Chapter 10

Pataasin ang iyong marka sa homework at exams ngayon gamit ang Quizwiz!

Polychronic

A ________ orientation dimension distinguishes between people who prefer to do one thing at a time and those who have multitasking time styles.

Straight Buy, Modified Buy, New Buy

A buying decisions made by organizational buying is called ________.

Shopping orientation

A general attitude toward shopping is called ________.

False

A typical antecedent state is product disposal

Reference Group

A(n) ________ is an actual or imaginary individual or group conceived of having significant relevance upon an individual's evaluations, aspirations, or behavior

False

Consumers' physical and social environments have little to do with the motives that are constructed for product usage.

social experience, interpersonal attraction, instant status, and the thrill of the hunt.

Hedonic shopping motives include ________.

BandWagon

The pressure to conform that escalates as more and more group members "cave in" is called the ________ effect.

Atmospherics

________ is the conscious designing of retail space and its various dimensions to evoke certain effects in buyers.


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