Chapter 12: Managing Organization Change and Innovation

Which of the following types of ideas relate to changes in your company's organizational structure and design? Check all that apply. Information technology Authority distribution Culture Human resource management Coordination mechanisms Overall design

Authority distribution Culture Human resource management Coordination mechanisms Overall design

Customer anxiety about functional reliability

against change

Logistics of making the change

against change

A single loan officer handles a customer's application throughout the process, rather than having each step completed by a different bank employee.

Application

Which of the following is the most important reason for Twitter to change in response to changes in its business environment? Change will help Twitter become more successful in the future. Change will prevent Twitter employees from becoming bored with their jobs. Change will integrate strategies from Twitter's past and future CEOs. Change will ensure Twitter is not punished by federal or state governments.

Change will help Twitter become more successful in the future.

Which techniques would you recommend that eBay's leadership utilize to overcome resistance to change in this situation? Check all that apply. Communicate how the change will affect people on an individual basis. Tell employees that change should be like ripping off a band-aid—the faster the change, the less painful it is. Educate stakeholders about the benefits of the change. Promise those affected by the change that it will be the only time the company will make changes in structure or strategy. Promise to quit if the change is not successful. Points: 1 / 1 Close Explanation Explanation:

Communicate how the change will affect people on an individual basis. Educate stakeholders about the benefits of the change.

Proposed change interventions related to your company's technology and operations include which of the following? Check all that apply. Control systems Reporting relationships Work sequences Enterprise resource planning Departmentalization Authority distribution

Control systems Work sequences Enterprise resource planning

A manufacturer that makes compact disk (CD) players sold fewer CD players once people began buying music in MP3 format.

Decline

If the management team decides to target people as the first area for organization change, what should you recommend? Refrain from change until the shortage of employee talent in the industry is more severe. Invest in enterprise resource planning. Develop a planned effort for organization development.

Develop a planned effort for organization development.

Brian sends a survey to customers to better understand their level of interest in two features that may be added to his company's product.

Development

Which of the following statements describe an organization's use of organization structure and design to promote innovation? Check all that apply. DreamWorks Animation offers employees fully-paid sabbaticals. All of Google's work facilities incorporate snack and beverage stations within a 150 feet of employee work spaces. Google has a "20% Time" policy. A fifth of an employee's time at work can be spent working on ideas and projects of personal interest. GradyWhite Boats offers a financial bonus company-wide when revenue goals are met.

DreamWorks Animation offers employees fully-paid sabbaticals. Google has a "20% Time" policy. A fifth of an employee's time at work can be spent working on ideas and projects of personal interest.

Although most people thought neon Hammer pants would never come back in style, thousands of pairs sold after a popular singer wore a pair during a national television interview.

Growth

What do you recommend Donahoe do once he has ensured those affected by the separation recognize the need for change? Implement the change. Reinforce and support the change. Eliminate individuals who voice opposition to the change.

Implement the change.

As for-profit competitors like FedEx and UPS gained market share, the government-run United States Postal Service (USPS) failed to implement managerial and process innovations. Long chronically short on funding, the USPS has faced even stiffer budget challenges as a result of losing business. What are the most likely reasons the USPS failed to innovate? Check all that apply. Lack of resources Failure to recognize opportunity Resistance to change Time to innovate

Lack of resources Resistance to change

A shoe company now has its marketing and distribution departments work together on release dates; this prevents ads from appearing before the shoes are actually available.

Launch

At first, Gilberto's company was the only clothing manufacturer to make low-waisted jeans. However, within a year, most clothing manufacturers offered similar pants.

Maturity

According to the case study, which of the following are likely reasons Twitter changed its executive leadership? Check all that apply.

Twitter wanted a more streamlined decision-making process. Twitter faced increased competition from companies such as Facebook. Twitter needed to respond to the concerns of investors. Twitter needed new leadership to better establish a strong value proposition for users.

If Twitter never changed its strategies or organizational design, which of the following would be most likely to occur? Twitter would increase its competitive advantage. Twitter would become a less successful company. Twitter would attract more and better job applicants. Twitter would continue on at the same rate of success as it had previously.

Twitter would become a less successful company.

The other major area of organizational change addresses people, attitudes, and behavior. Changes to which of the following would relate to this category? Check all that apply. Values Authority distribution Expectations Reporting relationships Departmentalization Attitudes

Values Expectations Attitudes

Ambiguity at work

against change

Which factors discouraged change in this situation? Check all that apply. eBay and PayPal complement each other in that the combination of payment system and retailer results in a truly integrated online marketplace. eBay's stock prices could increase amid speculation that eBay will be stronger without PayPal. The user data PayPal collects during financial transactions is a valuable addition to the data eBay collects about buyers and sellers. PayPal will be better able to plan and implement strategies focused on acquiring market share for digital financial transactions.

eBay and PayPal complement each other in that the combination of payment system and retailer results in a truly integrated online marketplace. The user data PayPal collects during financial transactions is a valuable addition to the data eBay collects about buyers and sellers.

New ad formats offered by competitors

external

Rapid growth in a competitor's user base

external

Desire for outcomes associated with change

for change

Company owners' desire for higher rate of return on investments

internal

CRM systems Instant Messaging

managerial

Twitter's organizational changes were ___________________ because they came in response to forces inside and outside the organization.

reactive

Online banking Self check-out system Direct deposit

technical