Pols 206: ch 7 Quiz

The media's agenda-setting effects on the public are strongest among which group? A. politically knowledgeable citizens B. citizens with low political knowledge C politically independent voters D. young people

politically knowledgeable citizens

The "minimal effects hypothesis" was supported by evidence that __________. A. the media rarely influence how people vote B. the media rarely cover politics and government C. the media rarely influence which candidate wins party nominations D. the media rarely affect the priority people attach to the economy

the media rarely influence how people vote

Which factor decreases the potential of narrowcasting to disseminate the news? A. Cable news channels convey little substantive information. B. Trust in the media is declining. C. Most people prefer broadcasting to narrowcasting. D. Cable news channels tend to be biased in a liberal or conservative direction.

Cable news channels convey little substantive information.

Which of the following is a characteristic of the digital divide? A. High-speed broadband access increases according to income, race, and rural versus urban residence. B. Conservatives are more likely than liberals to watch Fox News. C. Young people are less likely than older people to read newspapers. D. Women are more likely than men to use social media.

High-speed broadband access increases according to income, race, and rural versus urban residence.

How did the media influence the development of the civil rights movement? A. It accelerated the movement in the South via local television coverage. B. It slowed down the movement by failing to devote coverage to it. C. It accelerated the movement by broadcasting the situation nationally. D. It slowed down the movement by portraying it in a negative light.

It accelerated the movement by broadcasting the situation nationally.

How has the rise of the Internet affected the newspaper business? A. It has led to the collapse of the newspaper business. B. It has accelerated the decline of newspaper circulation rates. C. It has helped newspapers boost their advertising revenues. D. It has helped smaller newspapers increase their circulation rates.

It has accelerated the decline of newspaper circulation rates.

Based on the principle of selective exposure, a liberal would most likely tune into __________. A. MSNBC B. CBS Evening News C. C-SPAN D. Fox News

MSNBC

Which factor most contributes to the lack of media coverage of the Supreme Court? A. The Court does not allow TV cameras to cover its proceedings. B. The Court's decisions are not viewed as important. C. The Court is a complex institution. D. Members of the Court are inexperienced in media relations.

The Court does not allow TV cameras to cover its proceedings.

Miller and Krosnick would most likely agree with which of the following statements regarding the media's influence on the public? A. The media can help lessen deep divisions in public opinion. B. The media can help citizens form well-reasoned opinions. C. Narrowcasting is a dangerous development for American politics. D. The media have too much power in American politics.

The media can help citizens form well-reasoned opinions

Why do major television networks avoid showing talking heads? A. They cannot be easily used in other media. B. They are visually uninteresting to viewers. C. They must be in compliance with the equal time rule. D. They contribute to superficial coverage

They are visually uninteresting to viewers.

What impact do the media have on the role of political parties in elections? A. They diminish the importance of parties by allowing candidates to appeal directly to voters. B. They increase the importance of parties by airing television ads funded by interest groups. C. They increase the importance of parties by targeting audiences with a specific party affiliation. D. They increase the importance of parties by airing television ads funded by parties.

They diminish the importance of parties by allowing candidates to appeal directly to voters.

The Internet's most significant impact on politics is in the way that it __________. A. creates a level playing field for all candidates B. encourages participation C. enables communication D. disseminates information

enables communication

Net neutrality, a policy adopted during Obama's presidency, __________. A. requires Web sites to provide equal time to opposing political candidates B. was reversed by the FCC but has now been upheld by the Supreme Court C. has been eliminated at the federal level and therefore has shifted to the individual states D. has been eliminated at both the federal and the state level

has been eliminated at the federal level and therefore has shifted to the individual states

Chains account for __________ percent of the nation's daily newspaper circulation. A. almost 15 B. almost 30 C. about 50 D. over 80

over 80

Which of the following is an example of a trial balloon? A. a member of Congress holding a press conference on a pending bill B. the president suggesting to reporters that he might consider a quarantine of a major metropolitan area in order to contain the spread of the coronavirus C. an opinion poll to determine the level of public support for a policy proposal D. a television station offering more coverage of politics and assessing the impact on viewership

the president suggesting to reporters that he might consider a quarantine of a major metropolitan area in order to contain the spread of the coronavirus