BCOM

True or false: A fatal error in a business presentation is to present evidence but leave out central positions.

True

True or false: When developing a presentation about a new product, you should spend more time giving information about the product if the audience is unfamiliar with it.

True

Ideally, stories used in business presentations should be which of the following?

drawn from real life factual honest

When giving an internal presentation, you should focus your presentation primarily on

persons who have the ability to put your ideas into action.

Stories in business presentations generally contain which of the following?

plot resolution setting

Which of the following are steps of the PREP method for a business presentation?

providing an example stating a position

Electronic slides should ______ a business presentation.

serve simply as an aid to

Which of the following elements of a speech are part of the preview?

the overview the attention-getter the positioning statement

When preparing a speech about a business product, what should you find out about your audience?

the source of their information about the product what they know about the product

Which of the following are fundamental to any successful presentation?

well-formed content structure

During a business presentation, audience members should be able to understand the information on slides

within a few seconds.

In a business presentation, the content of any slide should

be easy to read and understand.

To maintain audience interest, stories used in business presentations should typically last

30 to 60 seconds.

In general, you should not open a business presentation with

A joke

Which two of the following are key strategies when creating slides for business presentations?

Make sure that the slides are easy to process. Avoid making the slides too complicated.

In general, ______ learners believe that emotion is best conveyed through voice.

auditory

What are some recommendations concerning the use of support material for a business presentation?

Have additional support material ready in case you need it. Avoid overwhelming listeners with support material Provide only strong support material.

What is a guideline for the effective use of electronic slides in a business presentation?

Show no more than one slide for every minute or two of a presentation.

Which kinds of appeals should be made when giving speeches and presentations?

analytical emotional

When two or three key messages are developed for a presentation, they should be

the focus of the presentation.

Ideally, the focal point of a business presentation should be the

speaker

You should arrange the slides that you use in a business presentation to create a

story line.

Powerful images on electronic slides for a business presentation

increase the emotional impact. improve the effectiveness of communication.

Using stories in business presentations can increase a speaker's

influence

When interacting with the audience during a presentation, you need to be able to

reply quickly to questions asked by audience members.

In a business presentation, the entertainment value of a story is

secondary to the information value.

Which of the following is done twice as part of the PREP method for a presentation?

stating a position

Which of the following types of supporting material would likely be the most effective for audience members who are professionals with green MVSs?

statistics

The review section of a business presentation contains which of the following?

a brief summary of the key messages a call to action

The beginning of a presentation is the time when audience members

form an opinion about the speaker.

When writing a speech, what is the most vital question to consider?

How will the audience benefit from what I am proposing?

Why is using a story line approach in business presentations is effective? (Select all that apply.)

It creates an emotional connection for audience members. It helps audience members better remember the presented information.

The resolution of a story used in a business presentation accomplishes which of the following?

It provides a solution to the challenges in the story.

Which of the following statements are true about a positioning statement in business presentations?

It should ideally be limited to one or two sentences. It shows how the message will be valuable to the audience.

Which of the following methods is an approach to business communications designed to help presenters not make the mistake of presenting evidence without first stating a central position?

PREP

When professionals with hub MVSs listen to business presentations, they respond best to which of the following?

Presentations that hold clear business logic Language that presents several options

Mei wants to include the history of her company in her business presentation. Which two of the following steps should she take?

Relate the history to the audience's needs. Keep the description brief.

Claire is giving a presentation to a group of busy executives. Which of the following should she be sure to do to ensure a successful presentation?

She should reemphasize her takeaway messages throughout the presentation. She should summarize her key takeaway messages at the beginning of the presentation.

Which statement about audience concerns is true?

Speakers can prepare for audience concerns by considering them beforehand.

When telling an engaging story, which of the following should the speaker be aware of?

The audience expects the speaker to get to the point quickly. The audience's patience is limited.

What are traits of messages that are most likely to gain the attention of listeners?

They are delivered by a reliable source. They are formed around the listeners' interests.

How do listeners typically respond when a speaker uses stories as part of a business presentation?

They pay more attention. They gain more knowledge.

Which of the following describes the effect of good visual aids on a presentation?

They significantly improve the effectiveness of the presentation.

Sam is going to give a presentation on convection ovens. Which of the following is the most important question she needs to ask herself to guide her through planning the presentation?

Why does the audience care about convection ovens?

Which of the following criteria are part of the FAIR test?

Your real motives in making the presentation are accessible. The presentation is factually correct.

Karee opens her presentation about factory safety protocols by telling a story about a time several workers narrowly missed serious injury thanks to safety training they had received just weeks before. What type of attention-getter is Karee using?

a vivid example

The communication style of a professional with a red MVS focuses on which of the following?

action-focused language results-oriented logic

If a hypothetical story is used in a business presentation, it should be

applicable. believable.

When audiences hear stories as part of a business presentation, they

are more likely to act based on what they hear. retain information included in stories.

When creating electronic slides for a business presentation, you should make sure that the data and ideas they present are

as simple and clear as possible.

The views you provide in a business speech are essentially attempts to convince audience members to

commit to some type of risk.

The goal of the review in a business presentation is to

compel audience members to consider taking specific actions.

In a business presentation, the positioning statement is intended to convince the audience to

concentrate on the whole presentation.

In business communication, professionals with blue MVSs respond to logic that

considers the whole.

What is the most critical factor in a successful presentation?

content development

Professionals with green MVSs respond best to presentations that

describe conclusions carefully and objectively. offer all relevant facts.

Which three of the following types of attention-getters are the most effective?

dramatic demonstrations testimonials rhetorical questions

Compared to written proposals, speeches and presentations are better suited to capitalize on ______ appeals.

emotional

During a business presentation, professionals with green MVSs primarily appreciate which of the following?

factual data clear-cut language

Which of the following can help improve the overall design of electronic slides used in business presentations?

focusing on key information developing simple charts and diagrams using a design expert

What should the preview of a speech accomplish?

highlight benefits to the audience attract the attention of the audience

In a business presentation, slides should have which of the following characteristics?

highly legible font size highlighting of key data

Audience members typically decide which of the following during the preview of a presentation?

if they are willing to act on what they hear if they think they have something to gain from the presentation if they will pay attention and listen to the presentation

In business presentations, the rationale for using stories is to

illustrate a point.

Which of the following can weaken a message presented during a business presentation with slides?

images not related to the message low-resolution images too many images

Which of the following types of formatting should be used to highlight key information and data?

italics bold

If you use a joke in the opening of a business presentation, it should be linked to the

key message.

In a business presentation, the presenter's views are the

key messages of the presentation.

Which type of learner responds best to participation-focused presentations?

kinesthetic

Which of the following are different learning styles that audience members may have?

kinesthetic auditory visual

Which of the following is an effective use of charts and diagrams on slides during presentations?

making complicated data relationships more understandable

Which of the following are aspects of the AIM planning process?

message audience information

Which of the following are applications of the AIM planning process in presentations and speeches?

ncluding supporting points to the key ideas highlighting topic-related conclusions conducting an analysis of the presentation's listeners

If you want to appeal to a professional with a hub MVS, you should focus on which two of the following?

option-oriented language benefits to clients and customers

Which of the following type of support material would likely be the most effective for audience members with blue MVSs?

personal stories

When writing a presentation for clients and customers, you should primarily focus on influencing which two of the following groups?

prospects for future business key decision makers

Which of the following people can help with designing electronic slides used in important business presentations?

public relations experts outside professionals in-house specialists

Professionals with red MVSs respond most strongly to which two of the following aspects of a presentation?

remaining focused on key points discussing short-term goals

Which of the following would generally have low effectiveness in the opening of a business presentation?

sharing a large set of statistical data

Which of the following are used as support material for business presentations?

statistics analogies relevant professional experiences

The overview statement provides a summary of the

takeaway messages

The first step of the AIM planning process may be difficult for a business presentation because you may not know

the makeup of the audience.

When listening to a business presentation, professionals with blue MVSs respond particularly well to which of the following?

the use of "we" language business relationship discussions

Which of the following are the main goals of a business speech attention-getter? (Select all that apply.)

to engage audience members emotionally to get audience members to consider the presented ideas

Which two of the following describe the purpose of using charts and diagrams in a business presentation?

to maintain the attention of the audience to aid audience understanding

The longest part of a presentation is the

view.

Speeches that are highlighted by slides full of illustrations appeal in particular to ______ learners.

visual

An overview statement should be

written in conversational language. up to three sentences long.