Chapter 13

______ are manufacturer-owned and operated stores that offer prices as low as 50 percent below retail on a wide range of mostly surplus, discounted, or irregular items.

Factory outlets

_____ are retailers that offer sales assistance because they carry more shopping goods about which customers might need information.

Limited-service retailers

______ creates a seamless cross channel buying experience that integrates in store. online, and mobile shopping.

Omni-channel retailing

_______ includes all the activities involved in selling products or services directly to final consumers for their personal, nonbusiness use.

Retailing

______ is a type of service offered by those retailers who serve customers that are willing to perform their own "locate-compare-select" process in order to save money.

Self-service

Which type of store carries a deep assortment of a particular line, has knowledgeable staff, and can be viewed as a giant specialty store?

category killer

A ____ is a small store, located near a residential area that is open long hours seven days a week and carries a limited line of high-turnover goods.

convenience store

Which type of store carries a wide variety of product lines and has been squeezed in recent years between more focused and flexible specialty stores on the one hand and more efficient,lower-priced discounters on the other?

department store

Which type of retailer is most likely to require its employees to focus most on assisting customers as they shop?

full-service retailer

Which type of retailer usually carries more specialty goods at high prices and is more likely to provide customers with assistance in every phase of the shopping process?

full-service retailer

Specialty stores carry ______ with _____ within them.

narrow product lines, deep assortments

Overstock.com, a Web seller that buys furniture, clothing, electronics, and more from a variety of producers at less-than-regular wholesale prices and then charges customers less than retail, is a(n) ________.

off-price retailer

Which of the following would be considered a service retailer?

restaurants

In-store demonstrations, displays, sales, and loyalty programs are examples of ________.

sales promotions

GameStop sells only video games and systems, offering a narrow product line with a deep assortment within that line. GameStop is a(n) ________.

specialty store