Chp 7

_________ comprises the vast majority of e-commerce by volume. C2C B2C B2E B2B

B2B

_________ facilitate dynamic pricing. Cookies RFIDs ERPs Smart cards

Cookies

_________ materials are those items that are needed for MRO. Indirect Horizontal Direct Vertical

Indirect

Rakuten is a(n) _________ e-commerce company. Japanese European Indian Chinese

Japanese

_________ appear(s) underneath the active windows. Spam Pop-under ads Pop-up ads Banners

Pop-under ads

Stripe's _________ is a set of software that makes the buying and selling process easier for merchants and shoppers by embedding "buy" buttons in apps and social networks. Atlas ShopStyle InMobi Relay

Relay

_________ occurs when shoppers visit a brick-and-mortar store but then purchase online. Showrooming Bundling Bannering The long tail

Showrooming

_________ cards allow you to store a fixed amount of prepaid money and then spend it as necessary. Stored-value money Purchasing Smart Electronic credit

Stored-value money

_________ organizations are only online. Clicks-and-mortar Brick-and-click Brick-and-mortar Virtual

Virtual

The _________ is a model in which organizations attempt to procure needed products or services from other organizations electronically. electronic exchange sellers exchange buy-side marketplace sell-side marketplace

buy-side marketplace

In _________ auctions, sellers solicit bids from many potential buyers; these auctions result in _________ prices over time. reverse; lower forward; higher forward; lower reverse; higher

forward; higher

An electronic _________ is a collection of individual shops consolidated under one internet address. auction mall storefront marketplace

mall

In ________, manufacturers or retailers sell directly to customers. affiliate marketing online direct marketing electronic tendering viral marketing

online direct marketing

Online advertisers have traditionally favored _________ to increase the number of people who look at an ad. trying to sell native advertising placing more ads on each web page finding a non-advertising revenue source increasing traffic offering premium content

placing more ads on each web page

With ________, customers use the internet to self-configure products or services. group purchasing electronic exchanges product customization bartering online

product customization

_________ is larger by volume; _________ is more complex. B2B; B2C B2C; B2B B2C; B2C B2B; B2B

B2B; B2C

_______ refers to the practice of registering or using domain names for the purpose of profiting from the goodwill or the trademark that belongs to someone else. Domain-using Cyber-using Cyber-squatting Domain-squatting

Cyber-squatting

In the ________, organizations sell their products or services to other organizations electronically from their own private e-marketplace website or from a third-party website. buy-side marketplace electronic exchange sell-side marketplace sellers exchange

sell-side marketplace

Modern credit cards are _________ cards. electronic credit purchasing stored-value money smart

smart

Disconnect and 1 Blocker are ad blockers that ________. stop almost every ad and tracker use the freemium model collect data are for-profit businesses

use the freemium model