Computer Information Systems 204 Exam 3

What are the enterprise 2.0 components? (SLATES)

Search Links Authoring Tags Extensions Signals

SMIS Components: Procedures

Run and maintain application (beyond the scope of this text) Create and manage content, informal, copy each other

What are the five components of an information system (in order)?

- Hardware - software - database - network - people

What are challenges of upgrading/implementing a system

- collaborative management - requirement gaps - transition problems - employee resistance - new technology

How can you solve information silos?

- integrate into a single database - revise applications - allow isolation to avoid problems

How can information systems improve process quality?

- perform an activity - augmenting a human who is performing an activity - controlling data quality and process flow

Problems of information silos

-data duplication, data inconsistency -disjointed processes -limited information and lack of integrated information -isolated decisions lead to organizational inefficiencies -increased expense

What is a practical plan to efficiency use existing social media platforms:

1) Define your goals 2) identify success metrics 3) Identify target audience 4) Define your value 5) make personal connections 6) Gather and analyze connections

Three SMIS Roles

1. social media providers 2. users 3. communities

enterprise information systems

A business organization in such areas as shipping, mining, railroads, or factories.

Web 2.0

A dynamic system that uses user-generated content, could be used in an enterprise setting

Dynamic process

A process that is constantly changing or causing change.

Examples of structured processes

Accepting a return, placing an order, purchasing raw materials

Example of social CRM

Amazon will show how frequently customers are willing to write long, thoughtful reviews of products they like or dislike.

SMIS Components: Software

Applications, NoSQL, or other DMBS analytics

Example of information silo

Being excluded from an email chain

SMIS Components: Data

Browser, IOS, Android Windows 10 Content and connection data storage for rapid retrieval user-generated content, connection data

How does Karl Marx define capital?

Capital is the investment of resources for future profit

How can processes be improved?

Change process structure Change process resources Change both

Example of business process engineering

Completely redesigning the delivery of products can give you unexpected results. In this type of restaurant, the process goes like all others, the customer orders, the order goes to the kitchen, which prepares the meal and then delivers to the consumer. Business process analysts realized that it would be more advantageous if the meal portions were previously prepared in a separate center, and delivered to the restaurants daily. When the customer orders, staff place everything together and deliver it. This is a complete change in the process, resulting in greater control, fewer accidents, greater employee satisfaction, and increased ability to focus on customer needs, all without losing quality.

Trigger

Computer program stored in the database that is used to enforce business rules

Authoring (SLATES)

Create enterprise content via blogs, wikis, discussion groups, presentations, etc.

What are challenges of using social media?

Developing a Social Media Strategy. ... Measuring Social Media ROI. ... Turning Employees Into Brand Advocates. ... Knowing Which Social Media Platform to Use. ... Improving a Decline in Organic Reach. ... Engaging in a Regulated Industry. ... Having a Humanistic Relationship With Your Audience. ... Pushing Your Content to the Next Level.

workgroup example information silo

Doctors office/medical practice. Physicians and hospitals store separated data about patients unnecessarily duplicate tests and procedures

Inter-enterprise example, no information silo

Doctors, hospitals, pharmacies share patients prescriptions and other data

SMIS Components: Hardware

Elastic, cloud-based servers any user computing device

Structured process

Formally defined, standardized process that involve day to day operations

Business Process Management

Focuses on evaluating and improving processes that include both person-to-person workflow and system-to-system communications

What are elements of an ERP system?

Hardware ERP Application programs ERP Databases Business process procedures Training and Consulting

Influencer

If you are an influencer in your social network your opinion may force a change in others behavior and belts

How do you increase your social capital?

Improve your reach - By improving your reach you are increasing your potential impact. This means that when you make the right connection you have an opportunity to strengthen the bond you have with that individual which may help make the next connection. Become more relevant - For this one you have to put yourself in their shoes. If what you have to offer isn't relevant, you're not moving forward and you have no opportunity to reciprocate. Make an impact that lasts - Resonance is key when it comes to building Social Capital in the minds of your prospects. Do something for them that they will never forget. Continue to do this even after they become a customer. This can come in the form of your strategy that implements the solution they have purchased from you. Show Expertise - If you know what you're doing, can bring commercial insight, and solve their problem you will improve your Social Capital. If you don't, you'll lose it, fast. Be credible - Your network talks about you. When they do, do they describe you as the person to go to because you can be trusted to communicate, listen and execute? Do that often enough and your referral business will grow. BONUS - Build trust - Trust is earned. You can't ask for it. You can't take it. Be honest and do what you say you will do, even if your company fails to deliver.

How is the value of social capital determined?

Is determined by the number of relationships in a social network, by the strength of those relationships, and by the resources controlled by those related.

What is social media?

Is the use of information technology to support sharing of content among networks of users. Social media enables people to form communities of practice, or simply, communities which are groups of people related by common interest.

What impact can information silos have on an organization?

It can slowly kill firms productivity and potential. They are detrimental to knowledge sharing, efficiency, and innovation.

Business-to-business (B2B)

Leads to retailers. Now manufacturers are starting to use social media to become industry leaders, promote brand awareness.

Example of business process management

Manufacturing - an product assembly process, a quality assurance process, a corrective/preventive maintenance process.

Use increase value

Means the more people use a site, the more value it has, and the more people will visit freemium

How do you measure process effectiveness?

Measure time. Process time measures how long it takes to complete the steps of creating a product or service. ... Measure costs. Cost metrics assess the total cost of the production process. ... Measure quality. Quality metrics measure customer satisfaction. ... Measure output. ... Measure process complexity.

success metrics or key performance indicators (KPI)

Metrics are simply measurements used to track performance, they will indicate when you've achieved your goals

How do metrics impact business processes and strategies?

Metrics are used to drive improvements and help businesses focus their people and resources on what's important. ... Overall, metrics should reflect and support the various strategies for all aspects of the organization, including finance, marketing, competition, standards, or customer requirements and expectations.

Bounce rate

Percent of people who visit a website and immediately leave

How do you measure process efficiency?

Process Cycle Efficiency is calculated by dividing the value-added time associated with a process by the total lead time of the process. If the process consists of only value-added activities, then the Process Cycle Efficiency would reach a theoretical maximum of 100%.

Differences between process effectiveness and process efficiency

Process effectiveness is a measure of how well the process enables the organization to accomplish its strategy. Process efficiency is a measure of the ratio of the​ process's benefits to its costs.

inter-enterprise processes

Processes that span two or more independent organizations

Business-to-business customer (B2C)

Relationships to market products to end users

Pay Per Click (PPC)

Revenue model, in which advertisers display ads to potential customers for free and pay only when the customers click

Social Media communities

SM communities are formed based on mutual interests and transcend familial, geographic, and organizational boundaires

Examples od dynamic processes

Social networking, collaboration, ill-defined ambiguous situations

SMIS Components: People

Staff to run and maintain application (beyond the scope of this text) Key users adaptive can be irrational

Workgroup

Support one or more workgroup process. 10-100 users, procedures often formalized, problem solutions with a group, workgroups can duplicate data. Somewhat difficult to exchange

Structured vs Dynamic Processes

Structured: - support operational & structured management decisions and activities - standardized - usually formally defined and documented - exceptions rare and not (well) tolerated - process structure changes solely and with organizational agony Dynamic: - support strategic and less structured management design activities - less specific, fluid - usually informal - exceptions frequent and expected - adaptive processes that change structure rapidly

Enterprise

Support one or more enterprise process. 100-1000+ users, procedures formalized, problem solutions affects enterprises, eliminate workgroup data duplication. Difficult to change.

Business Process Engineering

The systematic process of creating, assessing, and altering business processes to incorporate new information systems.

What causes information silos?

The use of multiple information repositories can often lead to information silos. This happens when information resides within a system that is unable to communicate freely with other systems. This lack of communication across multiple information silos can cause many problems

How does SM provide a benefit to business and business professional?

The use of social media from a business standpoint can increase revenue, brand development, networking, attract customers, search-engine discovery, and recruitment

Train the trainer

To reduce expenses, the vendors sometimes train the organizations employees called super users to become in-house trainers in training sessions called train the trainer

Industry-specific solutions

To reduce work, ERP vendors provide starter kits for these specific industries

Extensions (SLATES)

Using usage patterns to offer enterprise via tag processing (like the style of Pandora)

What are some common social media metrics?

Visitors and sources of traffic Network size (followers, fans, members) Quantity of commentary about brand or product New or Unique Visitor Conversion. ... Sources for Incoming Traffic. ... Interactions per Visit (Pages/Sessions) ... Return Visitor Conversion. ... Value per Visit. ... Bounce Rate. ... Lead Generation Costs (Cost per Conversion) ... Exit Pages How often is it being used? How much? Where? No clear example of what these are, they measure social media systems and collect data

Ad-blocking software

Web surfers use this to filter out advertising content and rarely, if ever, see internet ads

How do processes vary by organizational scope?

Workgroup, enterprise, inter-enterprise

Stored procedure

a computer program stored in the database that is used to enforce business rules

Social CRM

a dynamic, SM-based CRM process. The relationships between organizations and customers emerge in a dynamic process as both parties create and process content.

Process effectiveness

a measure of how well a process achieves organizational strategy

Process efficiency

a measure of the ratio of process outputs to inputs

Enterprise Resource Planning (ERP)

a suite of applications called modules, a database, and a set of inherent processes for consolidating business operations into a single, consistent, computing platform. ERP systems include the functions of CRM systems but also accounting, manufacturing, inventing, and HR applications.

Customer Relationship Management (CRM)

a suite of applications, a database, and a set of inherent processes for managing all the interactions with the customer, from lead generation to customer service

Enterprise Application Integration (EAI)

a suite of software applications that integrates existing systems by providing layers of software that connect applications together

Social Media Information System (SMIS)

an information system that supports the sharing of content among networks of users

Distributed systems

application processing is distributed across multiple computing devices

Inherent processes

are predesigned procedures for using the software products, saved organizations from the expense, delays, and risks of business process reengineering.

Folksonomy

content structure that has emerged from the processing of many user tags

workgroup process

exists to enable workgroups to fulfill the charter, purpose, and goals of a particular group or department

workgroup information system

exists to support one or more processes within the workgroup, also called functional information system. This problem component is called a function application

Tags (SLATES)

flexible tagging results in folksonomies of enterprise content

Enterprise example, information silo

hospital (JMU= MyMadison) Hospitals and pharmacies have different prescriptions data for the same patients

Competitive analysis

identify the strengths and weaknesses in your competitors' use of social media

Social media users

includes both individuals and organizations that use SM sites to build social relationships (learners and influencers)

What is the value of social capital?

information, influence, social credentials, personal reinforcement

Enterprise Social Network (ESN)

is a software platform that uses social media to facilitate cooperative work of people within an organization

Crowdsourcing

is the dynamic social media process of employing users to participate in product design or product redesign.

Links (SLATES)

links to enterprise resources (like on the web)

Conversion rate

measures the frequency that someone who clicks on an ad makes a purchase, "likes" a site, or takes some other action desired by the advertiser

vanity metrics

metrics that don't improve your decision making

Monetize

or make money from, their application, service, or content.

Search (SLATES)

people have more success searching than they do in finding from structured content

Social Media providers

provide platforms that enable the creation of social networks, or social relationships among people with common interests

Signals (SLATES)

pushing enterprise content to users based on subscriptions and alerts

Freemium

revenue model offers users a basic service for free and then charges a premium for upgrades or advanced features

Process blueprints

some ERP vendors call the inherent processes that are defined in the ERP solution process blueprints.

Viral hook

some inducement, such as a prize or other reward, for passing communications along through the tiers

Enterprise process

span an organization and support activities in multiple departments

Inter-enterprise

support one or more inter-enterprise processes. 1,000+ users, systems procedures formalized, problem solutions effect multiple organizations, can resolve problems of duplicated enterprise data, very difficult to change.

inter-enterprise information systems

support one or more inter-enterprise processes. Such systems typically involve thousands of users, and solutions to problems require cooperation among different, usually independently owned, organizations. Problems are resolved by meeting, by contract, and sometimes by litigation

Business Process Reengineering (BPR)

the activity of altering existing and designing new business processes to take advantage of new information systems. Making slight adjustments to Business process engineering.

Enterprise 2.0

the application of social media to facilitate the cooperative work of people inside organizations

Information silo

the condition that exists when data are isolated in separated information systems

Human capital

the investment in human knowledge and skills for future profit

Social capital

the investment in social relations with the expectation of returns in the marketplace

Strength of a relationship

the likelihood that the other entity in the relationship will do something that benefits the organization