business com final
Brady is drafting a message about the substandard quality of his recently purchased Fitbit. What should Brady put in his opening?
d. A clear description of the desired action
Which of the following statements best describes the use of social networking by businesses today?
d. Companies struggle with finding the right balance between permitting access to the Web and protecting security and ensuring productivity.
What is the best advice for writing goodwill messages?
d. Deliver a goodwill message promptly.
Which of the following statements about memos is most accurate?
d. Memos are necessary for messages that require a permanent record.
Which is the best tip to follow when creating a blog?
d. Use vivid examples, quotations and testimonials, and statistics.
Because most e-mail messages and memos cover nonsensitive information, they should be written using a(n) __________ organizational pattern.
d. direct
Companies use blogs for all of the following reasons except __________.
d. payroll
A __________ is a Web-based tool that employs easy-to-use collaborative software to allow multiple users collectively to create, access, and modify documents.
d. wiki (ex. wikipedia)
Like e-mail messages, memos can be sent to internal or external audiences. (T/F)
F
Podcasts are easy to produce and require simple, cheap hardware. (T/F)
F
Privacy settings on social networks always allow individuals to hide their comments and content from unintended audiences. (T/F)
F
The most important part of an e-mail message is the salutation. (T/F)
F
When creating or responding to a blog, you need not worry about grammar and spelling. (T/F)
F
Companies can use wikis to connect offices, collect and disseminate information to large audiences, and facilitate feedback from employees. (T/F)
T
Like e-mail, instant messages and texts are subject to discovery in legal cases. (T/F)
T
Many organizations use social media sites to recruit employees. (T/F)
T
Some benefits of instant messaging and texting in the workplace include speed, cost savings, and presence functionality. (T/F)
T
The biggest advantage of business blogs is their ability to reach a large audience. (T/F)
T
Which statement about social networking is most accurate?
a. Businesses can use social networks to connect dispersed employees.
Shawn has asked you for some advice regarding the use of social networking in the workplace. Which of the following is good advice?
a. Know the policies of the employer.
__________ are the preferred communication channel when a confidential and formal record of a transaction is required for business conducted outside an organization.
a. Letters
Which of the following statements about instant messaging and texting is most accurate?
a. Some organizations forbid employees to use instant messaging and texting.
Goodwill messages are most effective when they __________.
a. are short, focused, fresh and enthusiastic, and genuine
Brianna just started a new job that requires her to use texting to communicate with clients and coworkers. To display proper texting etiquette, Brianna should __________.
a. avoid sending texts in public areas such as performance venues, restaurants, and meetings
When you write messages that request information or action and think your request will be received positively, you should organize your message using the __________ organizational strategy.
a. direct
News professionals, educators, and corporate trainers create digital audio or video files; receivers then download the files to view or hear the file contents. What are these digital audio or video files called?
b. Podcasts (ipod + broadcast)
Most workplace messages __________.
b. are positive or neutral
A website or a social media platform that contains informal posts and articles on a variety of topics is called a __________.
b. blog
Many business writers use the block letter style to format their letters. All the following are characteristics of the block letter style except__________.
b. double-spacing of the entire letter
The key to ethical communication, especially of bad news, lies in the __________ of the sender.
b. motives
When writing an adjustment message, you have three goals: to rectify the wrong, to regain customer confidence, and to __________.
b. promote future business and goodwill
You should practice all the following tips when responding to customers online except__________.
b. respond within at least seven business days of receiving a customer's message `
An e-mail message would be most appropriate to__________.
b. schedule a meeting
Which of the following is the most appropriate opening for an adjustment message granting a claim?
c. Enclosed is authorization for you to take your smartphone to your local dealer for repair.
What is the best advice for using instant messaging or texting on the job?
c. Learn about your organization's messaging policies
The bad feelings associated with disappointing news can generally be reduced if the receiver knows the reasons for the rejection, feels that the news was revealed sensitively, and __________.
c. believes that the matter was treated fairly and seriously
When you must write a message to identify or correct a wrong, the message is called a(n) __________ message.
c. claim
adjustment message:
rectify the wrong, regain customer confidence, promote further business