Chapter 11
business-to-consumer (B2C) auctions p. 720
business-to-consumer companies connect, communicate and conduct business transactions with consumers most often via the Internet.
herd behavior p. 727
describes how individuals in a group can act collectively without centralized direction.
Online Social Network p. 707
- an area online where people who share common ties can interact with one another.
online social network p. 707
- an area online, where people who share common ties can interact with one another.
social network p. 707
- involves a group of people, shared social interaction, common ties among members, and people who share an area for some period of time
social network p. 707
- involves a group of people, shared social interaction, common ties among members, and people who share an area for some period of time.
interest-based social networks p. 718
- offer members focused discussion groups based on a shared interest in some specific topic.
Practice Networks p. 718
- offer members focused discussion groups, help, information, and knowledge relating to an area of shared practice
practice networks p. 718
- offer members focused discussion groups, help, information, and knowledge relating to an area of shared practice.
affinity communities p. 718
- offer members focused discussions and interaction with other people who share the same affinity.
General Communities p. 718
- offer members opportunities to interact with a general audience organized into general topics.
general communities p. 718
- offer members opportunities to interact with a general audience organized into general topics.
Interest-Based Social Networks p. 718
- offers members focused discussion groups based on a shared interest in some specific topic
sponsored communities p. 718
-a LiveJournal community that is created and maintained by another company. They can use these communities to post information about various products or services relevant to their business.
vertical market portals p. 733
-a Web site that provides a gateway or portal to information related to a particular industry such as health care, insurance, automobiles, or food manufacturing.
consumer-to-consumer (C2C) auctions p. 720
-a business model that facilitates the transaction of products or services between customers. It is one of four categories of e-commerce.
enterprise portals p. 729
-a framework for integrating information, people and processes across organizational boundaries in a manner similar to the more general web portals.
English auction p. 723
-a process in which an asset is sold through a suggested opening bid reserve or a starting price that is set by the seller.
Dutch Internet auction p. 724
-a public offering auction structure in which the price of the offering is set after taking in all bids and determining the highest price at which the total offering can be sold. In this type of auction, investors place a bid for the amount they are willing to buy in terms of quantity and price.
Name Your Own Price auction p. 724
-a system under which buyers make a suggestion for a product's price (unlike the traditional way where sellers quote a certain price) and the transaction occurs only if a seller accepts this quoted price.
penny (bidding fee) auction p. 724
-a type of all-pay auction in which all participants must pay a non-refundable fee to place each small incremental bid. The auction ends after a period of time, typically ten to twenty seconds.
general-purpose portals p. 730
-the webpage (or website) that provides users an entryway to a variety of information, tools, links, and more. Online portals are designed to offer users an assortment of the most used types of information and services.
