All of the following are enterprise social networks or platforms except ________.
A major source of revenue for search engines Google and Yahoo is _______ , such as for certain keywords.
Advertising
Mobile payment systems employ a range of technologies. Which of the following is not used for mobile payments?
Augmented Reality
Accounting, inventory management, and shipping are part of order fulfillment and referred to as __________ operations.
Back-office
Voice and fingerprint _______ can significantly improve the security of physical devices and provide stronger authentication for remote access or cloud services.
Biometrics
________ tools and techniques process data and do statistical analysis for insight and discovery.
Business intelligence
A heat map uses _____________ to indicate trends or patterns in data.
Color
The most popular commercial search engines, Google and Bing, are based on ________ technology.
Crawler
The purpose of business dashboards is to provide users with a clear view of the ___________ values of KPIs and other operational metrics.
Current
A ___________ consists of a large number of network servers used for the storage, processing, management, distribution, and archiving of data, systems, web traffic, services, and enterprise applications
Data Center
________ is the control of enterprise data through formal policies and procedures to help ensure that data can be trusted and are accessible.
Data governance
Which of the following is not a data visualization app.
Google Drive
People who have their social security or credit card numbers stolen and used by thieves are frequently victims of ___________________.
Identity theft
Dashboards and interactive reports are _________ tools and technologies.
Information delivery
Organizations continue to run older business systems, called ________ because they form the core of mission-critical computing systems.
Legacy systems
All of the following are reasons why companies might need to migrate from legacy systems to enterprise systems except ________.
Legacy systems require retraining of end users.
Using AJAX technologies and APIs, websites and applications can pull information from a variety of sources in order to create ________.
Mashups
Tag clouds represent the ________ of words and terms by their sizes.
Relative frequency
Dashboards connect to business systems, such as accounting software, ERP, CRM, SCM, e-mail systems, website analytics programs, and project management software, via APIs.
True
Data collected by the TPS are converted into reports by the MIS and analyzed by the DSS to support decision making.
True
Data visualization is also known as data discovery.
True
Twitter is a microblogging app.
True
Computer hardware had been designed to run a single operating system and a single app, leaving computers vastly underutilized. One solution to optimizing the use of computing resources is to use one physical machine and specialized software to create multiple ______.
Virtual Machines
________ is a social network geared toward enterprises and used by employees to collaborate across departments, locations, and business apps.
Yammer
A ________ captures, manages, analyzes, and displays multidimensional geographic data, also called ________ data
geographic information system; geospatial
Which of the following statements about data analytics and visualization is false?
It is easier to make sense of data than it is to collect the data.
Organizations that cannot afford the cost of a data warehouse, but want the benefits of online analytic processing invest in___________.
data marts
__________ systems are commercial software packages that integrate business processes, including supply chains, manufacturing, financial, human resources, budgeting, sales, and customer service
ERP
The _________ layer, or middleware, enables the ERP to interface with legacy apps.
Enterprise application integration
When companies need to upgrade mission critical computing systems, they often turn to ________ which integrate core business process and functions.
Enterprise systems
________ processes move data from databases into data warehouses or data marts, where the data are available for access, reports, and analysis
Extract, transformation, load (ETL)
3D printing, also known as additive manufacturing, is a process whereby materials are cut, ground, or molded to create an object.
False
A disadvantage of dashboards is that users need to log into multiple applications to see how the business is performing.
False
Changing the design and content of a website to improve its ranking in SERPs is called search engine marketing.
False
Facebook owns the largest data center in the world.
False
Legacy systems are more flexible than enterprise systems.
False
Payments are made to the search engine service for each click on organic search listings.
False
Supply Chain Management (SCM) systems are designed to maximize inventory.
False
The greatest strategic advantage of cloud computing solutions is that they are typically more secure than traditional software apps.
False
In general, ________ tools show what has already happened in a business and ________tools show what might or could happen in the future.
Reporting; analytical
Supply chains involve three main flows. Which of the following is not one of those main flows?
Resource
Products that are returned make up what is called the __________.
Reverse logistics
Which of the following companies is not a CRM vendor?
SAS
All of the following are enterprise social networks or platforms except ________.
Salesforce
________ are designed to locate information based on the nature and meaning of Web content, not simple keyword matches.
Semantic search engines
________ is a collaborative and social platform from Microsoft that is used by an estimated 75 percent of Fortune 500 firms.
SharePoint
Jared is a sales manager at a large company where employees use several cloud apps such as salesforce.com and Google Apps. The company decided to use these apps instead of purchasing apps that would run from their own servers, reducing the cost and complexity associated with their use. Apps like these are known as:
Software as a Service
________ is a process used to analyze an organization's non-structured data that comes from word processing documents, social media, text messages, audio, faxes, memos, call center or claims notes, and so on.
Text mining
ERP systems are not built in-house or built using proprietary software because the costs and time to do so would be staggering.
True
Relational databases store data in tables consisting of columns and rows, similar to the format of a spreadsheet.
True
Traditional databases are not well suited for managing unstructured data such as customer comments and tweets
True