Email marketing basics
Lead nurture
One-to-one type of email
Campaign activity criterion segmentation
Segmenting subscribers by who have opened, clicked, did not open, etc is an example of?
Language, location, past purchases
Some of the criteria for mailing list segmentation are
soft bounce
Temporary delivery failure for an email address
Relevancy, concise text, and planning
The characteristics of successful email communication are
It is integrated into the overall digital marketing strategy
The true potential of email marketing is seen when-
Set up goals
First step when starting with an email marketing campaign
List Segmentation
What can help you target your emails better?
I want to increase sales by 20%
Which of the following statements is a good example of email campaign goal
Buying emails from a 3rd party
Which of these is not the best practice for a mailing list