9 10 11 12
40) Which type of social network allows users to edit and contribute content posted to a particular site? A) A Wiki B) B Blog C) RSS D) Mashup
A) A Wiki
63) Social computing has allowed customers A) To be advocates and influencers. B) To continue to have to be passive with their interactions with companies C) To be forced to interact more often with customer service. D) To be restricted to only posting positive feedback about products.
A) To be advocates and influencers.
52) Social marketplaces act as online ______________ that harness the power of social networks for introducing, buying, and selling products and services. A) intermediaries B) shopping carts C) communities D) collaborative consumption E) mashup
A) intermediaries
11) Information silos were particularly efficient when business processes crossed functional boundaries in an organization.
Answer: False
14) Enterprise resource management is an enterprise-wide effort to acquire and retain customers.
Answer: False
15) Financial management, operations management, and human resource management are extended ERP modules.
Answer: False
18) Exception reports show a greater level of detail than is included in routine reports.
Answer: False
19) Key-indicator reports shows data at a greater level of detail.
Answer: False
20) Drill down reports are produced at scheduled intervals.
Answer: False
21) An organization has to own all of the information systems it used.
Answer: False
4) When you make a purchase online, that transaction is an example of batch processing.
Answer: False
5) Functional information systems support the entire enterprise or major portions of it.
Answer: False
7) The POM function within an organization monitors the customer sales activity.
Answer: False
10) Historically, the functional area information systems were developed independently of one another.
Answer: True
12) Business processes may be located within one functional area or may span multiple functional areas.
Answer: True
13) Best practices are the most successful solutions or problem-solving methods for achieving a business objective.
Answer: True
16) When ERP systems are not appropriate in an organization, then that organization can use an enterprise application integration system.
Answer: True
17) Organizations that use ERP systems are more agile and adaptive.
Answer: True
2) The data processed by transaction processing systems provide the inputs for other organizational information systems.
Answer: True
22) USA Cycling needed an on-demand inventory and warehouse management system that allows suppliers in different locations to manage inventory in a single system.
Answer: True
3) In general, organizations try to automate data entry as much as possible.
Answer: True
6) The information systems for Accounting and Finance could contain control and auditing process.
Answer: True
8) An example of a transaction in a HRIS application is adding a new employee.
Answer: True
9) Information systems can be function-specific.
Answer: True
48) Which of the following is not an example of social shopping? A) Group shopping B) Going to Amazon.com to buy a book C) Shopping communities and clubs D) Social marketplaces E) Peer-to-peer shopping models
B) Going to Amazon.com to buy a book
47) Which of the following is true about social commerce? A) Social commerce only benefits customers. B) Social commerce only benefits businesses. C) Businesses can easily learn about customers' experiences. D) Social commerce is only concerned with the selling process. E) New products are never tested via social commerce.
C) Businesses can easily learn about customers' experiences.
62) Which of the following is true about the impact of social computing on customer service? A) It's harder for customers to be heard by a company. B) Businesses can take their time responding to social media posts. C) Customers themselves can be used to reduce problems. D) Businesses will only get negative comments on social media posts.
C) Customers themselves can be used to reduce problems.
41) A business that wants to create a forum allowing employees to interact with coworkers would benefit from utilizing__________. A) RSS B) Mashups C) Enterprise Social Networks D) Microblogs
C) Enterprise Social Networks
51) Ratings, reviews, and recommendations A) Are always provided by businesses on their Web site. B) Are posted by experts. C) Are posted without compensation. D) Are an aspect of social shopping. E) Are not beneficial to the business
D) Are an aspect of social shopping.
45) Which of the following is not an example of social commerce? A) Wendy offers gift cards to online users for funniest response to various challenges. B) Pepsi Co. sends live notifications to customers when they are close to a store that sells their products. C) Disney allows people to book tickets on Facebook without leaving the site. D) Best Buy has a Web site which can be used to purchase products for pick up in a store. E) Zappo's uses Twitter to send customers coupons when they mention a Zappo's product.
D) Best Buy has a Web site which can be used to purchase products for pick up in a store.
59) Using social computing tools to do market research A) Is only done by consumers B) Is only done by businesses C) Is expensive D) Can foster closer customer relationships E) Uses only data provided to the business.
D) Can foster closer customer relationships
57) All of the following are used to provide online market research except A) Reviews B) Recommendations C) Voting D) Emails E) Blogs
D) Emails
65) HR departments use social computing applications to assist them in which of the following activities: A) Recruiting B) Training C) Regrouping teams D) Managing downsizing E) All of the above
E) All of the above
46) Which of the following is a risk of social computing? A) The content posted will not be found with a search engine. B) Employees will be willing to participate. C) Employees will maintain company privacy. D) Ignoring negative posts is easy to do. E) Consumer-generated content is not edited or filtered
E) Consumer-generated content is not edited or filtered
55) Which of the following tools are not used by marketing professionals to compile market research? A) Blogs B) Wikis C) Online forums D) Social networking sites E) RSS
E) RSS
11) When using social commerce, the user has to leave the social network page in order to purchase a product.
False
12) Businesses do not use social commerce for new products.
False
13) Generating revenue from social networking sites is easy to do.
False
15) Craigslist is an example of a shopping community.
False
33) Which of the following statements concerning blogging is false? a) Anyone can blog. b) A reader can believe all of the details in a blog. c) A company can maintain an internal blog site. d) Blogging can be used in marketing. e) Tweets are replacing blogging.
b) A reader can believe all of the details in a blog.
35) The comments of consumers in the blogosphere concerning a company's products are called ____________________. a) Free advertising b) Consumer-generated media. c) Consumer-generated PR d) Rumors e) Reliable feedback
b) Consumer-generated media.
26) Which of the following is false? a) Corporate data is supplied by Transaction processing systems. b) Information systems are only used by large organizations. c) Reports from information systems are used in all levels of the organization. d) Data from TPS systems feeds ERP systems. e) Information systems within an organization support internal and external processes.
b) Information systems are only used by large organizations.
29) With Web 1.0 sites, users _________________, whereas with Web 2.0 sites, users _________________. a) Use HTML, use CCS b) Passively receive information, participate with the site. c) Use wired connections, use wireless connections. d) Have to know the address of the site, can use search engines to find a site e) Did not have to login to find information, have to login in to find information.
b) Passively receive information, participate with the site.
43) Which of the following is an advantage of social commerce over traditional e-commerce? a) Loyalty b) The ability to predict buying habits based on real-time data c) Processing speed d) Crowdsourcing e) Reduced expenses
b) The ability to predict buying habits based on real-time data
70) Refer to IT's About Business 9.5 - Buying a Vehicle Takes Work: Cars.com integrates different types of data from different sources and presents it to customers. Which of the following is false about its Web 2.0 efforts? a) Cars.com earns revenue from online classified ads. b) Users need to join Cars.com in order to obtain pricing quotes from dealerships. c) Their site offers user-generated content from customers. d) The company has mobile apps. e) Cars.com uses Facebook and Twitter to increase its visibility.
b) Users need to join Cars.com in order to obtain pricing quotes from dealerships.
44) Which of the following is a true statement about the impact of social computing on a business? a) There is a high cost to using viral marketing b) It is difficult to gain information about customers c) A small minority of individuals contribute the majority of feedback and can provide skewed data d) Social computing does not allow for rapid feedback from customers.
c) A small minority of individuals contribute the majority of feedback and can provide skewed data
39) LinkedIn is a _______________________ social networking site that makes money from advertising and services. a) Training b) College c) Business-oriented d) Video-upload e) Blogging
c) Business-oriented
74) Refer to Closing Case - Can Anyone Succeed with Local, Online Advertising? The main challenge for Yelp's profitability is a) Lack of customer participation b) Lack of paying clients c) Competition from Google and Facebook d) (a) and (b) only
c) Competition from Google and Facebook
67) Refer to IT's About Business 9.1 - Tiger Tans and Gifts: Lisa Kelling is able to use her business's Facebook page to do the following: a) Create an online presence for her business b) Provide information (e.g., location and times) about her business c) Let customers place orders online d) Post pictures of new product designs
c) Let customers place orders online
36) The reliability of the content in Wikipedia, the online encyclopedia, is questionable because a) All of the administrators are volunteers. b) No author has to identify himself or herself. c) The content is updated all the time. d) It is difficult to test the authenticity of the content due to the fact that anyone can contribute content. e) All of the above are reasons why the content is questionable.
d) It is difficult to test the authenticity of the content due to the fact that anyone can contribute content.
25) Which of the following is true? a) Transactions are only critical to the area they occur in. b) Transactions can only involve one database. c) Transactions can only involve one computer. d) The actual processing of a Transaction has to be standard. e) Transactions generate a small volume of data.
d) The actual processing of a Transaction has to be standard.
38) Which of the following is not a social networking site? a) Facebook b) YouTube c) Flickr d) Wikipedia e) LinkedIn
d) Wikipedia
30) You sign up for an RSS feed from CNN.com. Which of the following would you expect to happen? a) When you sign up, you will need to download print templates. b) You won't be able to search RSS content. c) You will be able to choose only one topic area. d) You will be notified of updates in the content areas you selected. e) You will get content sent to you via e-mail.
d) You will be notified of updates in the content areas you selected.
31) Which of the following is not an example of Web 2.0 applications? a) Blogs b) Wikis c) Netcasting d) Crowdsourcing e) AJAX
e) AJAX
37) A Web site that combines content from other Web sites to form new content is called a(n) ______. a) Social network b) Aggregator c) Blog d) E-commerce site e) Mashup
e) Mashup
42) Building relationships, anticipating needs, and providing special deals for the community's members is a function of which category of Web 2.0 applications? a) Social networking b) Aggregators c) Blogs d) Crowdsourcing e) Social commerce
e) Social commerce
1) The functional area information systems are the most fundamental information systems in the organization.
Answer: False
24) A company that implements an ERP system must reworking their business processes to meet the procedures established by their ERP systems to gain significant benefits.
Answer: True
53) Which of the following is a type of collaborative consumption? A) Buying a new book from Amazon B) Craigslist C) Renting a car from Hertz or Avis D) Buying a e-textbook from your bookstore
B) Craigslist
54) Which of the following social shopping methods contributes to environmental sustainability? A) Group shopping B) Peer-to-peer shopping C) Shopping clubs D) Social marketplaces
B) Peer-to-peer shopping
61) The monitoring, collection, and analysis of socially generated data, and the resultant strategic decisions are combined in a process known as_________. A) social commerce B) social intelligence C) social capital D) social networking
B) social intelligence
60) Conversational marketing can take place in which of the following forums? A) Blogs B) Wikis C) Online forums D) Social networking sites E) All of the above
E) All of the above
10) For purposes of efficiency, customer data are best stored in the functional areas of the organization.
False
11) Targeted marketing is a good example of the discovery of previously unknown or hidden patterns.
False
12) Decision-support systems support only lower- and middle-level managers.
False
16) Executive dashboards provide support primarily to analytical, quantitative types of decisions.
False
16) Open-source CRM software doesn't have as many features or functions as other DRM software.
False
17) KPI stands for key process information.
False
18) Corporate performance management (CPM) is involved with monitoring and managing an organization's performance according to its budget.
False
18) Supply chain visibility is the time between the receipt of incoming goods and the dispatch of finished, outbound products.
False
19) Ads cannot appear as YouTube videos.
False
2) Web 2.0 sites are primarily online places to visit.
False
20) Communication marketing is using social media sites to get feedback.
False
20) Packaging and assembly take place in the downstream portion of the supply chain.
False
21) There are typically four flows in the supply chain: materials, information, returns, and financial.
False
22) People making online posts know that they are providing market research data.
False
23) Social computing increases the need for customer service.
False
23) The pull model is make-to-stock.
False
25) Human Resources departments only use social computing for external tasks.
False
26) A major source of supply chain uncertainty is the supply forecast.
False
27) Recruiters only use social computing to find people who are unemployed.
False
28) Horizontal integration is a business strategy in which a company buys its suppliers.
False
28) Social computing sites are not utilized by passive job seekers.
False
29) Just-in-time inventory systems try to maximize inventories to protect against uncertainties along the supply chain.
False
3) A tag is the way a developer describes a piece of information.
False
30) Internet protocol data interchange is a communication standard that enables business partners to electronically exchange routine documents.
False
4) CRM systems focus on marketing to masses of people.
False
4) Geo-tagging refers to tagging information on tour sites.
False
4) In the choice phase of the decision-making process, managers construct a model that simplifies the problem.
False
5) A wiki is a collection of blogs.
False
5) CRM means that a company should interact with its customers as a group.
False
5) In the implementation phase of the decision-making process, managers set criteria for the evaluation of alternative potential solutions.
False
69) Refer to IT's About Business 9.4: Twitter can only be used to get across messages for your own organization /product?
False
7) One can trust the content of blogs.
False
9) Transactional CRM systems provide interactive communication with the customer throughout the organization.
False
9) Unstructured decisions require a combination of standard solution procedures and individual judgment.
False
9) You must be a Web site developer in order to create a mashup.
False
A manager's primary function is strategic planning.
False
ERP systems cannot manage cross departmental processes.
False
European railways improved its efficiencies by using SAP, which is a customer relationship management system.
False
The ____________ process originates in the sales department and ends in the accounting department.
Fulfillment
The ______________ process originates in the warehouse and end in the accounting department.
Procurement
In addition to cost savings and in labor and time, the new IS added a level of reliability and quick access to information that employees had not even realized they needed.
True
Nutricia's CRM system is an example of a customer facing application.
True
Properly designed CRM systems provide a single, enterprise wide view of each customer.
True
49) Groupon is an example of ________________ A) Shopping communities and clubs B) Social marketplace C) Group shopping D) Peer-to-peer shopping E) Collaborative consumption
C) Group shopping
58) Which of the following is false about social advertising? A) Social network sites have turned to advertising as a way to make revenue. B) Viral marketing is effective with social netwoirking C) Social advertising removes peer pressure from the buying decision. D) Social advertisements are placed in paid-for media space by companies. E) Social apps support social interactions and are managed by a company to promote its brand.
C) Social advertising removes peer pressure from the buying decision.
56) The monitoring, collection, and analysis of socially generated data is called A) Social networking B) Social commerce C) Social intelligence D) Social advertising E) Social capital
C) Social intelligence
84) The FedEx extranet that allows customers to track the status of a package is an example of which type of extranet? a) a company and its dealers, customers, and/or suppliers b) an industry's extranet c) joint venture d) B2B exchange e) B2C exchange
a) a company and its dealers, customers, and/or suppliers
82) The primary goal of extranets is to do which of the following? a) foster collaboration between and among business partners b) to provide security for corporate intranets c) to provide effective communications inside corporate intranets d) to enable corporate employees to view inventory information for their companies e) to enable business partners to better plan mergers and acquisitions
a) foster collaboration between and among business partners
25) Success in the _____ phase of the decision-making process results in resolving the original problem, and failure leads to a return to previous phases. a) implementation b) choice c) design d) intelligence e) consideration
a) implementation
57) Potential problems with on-demand CRM include all of the following except: a) increases costs for the organization b) vendor could prove unreliable c) difficult to modify hosted software d) may be difficult to integrate hosted software with existing software in the organization e) giving strategic data to a vendor is risky
a) increases costs for the organization
57) Geocoding involves: a) integrating maps with spatially oriented databases and other databases b) encrypting spatial information c) accessing geographical information d) integrating organizational transactions with spatially oriented databases e) programming spatially oriented databases
a) integrating maps with spatially oriented databases and other databases
21) Being a figurehead and leader is part of the _____ managerial role. a) interpersonal b) entrepreneurial c) informational d) decisional e) confrontational
a) interpersonal
60) To effectively manage by exception (i.e., use exception reports), the company must first create: a) performance standards b) best practices c) user information requirements d) a database e) employee evaluation guides
a) performance standards
31) Crediting interest to your savings account at your bank once a month, it is called a: a) process b) function c) calculation d) Transaction e) decision
a) process
35) Which of the following is an important enabler of CRM? a) recognizing that there are many customer touch points b) recognizing the necessity of treating all customers the same c) recognizing the need for sophisticated CRM information systems d) recognizing the need for sophisticated customer databases e) recognizing the need for a data warehouse
a) recognizing that there are many customer touch points
68) Returned products, recycled products, and disposal of materials or products are called: a) reverse flows b) returns c) material flows d) information flows e) financial flows
a) reverse flows
34) Which of the following is not a characteristic of a transaction processing system? a) small amounts of data are processed b) sources of data are mainly internal c) low computation complexity d) high level of accuracy, data integrity, and security e) high level of detail
a) small amounts of data are processed
30) The type of decision that can be made by following a definite procedure is called a(n) ______ decision. a) structured b) unstructured c) undocumented d) semistructured e) procedural
a) structured
48) You are in the market for a small economy car. The salesperson has you drive the economy car, and then hands you the keys to a mid-size car of the same brand for you to drive. The salesperson is engaged in: a) up-selling b) cross-selling c) bundling d) customer relationship management e) customer intimacy
a) up-selling
61) _____ is the time between the receipt of incoming goods and the dispatch of finished, outbound products. a) Inventory turnover b) Inventory velocity c) Inventory speed d) Inventory time e) Inventory production
b) Inventory velocity
66) Refer to IT's About Business 9.1 - Tiger Tans and Gifts: Which of the following is true about Lisa's use of Facebook to grow her business? a) Lisa had to build her own Web site b) Lisa does not do online selling via Facebook. c) Lisa only posts on her page when she has a new product. d) Lisa is using crowdsourcing to get new product designs.
b) Lisa does not do online selling via Facebook.
40) _____ is the acquisition and efficient use of resources in accomplishing organizational goals. a) Operational control b) Management control c) Strategic planning d) Expertise e) Wisdom
b) Management control
34) Which of the following is not a characteristic of unstructured decisions? a) They are complex. b) They typically are fuzzy and unclear. c) Standard solutions exist. d) Human intuition is involved. e) The first three phases of the decision-making process occur in no particular sequence.
c) Standard solutions exist.
52) Which capability of digital dashboards enables users to obtain the latest data available on key performance indicators or some other metric, ideally in real time? a) Drill-down b) Key performance indicators c) Status access d) Trend analysis e) Exception reporting
c) Status access
40) Which of the following is false? a) Inventory management determines how much inventory to order. b) Large companies allow their vendors to manage their inventory. c) The POM function within an organization monitors sales. d) Quality control used by manufacturing units uses metrics. e) Computer systems are used to integrate all aspects of product design.
c) The POM function within an organization monitors sales.
33) Data that have been processed by the organization's _____ are inputs into the organization's database. a) office automation systems b) functional area information systems c) Transaction processing systems d) decision support systems e) digital dashboards
c) Transaction processing systems
37) The complete data on a customer is called: a) a profile b) a record c) a 360-degree view d) a file e) a consolidated customer map
c) a 360-degree view
68) Refer to IT's About Business 9.3 - Pinterest: Pinterest is: a) a site that allows users to explore through information shared by friends. b) in direct competition with Facebook. c) a shareable online bulletin board. d) making money
c) a shareable online bulletin board.
75) The _____ is erratic shifts in orders up and down the supply chain. a) demand forecast effect b) supply forecast effect c) bullwhip effect d) inventory effect e) customer coordination effect
c) bullwhip effect
47) AT&T sells telephone services that include local and long-distance service, voice mail service, caller ID, and digital subscriber line access to the Internet. This is a form of: a) up-selling b) cross-selling c) bundling d) customer relationship management e) customer intimacy
c) bundling
43) Searching for valuable business information in a database, data warehouse, or data mart is referred to as _____. a) structured queries b) database queries c) data mining d) query by example e) expert system queries
c) data mining
24) In the _____ phase of the decision-making process, managers construct a model that simplifies the problem. a) implementation b) choice c) design d) intelligence e) consideration
c) design
55) The management cockpit best exemplifies which type of system? a) decision support system b) expert system c) digital dashboard d) functional area information system e) group decision support system
c) digital dashboard
66) Distribution or dispersal takes place in which segment of the supply chain? a) upstream b) internal c) downstream d) external e) none of these
c) downstream
58) The benefits of open-source CRM include all of the following except: a) it is easy to customize b) it is favorably priced c) it has more functionality than in-house CRM systems d) updates and error fixes occur rapidly e) it has extensive support information available
c) it has more functionality than in-house CRM systems
81) Which of the following is not a limitation of EDI? a) it is inflexible b) business processes may have to be restructured c) it is expensive, but ongoing operating costs are low d) multiple EDI standards exist e) it is difficult to make quick changes
c) it is expensive, but ongoing operating costs are low
54) _____ systems study customer behavior and perceptions to provide business intelligence. a) CRM b) Collaborative CRM c) Operational CRM d) Analytical CRM e) Transactional CRM
d) Analytical CRM
42) Enterprise resource planning systems take a(n) _____ view of the overall organization. a) User's b) Management c) Functional d) Business process e) Transactional
d) Business process
54) Which of the following is true? a) Implementing an ERP system will maintain a competitive advantage. b) Implementing an ERP system will allow a company to operate faster than their competition. c) The IT costs of an ERP implementation goes down over time. d) Customizing an ERP system is permitted. e) The benefits of an ERP implementation go down over time.
d) Customizing an ERP system is permitted.
80) Greg is mowing lawns in the neighborhood for the summer. Which of the following is not an example of a transaction he has in his business? a) Adding a new client to his list. b) Mowing a client's lawn c) Buying gas for his mower d) Driving to the client's house e) Getting paid by the client
d) Driving to the client's house
29) The most fundamental information systems in an organization are: a) office automation systems b) decision support systems c) functional area information systems d) Transaction processing systems e) business intelligence systems
d) Transaction processing systems
1) The use of BI is limited to large corporations.
False
10) Buying a book online at Amazon is an example of social commerce.
False
8) Tweets can be used as customer touch points.
True
8) Web 2.0 media sites allow people to share digital media.
True
1) Over time, the customer relationship with vendors has become more personal.
False
1) Web. 2.0 is a loose collection of information technologies and applications.
True
10) Management control is the acquisition and efficient use of resources in accomplishing organizational tasks.
True
11) Collaborative CRM systems provide interaction with customers throughout the entire organization.
True
12) Operational CRM systems support the front-office business processes which directly interact with customers.
True
13) Goal-seeking analysis attempts to find the value of the inputs necessary to achieve a desired level of output.
True
13) Sales force automation is a customer-facing application.
True
14) A group decision support system is an interactive, computer-based system that facilitates a group's efforts to find solutions to semistructured and unstructured problems.
True
14) If you have visited Amazon's Web site previously and then return, Amazon recommends other books that you might like. This is called cross-selling.
True
14) Word of mouth marketing can be achieved using social shopping.
True
15) An executive dashboard is very user friendly, supported by graphics, provides exception reporting and drill down, and provides information related to critical success factors.
True
15) Mobile CRM systems are targeting customers through their laptops.
True
16) Viral marketing is an example of social advertising
True
17) Modern organizations are concentrating on their core competencies and on becoming more flexible and agile.
True
17) Social ads are placed in paid-for media space on social networking Web sites.
True
18) Social apps are online apps that promote social interaction
True
19) Sourcing from external suppliers occurs in the upstream portion of the supply chain.
True
2) The ratio between organizational inputs and outputs is an indication of the organization's productivity.
True
2) Today, customers are becoming increasingly powerful.
True
21) Social networks are helping marketing professionals understand who their customers are.
True
22) The goal of SCM systems is to reduce friction along the supply chain.
True
24) Social computing empowers customers to act.
True
24) The push model begins with a forecast.
True
25) Whether forecasters overestimate or underestimate demand, the company still faces problems.
True
26) More and more organizations are using social media for training sessions.
True
27) The most common solution to supply chain problems is building inventories.
True
3) Modern information systems support all three managerial roles.
True
3) The real problem with interacting with customers over the Web is that the company does not have an opportunity to make a good first impression in person.
True
31) Electronic data interchange is a problem for small businesses.
True
32) The Internet-based extranet is much less costly than proprietary networks.
True
6) Companies monitor blogs for mention of their products.
True
6) Properly designed CRM systems provide a single, enterprisewide view of each customer.
True
6) The number of alternatives to be considered in decisions today is increasing.
True
7) In the past, customer data has been located all over the company, typically in the functional areas.
True
7) Structured decisions address routine, repetitive problems for which standard solutions exist.
True
8) Human intuition often plays a role in making unstructured decisions.
True
55) _____ reports contain special information not found in routine reports. a) Ad hoc b) Summary c) Drill-down d) Key-indicator e) Exception
a) Ad hoc
39) Which of the following statements is false? a) Data consolidation and 360-degree view mean the same thing. b) Data about customers in various functional areas was difficult to share. c) Collaborative CRM systems enable customers to provide direct feedback to the organization d) CRM systems use a data warehouse to make all customer data available to every unit of the business. e) Organizations can use blogs for customer input about their products and services.
a) Data consolidation and 360-degree view mean the same thing.
45) Credit card companies would most likely use which of the following to check for fraudulent credit card use? a) Data mining b) Expert systems c) Neural networks d) Multidimensional data analysis e) Structured query language
a) Data mining
39) _____ is the efficient and effective execution of specific tasks. a) Operational control b) Management control c) Strategic planning d) Expertise e) Wisdom
a) Operational control
50) Which of the following was not included in early ERP systems? a) Sales and Marketing b) Inventory Control c) Order Entry d) Distribution e) Raw materials management
a) Sales and Marketing
73) Refer to Opening Case #1 - Facebook Commerce: Which of the following is true about Facebook commerce? a) Shoppers can make purchases without leaving Facebook. b Only traditional retailers can have Facebook stores. c) Facebook credits can only be purchased through Facebook. d) Facebook charges businesses to set up a storefront.
a) Shoppers can make purchases without leaving Facebook.
31) ________ decisions are more common at lower organizational levels. a) Structured b) Unstructured c) Undocumented d) Semistructured e) Procedural
a) Structured
32) Rank-and-file employees tend to make more _________ decisions. a) Structured b) Unstructured c) Undocumented d) Semistructured e) Procedural
a) Structured
33) Calculating gross pay for hourly workers is an example of ________ decision making. a) Structured b) Unstructured c) Undocumented d) Semistructured e) Procedural
a) Structured
60) _____ is the ability for all organizations in a supply chain to access or view relevant data on purchased materials as these materials move through their suppliers' production processes and transportation networks to their receiving docks. a) Supply chain visibility b) Horizontal integration c) Vertical integration d) Supply chain intelligence e) Supply chain integration
a) Supply chain visibility
36) Which of the following is false? a) TPS need large computers to process the transactions. b) Business transactions can be processed when they occur. c) Business transactions can be processed after they occur. d) Data for transactions can be collected by sensors. e) A transaction is a business event.
a) TPS need large computers to process the transactions.
27) Which of the following is not a reason why managers need IT support? a) The number of alternatives is decreasing. b) Decisions must typically be made under time pressure. c) Decisions are becoming more complex. d) There is a growing need to access remote information sources. e) Decision makers are often based in different locations.
a) The number of alternatives is decreasing.
47) Which of the following is not a characteristic of DSSs? a) They support only lower- and middle-level managers. b) They are easy to use and construct. c) They can adapt to changing conditions. d) They usually utilize quantitative models. e) They support all phases of the decision-making process.
a) They support only lower- and middle-level managers.
52) Which of the following is false? a) Breaking down functional silos makes an organization more adaptive. b) An organization doesn't have to use the business processes coded into the ERP. c) ERP systems change an organization's business processes. d) ERP systems are time consuming to implement. e) ERP systems require functional areas to work together.
b) An organization doesn't have to use the business processes coded into the ERP.
55) _____ creates statistical models of customer behavior and the value of customer relationships over time. a) CRM b) Analytical CRM c) Operational CRM d) Collaborative CRM e) Transactional CRM
b) Analytical CRM
48) _____ are the most successful solutions or problem-solving methods for achieving a business objective. a) Business functions b) Best practices c) Optimal strategies d) Business processes e) Enterprise solutions
b) Best practices
50) _____ is a form of _____. a) Up-selling, re-selling b) Bundling, cross-selling c) Up-selling, bundling d) Cross-selling, re-selling e) Re-selling, additional selling
b) Bundling, cross-selling
51) A check-in kiosk at the airport would be what type of CRM application? a) Inbound telesales b) Customer touching c) Outbound telesales d) Sales e) Customer facing
b) Customer touching
41) Which of the following is false? a) ERP systems are an evolution of functional information systems. b) ERP systems look the same to users as functional information systems. c) ERP systems have much the same functionality as functional information systems. d) ERP systems produce the same reports as functional information systems. e) ERP systems use the same data as functional information systems.
b) ERP systems look the same to users as functional information systems.
39) Which of the following is not a process within an information system for Human Resource Management? a) Benefits administration b) Firing decisions c) Peer evaluations d) Recruitment e) Training
b) Firing decisions
44) Which of the following is false? a) Functional area information systems were usually developed independently. b) Functional area information systems easily communicate with each other. c) ERP systems are designed to integrate business processes. d) ERP systems use a common database. e) ERP systems integrate functional areas within an organization.
b) Functional area information systems easily communicate with each other.
56) _____ reports are produced at scheduled intervals. a) Ad hoc b) Routine c) Exception d) Detailed e) Key indicator
b) Routine
Which of the following is an advantage of social commerce over traditional e-commerce? a) Loyalty b) The ability to predict buying habits based on real-time data c) Processing speed d) Crowdsourcing e) Reduced expenses
b) The ability to predict buying habits based on real-time data
49) _____ is a sales strategy where the business person will provide to customers the opportunity to purchase higher-value related products. a) Bundling b) Up-selling c) Re-selling d) Additional selling e) Cross-selling
b) Up-selling
26) In the _____ phase of the decision-making process, managers test potential solutions "on paper." a) implementation b) choice c) design d) intelligence e) consideration
b) choice
53) Which of the following information systems are very user friendly, supported by graphics, and provide exception reporting and drill down? a) decision support systems b) digital dashboards c) functional area information systems d) group decision support systems e) expert systems
b) digital dashboards
58) Today, geographical information systems are being combined with _____ to form geospatial technologies. a) dashboards b) global positioning systems c) decision support systems d) expert systems e) neural networks
b) global positioning systems
27) Organizational transactions are typically _____ volume, _____, and therefore _____ to computerize. a) low, repetitive, difficult b) high, repetitive, easy c) high, different, difficult d) low, different, easy e) high, different, easy
b) high, repetitive, easy
64) Packaging, assembly, or manufacturing take place in which segment of the supply chain? a) upstream b) internal c) downstream d) external e) none of these
b) internal
80) Which of the following is not a benefit of EDI? a) data entry errors are minimized b) length of messages is longer c) messages are secured d) fosters collaborative relationships e) reduced cycle time
b) length of messages is longer
37) Which type of decision requires a combination of standard solution procedures and individual judgment? a) structured b) semistructured c) unstructured d) informational e) wisdom
b) semistructured
38) Which of the following is the most important enabler of the 360-degree view of the customer across an organization? a) the organization's database b) the organization's data warehouse c) the organization's CRM systems d) the organization's collaborative CRM systems e) the organization's analytical CRM systems
b) the organization's data warehouse
54) Digital dashboards provide all of the following capabilities except: a) drill-down b) transaction processing c) status access d) key performance indicators e) exception reporting
b) transaction processing
42) Computer support is least for which of the following problems? a) semistructured and strategic planning b) unstructured and strategic planning c) semistructured and management control d) unstructured and operational control e) structured and strategic planning
b) unstructured and strategic planning
41) _____ includes those areas where customers directly interact with the company. a) CRM b) Analytical CRM c) Customer-facing CRM d) Customer-touching CRM e) Transactional CRM
c) Customer-facing CRM
58) When the chief financial officer of a company wants a report on business units who have spent 10 percent more than their allotted budget, she would be requesting which type of report? a) Ad hoc b) Routine c) Exception d) Detailed e) Key indicator
c) Exception
59) _____ reports include only information that falls outside certain threshold standards. a) Ad hoc b) Routine c) Exception d) Detailed e) Key indicator
c) Exception
52) _____ are simple tools for answering repetitive customer questions. a) Personalized Web pages b) Customized products and services c) Frequently asked questions d) E-mail systems e) Automated response systems
c) Frequently asked questions
38) Which of the following is not a process within an information system for Accounting and Finance? a) Budgeting b) Managing Currencies c) Inventory management d) Auditing e) Expense management
c) Inventory management
53) Which of the following has not been identified as a reason for ERP implementation failure? a) Failure to include affected employees in planning b) The complexity of the planning c) Lack of documentation d) Insufficient training e) No change management processes
c) Lack of documentation
67) _____ are the physical products, raw materials, and supplies that flow along a supply chain. a) Reverse flows b) Reverse logistics c) Material flows d) Information flows e) Financial flows
c) Material flows
28) Business transactions that are processed as they occur is an example of a) batch processing b) source data automation c) OLTP d) TPS e) ESS
c) OLTP
40) _____ systems support the front-office business processes which directly interact with customers. a) CRM b) Collaborative CRM c) Operational CRM d) Analytical CRM e) Transactional CRM
c) Operational CRM
59) Trends that have led to the supply chain concept include all of the following except: a) modern organizations are focusing on their core competencies b) modern organizations are concentrating on becoming more agile and flexible c) modern organizations are buying their suppliers in order to have more transparency along the supply chain d) modern organizations are relying on other companies to supply necessary goods and services e) modern organizations are relying on an increasing number of suppliers
c) modern organizations are buying their suppliers in order to have more transparency along the supply chain
43) The sales, marketing, and service functions are part of: a) CRM b) analytical CRM c) operational CRM d) collaborative CRM e) transactional CRM
c) operational CRM
73) In the _____, the production process begins with a customer order. a) supply chain model b) inventory model c) pull model d) vertical integration model e) push model
c) pull model
38) A company's annual employee evaluation best fits which type of decision? a) unstructured b) structured c) semistructured d) confrontational e) wisdom
c) semistructured
50) Which of the following ratings/reviews do companies routinely pay for? a) customer reviews b) expert ratings c) sponsored reviews d) none of the choices are correct
c) sponsored reviews
41) Computer support is greatest for which of the following problems? a) semistructured and strategic planning b) unstructured and operational control c) structured and operational control d) semistructured and management control e) structured and management control
c) structured and operational control
64) One of the problems that HR departments have with using social computing to recruit is a) all candidates seek them out b) they only receive qualified applications c) they receive many more applications than they can process. d) social sites each have their own special niche e) they cannot be used for internal tasks.
c) they receive many more applications than they can process.
70) Which of the following is not a goal of supply chain management? a) to reduce uncertainty along the supply chain b) to decrease inventory levels c) to increase cycle time d) to improve customer service e) to improve business processes
c) to increase cycle time
35) When there is no well-understood or agreed-on procedure for making a decision, the decision is said to be: a) undocumented b) structured c) unstructured d) semistructured e) documented
c) unstructured
36) A large foreign automobile manufacturer is considering where to build a new manufacturing plant in the United States. They are making which type of decision? a) structured b) semistructured c) unstructured d) informational e) wisdom
c) unstructured
63) A company's suppliers, suppliers' suppliers, and the processes for managing them is the: a) suppliers' chain b) external supply chain c) upstream portion of the supply chain d) downstream portion of the supply chain e) entire supply chain
c) upstream portion of the supply chain
79) When Wal-Mart sells a package of diapers, the company captures data on that sale at its point-of-sale terminal and transmits that data to the company that makes the diapers. When it is necessary, the diaper company restocks the diapers in that Wal-Mart store. This process is called: a) supply chain management b) demand chain management c) vendor-managed inventory d) enterprise resource planning inventory e) just-in-time inventory
c) vendor-managed inventory
83) Extranets use _____ technology to make communication over the Internet more secure. a) telepresence b) anti-malware c) virtual private network d) voice-over IP e) videoconferencing
c) virtual private network
43) _____ integrate the planning, management, and use of all of an organization's resources, and are designed to tightly integrate the functional areas of the organization. a) Transaction processing systems b) Supply chain management systems c) Functional area information systems d) Enterprise resource planning systems e) Corporate extranets
d) Enterprise resource planning systems
48) At the end of a semester, a student knows that she must achieve a grade of 81 or higher on her final exam to get an A in the course. She has just performed what kind of analysis? a) What-if b) Qualitative c) Sensitivity d) Goal-seeking e) Simulation
d) Goal-seeking
49) _____ attempts to find the value of the inputs necessary to achieve a desired level of output. a) What-if analysis b) Qualitative analysis c) Sensitivity analysis d) Goal-seeking analysis e) Simulation
d) Goal-seeking analysis
42) Which of the follow statements is false about customer interaction centers (CIC)? a) A call center is an example of a CIC. b) A Help Desk is an example of a CIC. c) In outboard telesales the sales person contacts the customer. d) In inboard telesales the customer calls the CIC. e) Live chat provides an advantage over telephone conversations.
d) In inboard telesales the customer calls the CIC.
56) _____ is a CRM system that is hosted by an external vendor in the vendor's data center. a) Mobile CRM b) Analytical CRM c) Operational CRM d) On-demand CRM e) Customer-facing CRM
d) On-demand CRM
62) Kathy has taken a job with her ideal company and is excited to start in their sales department. During orientation, she is told that the company is very proud of their ERP system from SAP. Looking at the list of modules the company has, Kathy wonders which one she won't be using. From the list below, which one would you tell Kathy is the one she won't be using. a) Customer relationship management b) Human resource management c) Business intelligence d) Operations management e) E-Business
d) Operations management
35) Which of the following is not an example of a transaction? a) A person hired b) A payroll check generated c) A service sold d) Printing a report e) Checking out at Walmart
d) Printing a report
45) _____ is the component of an operational CRM system that automatically records all the aspects in a sales transaction process. a) Inbound telesales b) Outbound telesales c) Sales team efforts d) Sales force automation e) The customer help desk
d) Sales force automation
29) Which of the following is not a characteristic of a structured decision? a) It is routine. b) It is repetitive. c) Human intuition is not involved. d) The first three phases of the decision-making process need not occur in any particular sequence e) Standard solutions exist.
d) The first three phases of the decision-making process need not occur in any particular sequence
53) Which of the following statements about loyalty programs is false? a) Loyalty programs work when there is a high frequency of repeat purchases. b) Loyalty programs work when there is not personal customization. c) The purpose of loyalty programs is to influence future behavior. d) The purpose of loyalty programs is to reward past behavior e) Loyalty programs are a customer-touching application.
d) The purpose of loyalty programs is to reward past behavior
50) Which of the following is not a characteristic of organizational decision support systems? a) They affect multiple organizational units or corporate issues. b) They cut across organizational functions or hierarchical layers. c) They involve computer-based technologies. d) They are standalone systems. e) They involve communications technologies.
d) They are standalone systems.
30) When interest is credited to your savings account at your bank, it is called a: a) process b) function c) calculation d) Transaction e) decision
d) Transaction
32) When interest is credited to your savings account at your bank, it is called a: a) process b) function c) calculation d) Transaction e) decision
d) Transaction
34) Which of the following best describes CRM? a) a process b) a set of technologies c) an information system d) a way of thinking and acting e) a set of decisions
d) a way of thinking and acting
33) Over time, the customer relationship with vendors has become more impersonal for all of the following reasons except: a) people move from farms to cities b) consumers became mobile c) supermarkets and department stores proliferated d) customer relationship management systems were developed e) the Internet grew rapidly
d) customer relationship management systems were developed
22) Being an entrepreneur, disturbance handler, and negotiator is part of the _____ managerial role. a) interpersonal b) entrepreneurial c) informational d) decisional e) confrontational
d) decisional
74) Which of the following is not a problem along the supply chain? a) poor customer service b) high inventory costs c) loss of revenues d) decreased cycle times e) extra cost of expediting shipments
d) decreased cycle times
51) A(n) _____ provides rapid access to timely information and direct access to management reports. a) decision support system b) expert system c) neural network d) digital dashboard e) data warehouse
d) digital dashboard
65) A company's organization and processes for distributing and delivering products to its final customers is the: a) suppliers' chain b) external supply chain c) upstream portion of the supply chain d) downstream portion of the supply chain e) entire supply chain
d) downstream portion of the supply chain
56) The primary distinguishing characteristic of geographical information systems is: a) every record or digital object has a unique identifier b) every record or digital object is visible to the user c) every record or digital object must be accessed by programmers d) every record or digital object has an identified geographical location e) every record or digital object is encrypted
d) every record or digital object has an identified geographical location
78) Which of the following is not a possible solution to supply chain problems? a) vertical integration b) building inventories c) information sharing d) horizontal integration e) the bullwhip effect
d) horizontal integration
71) Interorganizational information systems result in all of the following except: a) reduced costs of routine business transactions b) improved quality of information flow c) reduced errors d) increased cycle time e) eliminated paper processing
d) increased cycle time
23) In the _____ phase of the decision-making process, managers examine a situation and identify and define the problem. a) implementation b) choice c) design d) intelligence e) consideration
d) intelligence
28) Decisions today are becoming _____ complex, due to _____ uncertainty in the decision environment. a) less, decreased b) more, decreased c) less, increased d) more, increased e) neither more nor less, decreased
d) more, increased
37) Which of the following is not a function of functional area information systems? a) providing information to managers in the functional areas b) supporting the managerial tasks of planning, organizing, and controlling operations c) providing information mainly in the form of reports d) providing data from business events to the corporate database e) providing analysis capabilities to middle level managers and staff
d) providing data from business events to the corporate database
62) A(n) _____ refers to the flow of materials, information, money, and services from raw material suppliers, through factories and warehouses to the end customers. a) demand chain b) business process c) manufacturing process d) supply chain e) enterprise resource process
d) supply chain
45) The characteristics of ERP systems include all of the following except: a) integrating the planning, management, and use of all resources of the organization b) providing information necessary to control the business processes of the organization c) including a set of interdependent software modules d) typically fitting an organization's existing business processes e) they are expensive and time-consuming
d) typically fitting an organization's existing business processes
46) _____ is the practice of marketing additional related products to customers based on a previous purchase. a) Bundling b) Up-selling c) Re-selling d) Additional selling e) Cross-selling
e) Cross-selling
47) _____ are interorganizational ERP systems that provide Web-enabled links between an organization's key business systems and its customers, suppliers, business partners, and others. a) Functional area information systems b) Supply chain management systems c) Transaction processing systems d) Office automation systems e) ERP II systems
e) ERP II systems
69) _____ involve money transfers, payments, credit card information and authorization, payment schedules, e-payments, and credit-related data. a) Reverse flows b) Reverse logistics c) Material flows d) Information flows e) Financial flows
e) Financial flows
57) _____ reports summarize the performance of critical activities. a) Ad hoc b) Routine c) Exception d) Detailed e) Key indicator
e) Key indicator
19) _____ is the process by which organizational goals are achieved through the use of organizational resources. a) Organizational decision making b) Operations c) Organizational strategy d) Organizational productivity e) Management
e) Management
44) _____ provides users with a view of what is happening, whereas _____ addresses why it is happening. a) Multidimensional data analysis, structured query language b) Data mining, multidimensional data analysis c) Data mining, expert system d) Multidimensional data analysis, neural networks e) Multidimensional data analysis, data mining
e) Multidimensional data analysis, data mining
85) _____ portals automate the business processes involved in purchasing products between a single buyer and multiple suppliers. a) Distribution b) Corporate c) Affiliate d) Intranet e) Procurement
e) Procurement
71) Refer to IT's About Business 9.6 - So You Want to Find a Job: Which of the following is a benefit of searching for a job online? a) It's easy to find potential positions online. b) Software filters are as effective as human reviews. c) There are only a few hundred resumes for each posted position d) There are only a few sites to review. e) Social networking can help personalize the search.
e) Social networking can help personalize the search.
51) Which of the following is false about ERP II systems? a) They utilize the Web. b) They include human resources processes. c) Functionality is delivered as e-business suites. d) They support internal- facing applications as well as external-facing applications. e) These ERP systems have no optional modules.
e) These ERP systems have no optional modules.
49) The drawbacks of ERP systems include all of the following except: a) They are complex b) They are expensive c) They are time-consuming to implement d) Companies may need to change existing business processes to fit the software e) They consist of modules
e) They consist of modules
32) Many companies are using ________ to capture updated product features and specifications. a) Blogs b) Netcasts c) RSS feeds d) Tags e) Wikis
e) Wikis
34) You just started to work on a project with three other people. You realize that everyone has their own notes, which makes it hard for you to keep track of what has been done and what still needs to be done. Which of the following applications would you suggest the team use? a) Blogs b) Netcasts c) RSS feeds d) Tags e) Wikis
e) Wikis
72) YouTube does not earn direct revenue from a) Text and Video Advertising b) Promoted videos c) Branded Channels d) Television Movie Studios e) YouTube earns direct revenue from all the above
e) YouTube earns direct revenue from all the above
76) The bullwhip effect comes from which of the following? a) poor demand forecast b) price fluctuations c) order batching d) rationing within the supply chain e) all of these
e) all of these
44) In _____, company representatives use multiple communication channels to support the communications preferences of customers. a) telesales rooms b) group decision support rooms c) videoconferencing centers d) sales team meetings e) customer interaction centers
e) customer interaction centers
46) A company wants to use data from past promotional mailings to identify people who would likely respond favorably to future mailings. This company would most likely use: a) structured query language b) multidimensional data analysis c) neural networks d) expert systems e) data mining
e) data mining
36) Which of the following is not a customer touch point? a) telephone contact b) e-mail c) Web sites d) customer visits to a store e) none of these - all are touch points
e) none of these - all are touch points
77) Which of the following is not responsible for the bullwhip effect? a) poor demand forecast b) price fluctuations c) order batching d) rationing within the supply chain e) poor supply forecast
e) poor supply forecast
20) Which of the following is not a basic role of managers? a) interpersonal b) entrepreneurial c) informational d) decisional e) processor
e) processor
72) In the _____, the production process begins with a forecast. a) supply chain model b) inventory model c) pull model d) vertical integration model e) push model
e) push model
46) Enterprise resource planning systems are very _____ software products, meaning that companies typically have to change their _____ to accommodate how the software functions. a) unstructured, business processes b) structured, reporting relationships c) structured, accounting processes d) unstructured, inventory control e) structured, business processes
e) structured, business processes
Customers can only make payments using their bank or credit card apps on smart phones
false