MIS Test 3 Quiz Questions

________ systems analyze customer data for designing and executing targeted marketing campaigns.

Analytical CRM

________ is NOT an important technology in analytical CRM systems.

Campaign management

________ is an extended ERP module.

Custom relationship management

________ integrate the planning, management, and use of all of an organization's resources and are designed to tightly integrate the functional areas of the organization.

Enterprise resource planning systems

________ are/is a customer-touching CRM application.

FAQs

________ flows involve money transfers, payments, credit card information and authorization, payment schedules, e-payments, and credit-related data.

Financial

Operational CRM systems support __________ -office business processes

Front

The characteristics of ERP systems include which of the following?

Include a set of interdependent software modules May force companies to change existing business processes to fit predetermined business processes of the ERP package -All of the these Integrate the planning, management, and use of all resources of the organization Provide information necessary to control the business processes of the organization

________ flows consist of data related to demand, shipments, orders, returns, and schedules, as well as changes in any of these data.

Information

CRM systems are ________ systems.

Interorganizational

A(n) ________ report summarizes the performance of critical activities.

Key Indicator

_________ reports summarize the performance of critical activities.

Key indicator

________ is a CRM system that is hosted by an external vendor in the vendor's data center.

On-demand CRM

_________ systems support the front-office business processes, which directly interact with customers.

Operational CRM

To effectively manage by exception (i.e., use exception reports), the company must first create:

Performance standards

During which of the common cross functional business processes does a company purchase goods from vendors?

Procurement process

Which of the following is not a function of functional area information systems?

Providing data from business events to the corporate database

If you want to implement an ERP system but cannot afford to make large investments in IT, ________ ERP is a good solution.

SaaS

________ is the component of an operational CRM system that automatically records all the aspects in a sales transaction process.

Sales force automation

Electronic data interchange is a communication standard that enables the electronic transfer of routine documents between business partners.

True

The goal of SCM systems is to reduce friction along the supply chain.

True

________ is a strategy in which the salesperson provides customers with the opportunity to purchase related products or services of greater value in place of, or along with, the consumer's initial product or service selection

Upselling

The complete data set on a customer is called a:

360-degree view

________ is an advantage of cloud-based ERP systems.

Access

Analytical CRM systems provide ________ by analyzing customer behavior and perceptions.

BI

Which of the following does NOT help with managing supply chain information?

CRM

________ includes those areas where customers directly interact with the company.

Customer-facing CRM

In the ________ component of SCM, organizations coordinate the receipt of customer orders, develop a network of warehouses, select carriers to transport their products to their customers, and create an invoicing system to receive payments.

Deliver

The ________ component of SCM is often referred to as logistics.

Deliver

Analytic CRM systems can be used for the following purposes except

Delivering future product information to customers

_________ portals automate the business processes involved in selling products from a single supplier to multiple buyers.

Distribution

The three common cross functional business processes supported by an ERP system are procurement, production and reporting.

False

________ is a CRM system that enables organizations to conduct communications related to customer management through portable media.

Mobile CRM

_________ portals automate the business processes involved in purchasing products between a single buyer and multiple suppliers.

Procurement

Key features of transaction processing systems include:

Reliability Dependability Processing capacity -All of these

In the ________ component of SCM, supply chain managers create a responsive and flexible network for receiving defective, returned, or excess products back from their customers, as well as for supporting customers who have problems with delivered products.

Return

________ reports are produced at scheduled intervals.

Routine

________ is an extended ERP module.

Supply Chain Management

Which of the following is NOT an interorganizational system?

TPS

Methods that organizations use to interact with their customers are called:

Touch point

Sourcing and procurement from external suppliers are ________ activities.

Upstream

A company's suppliers, suppliers' suppliers, and the processes for managing them is the:

Upstream portion of the supply chain

________ is a business strategy in which a company purchases its upstream suppliers to ensure that its essential supplies are available as soon as the company needs them.

Vertical integration

________ is a business strategy in which a company purchases its ________ suppliers to ensure that its essential supplies are available as soon as the company needs them.

Vertical integration; upstream

A _________ is a set of related steps or procedures designed to produce a specific outcome.

business process

With the ________ approach to on-premise ERP implementation, a company develops new ERP functions designed specifically for that firm.

custom

A(n) ___________ is software that helps companies acquire and retain customers.

customer relationship management system

A(n) ________ report displays a greater level of detail.

drill-down

Organizational transactions are typically _________ volume, __________, and therefore _________ to computerize.

high; repetitive; easy

Packaging, assembly, or manufacturing take place in the __________ segment of the supply chain.

internal

The push model is also called ________ which means the production process begins with a ________.

make-to-stock; forecast

The ________ is known as make-to-order.

pull model

The _________ is known as make-to-stock.

push model

A ________ is any business event that generates data worthy of being captured and stored in the organization's database.

transaction

The ___________ is comprised of a company's suppliers, suppliers' suppliers, and the processes for managing them.

upstream segment of the supply chain

Problems along the supply chain include which of the following?

-All of these Increase cycle times Poor customer service Loss of revenue High inventory costs