Advanced Google Analytics (Assessment 2)

To pair metrics with dimensions, what should they have in common? - Same creator - Same creation date - Same view - Same scope

Same scope

If a user watches a video with event tracking three times in a single session, how many Unique Events will be counted? - 0 - 1 - 2 - 3

1

Custom Dimensions can be used in which reports? (select all answers that apply) - As primary dimensions in Standard reports - As secondary dimensions in Standard reports - As primary dimensions in Custom Reports - As custom metrics in Custom Reports

As secondary dimensions in Standard reports As primary dimensions in Custom Reports

What four parameters can be included with an event hit for reporting? - Category, Action, Label, Total Events - Category, Action, Label, Unique Events - Category, Action, Label, Value - Event, Category, Action, Label

Category, Action, Label, Value

To collect data from two websites with different URLs using a single Google Analytics property, what feature must be set up? - Advanced filters - Cross-domain tracking - Event tracking - Custom Dimensions

Cross-domain tracking

To view data in reports by user categories such as Bronze, Gold, and Platinum status levels, what Google Analytics feature is needed to collect this data? - Event Tracking - Custom Metric - Custom Dimension - Custom Filter

Custom Dimension

9. To collect the number of comments users posted to a website page, what feature would be used? - Custom Filter - Custom Dimension - Custom Metric - Custom Alert

Custom Metric

When a Custom Dimension is active, which data will it affect? - Data collected before the Custom Dimension was applied - Data collected after the Custom Dimension was applied - All of the data in the property - None of the data in the property

Data collected after the Custom Dimension was applied

Filters may be applied retroactively to any data that has already been processed. True or False

False

To see data for users from the U.S. and Canada only in a view, which filter would be applied? - Filter 1: include U.S. > Filter 2: include Canada - Filter 1: include Canada > Filter 2: include U.S. - Filter 1: include U.S. and Canada - Filter 1: exclude Europe and Asia

Filter 1: include U.S. and Canada

Custom Metrics can have which scopes? (select all answers that apply) - Hit - Product - Session - User

Hit Product

To create a Custom Dimension for membership status (i.e., rewards level), what scope would be applied? - Hit - Product - Session - User

User