BIS 270 Exam 2 Dhir
Which of the following statements is true about Airbnb's revenue model?
Airbnb charges both property owners and guests as part of transactions on their website.
Which of the following is not an example of larger, conventional firms working with sharing economy startups?
Apple's purchase of Beats to give new musical artists more exposure.
T/F: As per the chapter, firms classified as being part of the sharing economy and collaborative consumption are still considered too risky to attract substantial venture capital investment.
False
If a computer system can be equated to a layered cake, which of the following combinations represents the computer system in the bottom-to-top order?
Hardware, operating system, application, user
Entrepreneurs are scrappy in their quest to gather market intelligence and understand how customers respond to their offerings. How did Airbnb's CEO gather additional intelligence on how the firm was being used?
He lived out of Airbnb rentals full-time
Which of the following is not true regarding the competitive dynamics of most sharing economy marketplaces?
Late-movers have a substantial advantage in this market since inventory should be cheaper to acquire for those firms that have entered markets more recently.
T/F: If eBay and Craigslist are included, some 40 percent of the US and Canadian population have participated in the sharing economy.
True
T/F: Social media profiles can also be used to fight online fraud.
True
T/F: Uber prices services according to demand. This allows the company to increase rates during peak periods in order to attract more potential suppliers into the market to meet demand.
True
T/F: Uber's CEO views itself as software platform for shipping and logistics.
True
What is the difference between collaborative consumption firms Zilok and Chegg.
Zilok provides inventory provided by participating 'citizen suppliers', Chegg owns its own inventory.
_____ perform the work that users and firms are directly interested in accomplishing and can be thought of as
applications
Systems that use data created by other systems to provide reporting and analysis for organizational decision making are called _____ systems.
business intelligence
Software (often on firmware) designed to make physical products and devices "smarter" by doing things like sharing usage information, helping diagnose problems, indicating maintenance schedules, providing alerts, or enabling devices to take orders from other systems is referred to as ___________.
embedded systems
_____ refers to a software package that integrates the many functions of a business, such as accounting,
enterprise resource planning
Which of the following technologies is being used to replace the older EDI for specifying data standards?
extensible markup language
Control programs stored on chips (often used in embedded systems) are sometimes referred to as
firmware
When referring to the 'software layer cake' model, Android, Windows, and iOS are all
operating systems
What are the implications for firms that do not have common database systems with consistent formats across their enterprise?
they struggle to manage their value chain efficiently
_____ are software systems designed to support interoperable machine-to-machine interaction over a network.
web services
