chapter 13, 14, 16, & 17 study guide

according to the textbook, as a persuasive speaker, your two major concerns with respect to reasoning are to what?

1. make sure your own reasoning is sound, 2. try to get listeners to agree with your reasoning

According to your textbook, what kind of speaker delivers a speech with little or no immediate preparation?

Impromptu speech speaker

according to your textbook, saying "dunno" instead of "don't know" is an error in what?

articulation

according to your textbook, when you are going to give an audience material to take home from a speech, you should usually distribute the material when?

at the end when you are done talking

when you use PowerPoint in a speech, you should do what?

choose which aspects of your speech to illustrate

according to the textbook, the two most important factors affecting the credibility of a persuasive speaker are what?

competence and character

According to your textbook, a speech that sounds spontaneous to the audience no matter how many times it has been rehearsed has a strong _________ quality.

conversational quality

as your textbook explains, if you want to persuade a skeptical audience, you need to what?

deal directly with the reasons for their skepticism

according to the textbook, the credibility of a speaker produced by everything the speaker says or does during the speech itself is called what?

derived credibility

According to your textbook, saying "pas-ghetti" instead of "spaghetti" is an error in what?

dialect

what does the textbook recommend for using visual aids?

display where listeners can see them, avoid passing them among the audience, display only when discussing them, explain them clearly and concisely, talk to audience not aid, practice with visual aids, check room and equipment

according to your textbook, visual aids are most effective when they are what?

displayed properly, discussed clearly, and integrated effectively with the rest of the prsentation

A speech that is fully prepared in advance but that is delivered from a brief se of notes or a speaking outline is called what kind of speech?

extemporaneous speech

the three types of questions that give rise to persuasive speeches are questions of what?

fact, value, policy

it is the ___________ of your voice that reveals whether you are asking a question or making a statement, whether you are being sincere or sarcastic.

inflections

the study of bodily motion and gestures is part of a subject called what?

kinesics

according to the textbook, persuasive speakers have an ethical obligation to do what?

make sure your goals are ethically sound and use ethical methods to communicate your ideas

according to your tesxbook, persuasion in a psychological process in which listeners engage in a ____________ with the speaker.

mental dialogue

Communication based on a speaker's body and voice, rather than on the use of words, is called what?

nonverbal communication

using evidence is especially critical in a persuasive speech when your target audience does what?

opposes your point of view

nonverbal communication includes a speaker's what?

personal appearance, movement, gestures, and eye contact

the relative highness or lowness of sounds produced by the human voice is called what?

pitch

what does the textbook present as a guideline for preparing visual aids?

prepare well in advance, keep simple, large enough, use a limited amount of text, use fonts effectively, use color effectively, use images strategically

as the textbook explains, when you use evidence in a persuasive speech, you should do what?

support your views with evidence

the _______________ is that portion of the whole audience that the speaker most wants to persuade.

target audience

as the textbook explains, reasoning is what?

the process of drawing a conclusion on the basis of evidence

if you were giving a speech about how to execute basic karate moves, the best kind of visual aid to use would probably be what?

the speaker

what is recommended in the textbook as a method for generating emotional appeal in a persuasive speech?

use emotional language, develop vivid examples, speak with sincerity and conviction

how successful you are in any particular persuasive speech will depend above all on how well you tailor your message to the what of your audience?

values, attitudes, and belief's

changes in a speaker's rate, pitch, and volume are referred to as what?

vocal variety

according to your textbook, "uh," "er," "um," and similar expressions in a public speech are referred to as what?

vocalized pause