BUS 100 - Chapter 2

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Proactive companies are: Just as likely to be blindsided by crises and negative surprises. Much less likely to be blindsided by crises and negative surprises. Much more likely to be forced to defend themselves. Much more likely to be blindsided by crises and negative surprises.

Much less likely to be blindsided by crises and negative surprises.

An analysis of the stability or instability of a government is an example of scanning which environment? Legal. Social. Political. Geophysical.

Political

Stakeholder engagement is, at its core, a: Program. Systems model. Process. Relationship.

Relationship

Stakeholder engagement is: Competitive intelligence being collected ethically and systematically. The acquisition of information gained from analyzing the multiple environments. The process of ongoing relationship building between a business and its stakeholders. Any issue that is of mutual concern to an organization and one or more of its stakeholders.

The process of ongoing relationship building between a business and its stakeholders.

Failure to understand the beliefs and expectations of stakeholders: Causes a company's profits to increase in the short run. Causes a company's profits to decrease in the short run. Causes the performance-expectations gap to grow larger. Decreases the chance of a corporate buy-out.

Causes the performance-expectations gap to grow larger.

Over time, the nature of business's relationship with its stakeholders often: None of these answers is correct. Becomes more hostile. Remains static. Evolves through a series of stages.

Evolves through a series of stages.

When working well, the issue management process: Minimizes dialogue with the stakeholders and focuses on short-term survival. Continuously cycles back to the beginning and repeats. Generates two specific options for each issue. Is static and never pulls in additional information that would disturb the balance.

Continuously cycles back to the beginning and repeats.

The emergence of a public issue indicates that: Consumers are unaware of how an organization's actions affect them. Technology is forcing ethics and business strategy closer together. A gap may be developing between what stakeholders expect and what an organization is actually doing. Consumers are unaware of how an organization's actions affect them.

A gap may be developing between what stakeholders expect and what an organization is actually doing.

Contemporary issue management: Is an interactive, forward-thinking process. Is used by all government agencies. Is a linear process. Was useful in the 1970s, but not today.

Is an interactive, forward-thinking process.

The issue management process is a: Confusing process that is rarely used to help top management within an organization. Beneficial tool used only to maximize the positive effects of a public issue for the organization's advantage. Systematic process companies use when responding to public issues that are of greatest importance to the business. Beneficial tool used only to minimize the negative effects of a public issue for the organization's advantage.

Systematic process companies use when responding to public issues that are of greatest importance to the business.


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