Ch. 10 Communication and New Media

Secondary Orality

When verbal communication is sustained through other technologies, such as the telephone or Internet.

Print Tradition

The creation and distribution of printed text, an identifiable period of technological development.

Virtuality

The general term for the reinvention of familiar physical space in cyberspace.

Screen Names

The names people use to identify and locate others in a network.

Interactivity

The phenomenon of communication at a distance through new media.

Electronic Tradition (First Media Age)

Described media as a symbolic environment of any communicative act.

New Media Theory

Designed to describe the unique, customized communication styles of our generation with our media.

Primary Orality

A culture that has no knowledge of technology beyond the spoken word.

Printing Press

A mechanical device that applies pressure from an inked surface to a print medium.

Cyberspace

A place that collects all the information in the world and can be accessed and entered by any capable person.

New Media

A technological interface that allows users to communicate, interact, personalize, and own media.

Social Information Processing (SIP) Theory

A theory that explains how computer-mediated and face-to-face communication are both successful in building relationships.

Social Media

A web-based service that allows individuals to create a public profile and maintain and view a list of users who share a common interest.

Real Time

Activities or resources whose action and reactions occur immediately, without delay.

Blog

Allows users to disclose only the information that they desire at any given time.

Oral Tradition

Also referred to as Oral Culture or Oral Age, consists of cultural messages or traditions verbally transmitted across generations.

Written Tradition

Early forms of written communication such as scribe and hieroglyphics; immediately follows the Oral Tradition.

Theory of Self-Presentation

Everyday settings are viewed as a stage, and people are considered actors who use performances to make an impression on an audience.

New Media Tradition (Second Media Age)

From the early 1980s to the present day when the trends begin to move from broadcast media to new media, with the rise of popularity of the Internet.

Computer-mediated Communication (CMC)

Human communication that is facilitated by a wide range of new media technologies such as chat rooms, email message systems, message boards, and online games.

Peripheral Information

Relatively minor information about the self, usually on personal profiles, including things such as music interests or favorite movies.

Personal Profiles

Short descriptions about your age, sex, race, physical features, affiliations, and interests.