one that comes to mind first. b. A lengthy quotation can gain attention and help build credibility. c. Determine the exact wording of the introduction before preparing the body. d. Plan to deliver the introduction impromptu so it will be spontaneous. e. Make your introduction no more than 10 to 20 percent of the entire speech.

e. Make your introduction no more than 10 to 20 percent of the entire speech.

When you need to make sure an audience has the information necessary to understand the body of your speech, your preview statement in the introduction might include a a. definition. b. credibility statement. c. statistical reference. d. all of the above. e. a and c only.

a. definition.

Which of the following would you be most likely to find in a speech introduction? a. a visual aid b. a preview statement c. an internal summary d. a research citation e. a quotation

b. a preview statement

Which of the following would you most likely find in a speech conclusion? a. a personal story b. a reference to the introduction c. an internal preview d. a credibility statement e. a visual aid

b. a reference to the introduction

According to your textbook, a speaker who attempts to establish goodwill in the introduction of a speech is aiming to convince the audience that she or he a. will not talk for a long time. b. has the best interests of the audience in mind. c. is willing to take questions at the end of the speech. d. will avoid using illogical arguments. e. is qualified to speak on the topic.

b. has the best interests of the audience in mind.

All of the following are basic objectives of a speech introduction except a. establish credibility and goodwill. b. support your main points. c. reveal the topic of the speech. d. preview the body of the speech. e. get the audience's attention and interest.

b. support your main points.

When preparing a speech introduction, you should usually a. practice the introduction no more than two or three times. b. make sure the introduction takes up 25 percent of the speech. c. complete the introduction after the body of the speech. d. stick with the first introduction that comes to mind. e. use humor to gain the audience's attention and interest.

c. complete the introduction after the body of the speech.

Which of the following would you most likely find in a speech conclusion? a. a preview statement b. an announcement of the topic c. a lengthy quotation d. a reference to the introduction e. a statement of goodwill

d. a reference to the introduction

Which of the following would you most likely find in a speech introduction? a. a transition b. an internal summary c. a lengthy quotation d. a startling statement e. a causal argument

d. a startling statement

According to your textbook, the best time to work out the exact wording of a speech introduction is a. while you are researching the speech. b. as you rise to deliver a persuasive speech. c. at the same time you formulate the specific purpose. d. after you prepare the body of the speech. e. before you finish phrasing the central idea.

d. after you prepare the body of the speech.

When preparing a speech introduction, you should usually a. preview the main points to be discussed in the body. b. gain the attention and interest of your audience. c. establish your credibility on the speech topic. d. all of the above. e. a and b only.

d. all of the above.

In her persuasive speech, Josina concluded with the following statement: So the next time you see flyers around campus announcing a blood drive, decide that this will be your moment to get involved—to do something worthwhile, to take a step that may help save someone's life. What method of concluding her speech did Josina use? a. extended example b. internal summary c. reference to the introduction d. appeal to action e. causal reasoning

d. appeal to action

In the introduction of his speech on the Special Olympics, Mason mentioned that he had attended the events last year to cheer on a family friend who was competing in some races. Sharing this information with the audience helped Mason achieve which goal of a speech introduction? a. relating to the audience b. generating emotional appeal c. stating the importance of the topic d. establishing credibility e. previewing the body

d. establishing credibility

Dale started his speech on financial planning with a story about his cousin Mike's bankruptcy hearing. In the conclusion, Dale gave an update on Mike's current financial condition. According to your textbook, referring to the introduction in the conclusion is a way to a. secure the audience's attention. b. reinforce your credibility as a speaker. c. move the audience to action. d. give the speech psychological unity. e. develop a dissolve ending.

d. give the speech psychological unity.

In the introduction to his speech on the art of digital photography, Seung mentioned that he works part-time at a camera shop and has had some of his pictures printed in the newspaper. By sharing this information with his audience, Seung was seeking to accomplish which goal of a speech introduction? a. gain attention b. preview the speech c. reveal the topic d. relate to the audience e. establish credibility

e. establish credibility

According to your textbook, the following passage from a speech introduction is an example of a(n) . Today I would like to share what I have learned about attention deficit disorder by first discussing its effects on people and then looking at the treatments that can be used to help people who suffer from this condition. a. opening statement b. attention statement c. preview statement d. credibility statement e. transition statement

c. preview statement

Tobias began his informative speech by saying: You hear a noise under the hood of your car, so you pull over to the side of the road. Your engine goes dead; you try to start the car, but it just sits there. Then you see a lot of black smoke. What's happened? Why won't your car go anywhere? What method for gaining attention and interest did Tobias use? a. establishing goodwill with the audience b. arousing the curiosity of the audience c. stating the importance of the topic d. presenting a startling statement e. establishing his credibility as a speaker

b. arousing the curiosity of the audience

In the introduction of her speech on bike paths, Shannon mentioned her involvement with a local cycling club and her work on a grant requesting state funding for a local bike trail. By sharing this information with her audience, Shannon was seeking to accomplish which goal of a speech introduction? a. gain attention b. establish credibility c. preview the body of the speech d. relate to the audience e. reveal the topic

b. establish credibility

When preparing an introduction for a speech to a hostile audience, you should be especially careful to a. preview the body of the speech. b. establish credibility and goodwill. c. state the importance of the topic. d. use statistics in the introduction. e. arouse the curiosity of the audience.

b. establish credibility and goodwill.

As your textbook explains, when preparing a speech introduction, you should usually a. practice the introduction no more than one or two times. b. make the introduction about 10 to 20 percent of the entire speech. c. plan to begin speaking immediately so the audience will quiet down. d. all of the above. e. b and c only.

b. make the introduction about 10 to 20 percent of the entire speech.

The conclusion of a speech is an appropriate time to a. add supporting materials you could not work into the body. b. reinforce your listeners' commitment to the central idea. c. apologize for any mistakes you made during the speech. d. all of the above. e. b and c only.

b. reinforce your listeners' commitment to the central idea.

Jason began the introduction of his informative speech with these words: How many of you just can't wait until spring break? How many of you plan to hit the road about a minute after your last class lets out? How many of you are looking forward to having a great time? Which objective of a speech introduction were these words designed to fulfill? a. reveal the topic of the speech b. indicate the importance of the topic c. gain the attention of the audience d. enhance the credibility of the speaker e. preview the main points of the speech

c. gain the attention of the audience

Which of the following would you expect to find in a well-constructed speech introduction? a. a statement establishing the speaker's credibility b. a statement gaining the audience's attention c. a statement previewing the main points of the speech d. all of the above e. a and b only

d. all of the above

The following passage from a speech introduction is an example of . After attending a seminar on currency security, I became fascinated by the technology developed by the Treasury Department to prevent the counterfeiting of paper money. I learned more about the subject by reading information from the Treasury Department, as well as by interviewing Donna Marshall, a security expert at Bank of America. a. revealing the topic b. previewing the body c. stating the importance of the topic d. establishing the speaker's credibility e. relating to the audience

d. establishing the speaker's credibility

What does your textbook say about preparing an effective speech conclusion? a. Make your conclusion about 5 to 10 percent of the entire speech. b. Work especially hard on establishing your credibility in the conclusion. c. Keep an eye out for concluding materials as you research the speech. d. all of the above e. a and c only

e. a and c only

Which of the following would you most likely find in a speech conclusion? a. a preview statement b. an announcement of the topic c. a gesture of goodwill d. a credibility statement e. a restatement of the central idea

e. a restatement of the central idea

Which of the following would you least likely find in a speech introduction? a. a preview statement b. an announcement of the topic c. a brief quotation d. a credibility statement e. an internal summary

e. an internal summary

If a real estate developer were speaking to a group of citizens opposed to the creation of a shopping center in their neighborhood, the most important objective of her or his introduction would probably be to a. gain the attention of the audience. b. reveal the topic of the speech. c. relate the topic to the audience. d. state the importance of the topic. e. create goodwill with the audience.

e. create goodwill with the audience.

If you were giving an informative speech to your classmates on the subject of photokinesis, you would probably include a in your introduction. a. quotation b. startling statement c. rhetorical question d. story e. definition

e. definition

According to your textbook, the following passage from a speech introduction is an example of a(n) . I became interested in canine companions two years ago when my older sister, who was paralyzed in a car accident, received a canine companion named Lucky. Since then I have learned more about the subject by watching Lucky, by talking with my sister, and by reading a number of articles and pamphlets. a. preview statement b. narrative statement c. credibility statement d. attention statement e. thesis statement

c. credibility statement

The conclusion of Martin Luther King's "I Have a Dream" speech is an example of a a. dissolve ending. b. connective ending. c. crescendo ending. d. cascade ending. e. diminutive ending.

c. crescendo ending.

Which of the following does your textbook mention as a means of reinforcing the central idea in the conclusion of a speech? a. end with a quotation b. end with a visual aid c. end with thanking the audience d. all of the above e. a and c only

a. end with a quotation

If Will Smith were to deliver a speech about the future of medical care in the United States, his main task in the introduction of his speech would probably be to a. establish credibility. b. reveal the topic. c. gain attention. d. preview the body. e. define key terms.

a. establish credibility.

According to your textbook, is the audience's perception of whether a speaker has the best interests of the audience in mind. a. goodwill b. receptiveness c. identification d. connectedness e. egocentrism

a. goodwill

According to your textbook, the following passage from a speech introduction is an example of a(n) . In my speech today, I will show you the serious health dangers posed by the flu, and I will urge each of you to get a flu shot every year without fail. a. preview statement b. transition statement c. credibility statement d. attention statement e. summary statement

a. preview statement

What does your textbook say about preparing effective speech conclusions? a. Be sure to reinforce your credibility before ending the speech. b. The best conclusion is likely to be the one that comes to mind first. c. Leave most of the conclusion to chance so it will sound natural. d. Make your conclusion about 5 to 10 percent of the entire speech. e. Use an extended example in the conclusion for emotional appeal.

d. Make your conclusion about 5 to 10 percent of the entire speech.

The best time to work out the exact wording of a speech introduction is a. shortly after you determine the central idea. b. before you work out the conclusion. c. when you prepare your speaking outline. d. after you prepare the body of the speech. e. as you rise to deliver an extemporaneous speech.

d. after you prepare the body of the speech.

Which of the following is recommended in your textbook as a way to reinforce the central idea in a speech conclusion? a. end with a quotation b. make a dramatic statement c. refer to the introduction d. all of the above e. a and b only

d. all of the above

When preparing a speech introduction, you should usually a. reveal the topic of the speech. b. support the central idea with evidence. c. preview the main points of the speech. d. all of the above. e. a and c only.

e. a and c only.

When used in a speech introduction, telling a story, asking a question, making a startling statement, and arousing curiosity are all methods of a. previewing the body of the speech. b. enhancing the speaker's credibility. c. establishing goodwill with the audience. d. revealing the topic of the speech. e. gaining the attention of the audience.

e. gaining the attention of the audience.

An appeal to action is most appropriate in the conclusion of a(n) speech. a. informative b. after-dinner c. acceptance d. commemorative e. persuasive

e. persuasive

According to your textbook, in addition to reinforcing the central idea, a speech conclusion should also a. secure the audience's attention. b. build your credibility as a speaker. c. reveal the topic of the speech. d. provide a clear preview statement. e. signal the end of the speech.

e. signal the end of the speech.

Which of the following would you most likely find in a speech introduction? a. a credibility statement b. a transition c. a causal argument d. an internal summary e. a call to action

a. a credibility statement

According to your textbook, a(n) ending is a conclusion that builds force until reaching a peak of power and intensity. a. crescendo b. cascade c. dissolve d. reflective e. ascending

a. crescendo

According to your textbook, which of the following is one of the four major objectives of a speech introduction? a. reveal the topic b. identify the audience c. reinforce the central idea d. all of the above e. a and c only

a. reveal the topic

Paul began his speech as follows: They called Lou Gehrig the iron horse. This tireless worker played an astounding 2,130 consecutive baseball games even though he suffered 17 hand fractures during those years. This would be like one of us never missing a day of school for over 13 years. Can you imagine completing kindergarten through your senior year with perfect attendance? Never taking a sick day, never a college visit day, or even senior skip day. And, to match Gehrig, you would also have to end your school career with an A average. What method for gaining attention and interest did Paul use? a. revealing the general purpose b. relating the topic to the audience c. previewing the body of the speech d. stating the importance of the topic e. summarizing the central idea

b. relating the topic to the audience

Which of the following would you least likely find in a speech conclusion? a. dramatic statement b. summary of the main points c. a statement to arouse curiosity d. a reference to the introduction e. a brief quotation

c. a statement to arouse curiosity

Creating goodwill is especially important in the introduction of a(n) speech. a. commemorative b. acceptance c. persuasive d. after-dinner e. informative

c. persuasive