Business English
Monique's post on her university's blog provides a new course description, details on how to apply for it, and the course requirements. What is the purpose of this post? A. to create an online community B. to inform professors about internal matters C. to share information with students D. to attract funding for the university
C. to share information with students
What is jargon in business writing? A. slang or phrases that replace complex terms B. simple synonyms for relatively unfamiliar words C. technical language that not many people may know D. abbreviations for long words that help shorten sentences
C. technical language that not many people may know
Marcus, who lives in Ohio, is writing a letter to a client in Japan. What should he remember when he writes the inside address? A. The name of the city should be in all lowercase letters. B. The address should appear on the first line of the business letter. C. The name of his partner should appear on the last line of the address. D. The name of the company should be written after the name of the city. E. The name of the client's country should be in all capital letters on the last line.
- NOT B. The address should appear on the first line of the business letter.
Aiyana is creating a podcast about community gardens. Here's the script of her podcast: Welcome to the Community Compost podcast! Everyone composts waste these days. But what does it really mean to compost? Well, that's what we're here to talk about today. In today's episode, we will discuss how to set up a compost bin in a community garden. How does this podcast benefit the residents of Aiyana's city? A. It offers them the chance to join composting classes. B. It provides them tips on how to maintain a garden. C. It helps them understand the process of composting. D. It instructs them on how to separate and collect waste. E. It promotes the changes to make at a community garden.
- NOT E. It promotes the changes to make at a community garden.
Timothy is emailing his coworker Patrick with feedback on a contract proposal. Help Timothy put the right recipients in the To, CC, and BCC fields. 1. Sheryl and Tina, who assisted Patrick with theresearch 2. Timothy's assistant, Olivia, who isn't involved inthe contract-making process but to whom Timothywants to teach the process. 3. Patrick A. To B. CC C. BCC
1. B 2. C 3. A
Which statement suggests that a research source is credible? A. The content can be verified through other sources. B. The content contains references to noted experts. C. The author doesn't reveal any contact information or affiliations. D. The content was published a long time ago. E. The author suggests that other resources were used.
A. The content can be verified through other sources.
Which sentence describes a feature of a podcast? A. It can be tuned into through a radio. B. It can be downloaded from a website. C. It can be recorded using a video camera. D. It can be read online or in print form.
B - NOT A.
In a claim rejection letter, Raul writes, "I can understand your disappointment. I am sorry that we cannot offer a suitable replacement for the faulty item." Which goal for writing a negative message is he addressing? A. Be future-looking. B. Be empathetic. C. Be clear. D. Be fair. E. Be professional.
B. Be empathetic.
Which characteristic is true of all negative business messages? A. They should be written as business letters. B. They should offer reasons or explanations. C. They should be directed at a large audience. D. They should be informal in tone.
B. They should offer reasons or explanations.
Which element could help a blog become more engaging? A. credibility B. pictures C. single topic D. passive voice
B. pictures
Seth is a deputy city auditor. He wants to create a wiki about processes and audits for the city's audit department. In which two ways can the wiki benefit employees at the department? by improving their work communication skills by helping them interact with each other online by enabling them to contribute knowledge collectively by facilitating fair distribution of their workload by allowing them to edit shared online content easily
C and E - NOT A.
Principal Donna Schmidt is writing a letter to Dr. Karen Miller, a business owner who recently sponsored a workshop for students. Principal Schmidt doesn't know Miller personally. What salutation should she use? A. Dear Karen Miller: B. Dear Ms. Miller: C. Dear Dr. Miller: D. Dear Mrs. Miller:
C. Dear Dr. Miller:
Which statement is true in the context of business etiquette for sending digital messages? A. Digital messages should use abbreviations. B. Digital messages should be informal. C. Digital messages should be courteous. D. Digital messages should use a colorful font.
C. Digital messages should be courteous.
Read this post on a social networking site. Play tennis like a pro with these shoes. Made of sturdy, synthetic material, these shoes will support your feet as you spring to slam that smash shot. The soles provide a perfect grip, while the insoles keep your feet comfortable. You'll nail that ace in these shoes. Get your pair today! What is the purpose of this post? A. to provide tips on playing tennis B. to give advice on choosing tennis shoes C. to advertise a new pair of tennis shoes D. to give information on making tennis shoes E. to educate people about the benefit of tennis shoes
C. to advertise a new pair of tennis shoes
Which statement best describes the first draft of a piece of business writing? A. It's the result of several rounds of revision. B. It's usually ready to be published. C. It doesn't have any grammatical errors. D. It needs further development and editing. E. It has clear organization in each section.
D. It needs further development and editing.
What type of negative business message does this statement convey? We noted your comment about your problem with our hairstyling gel. Thanks for bringing it to our attention. Could you please message me your email or phone number? A. denying a request B. explaining a service fault C. rejecting a claim D. responding to a social media post E. apologizing for a mistake
D. responding to a social media post
The subject line of an email is "confirming the meeting you requested for Wednesday." What type of positive business message does this subject line convey? A. goodwill message B. adjustment for a claim C. request for information D. response to a request for action E. claim
D. response to a request for action
A nonprofit organization's blog has a post about soil health management techniques for farmers. What would add credibility to the post? A. appealing text formatting B. images about soil health C. concise wording and catchy phrases D. the author's experience and qualifications E. regular posting of entries
D. the author's experience and qualifications
Drag each tile to the correct location. Match each question to the correct strategy for delivering a negative message.
Direct: informing a long-serving product manager that her job at the company has been eliminated informing employees about the closing of an office in the region Indirect: sending the fifth reminder to a customer about overdue subscription fees for a service encouraging customers to read the special clause related to a store's refund policy
(An outline/A draft/A plan) is a writer's early attempt at writing a full message. It is rough and can't be (written/improved/published) until it is revised and edited.
Draft, published
are common questions that users may have about a website.
FAQs
Phoebe is supposed to ensure that Marika, a freelance graphic designer, is sent a tablet computer at her home address so that she can review some educational games. Phoebe sends her coworker Antwon an IM to coordinate the delivery. In which three ways does Phoebe's message fail to follow professional standards for instant messages? It contains spelling errors. It uses inappropriate emoticons. It mentions important details at the end. It fails to mention the main request. It contains complaints about coworkers.
It uses inappropriate emoticons. It mentions important details at the end. It contains complaints about coworkers.
Which sentence conveys the main idea of the passage? We are truly sorry that your lunch was damaged. Please use the enclosed vouchers to buy anything you'd like from ABC Foods. We've added a number of checklist points to ensure that our food is delivered in good condition. We value your patronage, and your feedback is important to us. On your next visit, please try the chef's special. It's a new recipe that has received excellent reviews. A new ABC Foods store will be opening in your area in March.
Please use the enclosed vouchers to buy anything you'd like from ABC Foods.
Which two situations require a direct strategy to deliver a negative message? The relationship with the recipient might be affected. The sender needs to show firmness. The recipient is likely to become upset. The recipient favors straightforwardness. The bad news affects the receiver personally.
The recipient favors straightforwardness. The sender needs to show firmness. - NOT The relationship with the recipient might be affected. The recipient is likely to become upset.
I'm pleased to send you a new tablet as a replacement.
adjustment
What are two features of a discussion forum? connects people based on location hosts videos about events or activities creates networks of people with common interests provides quick, short messages to the public facilitates posting questions that people can answer
creates networks of people with common interests facilitates posting questions that people can answer
Juan is responsible for writing a contract between his company and a vendor. Arrange the tiles in the order in which Juan will complete the contract. A. write the details of the contract and create a rough draft B. fine-tune the content, ensure clarity, and check for grammatical errors and spelling errors C. define the structure of the contract by creating an outline that C. places the clauses and provisions in an appropriate order D. determine the main points to include in the contract
determine the main points to include in the contract define the structure of the contract by creating an outline that places the clauses and provisions in an appropriate order write the details of the contract and create a rough draft fine-tune the content, ensure clarity, and check for grammatical errors and spelling errors
description of the issue and possible solutions
explanation and supplementary ideas
I wish you the very best during your next business venture.
goodwill message
subject of the memo
heading
What are three purposes of a business presentation? alerting employees about an upcoming event at work informing an audience about a business's products or services analyzing specific aspects of a business's operations for customers persuading potential buyers and clients for business
informing an audience about a business's products or services analyzing specific aspects of a business's operations for customers persuading potential buyers and clients for business
Aisha is writing a brochure for the local health department on healthy lifestyles. Which three elements of the audience should she consider when identifying the audience's needs? knowledge beliefs and values employment status level of interest dietary preferences
knowledge beliefs and values level of interest
purpose of the memo
main idea
Which type of business writing best fits the situation? Jody's boss has asked her to inform her coworkers about a change in the company's policy regarding the dress code. To convey this information, Jody will write a (proposal/letter/memo) and send it to her coworkers. However, some coworkers may not be comfortable with the policy change. If so, they can express their opinions through (newsletters/reports/emails) sent to Jody and her boss.
memo, emails
A furniture store has uploaded pictures of its products to advertise them on its social networking page. What is the purpose of this post? The purpose of this post is to (inform/persuade) customers.
persuade
I'd like to know more about the advertised product.
request for information
Which situation is best for using a direct strategy and which is best for using an indirect strategy? A direct strategy is best to (send a legal notice to a tenant about overdue rent/withdraw a person's gym membership/inform an employee of a layoff.) An indirect strategy is best to (send the fifth notice of loan repayment to a bank customer/cancel a regular customer's reservation at a restaurant/announce a 2 percent price increase in products at a cake shop.)
send a legal notice to a tenant about overdue rent cancel a regular customer's reservation at a restaurant
Loretta is writing a brochure about storm preparedness for the county's emergency management services. In the brochure, Loretta should include information about the different kinds of stormsstorm routes in the neighboring countystorm shelters in the county. She should also inform the recipients about the emergency supplies to have on handhistory of emergency servicesspecific medical procedures to follow.
storm shelters in the county, emergency supplies to have on hand
key points of the memo
summary
Identify the two independent clauses in the following compound-complex sentence. The production manager supported the changes, and he expected the process to work smoothly after the new machines were installed. the production manager supported the changes after the new machines were installed the production manager supported the changes he expected the process to work smoothly after the new machines were installed after the new machines were installed he expected the process to work smoothly
the production manager supported the changes he expected the process to work smoothly
A coffee shop's blog allows people to post ideas about new coffee drinks, names of flavors, and future promotions. What two purposes does this blog have? to inform stakeholders about the company's performance to gather feedback about products from customers to communicate job openings to prospective employees to encourage customers to interact with one another to announce changes in the company's structure to investors
to gather feedback about products from customers to encourage customers to interact with one another
Which type of research source involves business writers asking customers predetermined questions? A. periodicals B. surveys C. how-to guides D. videos
B. surveys
Which element can be used as a hook in an essay? A. main idea B. quote C. summary D. supporting evidence
B. quote
Roxanne is writing an email rejecting a customer's refund claim for a faulty kitchen blender. Which statement makes a good buffer for Roxanne's email? A. We regret that we are not able to offer a replacement. B. We are glad to hear from a loyal customer. C. We have considered your request about the kitchen blender. D. We see that you have used the blender for nine months. E. We hope to continue serving you in the future with the best products.
- NOT C. We have considered your request about the kitchen blender. - NOT E. We hope to continue serving you in the future with the best products.
Lev is organizing a workshop for the City Arts Council on finding affordable housing for student artists. Lev considers his audience—the students—to be laypersons. What makes this audience fall under the category of laypersons? A. They don't have the proper qualifications to attend a workshop about affordable housing. B. They don't have much prior knowledge about affordable housing in the city. C. They don't have the necessary reasoning skills to find affordable housing on their own. D. They don't have an understanding of affordability in the context of housing.
- NOT A.
What is a feature of podcasts? A. They rely on airwaves for broadcasting. B. They are inexpensive to produce. C. They are accessible only within a specific area. D. They require video equipment to create. E. They allow easy access to documents.
- NOT A. They rely on airwaves for broadcasting.
The Good Finance Bank has a page on its website listing its history, staff credentials, and customer testimonials. Which choice best explains the purpose of this page? A. to guide customers to the type of bank account that best suits their needs B. to encourage customers to interact with the bank's employees C. to convince customers that the bank is reliable and trustworthy D. to provide customers with fun facts about the bank E. to help customers understand the different functions of the bank
- NOT A. to guide customers to the type of bank account that best suits their needs
Reza is writing a post about ballet dancing for an arts council's blog. What should the post contain for it to be engaging? A. repetitive content B. detailed wording C. a video about ballet dancing D. details about her qualifications E. focus on a single topic
- NOT B. detailed wording
Joel is writing an email to a paper company to check the status of an order. Which sentence shows that Joel is following the professional standards of being clear, concise, and polite? A. Why is it so difficult to share the timeframe for delivery of the paper that we ordered from your company? B. Would you mind giving us the status (of the delivery, that is) of the glossy paper, which we ordered? C. Can you please let us know the delivery status of the 30 bundles of glossy paper that we ordered? D. With regard to the 30 or so bundles of paper that we ordered, by when can we expect the delivery?
- NOT D.
What is an effective structure for business messages on social media platforms? A. slang terms B. long sentences C. short paragraphs D. formal tone
- NOT D.
Which persuasive writing technique does this message use? I request a refund for the damaged goods in one of the six cargo containers. The other five were delivered in good condition. A. anticipating and redirecting resistance B. being reasonable and specific C. connecting facts to benefits D. using the power of loss
- NOT D. using the power of loss
Which sentence uses ethos to persuade readers? A. Unlike other kinds of dog food, our dog food is crafted to keep your companion happy. B. We provide dogs with a healthy balance of the raw and processed foods that they need. C. Our dog food contains all the necessary vitamins and minerals to keep your pet healthy. D. With 100 years of experience, our company is an expert in providing the perfect food for your pet. E. Our dog food contains premium raw food ingredients, so it's healthy for your pet.
- NOT E. Our dog food contains premium raw food ingredients, so it's healthy for your pet.
Which word best describes the writing process in business writing? A. quick B. recursive C. linear D. casual E. universal
- NOT E. universal
Keith, a county health department worker, is creating a presentation about safe food handling practices for local restaurant workers and owners. Which two elements should Keith consider when analyzing audience needs? the average household income of the audience the level of interest the audience has in the topic the favorite foods of everyone in the audience the audience's beliefs and values health issues that affect a majority of the audience
- NOT EITHER OF THESE: health issues that affect a majority of the audience the favorite foods of everyone in the audience
Read this paragraph from a post on a parks department blog about how local businesses can be environmentally friendly. Which sentence is a call to action? Being environmentally friendly is easy and even cost-effective. If your company takes small steps now, it can reap many benefits down the line. Take a few simple steps, such as having recycling bins at every desk, using hand dryers in restrooms, and encouraging the use of reusable plastic utensils. Follow us on our social media page to learn more about how to create greener office spaces.
- NOT Follow us on our social media page to learn more about how to create greener office spaces.
Which two sentences are inappropriate uses of instant messaging in the workplace? Let's arrange a video conference with the international team to discuss this idea. Hi everyone. So, we're changing the meeting venue to Conference Room D. Hi. I just wanted to quickly check with you regarding the deadline of this project. Please note that we have extended the project deadline by two days. Please join us for lunch at the cafeteria downstairs if you're free.
- NOT Hi. I just wanted to quickly check with you regarding the deadline of this project. - NOT Please join us for lunch at the cafeteria downstairs if you're free
Which sentence in this message identifies it as a persuasive claim? I wrote to you earlier about the problems with my car's speedometer. Please check your records, as well as those for similar models. I can demonstrate the performance of the speedometer on my vehicle. I propose that we meet next Monday for a demonstration. I'm sure you will be able to see the difference. The purchase receipt for my vehicle is enclosed.
- NOT Please check your records, as well as those for similar models. - NOT I propose that we meet next Monday for a demonstration.
Which element of an effective essay is the statement describing? The ____ contains a summary of the topic.
- NOT thesis statement
Ina wrote a business letter on behalf of her company to a business partner. The letter's salutation reads "Dear Mr. Morrison:". The letter is left-justified, with single line spacing between the paragraphs. Which type of formatting did Ina use to write the letter? A. block formatting with mixed punctuation B. block formatting with open punctuation C. modified block formatting with mixed punctuation D. modified block formatting with open punctuation
A. block formatting with mixed punctuation
During the writing process, which activity is completed in the planning step? A. choosing a topic B. rearranging content C. checking for spelling errors D. creating a rough draft E. refining sentence structure
A. choosing a topic
Which three statements are goals for writing a negative message? Avoid giving reasons for your message. Always use positive language. Emphasize past efforts and achievements. Show empathy and sensitivity. Express the message clearly.
Always use positive language. Show empathy and sensitivity. Express the message clearly.
Logan's manager wants him to prepare a document with information about the company's products, services, and available resources. The manager plans to send this information to a potential client. Which type of business writing would Logan create to present this information? A. newsletter B. memo C. proposal D. email
C. proposal
What type of positive business message does this paragraph convey? I'm the head of the human resources department at XYZ Technology. My company wants to hire a manager for the research division. The candidate should have at least five years of experience in ceramic technology. If it is convenient for you, could you meet me next week to discuss the matter? Please respond tomorrow by 11 a.m. A. goodwill message B. request for action C. adjustment D. claim E. request for information
B. request for action
Kyle will finish high school soon and will start looking for a job. Which type of business writing would he use to inform a potential employer about his education, work experience, and skills? A. proposal B. report C. résumé D. memo
C. résumé
What is one way that business writing is different from argumentative writing? A. Business writing uses a specific structure, while argumentative writing isn't structured. B. Business writing is objective and impersonal, while argumentative writing expresses personal opinions. C. Business writing uses a polite, authoritative tone, while argumentative writing uses a personal and emotional tone. D. Business writing has a clear purpose in a business, while argumentative writing is only for academic purposes.
B. Business writing is objective and impersonal, while argumentative writing expresses personal opinions.
Darya is a desk clerk at a hotel. She's writing a proposal to persuade her manager to install an image scanner at the front desk. Which sentence should she include in the message's body? A. I suggest that we install a scanner at the front desk. B. I am enclosing a price list for six different models. C. Here's an idea that will make our guests happy! D. I hope you'll consider my suggestion favorably.
B. I am enclosing a price list for six different models.
What best practice should you follow when sending attachments with business emails? A. Send attachments in a separate email. B. Inform the recipient about the attachment. C. Send attachments through IM rather than email. D. Send attachments individually to multiple recipients. E. Combine large attachments together in one email.
B. Inform the recipient about the attachment.
A coffeehouse chain discovered that its social networking website had about 170,000 visitors in November. From December to April, the number of visitors dropped below 50,000. In May, the number of visitors to the site rose to about 270,000. The business's microblog had fewer than 50,000 visitors during the entire year. What can be concluded about the company's social networking website? A. It attracts the most visitors in December. B. It is more popular with visitors than the microblog is. C. It had the most visitors in April. D. It gains visibility from the microblog. E. It increases the company's coffee sales.
B. It is more popular with visitors than the microblog is.
Which sentence in the paragraph conveys the main idea of the letter? Thank you for opening an account at our bank. We appreciate your interest in our work process. Our employees are friendlier than employees of other banks because we have more time to devote to each customer. Other banks may have as many as 10,000 checking accounts. Their employees are kept busy with procedures. Attending to customers is our employees' top priority. Please note that other banks close well before 7 p.m. A. Our employees are friendlier than employees of other banks because we have more time to devote to each customer. B. Thank you for opening an account at our bank. C. We appreciate your interest in our work process. D. Please note that other banks close well before 7 p.m.
B. Thank you for opening an account at our bank.
You're writing a letter to an investor in your company who requested information about the company's finances. Which of the following statements would make a good opening? A. You need to understand that we deal with hundreds of investors. B. The information that you requested is in the table below. C. Why don't you look up the information on our website? D. As an investor-friendly company, we have received many awards. E. You can visit our nearest office at your own expense.
B. The information that you requested is in the table below.
On Lee's automotive podcast, he includes an interview with an expert about the technology used in self-driving vehicles. What benefit does Lee's podcast offer listeners? A. They will be able to incorporate this technology in other vehicles. B. They will get a good idea of how these vehicles function. C. They will be motivated to research similar technologies. D. They will be able to express their opinions about the vehicles.
B. They will get a good idea of how these vehicles function.
What element should the introduction of an effective essay have? A. a call to action B. a main idea statement C. a summary of the topic D. evidence to support the details E. details to support the topic
B. a main idea statement
What type of negative business message does this statement convey? We are sorry that the box of stationery you received did not contain envelopes. Please accept the enclosed voucher for your next order. A. rejecting a claim B. apologizing for a mistake C. denying a request D. explaining a service fault
B. apologizing for a mistake
Helen is the manager of a marketing company. She's writing a memo about a decrease in the company's sales during the last quarter. She wants to clarify the circumstances that led to this decrease. In which section of the memo should Helen put these details? A. heading B. explanation C. main idea D. summary
B. explanation
Becca is a business writer looking for information on public service jobs in California that don't require a college degree. She wants to use the keywords "engineering jobs NOT college degree" on an online resource to search for this data. Which is a credible resource for Becca's research? A. the website of an employment agency in San Francisco, California B. the careers web page of the state government of California C. a blog post by a government employee about expanding career options D. the website of a company that trains people for administrative jobs
B. the careers web page of the state government of California
To which aspect does kairos apply in a persuasive message? A. credibility B. time C. reason D. emotion
B. time
What is the author's purpose in this persuasive business message? Thank you for taking my call today. I'm writing this letter to highlight a billing error. I hope that you'll adjust it in the next bill. My monthly electric bill is usually around $300. However, this month's bill was $650! You can imagine my shock when I saw it. I do understand that a hardware or software problem might be behind the inflated bill. I am sure this is a one-time error that your technical staff can correct. I've enclosed a copy of my bill for your reference. I'm a longtime customer of Parish Energy and appreciate your zero-outage policy. I hope your company will continue serving our community for a long time. A. to complain about the company's computers B. to get an error adjusted in the next billing cycle C. to suggest a change to the zero outage policy D. to gain the benefits and perks of being a longtime customer E. to advise technical staff on how to follow a specific process
B. to get an error adjusted in the next billing cycle
Maria is applying for a job at an advertising firm. She's filling out an application for a job as an assistant. What purpose should Maria focus on to make her job application compelling? A. explaining why she needs a stable income B. expressing her fondness for advertisements C. proving her suitability for the position D. criticizing a rival advertising firm
C. proving her suitability for the position
Sean is creating a presentation on fire safety codes for the local fire department. During his research, he found five sources that contain relevant information. Which source is credible and reliable for his research? A. a blog post by the local fire department chief B. a newspaper article on a fire in the neighborhood C. a webpage on fire codes by the city council D. an online chatroom that discusses fire hazards E. a flyer advertising fireproof building materials
C. a webpage on fire codes by the city council
Maria is writing a business letter making a claim. In which part of the letter should she provide specific details of the claim? A. subject line B. opening C. body D. closing
C. body
An outdoor clothing company's blog gives information about its latest products, such as waterproof jackets. The blog also allows people to leave comments about the products. What is the purpose of this blog? A. communicating with employees B. discussing internal news with stakeholders C. getting feedback from customers D. announcing brand partnerships
C. getting feedback from customers
Which scenario is an example of a business using a microblogging platform? A. a software company answering customer questions about installing a product B. organizers of a pet adoption event sharing videos of dogs and cats adopted the year before C. music festival organizers providing a quick update about an offer on ticket prices D. a clothing store uploading pictures of its collections for the public to view E. a city's animal control department creating a group for dog and cat adoptions
C. music festival organizers providing a quick update about an offer on ticket prices
How is editing different from revising? A. Editing is done after drafting. B. Editing focuses on rearranging content. C. Editing focuses on grammar and spelling. D. Editing involves rewriting the entire message.
C. Editing focuses on grammar and spelling.
Raoul works for the public utilities department of a city, and he's currently researching rainwater harvesting techniques. He borrowed a book on the topic from the library to use as a source in his research. How should he credit the source in his writing? A. He should email the publisher of the book to get quotes on the topic. B. He should mention the title of the book in his writing. C. He should list the book as a source on his reference page. D. He should call the author to ask permission to use the book.
C. He should list the book as a source on his reference page.
Maya is writing an email to her boss to ask for two days off. Which sentence uses the appropriate tone? A. I'm taking a two-day leave because I want to take care of some personal stuff. B. I have to go somewhere to see to some things, so I'm applying for leave from work. C. I would like to request a two-day leave of absence from work for personal reasons. D. I need two days off from work and I hope you allow it because you take time off too.
C. I would like to request a two-day leave of absence from work for personal reasons.
Which of these messages would be considered inappropriate for business communication? A. Good night B. Goodbye C. OK, bye D. See you tomorrow
C. OK, bye
Which statement is true about discussion forums? A. They are ideal for sharing short messages. B. They can help people find friends. C. They can be public or private. D. They are best for displaying photos.
C. They can be public or private.
Which sentence in the paragraph conveys the letter's main idea? I am writing regarding your complaint. We are pleased to offer you a full replacement at no cost. Our company has a customer-friendly policy. We will soon introduce a new assortment of water filters. Please let me know if you would like to receive our monthly newsletters to stay current on our business. Our offices are located very close to your area. A. Please let me know if you would like to receive our monthly newsletters to stay current on our business. B. We will soon introduce a new range of assortment of water filters. C. We are pleased to offer you a full replacement at no cost. D. Our company has a customer-friendly policy. E. Our offices are located very close to your area.
C. We are pleased to offer you a full replacement at no cost. - NOT D. Our company has a customer-friendly policy.
Which two elements of collaborative planning make it effective? It brings together different perspectives. It leads to groupthink. It eliminates the need for revision. It helps with time management. It builds team spirit.
It brings together different perspectives. NOT It leads to groupthink.
Which two attributes describe a compound sentence? It conveys just one complete, independent thought. It contains two or more simple sentences. It includes relative pronouns such as which, that, and who. It includes conjunctions such as for, and, nor, but, or, yet, and so. It has an independent clause, as well as one or more dependent clauses.
It contains two or more simple sentences. It includes conjunctions such as for, and, nor, but, or, yet, and so.
Daniel is organizing a business seminar. He's writing an email to attract participants. Which sentence would make a good motivational closing for Daniel's persuasive message? A. Learn how successful companies hire the best talent! B. There will be six presentations by human resources experts. C. Many successful companies use our proven hiring techniques. D. Register today and get an early bird discount of 20 percent. E. The keynote address is by Dr. Jenkins, a reputable staffing consultant.
D. Register today and get an early bird discount of 20 percent.
How is revising different from editing? A. Revising is done only once during the writing process. B. Revising is done after publishing the message. C. Revising focuses on correct grammar. D. Revising focuses on the clarity of the main idea.
D. Revising focuses on the clarity of the main idea.
Sheila works in the Arizona governor's office. She's working on a research project about the number of tribal language speakers in her state. While researching, she finds the following information in a survey by the US Census Bureau: Speakers of Native North American languages are concentrated most heavily in the states of Alaska, Arizona, and New Mexico. Sixty-five percent of Native North American language speakers lived in these three states. Just nine counties within these states contained half of the nation's Native North American language speakers. How can she best paraphrase the content of the source for use in her writing? A. most heavily in Alaska, Arizona, and New Mexico. Sixty-five percent of native language speakers lived in these states, with only nine of their counties containing half of the nation's native language speakers. B. People who speak native languages concentrated most heavily in the states of Alaska, Arizona, and New Mexico, a survey shows. Nine of the counties within these states contained almost 65 percent of the Native North American language speakers. C. Speakers of Native North American languages resided mostly in the states of Alaska, Arizona, and New Mexico. With, sixty-five percent of native speakers living in these three states, and nine counties within these states contained half of the country's native speakers. D. The states of Arizona, Alaska, and New Mexico are home to 65 percent of native language speakers in the country, with half of the native language speakers in the country residing in nine counties in these states. E. Few states, including Arizona, are home to more than 50 percent of native language speakers in the country, and almost half of the speakers live in nine counties of these states, including Alaska.
D. The states of Arizona, Alaska, and New Mexico are home to 65 percent of native language speakers in the country, with half of the native language speakers in the country residing in nine counties in these states.
What type of negative business message does this email paragraph convey? Thank you for sending the receipt. After checking with our team, we discovered that we've charged you for the wrong item. We will refund the extra amount to your account. A. rejecting a claim B. declining an invitation C. refusing a request D. explaining a billing error E. responding to a negative online post
D. explaining a billing error
Because the scope of a business message for an expert is more detailed than that for a layperson, what can business writers use when writing for an expert that they can't use for a layperson? A. graphics B. slang terms C. casual language D. jargon E. examples
D. jargon
Which details form part of a memo's summary? A. the name and title of the memo's sender and all its recipients B. the explanation of the problem that the memo discusses C. a possible solution for the problem that the memo describes D. the key points of the message that the memo conveys
D. the key points of the message that the memo conveys - NOT C. a possible solution for the problem that the memo describes
Which two of the following are examples of a persuasive business message? Employees can take two 30-minute breaks during an eight-hour workday. Don't let a computer virus put your business out of work. Buy our anti-virus software today. Our research indicates that this manufacturing and distributing plant will create 1,500 jobs. Won't you help our company join the green movement by separating the wet and dry waste in your recycling containers? On weekdays, our restaurant is open from 11:00 a.m. to 11:00 p.m. On weekends, we're open until midnight.
Don't let a computer virus put your business out of work. Buy our anti-virus software today. Won't you help our company join the green movement by separating the wet and dry waste in your recycling containers?
Rafi is writing instructions on how to operate a scanner for a small local business. Which medium is appropriate for his message? A. a business letter B. a television commercial C. a social media post D. a memo E. a user's manual
E. a user's manual
Which two sentences best describe characteristics of business writing? It adheres to specific conventions. It uses informal language and abbreviations. It contains a lot of jargon. It has a target audience. It includes colorful artwork.
It adheres to specific conventions. It has a target audience.
Maria works in a packaging company. She is writing a letter to the marketing director outlining a proposal. Which sentence indicates the use of logos to make it more persuasive? I suggest that we change our packing material to Cellotex. As you know, Cellotex is created from natural substances, which will appeal to both ecologists and consumers. Furthermore, it's 70 percent lighter and more durable than the plastic we presently use. Renowned scientist Dr. Dale Rutherford recommends Cellotex highly. In addition, winter is the right time to enter the market because most of our clients will be launching new products. I hope you'll carefully consider this proposal.
Furthermore, it's 70 percent lighter and more durable than the plastic we presently use.
In which two ways can a wiki benefit the employees of a business? It allows them to have live interactions with each other. It helps them solve internal problems collectively. It helps them evaluate each other's performance. It provides them with a space to store process and project information. It provides a platform where they can upload entertaining videos.
It helps them solve internal problems collectively. - NOT It allows them to have live interactions with each other.
Rafael writes an email to his manager, Suzy, about a conflict between him and another employee. Suzy forwards Rafael's email to her boss, Michael. Which two statements correctly identify the primary and secondary audience of Rafael's email? Suzy is the secondary audience. Michael is the secondary audience. Rafael is the primary audience. Suzy is the primary audience. Michael is the primary audience.
Michael is the secondary audience. Suzy is the primary audience.
Which two persuasive messages are examples of a request? Please take part in the recycling workshop at your company this weekend. We are delighted to offer a 10 percent discount on all purchases made on Sunday. If our company buys from a single vendor, we can reduce paper costs. We need your assistance in profiling the age groups in the district. In the last billing cycle, I was surprised to find that there was no adjustment for the error.
Please take part in the recycling workshop at your company this weekend. We need your assistance in profiling the age groups in the district.
Which two of the following sentences have the correct formal tone for a business blog? We're so excited to release our new smartphone! If you're looking for a smartphone, our new phone is perfect for you. The new phone features an excellent camera that is ideal for capturing your precious moments. The CEO reports that the release of the company's new smartphone will be delayed by two months. Our new, upgraded phones guarantee you a fun experience this year.
The new phone features an excellent camera that is ideal for capturing your precious moments. The CEO reports that the release of the company's new smartphone will be delayed by two months.
Ava is a manager at a café. She's writing an email to customers to promote the café's food and beverages. Which sentence in Ava's email uses kairos to appeal to customers? Did you hear? Our café is now even more amazing for coffee lovers like you. We value our loyal and returning customers, so we have a special offer for you. This Saturday only, you can enjoy all signature coffees at half-price! Grab your friends and join us for a fresh pot of coffee. It's been great having you as a customer!
This Saturday only, you can enjoy all signature coffees at half-price!
Read this excerpt from a business letter: We are pleased to offer you the position of assistant manager. We propose a start date of March 14. Which two words describe the tone of this letter? appreciative casual authoritative respectful critical
appreciative respectful - NOT authoritative
Jerry is working on a research project about the effectiveness of social media marketing. He found some sources with information relevant to his project, and he's trying to determine which ones are credible. Which three sources should he select to use for his project? a journal article titled "Marketing Strategies: Social Media" by a university professor an article titled "Tips for Effective Social Media Marketing" on a government agency website a social media post promoting a new product launched by a reputable business a business magazine article titled "Why Social Media Marketing Works" by a journalist a blog post titled "My Social Media Marketing Success" by an unknown author
a journal article titled "Marketing Strategies: Social Media" by a university professor an article titled "Tips for Effective Social Media Marketing" on a government agency website a business magazine article titled "Why Social Media Marketing Works" by a journalist
A manufacturing firm wants to share confidential details about pricing with its vendors. The type of business writing that would best convey this information would be a ______.
business letter - NOT email
Jodie is writing a report on health insurance in the United States. As a reference, she's using an online report on the extent of health insurance coverage, created by the US Census Bureau in 2013. Which two actions explain how Jodie can use this source without plagiarizing? pass off the original text as her own work cite the original source on a reference page add a link in the text to the source's website paraphrase the text in her own words write an email to her boss about the details of the source
cite the original source on a reference page paraphrase the text in her own words
Please arrange to refund the amount paid for the lamp.
claim
What are the three main objectives when editing a document? correcting punctuation errors rearranging some of the points correcting improper sentence structures removing irrelevant content correcting spelling mistakes
correcting punctuation errors correcting improper sentence structures correcting spelling mistakes
Gwen is writing a business letter to the head of a research company. She is applying for the position of research scientist. Which two words describe the tone that Gwen should use in the letter? courteous earnest casual regretful formal
courteous formal
Suki has been assigned the task of writing an email wishing the company employees happy holidays and informing them about the holiday party. She could generate ideas by rapidly jotting down her thoughts without worrying about grammar and sentence structure. This technique is called (drafting/freewriting/outlining). It's generally used at the (planning/brainstorming/editing) stage of the writing process.
freewriting, planning (NOT brainstorming)
Determine the purpose and audience of the web page that Rashida is creating. Rashida is creating a web page for a college's website. On the web page, she's been asked to give detailed information about the college's history, mission, departments, staff, and alumni. The purpose of the web page is to invite marketing companies to (post advertisements on the website/inform visitors about the benefits of studying at that college/persuade various organizations to provide funding to the college). Clearly, the audience of the web page includes individuals looking for certain jobs at a collegebusinesses interested in investing in educational institutionshigh school students seeking admission to the college.
inform visitors about the benefits of studying at that college high school students seeking admission at that college
A post appears on a fertilizer company's discussion forum discussing a field experiment with a new type of fertilizer. Which three purposes does this post have? to provide entertaining facts about the experiment to answer questions about the experiment to advertise the experimental plant fertilizer to publish the results of the experiment to connect with scientists to discuss the experiment
to answer questions about the experiment - NOT to advertise the experimental plant fertilizer - NOT to provide entertaining facts about the experiment
Which characteristics of business writing must Jenny be careful about? Jenny is a sales manager who's preparing a performance review about one of her employees. The employee hasn't been achieving his sales targets for the past several months. Jenny must use an objective (convention/style/tone) in the report. Also, she must aim to be (critical/respectful/scornful) of the employee while conveying the negative feedback.
tone, respectful