CIS Chapter 3

A firm can be said to have competitive advantage when it has access to resources that others do not. True False

True

All organizations have bedrock, unquestioned assumptions that define their goals and products. True False

True

An efficient customer response system directly links consumer behavior to distribution and production and supply chains. True False

True

Mass customization offers individually tailored products or services using the same resources as mass production. True False

True

Routines are also called standard operating procedures. True False

True

The four major competitive strategies are: a. low-cost leadership, substitute products and services, customers; and suppliers. b. low-cost leadership, product differentiation, focus on market niche, and customer and supplier intimacy. c. new market entrants, substitute products and services, customers, and suppliers. d. low-cost leadership, new market entrants, product differentiation, and focus on market niche. e. customers, suppliers, new market entrants, and substitute products.

b. low-cost leadership, product differentiation, focus on market niche, and customer and supplier intimacy.

The interaction between information technology and organizations is influenced: a. solely by the decision making of middle and senior managers. b. by the development of new information technologies. c. by many factors, including structure, politics, culture, and environment. d. by two main macroeconomic forces: capital and labor. e. by the rate of growth of the organization.

c. by many factors, including structure, politics, culture, and environment.

Which of the following statements about business processes is not true? a. Business processes influence the relationship between an organization and information technology. b. Business processes are a collection of standard operating procedures. c. A business firm is a collection of business processes. d. Business processes are usually ensconced in an organization's culture. e. Business processes are typically unaffected by changes in information systems.

e. Business processes are typically unaffected by changes in information systems.

The ability to offer individually tailored products or services using the same production resources as bulk production is known as: a. mass marketing. b. micromarketing. c. micro customization. d. niche customization. e. mass customization.

e. mass customization

When two organizations pool markets and expertise that result in lower costs and generate profits, they are creating: a. a value web. b. a value chain. c. net marketplaces. d. core competencies. e. synergies.

e. synergies.