Chapter 3 business info quiz

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Which of the following is not an example of explicit knowledge A)marketing research B)patent C)trademark D)employee opinion E)Marketing research

D) employee opinion

T/F A social bookmark is a locally stored URL or the address of a file or internet page saved as a shortcut

False (a website bookmark is a locally stored URL or the address of a file or Internet page saved as a shortcut)

What is knowledge management

Involves capturing, classifying, evaluating, retrieving, and sharing information assets in a way that provides context for effective decisions and actions

Nike offers people the opportunity to visit its website to create running shoes in the style and color they choose. How would you classify Nike's ebusiness strategy?

Mass customization

What does digital Darwinism imply?

Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction

Why are Fortune 500 companies engaging in blogging?

To gather feedback and share ideas

T/F A wiki is a Hawaiian word for quick and is a type of a collaborative web page that allows users to add, remove, and change content

True

T/F An Internet service provider (ISP) is a company that provides access to the internet for a monthly fee.

True

T/F Domain name hosting (web hosting) is service that allows the owner of a domain name to maintain a simple website and provide email capacity

True

T/F Pay-per-conversion generates revenue each time a website visitor is converted to a customer

True

T/F RSS allows a website to constantly feed information and news to consumers instead of having the consumer search for it.

True

T/F Social bookmarking allows users to share, organize, search, and manage bookmarks.

True

What sources capital for a project by raising many small amounts from a large number of individuals, typically via the internet?

crowdfunding

Which term describes the WWW during its first few years of operation between 1991 and 2003? A) Web 1.0 B) eshop C) open source D) all of these are correct

A) Web 1.0

What converts an audio broadcast to a digital music player?

podcasting

T/F A mashup is a website or web application that uses content from ore than one source to create a completely new product or service

true

T/F An ebusiness model is a plan that details how a company creates, delivers, and generates revenues.

true

What is social tagging?

describes the collaborative activity of marking shared online content with keywords or tags as a way to organize it for future navigation, filtering, or search

T/F Social Media maps group contacts ( personal and professional) identifying who knows each other and who works together. In a company it can provide a vision of how employees work together

False


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