Speech Chapter 16-17

Place the steps of Monroe's motivated sequence in order from first (on top) to last.

1. Attention 2. Need 3. Satisfaction 4. Visualization 5. Action

Why was Ronald Reagan considered an effective public speaker?

His speeches conveyed sincerity and conviction.

What is an example of a hasty generalization?

Jin sees three horses with brown hooves and concludes that all horses have brown hooves.

What is an example of an invalid analogy?

Senator Jones is overweight. If he can't control his waistline, he can't control government spending.

Jayde is giving a speech that focuses on the lack of parking on her college campus. Many students live in off-campus housing, but there is minimal public transportation available in the city where the college is located. She proposes implementing a campus shuttle program, with shuttles regularly running between campus and several key locations throughout the city. Although Jayde is not an expert on anything related to transportation, she delivers a polished, well-thought out speech and uses credible evidence to support her ideas, including reports detailing how similar shuttle plans worked for other colleges. What type of credibility does Jayde have during her speech?

derived credibility

Josh is giving a speech on the importance of eating healthy. During a particularly charged moment, he declares, "If you don't eat a low-fat, low-sugar, high-fiber, high-protein diet, you're going to have health issues when you get older!" What fallacy has Josh included in his speech?

either-or fallacy

A fallacy is a or an:

error in reasoning

For what two situations would it be appropriate to use emotional appeals ethically?

in conjunction with building a case on reason when they are appropriate for your topic