CHAPTER 5 QUIZ ANSWERS instagram marketing MARKETING STRATEGIES: A GUIDE TO SOCIAL MEDIA AND DIGITAL MARKETING edify stukent

Posts with at least 1 hashtag get _____ percent more engagement than those with no hashtags.

12.6

What are the five different types of Instagram ads?

Photo, Video, Carousel, Story, Slideshow

What is the first step in creating a business strategy?

determining your objectives

No one in the "65+" age group uses Instagram.

false

Posts with at least 1 hashtag get _____ percent more engagement than those with no hashtags.

false

True or False: Captions are not used on Instagram.

false

True or False: Fostering engagement is key to increasing your growth on Instagram.

true

True or False: Instagram unveiled "Sponsored Photos / Videos" to bring in revenue for Facebook.

true

How long did it take Instagram to reach 1 million users?

two months

What does the acronym UGC stand for?

user generated content