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Which action is most likely to result in your audience judging you as having character? Multiple Choice showing that you are interested in the needs of your audience showing that you clearly know what you are talking about offering your views honestly basing your recommendations on facts having two or three well-developed takeaway messages

offering your views honestly

Because Kelly's manager has a hub motivational value system (MVS), she should focus on using language that is Multiple Choice action-oriented. characterized by precision. results-oriented. option-oriented. relationship-centered.

option-oriented.

Lazar is quoting a key finding from some research he has done for a business report. To avoid plagiarism, he makes sure to put the text in quotations and Multiple Choice include the problem statement at the end of the report. include a table of contents at the beginning of the report. include an executive summary in the report. avoid including any attachments in the report. provide information about the source of the quote.

provide information about the source of the quote.

Using Microsoft Word can help you write a professional looking report by Multiple Choice suggesting content changes. drawing original thinking from secondary sources to make recommendations. creating an executive summary of your report with a click. automatically writing your headings for you based on the section's content. providing tools for accurate documentation.

providing tools for accurate documentation.

The manager told staff members that the research they had come up with didn't really apply to the problem. What is the manager questioning about this research?. Multiple Choice biases adaptability reliability expertise relevance

relevance

A graduate student primarily used research from printed texts he found at the library for his report. What is a potential problem with this research? Multiple Choice adaptability expertise reliability relevance bias

reliability

Which aspect of writing business reports relates to the component of credibility known as character? Multiple Choice providing quotes from outside sources addressing the needs of decision makers providing positions that help decision making reporting information transparently involving decision makers in the process

reporting information transparently

What is the final step of the PREP method of justifying your views in a presentation? Multiple Choice providing reasons stating your key points restating your position providing evidence giving an example

restating your position

In order to ensure the effectiveness and fairness of your report, you should Multiple Choice avoid using any gimmicky formatting like bulleted or numbered lists. review the entire document several times to check for accuracy and precision in logic. avoid discussing the report with decision makers because that might sway their opinions. review the entire report in just one sitting to maintain consistency. avoid asking colleagues to review it because they will dilute the perspective.

review the entire document several times to check for accuracy and precision in logic.

The sales assistant wants to make sure her report is fair and effective. To accomplish this, she should Multiple Choice give the emotional reasons for your recommendations. give more importance to positivity rather than objectivity. review the report from the perspective of decision makers. avoid the use of direct quotations. review the entire report in one sitting.

review the report from the perspective of decision makers.

Which action during a speech is most likely to result in your audience judging you as caring? Multiple Choice offering your views transparently being honest about the sources of your information showing that you are interested in the needs of your audience having two or three well-developed takeaway messages showing that you clearly know what you are talking about

showing that you are interested in the needs of your audience

A drawback of online databases is that they Multiple Choice are not found in university libraries. take time to navigate. are more expensive than primary research. provide outdated information. contain sparse business-related information.

take time to navigate.

What should be included on the cover page of a report? Multiple Choice a mission statement the recipients' names a list of sources the date a preview statement

the date

Stephen works for a social media website that connects restaurants to individuals who want to order takeout for lunch. Stephen thinks the company should expand this idea and connect restaurants to businesses that want to provide a way for employees to order lunch at lower group rates. He should prepare a presentation for senior staff that focuses primarily on influencing which decision maker in his company? Multiple Choice the marketing director the design director the human resources director the security director the editorial director

the marketing director

Nathan is using the story line approach in his presentation. He says that the laundry delivery service chain he works for faces the challenge of improving its customer service orientation and presents the goal of improving the customer satisfaction rating from 80 percent to more than 95 percent. What aspect of a business story does this represent? Multiple Choice the characters the plot the resolution the setting the moral or lesson

the plot

You should use direct quotation when Multiple Choice you want to avoid documenting references to others' ideas. you want to express the idea of another speaker in your own words. a paraphrase will not flow smoothly into the text of your paper. the quotation does not emphasize the credibility of the original speaker. the quotation contains a particularly compelling combination of words.

the quotation contains a particularly compelling combination of words.

Jack provided complete information on all of his sources at the end of his proposal for new appliances in the company lunchroom. This information would be contained in Multiple Choice the reference list. the conclusion. footnotes. the executive summary. the table of contents.

the reference list.

Nathan is using the story line approach in his presentation. He says that the laundry delivery service chain he works for faces the challenge of improving its customer service orientation. After describing a laundry delivery service chain that is similar to his company in size and target market, he explains the specific approach to training that the other chain implemented in order to improve its customer service. What aspect of a business story does his explanation about the training program represent? Multiple Choice the resolution the characters the plot the setting the moral or lesson

the resolution

Problem statements are most effective when Multiple Choice they are placed at the end of the report as a review. the contextual details in the statements conceal the urgency of the problem. they avoid using predictions and cause-effect statements. they provide the unique context of the problem for the organization. APA style is used for documentation instead of MLA style.

they provide the unique context of the problem for the organization.

Patrice is developing a report using a slide deck to convince the village to install a new playground at Elm Street Park. She would use a slide deck Multiple Choice to avoid the need for navigational tools like headings. to avoid citing references. to carry most of the recommendations in text rather than in visuals. to eliminate the cover and executive summary. to make her report visually stronger and more creative.

to make her report visually stronger and more creative.

The purpose of an appendix in a business report is Multiple Choice to help readers process and group dense information to help decision makers judge the quality of report data to provide reference materials to establish the purpose and value of the report to help the readers navigate the report

to provide reference materials

In the SOFTEN model of nonverbal communication, "T" stands for Multiple Choice team. tone. tenure. time. trouble.

tone.

Presentations allow you to express your views in a(n) ________Blank environment. Multiple Choice networked circular two-way one-way one-to-one Explanation

two-way

A business writer who wants to help readers rapidly process and group the information in a report should Multiple Choice include a glossary in the back matter. include a title page in the report. include a memo of transmittal in the report. use bulleting and enumerated lists. use MLA instead of APA documentation style.

use bulleting and enumerated lists.

What action makes a chart ineffective? Multiple Choice placing a callout box on the chart using a nondescriptive chart title highlighting the chart's focal points giving a short title to the chart adding a subtitle for the chart

using a nondescriptive chart title

When you specifically want your presentation to appeal to professionals with a green motivational value system, you should focus on Multiple Choice blatantly appealing to emotion. using dispassionate, precise language. using relationship-centered terms. stressing the benefits to different stakeholders. discussing immediate goals.

using dispassionate, precise language.

You and your coworker sit through a presentation that others laughingly describe as "death by PowerPoint." When you discuss the presentation afterward, you can think of only one thing the presenter did correctly. Which characteristic of the presentation would have helped rather than hindered ease of processing? Multiple Choice providing as much information as possible on every slide using simple charts and diagrams using low-contrast backgrounds and colors eliminating most white space using 10-point fonts for body text

using simple charts and diagrams

What is a common mistake made by teams doing presentations? Multiple Choice referring to other team members by name during the presentation working independently right up until the presentation standing close to one another during the presentation being so cohesive that their individuality does not show assigning team roles based on individual strengths

working independently right up until the presentation

If someone asks you something you do not know during a question-and-answer session, what should you do? Multiple Choice Admit that you do not know and offer to find the information. Make up the best answer you can. Change the subject as quickly as possible. Reframe the question and then give an answer that fits your agenda. Ask the questioner why he or she wants to know.

Admit that you do not know and offer to find the information.

Which presenter is using handouts effectively? Multiple Choice Allie provides her listeners with a printout of a complex budget. Bryce has a single handout showing a pie chart divided into three segments. Tyler hands out a copy of the presentation slides before beginning. Mallory delivers a hard copy of the slide notes to each audience member following the presentation. Corinne includes a list of the key takeaway messages in her handout.

Allie provides her listeners with a printout of a complex budget.

One suggestion for a slide presentation is to preview the slides before showing them. What does this mean? Multiple Choice Practice the slide show before the presentation. Introduce the slides before you show them on the screen. Make sure the equipment for the slide show is in working order. Read each slide word-for-word. Summarize the content of the slide.

Introduce the slides before you show them on the screen.

What is the outcome of using too many bullet points in a report? Multiple Choice It demonstrates your lack of originality in thought. It makes the report seem like it lacks direction. It casts a shadow of doubt on the quality of data. It can create a choppy, staccato-like effect. It makes the report difficult to navigate.

It can create a choppy, staccato-like effect.

What is a disadvantage of conducting primary research for a business problem? Multiple Choice It cannot be influenced by preexisting opinions. It may not be pertinent to a business's particular problem. It cannot make use of open-ended questions. It is more time consuming than secondary research. It is less reliable than secondary research.

It is more time consuming than secondary research.

Which person is the best example of how to transition between speakers? Multiple Choice Mitch sits down, and Lynn stands up and starts speaking. Will introduces Sarah by previewing her three main points. Blake introduces Alyson by explaining how long they have worked together. Rohan sits down. After a pause, Peg says, "Well, I guess it's my turn next." Lance introduces Maribeth by stating what her general topic is.

Lance introduces Maribeth by stating what her general topic is.

Abby gives a presentation to advocate that her employer, We Do It All, which offers services such as personal shopping and event planning to assist busy professionals, expand its offerings to include drop-in childcare. She decides to use the PREP method of justifying this position. Which action is an example of the third step in the method? Multiple Choice She cites a personal services company in another city that increased its business by adding childcare to its services. She describes how busy professionals place family before work. She explains that many professionals have children. She reiterates her position that adding drop-in childcare to the company's services would increase business. She opens by clearly proposing that Services-R-Us add drop-in childcare to its list of services for busy professionals.

She cites a personal services company in another city that increased its business by adding childcare to its services.

Which professional is following one of the guidelines for effective slide presentations? Multiple Choice Tammy explains why the information on each slide is important. Heidi looks at her slides during most of the presentation. Edwin does not introduce the slides but just starts them without comment. Stephen turns off the lights in the room so his slides will be easier for the audience to see. Phillip displays photographs on the screen whenever he speaks for lengthy periods without referencing his slides.

Tammy explains why the information on each slide is important.

Allie's presentation included a preview that demonstrated benefits to the audience and included an emotion-evoking statement. What did she forget to include? Multiple Choice an overview a positioning statement an attention-getter a call to action a takeaway

an overview

According to the SOFTEN model of nonverbal communication, during a presentation you should Multiple Choice dress a little more casually than the audience is dressed. smile as much as possible to express your enthusiasm for your topic. speak very slowly to show how well you know your topic and how much you prepared. attempt to read your audience and get a sense for how much energy they have. put your hands on your hips or fold your arms to convey authority.

attempt to read your audience and get a sense for how much energy they have.

The sales manager at a national magazine, wants to compare sales of the magazine's spring issue on the West Coast to those in the Midwest and on the East Coast. This comparison will best be illustrated through a Multiple Choice line chart. flowchart. bar chart. pie chart. cone chart.

bar chart.

Which chart type can be used to compare many types of data and is thus the most versatile? Multiple Choice pie charts bar charts line charts clustered-column charts flowcharts

bar charts

You can usually better assess the usefulness of ________Blank than other secondary sources because of the many online reviews available. Multiple Choice industry publications white papers external blogs scholarly journals business books

business books

Lamar is in charge of production at his company. He believes the company can save thousands of dollars each year by converting their existing tooling equipment for newer equipment that automatically shuts down if idle for three minutes. This will cut the companies energy bill and save money. After suggesting the idea to the CEO and board, they want him to write up a plan with an explanation of why his idea is beneficial to the company, a budget, and how he will use employees' time. Lamar needs to prepare a Multiple Choice spreadsheet analysis. business report. white paper. development timeline. business proposal.

business proposal.

When presenting online it is important to Multiple Choice present in more general terms. capture attention immediately. keep a neutral voice tone. rely more heavily on slides. read directly from scripted notes.

capture attention immediately.

During Jordan's presentation, one of the audience members asked for the names of additional sources of information about the topic. He promised to get it to her, looked up the sources as soon as he returned to his desk, and emailed the information to her. Which of the three aspects of credibility is most demonstrated by Jordan's action? Multiple Choice caring compliance command follow up competence

caring

Which action is a deceptive research practice? Multiple Choice using charts and tables to communicate numerical information cherry-picking data and adjusting information in your favor asking a business librarian to help you identify online databases that match your needs making numerical adjustments in the table by converting counts into percentages discussing a data relationship that you are unsure about with your colleagues

cherry-picking data and adjusting information in your favor

What traits does low-level business casual dress project? Multiple Choice creativity and friendliness authority and competence productivity and trustworthiness productivity and friendliness authority and creativity

creativity and friendliness

Greta maintains an exhaustive database on her research sources and findings, which she shares with decision makers at Devon Manufacturing when presenting a report on the marketing approach for a new product. This practice will increase the ________Blank of Greta's report. Multiple Choice bias credibility adaptability relevance accessibility

credibility

Kellen needs to prepare a presentation for the human resource department on employee absenteeism and work accomplishments across all staff. When using the AIM process, the final step she would take is Multiple Choice deciding how to speak to the audience in a way that is appealing and easy to follow developing the message to focus on the key takeaway concepts analyzing the audience to make sure she is addressing their needs applying the story line approach to your presentation identifying key facts and conclusions related to the topic

developing the message to focus on the key takeaway concepts

When business professionals enter into primary research with preexisting assumptions or conclusions, they are likely to Multiple Choice increase the adaptability of the research. look for information that contradicts their positions. reduce the errors made in analyzing data relationships. avoid information that duplicates their conclusions. interpret the data incorrectly.

interpret the data incorrectly.

As the text states, people like to hear about people. Which technique will help make your presentation be about people? Multiple Choice using examples from your personal life rather than from business contexts introducing colleagues and referring to them by name during your presentation engaging in frequent name-dropping to show your network of contacts avoiding the use of charts and tables in your slides because numbers are impersonal reading from your slides and letting the audience interpret them as they like

introducing colleagues and referring to them by name during your presentation

When considering the table of contents for a business report, keep in mind that it Multiple Choice demonstrates the basic credibility of a report. typically summarizes the most important contents of a report. helps establish the purpose and value of the report. is typically part of the glossary. is expected for nearly any report over ten pages long.

is expected for nearly any report over ten pages long.

When preparing a business report, it is essential to keep in mind that Multiple Choice it is important to strike a balance between objectivity and positivity in a report. preview statements help decision makers judge the quality of the data provided in business reports. a title page should be used in a business report to preview the report's most important contents. precision in most business reports is the result of using the right documentation system. a business report should always use as many bulleted or numbered lists as possible.

it is important to strike a balance between objectivity and positivity in a report.

For your presentation to be effective, you must summarize your ________Blank and reemphasize them several times. Multiple Choice attention-getters key takeaway messages supporting details rhetorical questions examples and evidences

key takeaway messages

In order to design your slides to facilitate ease of processing, Multiple Choice provide as much information as possible on every slide. limit your text to ten words per line. use at least three different fonts on every slide. use complex charts for complex information. use at least one compelling image on every slide.

limit your text to ten words per line.

Stories in presentations should typically last for Multiple Choice five to ten minutes. 15 to 20 minutes. three to five minutes. 30 seconds to one minute. less than 20 seconds.

30 seconds to one minute.

Which guideline increases the effectiveness of a bar chart? Multiple Choice Bars should be about half the width of the space in between bars. Lighter colors should be used to represent your most important data series. The baseline for bar charts should always be the first increment of the scale you are using. A legend should be used only if the chart has two or more data series. 3-D bar charts should be used to represent complicated numerical information.

A legend should be used only if the chart has two or more data series.

How can you be a supportive audience member? Multiple Choice Avoid eye contact with the presenter as this may cause him or her to lose focus. Ask repeated questions during and after the presentation. Publicly offer the presenter advice on making the presentation more useful. Point out any errors or typos that you notice in the presentation. Avoid behaviors, such as yawning, that may distract the presenter.

Avoid behaviors, such as yawning, that may distract the presenter.

Trish was hired by Findley Ice Cream Shoppes to assess whether the company should air radio commercials in the local market. She is planning a study of the relationship between local radio commercials and the sales of ice cream. What is the best way for Trish to establish a research objective that will address this research problem? Multiple Choice Determine how often radio commercials result in the purchase of ice cream. Understand the psychology of adults who listen to radio in this market. Determine how consumers are influenced by the media they hear. Determine the process through which radio commercials convince viewers to make purchases. Understand what makes an effective radio commercial.

Determine how often radio commercials result in the purchase of ice cream.

Marcus, a sales analyst for Slimline Skateboards, is preparing a report for board members on the company's market share for electric skateboards. Although Slimline has retained its spot as the market leader, several competitors have captured a larger share of the market in the past two years and appear likely to overtake Slimline within the next three years. How should Marcus present his findings to the board? Multiple Choice Focus on the company's historical successes to make the board feel good. Point out how the board is responsible for the company's tenuous market position. Tell the board the data is inconclusive and don't share it. Disclose the data fully to foster transparency in the organization. Shrink the timeline of his charts to emphasize Slimline's current position as market leader.

Disclose the data fully to foster transparency in the organization.

What is an important principle for using slides? Multiple Choice Do not spend too much time looking at your slides with your back to the audience. The opening moments of your presentation are valuable, so start the slides right away. Avoid establishing eye contact with your audience as that may distract them from the slides. Use animated effects every time you switch from one slide to another to liven up the presentation. If you plan to speak for lengthy periods without referencing your slides, turn the presentation off.

Do not spend too much time looking at your slides with your back to the audience.

Which guideline should be followed while reviewing a presentation for effectiveness? Multiple Choice Double-check every aspect of your supplementary materials. Make sure that you start by telling the story of your company. Make sure that your preview takes up the majority of your presentation time. Put all your information on the slides so you can just read them aloud. Put compelling pictures or simple charts on every slide.

Double-check every aspect of your supplementary materials.

Renata gives a presentation to advocate that her employer, We Do It All, which offers services such as personal shopping and event planning to assist busy professionals, should expand its offerings to include pet sitting. Which sentence is a call to action that Renata might use at the end of her presentation? Multiple Choice Many people view their pets as substitute children who have equal status to other family members. Studies show that most pet owners feel guilty leaving their pet at a kennel. Did you know that the number of households with pets is increasing? Most dogs need 30 to 60 minutes of exercise a day, but the average dog gets much less than that. For all these reasons, I propose we hire three pet sitters and begin offering this service by year's end.

For all these reasons, I propose we hire three pet sitters and begin offering this service by year's end.

As you review your presentation, what should you ask yourself to determine how factual you've been? Multiple Choice Would a neutral observer consider my communication respectful? Does the message offend or pressure in any way? Have I assessed the quality of the information? Have I fully disclosed information that colleagues, customers, or consumers should expect to receive? Have I made recommendations to colleagues, customers, and consumers that are in their best interests?

Have I assessed the quality of the information?

Darren is giving a presentation to convince his managers that offering Pilates classes at work will improve productivity because it will help employees clear their minds. Which aspect of his presentation shows that he is trying to appeal to kinesthetic learners? Multiple Choice He has a slide that lists bulleted points giving the benefits of Pilates. He asks the audience to stand and do a simple Pilates pose. He speaks in a confident, clear voice. He has several photographs of the activities the class will do. He has practiced with a colleague to make sure the technology works.

He asks the audience to stand and do a simple Pilates pose.

Edwin gives a presentation to propose that his company eliminate its traditional departments and replace them with flexible teams that will allow employees to move from project to project as needed. He decides to use the PREP method of justifying this position. Which action is an example of the second step in the method? Multiple Choice He describes another company in their industry that has benefited from using the system he is urging his company to adopt. He clearly states that he favors a reorganization that eliminates departments in favor of flexible teams. He explains that, with the current structure, employees in one department may be underutilized while other departments are overtaxed. He closes by reiterating his position and summarizing the benefits he thinks his company will gain from adopting a flexible team system. He cites two studies that analyze the positive effects that adopting the flexible team syst

He explains that, with the current structure, employees in one department may be underutilized while other departments are overtaxed.

Which statement about leading questions is true? Multiple Choice Leading questions do not have an exhaustive range of possible answers. Leading questions allow respondents to provide their genuine thoughts or impressions. Leading questions are those that contain more than one idea. In surveys, leading questions produce unreliable and unusable information. In surveys, it is better to incorporate leading questions than nonleading questions.

In surveys, leading questions produce unreliable and unusable information.

Which statement about online research is true? Multiple Choice Speeches and presentations provided in video and audio format have no usefulness for business research. The information found on the Internet tends to be of uniformly good quality. Industry sites list a variety of sources that may be more current than the information in business databases. None of the information sources on the web are informed and accurate. It is not necessary to document information sources found on the web.

Industry sites list a variety of sources that may be more current than the information in business databases.

A sales manager at Your Soles, a local shoe store, is developing a customer questionnaire and only wants to include closed questions. Which of these questions can she use? Multiple Choice On a scale of 1 to 5, how would you rate your level of satisfaction with your most recent experience at Your Soles? How would you suggest that we improve our customer service? What factors influence you while choosing a shoe store? What types of shoes and other items would you like to see offered at Your Soles? How would you describe your most recent experience at Your Soles?

On a scale of 1 to 5, how would you rate your level of satisfaction with your most recent experience at Your Soles?

Which statement about primary research is true? Multiple Choice Primary research provides feedback directly related to an organization and its needs. Primary research is generally less useful for your business problems than secondary research. Primary research refers to data collected by others outside an organization. Primary research is less time-consuming and less expensive to carry out than secondary research. Primary research is free from biases toward preexisting opinions and beliefs.

Primary research provides feedback directly related to an organization and its needs.

Which statement about headings is true? Multiple Choice Reports over five pages long are likely to require second-level headings. At a minimum, you should include third-level headings. All types of reports, except survey reports, should include headings. If a report contains a table of contents, headings are unnecessary. Headings should be structural, not descriptive of content.

Reports over five pages long are likely to require second-level headings.

Which guideline is recommended for reviewing business reports? Multiple Choice Review the report only if it deals with sensitive marketing strategies. Avoid discussing the report with the ultimate decision makers. Avoid getting others' perspectives on the report because different people have different opinions. Make sure that the report projects more positivity than objectivity. Run through the report numerous times, each time considering a different perspective.

Run through the report numerous times, each time considering a different perspective.

Which guideline is recommended by the SOFTEN model of nonverbal communication? Multiple Choice Go through your presentation quickly because most audiences have a short attention span. Speak in a steady tone and avoid dramatic modulation of your voice as much as possible. Avoid gesturing with your hands, arms, body, and head as it is distracting. Use your facial expressions to connect with your audience and show enthusiasm for your topic. Lean back and lower your shoulders to convey self-confidence while presenting.

Use your facial expressions to connect with your audience and show enthusiasm for your topic.

Which employee is practicing visualization as a relaxation technique? Multiple Choice The employee who imagines how the presentation will go and sees themselves being successful. The employee who seeks out a friendly face in the audience and makes eye contact with them. The employee who uses a rhetorical question as an attention-getter. The employee who takes calming breaths before speaking. The employee who walks around the room to work off tension.

The employee who imagines how the presentation will go and sees themselves being successful.

Which presenter interacts most effectively with the audience during a question-and-answer session? Multiple Choice The presenter who thanks each member of the audience who asks a question. The presenter who improvises when she doesn't know the answer to a question. The presenter who provides lengthy, detailed answers to audience members' questions. The presenter who restates his key points rather than really addressing the questions. The presenter who tries to respond to each question exactly as it is asked, even if it is off topic.

The presenter who thanks each member of the audience who asks a question.

Which team member is making sure that the team's comments are connected to each other? Multiple Choice The team member who says, "Let's turn our attention to how we can solve this issue." The team member who says, "Molly's point about security reminds us that we all need to be aware." The team member who keeps their head down so the focus is kept on the main speaker. The team member who doesn't refer to individuals by name to maintain the team identity. The team member who takes notes during the presentation to provide feedback to the team.

The team member who says, "Molly's point about security reminds us that we all need to be aware."

Which statement about scholarly journals is accurate? Multiple Choice They often provide useful information for common business problems. They generally include a level of theoretical background that is easy to understand. They rely on anecdotal evidence rather than carefully controlled experiments and survey research. They rarely focus on theoretical and abstract issues. They contain business research that is extremely reliable.

They contain business research that is extremely reliable.

The table of contents in a report contains Multiple Choice the introduction from each section of the report. all first-level headings and sometimes all second-level headings. all of the preview statements from each section of the report. topic sentences from each paragraph. section numbers with their corresponding page numbers.

all first-level headings and sometimes all second-level headings.

You ask your coworker to review your slides for a presentation, and he has trouble recognizing the most important ideas. To fix this, what should you change? Multiple Choice Include a compelling image every few slides. Make sure your charts are large and spread over several slides. Limit your text to five words per line and three to four lines per slide. Use bold or italics to highlight key ideas. Choose dark backgrounds and text colors.

Use bold or italics to highlight key ideas.

Max's boss has asked him to present a business report on "consumer shopping habits" in three days. Due to the time constraint, his boss wants him to use secondary research. In this situation, what should Max do? Multiple Choice Use data published in business journals. Interview consumers over the phone. Hire a consultant to conduct survey research. Survey consumers through online questionnaires. Arrange for focus group discussions and interviews.

Use data published in business journals.

Which aspect of writing business reports relates to the component of credibility known as caring? Multiple Choice addressing the needs of decision makers reporting information transparently providing conclusions that help decision makers providing facts that help decision makers reporting information honestly

addressing the needs of decision makers

Business casual dress is intended to project Multiple Choice a balance between a sense of inaccessible authority and individualism.an image of importance, power, and stability. executive presence and seriousness along with a sense of authority. a comfortable, relaxed feel while maintaining a high standard of professionalism. creativity and a strong sense of individuality.

a comfortable, relaxed feel while maintaining a high standard of professionalism.

The marketing manager wants to create a visual to show committee members the range of product sales over time. The best way to do this is by using Multiple Choice a bar chart. a table. a clustered-column chart. a line chart. a pie chart.

a line chart.

acob is a great speaker. He commands attention of the audience from the start and engages them throughout. Jacob is good at establishing Multiple Choice dominance. a façade. a presence. complexity. synergy.

a presence.

Neecy begins her presentation on sleep aids by asking, "Have you ever been so tired that you fall asleep in the movie theater or even when you simply sit down on the couch?" What type of attention-getter is this? Multiple Choice an unexpected exercise a dramatic demonstration a vivid example a rhetorical question a challenge

a rhetorical question

The team that stands close together during a presentation conveys Multiple Choice effective transitions. uncertainty about their material. insecurity. a united front. inaccessibility.

a united front.

The recommendations made within a business report must be Multiple Choice paraphrased. complex. general. methodical. actionable.

actionable.

Elmer is creating a table to show how the company has performed in the past year month by month. The most effective way to make the table easy to understand would be to Multiple Choice ensure that each grid line serves a distinct purpose. use grid lines on all borders. alternate background colors on rows. present comparative data series horizontally rather than vertically. use a large number of grid lines.

ensure that each grid line serves a distinct purpose.

To project objectivity in a report, you should Multiple Choice use paraphrasing instead of quotations to make sure ideas are in your own words. ensure that your enthusiasm and strong positive emotion do not appear to cloud your judgment. use headings throughout the report to make the structure readily apparent. use bulleting and enumerated lists whenever you have a particularly dense chunk of information. combine information from your various sources in novel and insightful ways.

ensure that your enthusiasm and strong positive emotion do not appear to cloud your judgment.

Nisha needs to gather information on the sales potential for a new women's chewable vitamin and decides to purchase a report compiled by a research firm that is highly respected for its understanding of women's health issues. In this case, she is primarily evaluating data quality in terms of its Multiple Choice relevance. reliability. adaptability. expertise. biases.

expertise.

The majority of your presentation should be devoted to Multiple Choice urging the audience to take action. summarizing your conclusion. expressing and supporting your views. capturing the audience's attention. entertaining your audience.

expressing and supporting your views.

Which of these is least important when analyzing data related to a business problem? Multiple Choice focusing on tangential issues understanding database design analyzing data with colleagues in a group understanding statistical and quantitative analysis using statistical software over spreadsheet software

focusing on tangential issues

According to the SOFTEN model of nonverbal communication, which movement conveys warmth to the audience? Multiple Choice crossing your legs gesturing with palms up putting your hands on your hips folding your arms lowering your shoulders

gesturing with palms up

In order to focus your presentation on people, you should Multiple Choice use a lot of I-statements. stand where you will not be the center of attention. include as many photographs as possible in your slides. make individuals the subject of your sentences. avoid using presentation software or other technology.

make individuals the subject of your sentences.

A leading question is one that Multiple Choice contains more than one idea. does not include all possible survey choices.is difficult for respondents to answer. suggests how you want the respondents to answer. has more than one appropriate answer.

suggests how you want the respondents to answer.

Sondra, a third-party financial consultant, conducts some preliminary audience analysis and discovers that new employees at HillTop Electronics are not aware of the investment options available to them through the company, which is crucial to Sondra convincing the employees to start using these programs. Sondra may need to adjust her presentation in order to Multiple Choice include multiple anecdotal stories that highlight the company. spend more presentation time informing the audience. involve employees in the presentation. eliminate bulleted and numbered lists from slides. use only emotional appeals in the presentation.

spend more presentation time informing the audience.

Alex is giving a presentation at a business conference. So many people have signed up for his session that it has been moved to a larger meeting room in the hotel. To make sure that he uses the room to his advantage while delivering the presentation, Alex should Multiple Choice sit on a table at the front of the room to be more visible. pace around the room throughout his presentation so everyone has a chance to see him. position himself in a corner so the attention is on his slides. stand as close to his seated colleagues as possible so they look up to him. stand upright behind a podium to project authority.

stand upright behind a podium to project authority.

What is the first step of the PREP method of justifying your views in a presentation? Multiple Choice giving an example restating your key points providing reasons providing evidence stating your position

stating your position