MGMT 495
Tommy wants to open his own food truck but doesn't know anything about business. He needs help determining who his competition is, how he should craft his strategy to compete and how he'll implement his strategy to achieve a competitive advantage. He's hired you to help him get started. As a result, you know that you will probably use the
AFI strategy framework.
When performing internal analysis of firms, how would you answer the question, "why do companies exist?"
Companies exist because they create value for customers in ways that customers are unable to replicate on their own.
Tony's Pizza Shop is able to net $10,000 a week; this makes his shop profitable. His number one competitor, Leo's Pies is also profitable, netting $12,000 a week. Lil Anthony's Pizza Palace nets $13,000 a week. Since Tony's Pizza Shop is profitable, we can conclude that he has a competitive advantage in the industry.
False—competitive advantage is only achieved by generating above average returns, relative to competition.
________ is the benefit that is missed or given up when an investor, individual or business chooses one alternative over another.
Opportunity cost
________ are considered the ethical standards and norms that govern the behavior of individuals within a firm.
Organizational core values
________ are the legal owners of public companies.
Shareholders
Keeping in mind the five forces in the airline industry, which of the following best explains the difficulty airlines have in generating a profit?
Substitutes are readily available in the form of trains, buses, and cars, thus reducing the profit potential in the industry.
Under the ________ framework, the question "How do we create value?" is relevant when trying to improve innovation and organizational learning
balanced scorecard
Samsung and Google cooperate as complementors to compete against Apple's strong position in the mobile device industry, while at the same time Samsung and Google are increasingly becoming competitive with one another. This scenario best illustrates the process of
co-opetition.
Most consumers and investors today want the firms they do business with to look beyond just the profit motive. In fact, they want firms that behave legally and ethically while also giving back to their communities via philanthropic activities. The framework that attempts to reconcile these wants is known as
corporate social responsibility.
Bill Burke is the CEO of Project Inc. a supply chain firm. Bill's company considers installing a new piece of machinery in one of his factories. Installing this new machinery will cost money; paying the technicians to install the machinery, transporting the machinery, buying the parts and so on. Bill plans on financing his operations by issuing stock (equity) and issuing bonds (debt). He needs his return on invested capital (ROIC) to exceed his ________ in order to determine if he should take on the project.
cost of capital
A firm will fail to create a sustained competitive advantage when the
fit between its internal strengths and the external environment is static.
Which of the following terms describes the guiding policy to address the competitive challenge, and uses corporate- and business-level strategy?
formulation
According to the resource-based view, a firm's competitive advantage often stems from its
intangible resources.
Firms that can employ and establish _________________, are more likely to protect their competitive advantage from being copied and/or eroding away.
isolating mechanisms
Brandon is part of a sales team. He effectively coordinates his tasks with others in the team and willingly contributes to their efforts in achieving the team's objectives. Thus, Brandon is in ________ of the Level-5 leadership pyramid.
level 2
Value chain analysis consists of systematically analyzing a firm's key activities that for analysis purposes are categorized into two groups:
primary activities and support activities
Which of the following strategy plans might work best in an industry that is considered a fast-changing environment with new laws going into effect regularly?
scenario planning
In recent years a growing number of U.S. consumers have become more health-conscious about what they eat. According to the PESTEL Framework this trend could best be classified as a ________ trend.
sociocultural
In order to better achieve a competitive advantage, firms must now adopt a holistic approach towards satisfying multiple stakeholders opposed to focusing on the needs of their stockholders. This integrative approach is referred to as
stakeholder strategy.
As the CEO of a conglomerate, Sarah Cane exhibited her strong commitment toward the company's core value that customers' well-being is more important than profit when she convinced the board of directors to liquidate the company's pesticide subsidiary. The pesticide brand sold by her company was a major revenue earner in lesser-developed nations, but studies indicate that it is a carcinogen. Eva persuaded the board that the company had to be responsible toward society. In this scenario, Sarah has demonstrated
strategic leadership.
The process that describes the method by which managers conceive of and implement a strategy that can lead to a sustainable competitive advantage is called
strategic management.
A firm's ________ relates to its ability to create value for customers (V) while containing the cost to do so (C).
strategic position
Which of the following is not captured when examining a competitive industry structure?
the ability to engage in forward vertical integration
Swedish furniture giant IKEA reported sales of $44 billion in 2019. The company turned a profit by recycling waste into some of its best-selling products. Before, this waste had cost the company more than $1 million per year. And the company is well on its way to "zero waste to landfill" worldwide. According to Joanna Yarrow, IKEA's head of sustainability for the United Kingdom, "We don't do this because we're tree huggers, we do this because it's very cost-effective." This passage best represents which of the following frameworks below?
the triple-bottom-line framework