Bus Com Test
Select the best subject line for a memo delivering bad news to employees.
Change in Parking Benefit
Maya will be using e-mail on the job and wants to learn how to write effective subject lines. What is the best advice you can give her?
Change the subject line if the topic changes after repeated replies.
Which of the following statements about social networking sites is most accurate?
Companies use social networks to connect with external audiences, but not for internal audiences. Fewer than 50 percent of the Fortune 500 companies are on Facebook, although this figure is expected to grow.
Shondra is starting a new administrative position and knows that she'll be writing a lot of e-mail messages. What is the best advice you can give her?
Don't put anything in an e-mail message that you wouldn't post on your office door.
Which of the following is an effective way for persuasive writers and speakers to establish credibility with an audience?
Establish their expertise.
The _______________________and Equal Credit Opportunity Act state that consumers who are denied loans must receive a notice of "adverse action" from the business explaining. the decision
Fair Credit Reporting Act
Nicole wants to ask her boss if she can telecommute two days a week, but she's afraid her boss will oppose her request. What should she do first in her written request?
Gain attention
Lorie will be communicating with her new colleagues using text messages and wants to make sure that she is following proper etiquette. What is the best advice you can give her?
Identify yourself by name when texting a new colleague who doesn't have your number.
What is the most accurate statement about liability and legal issues related to text messaging?
Some organizations have instituted detailed digital-age e-policies, offer formal employee training, and use technology tools such as monitoring, filtering, and blocking.
What is the best advice for writing the body of a routine request message?
Remember that the quality of the information obtained from the request depends on the clarity of your inquiry.
A customer has posted a negative comment on your company's Facebook about her dissatisfaction with the customer service she received. What should you do?
Reply to the customer's post within 24 hours.
Which of the following messages moving downward from superiors to subordinates will most likely require persuasion?
Requesting that employees participate in a charity 5K run that takes place outside of work hours
Alonzo has just been assigned to create a blog to use for market research and viral marketing. What advice would you give him?
Scrutinize the blogosphere for buzz and for positive or negative postings about his organization and its products.
Ashley has just been hired for her first full-time position and has been told that she can use social media on the job. What should she do to appear professional and to ensure that she keeps her job?
Share only information, images, and media online that she would be comfortable sharing opening in the office.
Which of the following instructions is in the imperative (command) mood?
Sign and date the agreement.
What is the most accurate statement about negative workplace messages?
Some businesses have to respond to complaints voiced on social network sites such as Facebook and Twitter.
To start your home water delivery service immediately, call us at 1-800-555-1111 is an example of
motivating action.
The most emphatic positions in a message are the
opening and closing.
The most important information in a press release should be
presented early.
The statement A Kodak all-in-one printer may cost a little more, but you'll pay far less for replacement ink than you will with other printers
reduces resistance.
When price is an obstacle, the most effective sales messages reduce resistance by
showing the price in small units.
Routine request and response messages should be written using
the direct strategy.
Which of the following actions on electronic media could get you in trouble or even fired?
All these actions on electronic media could get you in trouble or even fired.
Messages explaining instructions will be most readable if you
All these choices
In which of the following sentences has the bad news been placed in a subordinate clause?
Although our wellness program must be discontinued, all other benefits will remain the same.
Which message would be most effective when organized indirectly?
An e-mail message asking employees to donate to a local charity through payroll deductions
William has decided to write a letter to a local law firm to ask about summer internship opportunities. What should he do first?
Analyze the purpose of the letter and the reader.
Which is the most effective statement in a letter to a customer about an order for which the customer has not yet paid?
As soon as we receive your payment, we'll ship your order.
Justin would like to use text messaging on the job to communicate one-on-one with his customers. What should Justin do first?
Ask his supervisor for permission to use text messaging.
Which of the following subject lines is most effective?
Attend Our Sales Meeting on January 30
Andrew, the head of his company's accounting department, is writing a persuasive message to encourage his staff to cut operating costs. What should he do to generate cooperation and buy-in?
Be clear about his objective, and ask for and incorporate his employees' ideas for cutting costs.
What is the most accurate statement about instant messaging and texting on the job?
Because instant messages and text messages can be saved, don't say anything that could damage your reputation or that of your organization.
The bad feelings associated with disappointing news can generally be reduced if the receiver
All of these choices.
How do organizations use podcasts?
Organizations use podcasts for all of these purposes.
Which of the following is the most effective closing for an e-mail message?
Please do not hesitate to call if you have any questions.
What tool allows businesspeople to monitor many news sources in one convenient spot?
RSS (really simple syndication)
Which of the following is a potential risk for businesses that use social media?
All of these are potential risks for businesses that use social media.
Which of the following services will allow you to send instant messages?
All of these choices
Which of the following statements about e-mail in the workplace is most accurate?
.Typical businesspeople spend at least two hours a day writing and replying to e-mail messages
What is a benefit of instant messaging?
All of these choices are benefits of instant messaging.
Which of the following will most likely prompt a reader to open your blog post
A catchy title or headline
You must ask a series of questions in a routine request e-mail message. What is the best way to present these questions?
In a bulleted or numbered list in the body of your message
What is the least accurate statement about persuasion in today's digital age?
Most of us are excellent persuaders and recognize persuasive tactics directed at us.
What is a disadvantage of text messaging?
Text messaging is an indiscreet way of communicating.
For which of the following situations would a business letter be more appropriate than an e-mail message?
Thanking your boss for a birthday gift she gave you
You must refuse a customer's request to return an item. What should you do first?
Think about how the receiver will react to your refusal.
How do organizations use social media?
To crowdsource customers for new product ideas and other suggestions
Which of the following statements is most accurate?
Twitter, podcasts, and wikis are part of the new user-centered virtual environment called Web 2.0.
Jeff is starting a new business blog and wants to be able to compete with established blog sites. He has asked for your advice. What should you tell him?
Use a commercial hosting site such as Blogger, Tumblr, or WordPress.
Michelle has just been appointed to a virtual team that will use a wiki to keep in touch, and she wants to be a valuable team participant and contributor to the wiki. What is the best advice you can give her?
Verify all facts before posting them to the wiki.
Which of the following is the best example of an effective buffer in a bad-news letter telling a job applicant that she didn't get the position for which she interviewed?
We enjoyed meeting you last week to discuss your qualifications for the medical clerk position.
Which of the following is the best opening for an adjustment message?
We have credited your account for $36 to refund your dining bill.
Morgan has decided that she must apologize to a customer in her buffer. Which of the following is the best example of an effective apology?
You have every right to be concerned, and we sincerely apologize for the delay in filling your order. To prevent this from occurring again, we have upgraded our software and retrained our order takers.
When should you send a thank-you note?
You should write a thank-you note for all these situations.
