Marketing Chapter 16

public warehouse

A business that leases storage space and related physical distribution facilities to other firms.

private warehousing

A company- operated facility for storing and shipping products.

electronic data interchange (EDI)

A computerized means of integrating order processing with production, inventory, accounting, and transportation.

megacarrier

A freight transportation firm that provides several modes of shipment.

General-line wholesaler

A full-service wholesaler that carries only a few product lines but many products within those lines.

specialty-line wholesaler

A full-service wholesaler that carries only a single product line or a few items within a product line.

general-merchandise wholesaler

A full-service wholesaler with a wide product mix but limited depth within product lines.

distribution center

A large, centralized warehouse that forcuses on movnig rather that storing goods.

truck wholesaler

A limited- service wholesaler that transports products directly to customers for inspection and selection.

drop shipper

A limited-service wholesaler that takes title to goods and negotiates sales but never actually takes possession of products

cash-and-carry wholesaler

A limted-service wholesaler whose customers pay cash and furnish transportation.

sales branches

A manufacturer-owned intermediary that sells products and provides support services to the manufacturer's sales force.

sales office

A manufacturer-owned operation that provides services normally associated with agents

full-service wholesaler

A merchant wholesaler that performs the widest range of wholesaling functions.

limited-service wholesaler

A merchant wholesaler that provides some services and specializes in a few functions.

rack jobber

A type of specialty-line wholesaler that owns and maintains display racks in stores

mail-order wholesaler

A wholsaler who uses catalogs instead of a sales for to sell products to retail and business buyers

physical distribution

Activities used to move products from producers to consumers and other end users

commission merchant

An agent that receives goods on consignment from local sellers and negotiates sales in large, central markets.

manufacturers' agent

An independent intermediary that represents two or more sellers and usually offers customers complete product lines.

merchant wholesafer

An independently owned business that takes title to goods, assumes ownership risks, and buys and resells products to other wholesalers, business customers, or retailers.

wholesaler

An individual or organization that sells products that are bought for resale, for making other products, or for general business operations.

selling agent

An intermediary that markets a whole product line or a manufacturer's entire output.

agent

An intermediary that represents either buyers or sellers on a permanent basis

broker

An intermediatry that brings buyers and sellers togehter temporarily.

just-in-time (JIT)

An inventory management approach in which supplies arrive just when needed for production or resale.

freight forwarder

An organization that consolidates shipments from several firms into efficient lot sizes.

outsourcing

Contracting physical distribution taskes to third parties that do not have managerial authority within the marketing channel

inventory management

Developing and maintaining adequate assortments of products to meet customer's needs.

materials handling

Physical handling of tangible goods, supplies, and resources.

warehousing

The design and operation of facilities for storing and moving goods.

transportation

The movement of products fromwhere they are made to where they are used.

order processing

The receipt and transmission of sales order information

wholesaling

Transactions in which products are bought for resale, for making other products, or for general business operations.

intermodal transportation

Two or more transportation modes used in combination.

cycle time

the time needed to complete a process