MCO 335 Final Study Guide

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Most people are more likely to encounter their employer on Instagram than on Twitter

F

Pinterest is used by hiring managers almost as frequently as LinkedIn for vetting candidates.

F

You must know a current member in order to access Back Twitter, since its a separate area of the Internet.

F

Which of the following elements of social capital, as explained in the lecture, is in play among teens who use social media to form or maintain friendships according to the Pew Research study?

Transparency, since social media offer additional opportunities to share feelings and details of their friends' everyday lives, and thus maintain a high level of connectedness.

Joel Stein, author of the TIME Magazine piece about trolls, would agree with which of the following statements?

Trolling is, in essence, a political act that may combine aspects of suppression of free speech, surveillance, stalking, and even physical violence.

Black Twitter does not represent a monolithic view of the opinions and positions of people of color, but a wide range of perspectives.

T

If an adult in the United States uses only one social media platform, it is probably Facebook.

T

Mainstream media outlets and journalists often turn to Black Twitter as a source of news and cultural trends.

T

The FCC's 2015 decision to treat the Internet as a public utility was intended to ensure which of the following:

The ability of U.S. citizens to continue to have equal access to online content.

What is NOT considered social media according to the definition used in this class?

A corporate web site with an email link for visitor contact.

Lists

A user-created set of Twitter users. If public, they are open to subscription by any user.

The lecture describes different competing views of privacy that may be held by individuals or institutions. Which of the following terms encapsulate one of the perspectives described?

Access Control Freedom Transparency

Directed tweets

Also referred to as "at-mentions," these are tweets that included a formatted username in a message.

Trump in China

Analysis

Which of the following statements best describes the concept of "net neutrality"?

Anyone with an Internet connection, through any provider, has access to the same complete array of sites and services.

Valence

Automated sentiment analysis tools

Black Twitter emerged as a result of the #BlackLivesMatter hashtag in the wake of the Ferguson shooting and protests.

F

Which of the following represent good examples of curation?

Creating an indexed and annotated catalog of reference materials on a particular subject to help others find relevant information Compiling a guide to your favorite local restaurants, with explanations of what you like about them, as a resource for area residents and visitors. Building a college course on a given topic, selecting appropriate readings and identifying key takeaway points for students.

If you are on the job market, you should hide or delete your social media accounts, to prevent potential employers from seeing anything untoward.

F

Trolling

Engaging in harassment or other disruptive online behavior.

Which of the following statement(s) is/are true according to this weeks materials?

From a legal standpoint, privacy in the U.S. is generally treated as a commodity that one can give or keep at will in exchange for goods, services, or other benefits, while many other countries consider privacy to be an inherent personal right. U.S. citizens have little legal recourse if they feel their content and/or data have been used in violation of a site's stated terms of service.

Construed Identity

How we believe others see us.

Self-identity

How we feel about and would describe ourselves.

Which of the following examples describe challenges posed by forms of digital divide, according to this week's materials?

In communities with low literacy levels, political figures, community leaders, and public agencies can use visual or mixed social media platforms such as Instagram and Facebook to communicate with constituents and distribute information. Net neutrality is important because it eliminates an additional set of barriers to online access among those who cannot afford premium telecom packages (including underfunded public sites such as many libraries, schools, etc.) Those in rural areas with minimal infrastructure, and thus limited internet access, are at a disadvantage when it comes to receiving or even being able to seek out information. As employers increasingly take for granted (or require) social media literacy and skills, candidates without those skills (due to age, schooling, or access to technology) find themselves excluded from many kinds of jobs.

Which of the following developments in news production and dissemination o some experts believe has completely reshaped how citizens and consumers receive information?

Increased (often ad-driven)emphasis on sharing individual news items--including memes--rather than seeking more engagement or trying to encourage users to read more articles in a publication. The growth of explicitly partisan sites that are not under the same pressure to uphold traditional journalistic standards as mainstream media outlets. The dominance of Facebook as a platform for news distribution, which has far outclassed previous means of driving traffic to news sites. Trend indicators showing that mobile platforms will soon overtake television as the primary source of news, especially among younger media consumers.

Hashtags

Labels included in a tweet to mark it as part of a category or conversation.

Which of the following statements are true, based on the excerpts from sociologist Dustin Kidd's book, Social media Freaks?

Many fans of George Takei found the posting of the "Miracle in the Alcohol Isle" meme to be inconsistent with his identity as they perceived it from his online and offline history. Takei was able to make use of his high school capital to help break certain stereotypes and misperceptions surrounding disability once he understood why the meme had caused such an uproar. Part of the enjoyment people derive from memes is their efficient juxtaposition of images and text that can create surprise and humor, but these same features also allow them to potentially constrain understanding.

Saudi anti-corruption prove 'finds $100bn was embezzled'

News Report

Which of the following platforms do NOT offer video functionalities at this time?

None of these. (Facebook, Twitter, Instagram, Pinterest, LinkedIn).

Interaction

Number of Facebook comments

Visibility

Number of Twitter followers.

Based on his research as presented in his video, anthropologist Dr. Michael Wesch would agree with which of the following statements? Check all that apply.

One reason behind the formation of communities form is due to what Barry Wellman refers to as "networked individualism," and the desire to form authentic connections despite the fact that many structures of modern life tend to isolate us from one another. LonelyGirl15 is an example of an authenticity crisis in social media, where some people are seeking profound connections and others prefer to emphasize playfulness, which can create clashing expectations.

According to this week's readings, which of the following statements about networked activism is true?

Online activists can use social media to raise awareness, advocate for a cause, pose calls to mobilizing offline action, and in some cases include hacking or other coordinated technology attacks.

Silicon Valley's Guilty Conscience

Opinion/Fair Persuasion

Self-presentation

Our behaviors around others.

Poll: Americans Were Sort of Hoping Mueller Would Arrest Someone New Every Day

Parody or satire

Augmented Reality

Pokemon Go

White knighting

Publicly supporting women against online harassment, when the support is offered by a man.

Reach

Reblogs of Tumblr posts.

Doxxing

Revealing someone's personal information online--usually things such as an address, phone number, workplace

Internet of Things

Samsung SmartThing System

Sealioning

Seeking in bad faith to engage an unwilling person in debate, as a form of harassment.

Jerry Saltz would most agree with which of the following statements? Check all that apply.

Selfies constitute a form of self-presentation that can help individuals explore ad express their personal identity in the world. Selfies can be a form of intense connection to the audience by revealing oneself and being vulnerable, which is the basis of all relationships.

Which of the following statements best reflects the overall message contained in this week's assigned materials?

Social media provide a way for people to form meaningful connections and create shared cultures in addition to finding new forms of self-expression.

Virtual Reality

Superhypercube, a 3D Tetris-like game played with a special headset.

Which of the following is an example of the concept of agenda setting?

Stories and issues that receive media coverage will be perceived by the public as more important. Conversely, those that receive little to no media attention will be perceived as less significant.

Loyalty

Subscribers to a YouTube channel

Identify which of the following statement(s) is/are true according to this week's materials.

The ability of certain providers and services to block or filter traffic can affect the type and timeliness of information received by users, with potentially serious implications for journalists, institutions, and citizens who rely on social media to distribute and consume information. The FCC's 2015 decision, upheld in appeal in 2016, settles a long-standing fierce debate by confirming that mobile devices are subject to the same regulations as other internet content, tiered services such as "unlimited streaming" violate net neutrality, and the FCC has regulatory jurisdiction over the internet.

One key message shared by both the South Park and Frontline videos is:

The blind pursuit of large numbers of connections that many mistake for social capital but are inherently empty is a widespread phenomenon among social media users today.

Which of the following factors does Dan Gillmore consider to have led to the dissolution of traditional forms of print and broadcast media?

The consolidation and failure of many local department stores and other retailers in the face of online competitors such as Amazon, leading to the loss of advertising revenues for newspapers. Cable television, which offered alternative and often 24/7 news coverage compared to the limited availability of local broadcast news. Widespread failure of mainstream journalism to uphold its social contract to provide reliable, unbiased, and important information to readers and viewers, holding both journalists and advertising organizations to standards of accountability. The creation of online sites dedicated to services ranging from job searching to sales and exchanges, such as Craigslist, which eliminated revenues from classified advertising.

Aspirational Identity

The person we hope or would like to be.

Retweeting

The practice of sharing a message originally posted by others with one's followers.

The "Quantified Self"/"Quantified Us" movement refers to:

The use of wearable technologies and other tracking devices to identify big data-style trends and patters for personal health monitoring, self-improvement, and forming communities around diseases, disorders, and lifestyle choices

Mixed reality

This whale appearing in a school gym.

In what way(s) does this Saturday Night Live video address intersectionality?

Two white male characters realize that people can be both women and black. A white woman acknowledges that she feels she has more in common with her black female friend than a black man on the street although she has trouble accepting that her friend is actually black.

Which of the following social media behaviors varies among millenials' according to race and ethnicity?

Use of social media platforms other than Facebook to obtain news and other information Reasons for using Facebook commenting on news stories shared via social media Removal of unflattering or embarrassing photos and other information on social media platforms

Which of the materials assigned this week best relates to our previous discussion of context collapse?

You Have 0 Friends, South Park

Which of the following is the best example of context collapse?

You are Facebook friends with people you grew up with, relatives, new friends, coworkers, and your boyfriend's or girlfriend's family.

For the purpose of this class, the term "culture" refers to:

patterns of behavior


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