CIS450 test 1 ch 1 2 3

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Stickiness is an important attribute for which of the following revenue models?

Advertising Revenue Model

Which of the following is an example of an on-demand service company?

AirBnb

Which of the following is not a community provider?

Blue Nile

What type of Internet access technology are Google and Facebook hoping to use to provide Internet access to remote parts of the world?

Drones

Scale economies are efficiencies that result from flattening the hierarchy of an organization.

False

Which of the following is another name for a revenue model?

Financial Model

Which of the following is not a key element of an elevator pitch?

Legal Structure

Which of the following statements about the Web is not true?

The Web is the technology upon which the Internet is based.

Which of the following best describes the early years of e-commerce?

They were a technological success but a mixed business success.

A value proposition defines how a company's product or service fulfills the needs of a customer.

True

Asymmetries enable some firms to have an edge over others.

True

SaaS and PaaS providers can typically provide services at lower costs through scale economies.

True

T/F: Interactivity that enables product customization alters industry structure by reducing the threat of substitutes.

True

T/F: Price dispersion remains pervasive online.

True

The early years of e-commerce were driven by all of the following factors except:

an emphasis on exploiting traditional distribution channels.

Which of the following is an example of C2C e-commerce?

craigslist

Which of the following terms is synonymous with e-commerce?

digital commerce

In 2016, there were more than ________ Internet hosts.

1 billion

How long does it take for 300,000 X-rays to be transmitted on a 100-gbps network?

1 minute

During which period of time did the Institutionalization phase of Internet development take place?

1975-1995

IPv6 provides for 32-bit IP addresses.

False

T/F: Cost transparency refers to the ease with which consumers can find out the variety of prices in a market.

False

T/F: The emergence of mobile, social, and local e-commerce occurred during the Consolidation period of e-commerce.

False

T/F: Universal standards make price discovery more costly, slower, and less accurate.

False

T1 and T3 refer to international telephone standards for digital communication.

True

Snapchat's Lenses feature is an example of which of the following?

augmented reality

The ________ allows a natural language expression, such as Google.com, to represent a numeric IP address.

domain name system

All of the following may lead to a competitive advantage except:

fewer products

Organizations that typically provide an array of services to start-up companies along with a small amount of funding are referred to as:

incubators

TheSeam is an example of a(n):

industry consortium

Cortana is a type of:

intelligent personal assistant

The costs incurred by merchants changing product prices (such as the costs of reentering prices into computer systems) are referred to as:

menu costs

Unfair competitive advantages occur when:

one competitor has as advantage that the other cannot purchase

In general, the key to becoming a successful content provider is to:

own the content being provided.

The Transport Layer of TCP/IP is responsible for which of the following?

providing communication with the application by acknowledging and sequencing the packets to and from the application

The total number of users or customers an e-commerce business can obtain is called:

reach

All of the following are characteristics of HTML5 except:

support for digital rights management.

Which of the following is not a significant influence on a company's competitive environment?

the availability of supportive organizational structures

All of the following are considered a precursor to e-commerce except:

the development of the smartphone.

Interactivity in the context of e-commerce provides which of the following functionalities?

the enabling of two-way communication between consumer and merchant

The basic value proposition of community providers is:

they offer a fast, convenient one-stop site where users can focus on their most important concerns and interests.

Which of the following was the original purpose of the Internet?

to link large mainframe computers on different college campuses

Which of the following is a utility program that allows you to track the path of a message sent from a client computer to a remote computer on the Internet?

tracert

Which of the following is not an element of friction-free commerce?

transaction costs are high

Internet traffic is predicted to ________ by 2019.

triple

The address used by a browser to identify the location of content on the Web is called:

uniform resource locator

All of the following are involved in the effort to create standards for IoT except:

w3c

Which of the following is not true about the use of apps?

Users still spend less time using apps than they do using desktops or mobile websites.

Which of the following represent Amazon's primary value proposition(s)?

selection and convenience

TLS is a protocol used to transfer files to and from a server.

False

Tier 3 ISPs provide long-haul fiber-optic networks that comprise the Internet's backbone.

False

WLAN-based Internet access derives from the same technological foundations as telephone-based wireless Internet access.

False

Which of the following involves a company giving away a certain level of product or services without charge, but then charging a fee for premium levels of the product or service?

Freemium strategy

The ________ helps define the overall structure of the Internet.

IAB

Which of the following statements about Foursquare is not true?

In 2016, Foursquare decided to refocus its effort on developing a subscription-based revenue model.

The ________ is a consortium of corporations, government agencies, and nonprofit organizations that monitors Internet policies and practices.

Internet Society (ISOC)

Which of the following describes the basic web policy of large firms during the Invention period?

Maintain a basic, static website depicting the firm's brand.

T/F: E-commerce and e-business systems blur together at the business firm boundary, at the point at which internal business systems link up with suppliers or customers.

True

A ________ is a networked business ecosystem that coordinates a firm's suppliers, distributors, and delivery firms with its own production needs using an Internet-based supply chain management system.

Value Web

Which of the following may offer its customers value chain management software?

e-procurement companies


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