COMM 1306 Ch 16

"Reducing the taxes that businesses pay will lead to lower unemployment and a stronger economy" is an example of a proposition of -value. -policy. -fact. -attitude.

fact

Which type of audience is typically the hardest to persuade? -receptive -hostile -neutral -impassioned

hostile

_______ occurs when the speaker draws general conclusions based on specific evidence. -Deductive reasoning -Fallacious reasoning -Inductive reasoning -Ethical reasoning

inductive reasoning

All of the following are included in Aristotle's forms of rhetorical proof except -logos. -pathos. -ethos. -mythos.

mythos

"The act of using manipulation, threats, intimidation, or violence to gain compliance" is the definition of which of the following terms? -persuasion -interrogation -coercion -compliance gaining

coercion

In her speech, Katie argues that investing in after-school programs for teens will reduce the amount of crime in her community. She is appealing to which of Maslow's hierarchical needs? -physiological needs -social needs -safety needs -self-actualizing needs

safety needs

The U.S. Army, for many years, used the slogan "Be all that you can be" to appeal to potential recruits using which of Maslow's hierarchical needs? -physiological needs -social needs -esteem needs -self-actualizing needs

self-actualizing needs

In Maslow's hierarchy of needs, the desire to be accepted and liked by other people and the need for love, affection, and affiliation are referred to as -physiological needs. -social needs. -esteem needs. -self-actualizing needs.

social needs

In his speech persuading his audience to support AIDS vaccination trials in Sub-Saharan Africa, Joshua showed his audience images of children who have been orphaned because their parents were among the millions of Africans infected with HIV who have lost their lives to the pandemic. Josh is using these images to create what type of rhetorical proof? -logos -pathos -ethos -mythos

pathos

"The process of influencing (often changing or reinforcing) others' attitudes, beliefs, and behaviors on a given topic" defines which of the following terms? -persuasion -interrogation -coercion -informing

persuasion

"People should wait until they are in their thirties to marry" is an example of a proposition of -value -policy -fact -attitude

policy

Which argumentative fallacy involves the speaker providing a bit of irrelevant evidence to support his or her argument, thereby diverting the direction of the argument? -begging the question -red herring -bandwagoning -slippery slope

red herring

Which organizational pattern is presented as a good choice for when the audience has strong objections to the speaker's position? -problem-solution -problem-cause-solution -refutational -Monroe's motivated sequence

refutational

"Today, you have a choice. You can either vote yes to support the school referendum, ensuring that our students continue to get a great education, or you can vote no, ensuring that our students will lose arts education and extracurricular opportunities." This statement reflects which argumentative fallacy? -red herring -reduction to the absurd -either-or -begging the question

either-or

____________ highlights the importance of relevance to persuasion. It is based on the belief that listeners process persuasive messages through either central processing or peripheral processing depending on how important the message is to them. -Latitude of acceptance or rejection -Maslow's hierarchy of needs -The Elaboration Likelihood Model -The motivated sequence

The Elaboration Likelihood Model

In his speech persuading his audience to visit Starbucks Coffee, Miguel attempts to prove to his audience that Starbucks has the best coffee and provides the greatest service by reminding his audience that "their shops are everywhere and they're clearly the most popular coffee place in America." What logical fallacy has Miguel committed? -reduction to the absurd -begging the question -bandwagoning -slippery slope

bandwagoning

Showing the use of supporting material from experts on a subject helps a persuasive speaker achieve which of Aristotle's forms of rhetorical proof? -logos -pathos -ethos -mythos

ethos

The statement "School is fun" is an example of a(n) -value. -attitude. -belief. -behavior.

attitude

Which of the following definitions is most closely related to the concept of belief? -the thoughts we have about what is true and real -our general evaluations of people, ideas, objects, or events -the manner in which we act or function -our deeply held convictions about what is right and wrong morally

the thoughts we have about what is true and real

"It is wrong for us to deny gay and lesbian couples the right to marry" is an example of a proposition of -value -policy -fact -attitude

value