DECA

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Explain the nature of effective verbal communications

specific, comprehension

Write professional emails

straight to the point, professional language, intro and conclusion, notify if reply needed

Discuss considerations in selecting a financial services provider

suitable, experience

Discuss the nature of data mining

surveys

Write a follow-up letter after job interviews

thank you for interview, explain excitement

describe types of financial services provider

A commercial bank is an institution that offers a full range of financial services, such as checking, savings, and lending. A savings and loan association is a service provider that may specialize in savings accounts and mortgage loans, but now offers a wide range of services. Mutual savings banks specialize in savings accounts and mortgages. Credit unions are nonprofit institutions that are owned by its members. Traditionally, the members of a credit union have a common bond such as employment with the same company. Credit unions offer a full range of financial services. Non-deposit financial institutions include life insurance, investment, finance, and mortgage companies. Such companies specialize in their respective industry but may offer other financial services as well. Finance companies offer higher interest rates loans to individuals and businesses that cannot borrow elsewhere, often due to credit problems

Explain the nature of marketing-information management

A fancy term for managing data and information about customer attitudes and development of new products.It is researching trends and info oncustomers to develop strategies to improve business, loyalty, etc You can collect new information through surveys, observations, and experiments. Once obtained, it must be analyzed for business use. For this reason, management of the data is necessary.

Explain the nature and scope of purchasing

A person who purchases goods for business purposes is called an organizational buyer. The types of purchasing situations include: new task purchase, in which a purchase is made for the first time; modified rebuy, where the buyer has had experience buying the good or service but some aspect of the purchase has changed; and straight rebuy, when a buyer routinely orders the goods or services from the same vendor(s) as in the past. Suppliers should be selected using the following criteria: production capabilities, past experiences, special buying arrangements, and special services. Purchasing also involves the skill of negotiation. Items to be negotiated include prices, dating terms, delivery arrangements, and discounts.

develop personal budget

A personal budget must fit constraints including being under the net income of the individual and covering all necessities such as food, water, shelter, clothing, transportation, leisure, etc.

Explain the nature of positive customer relations

A positive customer relations mindset means believing that your customers: deserve the very best, are your employers, deserve your focused attention, have the right to expect things of me, and have important problems and complaints. Positive customer relations yield benefits to the business, the employees, and the customer. Businesses benefit by being more competitive, obtaining repeat business, and greater profits. Employees may receive customer compliments and perhaps a raise or promotion for good customer service skills. Customers benefit by having a more pleasant, satisfactory buying experience. This creates an atmosphere of goodwill. Maintaining frequent contact with customer base. Allow easy communication with the customer by being honest, and upcoming. Use rewards systems as well as exceed customer's expectations.

Explain the nature of positive customer relations

A positive customer relations mindset means believing that your customers: deserve the very best, are your employers, deserve your focused attention, have the right to expect things of me, and have important problems and complaints. Positive customer relations yield benefits to the business, the employees, and the customer. Businesses benefit by being more competitive, obtaining repeat business, and greater profits. Employees may receive customer compliments and perhaps a raise or promotion for good customer service skills. Customers benefit by having a more pleasant, satisfactory buying experience. This creates an atmosphere of goodwill. Positive customer relations need to be demonstrated when speaking to customers in person, over the phone, or online. It should also be evident while handling complaints, inquiries, and requests. Demonstrate good customer relations by doing the following: considering and attempting to meet their needs, concentrating on them without distractions, following up with them, following through on what you say you are going to do, and being efficient in handling issues.

Explain the nature of a promotional plan

A promotional plan is a specific set of steps that is used to outline all necessary components of a promotion. It is designed to coordinate all forms of a company's promotional mix. The plan provides directions and goals for a business, but also gives flexibility to unplanned opportunities. It is a description of the promotional mix decisions for a business. The promotional plan includes relevant market information, details about the target market, identifies promotional objectives and budgets

Handle difficult customers

A recommended process for handling customer complaints includes: Ô Listen Ô Take the customer aside to discuss the complaint Ô Repeat the facts to show that you understand what the customer has stated Ô Get assistance from a supervisor, if necessary Ô Establish a plan that determines the next action step

Recognize personal biases and stereotypes

A stereotype is an oversimplified distorted belief about a person or a group. It is important to recognize personal biases or stereotypes so that we may correct them. When you learn about others you become more tolerant and understanding.

apply information to accomplish a task

this means to do stuff to accomplish a task that you are working on by putting specific details to the plan you have.

adhere to company protocols and policies

this means to follow the rules of the company and follow what instructions they have place on the employees

Describe the use of technology in the promotion function

to connect with its costumers and communicate to them effectively. This entails informing the customer of products and special deals.

employ communication styles apporpriate to target audience (CS)

to target the audience you have to research, specificity, need and strategy. Research what type of audience you will be talking to for example if you are talking to people who don't know a lot about the topic then you need to explain it to them. Knowing what type of audience you are talking to can help you know how to communicate and what styles to use.

menu engineering

tool that uses the menu as whole to increase profitability

Explain the selling process

trade money for product

explain procedures for handiling accidents

Accidents should be reported to management or handled as instructed in the employee handbook.

Convert objections into selling points

Acknowledge customer's opinion but highlight benefits. Ex: "The price is a little high, but you will be very surprised how good the food is. You will think you are in an authentic Italian restaurant"

Demonstrate active listening skills

Active listening is where a person recognizes and evaluates what is being heard. Active listening involves the following skills. Identify the purpose—review the purpose of the communication and prepare to respond. Look for a plan—be aware of the structure of the communication to make it easier to see how it all fits together. Give feedback—these verbal and non-verbal cues indicate whether or not you understand the message. Ask questions at an appropriate time. Search for a common interest—try to find something that interests you in order to avoid tuning out the speaker. Evaluate the message—do so from the speaker's point of view as well as your own, and try to limit bias and personal judgment. Listen for more than verbal content—assess what is being communicated non-verbally through rate of speech, pitch, volume, and voice quality. Listen for a conclusion—at this time you may wish to take action or ask questions. Take notes—structure your notes around the plan and check them to see you have understood the main ideas.

Explain the types of promotion

tv, radio, posters

explain the nature of effective verbal communications (PQ)

types of verbal communication can be classified into two types, interpersonal communication, communication between two or more individuals, include talking with friends and having a family meeting.

Explain the types of promotion

Advertising • non-personal communication transmitted through mass media Publicity • free promotion through news stories in newsletters, newspapers, magazines and television Sales Promotion • all forms of communication not found in advertising and personal selling, including direct mail, coupons, volume discounts, sampling, rebates, demonstrations, exhibits, sweepstakes, trade allowances, samples and point-of purchase displays Personal Selling -when you sell a product face to face with a customer

Explain promotional methods used by the hospitality and tourism industry.

Advertising - any promotion that is paid for Personal Selling - any staff that comes in contact with guests/clients Sales Promotion - any activity that engages customers Public Relations - enhances a businesses image or reputation

Identify the elements of the promotional mix

Advertising, sales promotion, direct marketing, publicity, and personal selling. Advertising is promoting and creating awareness of our store or product. Sales promotion are activities used to create purchases and sales, it compliments and reinforces advertising efforts and stimulates sales. Publicity builds an image in the public's mind about our product or company. Personal selling has the goal of finalizing 'the sale' and is when sales representatives sell products by directly communicating with the consumer. All four forms should be coordinated to achieve company goals. Direct marketing is also included sometimes which is individually targeting a group of customers using market segmentation

Describe factors affecting the prices of hospitality and tourism products.

Airlines, cruise lines, hotels, car rentals, and restaurants.

prepare personal income tax forms

All documents should be gathered and all necessary information should be recorded, such as sources of income, amount of income, and sums of tax-deductible donations.

explain routine security precautions

All facilities should be frequently checked to ensure safety protocol is being adhered to.

follow established security procedures/policies

All security policies and procedures should be understood and followed meticulously to prevent damage to employees or property.

Explain the concept of management

Although many think so, management is not just leadership to our business and motivation to our employees, but management also involves planning, organizing and coordinating, controlling, and monitoring. These have to line with the mission and long-term and short-term goals and objectives of the business

Explain procedures for handling accidents

Always survey an accident scene before you do anything. Do not make any assumptions. Figure out what has already happened, and determine what may happen next. If someone is injured, administer first aid and get help if needed. Do not move a victim who may have a back or neck injury. Clear the victim's airway and check to see if he/she is breathing. Check for a pulse or severe bleeding. In the event of a fire, leave the building immediately using the stairs or a window. If you cannot leave, stay close to the floor to avoid smoke. Before opening a door, put your hand on it to feel if it is hot. If your clothes catch fire, stop, drop to the floor, and roll to put the fire out. Do not try to put out the flames yourself. During an earthquake, stay inside and move to a doorway or under a table. If you are outside, stand out in the open away from things that may fall. If a tornado threatens, go indoors and stay away from windows. Cover yourself with a mattress or blanket. If you are outside and cannot get inside, dive into a ditch or other low ground area and stay down.

back of the house

unnoticed workers that make a guests experience pleasant and safe

breakage

unredeemed gift cards

radio frequency identification (rfid)

uses electronic fields to identify and track tags with electronically stored information

select and use appropriate graphic aids (CS)

using appropriate graphic aids helps you and the audience understand what you are trying to say during the presentation.

Conduct an environmental scan to obtain business information

An environmental scan is an analysis of outside influences that may have an impact on an organization. It is a methodical look at the world that includes political, economic, socio-cultural, and technological areas. It is important to understand how each of these areas may be changing in order to determine the potential for opportunity or threat to a business. Political factors include the stability of a government and its laws and regulations that affect business. Economic factors include infrastructure, quality and cost of labor, employee wages and benefits, taxes, the standard of living, and possibly foreign exchange rates. In international business, socio-cultural factors include understanding another country's language, values, traditions, and social/business etiquette. Keeping up to date with technology and using it properly are other factors of an environmental scan.

Explain the role of ethics in human resources management

An ethics policy for employees may discuss working hours, wages and benefits. incentives, flexibility, safety and health issues, and termination procedures. Ethical operations will maintain fairness and safety for all employees and customers, be open and up-front about their policies, and handle problems promptly and equitably. Train your employees in safety and emergency procedures, then reinforce the training with signage in the workspace. Ethical behavior must be maintained in employee evaluation, as well as when giving consideration for promotions, transfers, and bonuses.

Write executive summaries

An executive summary may also be called an abstract or a synopsis. Its purpose is to summarize the key points of a report to the reader. An executive summary is often used with the report is long and/or technical so that busy readers can get the main points quickly without having to read the entire report. The format of an executive summary should match the main report. If the report is written in direct order, write the executive summary in direct order. An executive summary is typically a one-page document. The formatting may not match exactly the report that follows. Line spacing and headings may be different between the two, and it is usually not numbered in sequence with the body of the report.

Describe the nature of income statements

An income statement is a summary of a business' income and expenses during a specific period of time. Often called a profit and loss statement, it is used to calculate revenue, costs and expenses, and profit/loss. Income statements have several major parts: total sales, net sales, cost of goods sold, gross profit, operating expenses, other income/expenses, net profit/loss before taxes, and net profit/loss after taxes. Some of these figures must be estimated or projected, such as total sales and business expenses.

Explain the role of information systems

An information system is a set of procedures and methods that generate, store, analyze, and distribute information for use in making business decisions. Such systems organize, collect, and store data for current use or future decisions. Most information systems rely on data about current customers, sales reports, and inventory levels. Businesses use this information to make decisions about advertising, product planning, and pricing. Information can be secured through the use of primary data, including company records or government data, or secondary data, such as customer surveys.

describable the concept of insurance

An insurance policy is a contract between a business or individual and an insurance company to cover risks. Business risks include economic risks, natural risks, and human risks. Insurance companies estimate the probability of loss due to risk and determine a rate to charge for the policy, called a premium. Property insurance is one common type of insurance, which covers loss or damage to buildings and equipment. Property insurance can be purchased to cover full replacement cost, automatic increase protection, and business interruption. Liability insurance is a form of insurance that protects against damages for which a business or individual may be liable, including injury or property damage to others.

Explain the nature of a promotional plan

An outline of the marketing tools, strategies and resources that a company intends to use to promote a product or service. A promotional plan is usually considered a vital planning tool by most business managers that helps contribute toward the successful launch of a new product or service or its expansion into a new market.

adapt communication to the cultural and social differences among clients (CS)

Analyze target, message, cost, dostrobutiom Use companies information about Demographics, Geographics, Psychographics and Behavioral patterns Using these, we can see certain cultural and social groups preferences, and things they would rather avoid, allowing us to tailor our communication to their standards

food truck

vehicle with ability to cook and sell food

in the weeds

very busy in the restaurant

Describe the nature of business records

Are extremely important and are referenced not only at year end for IRS and taxes, but also by management on a regular basis to control productivity and to predict trends in income statements and expansion plans. Balance sheets, income statements, cash flow projections, daily sales, and inventory data are conveniently stored on computer with secure access from a variety of locations. This date may be used to create multiple sources of information. This data can also be used to create good customer service by surveying customer, finding returning customers and taking note of their wants, etc

Describe current business trends

Assessing current business trends is important to both business and professional growth. Business owners and entrepreneurs should keep up-to-date through a variety of means. Classes are offered at vocational/technical schools, two- and four-year colleges, and online. Joining a professional association or club is an excellent way to stay current with trends and knowledge relevant to an industry. Another way to stay up-to-date is by reading journals, professional trade publications, news sources, websites, and blogs. Attend professional conferences, meetings, seminars, and speakers. These activities also provide the opportunity for networking, wherein you can learn from colleagues by sharing insight and experience.

Employ communication styles appropriate to target audience

vocab difficulty, creative language

respond to customer inquiries (CS)

warm, friendly professional tone, approachable be knowledgable and know when to escalate listen carefully, ask questions avoid vague, slow or stock responses. Own the problem: thank them, listen, make sure they know you will sort it out. Go away, do some research, get back to them when you say you will; and get them a result

Maintain inventory of supplies

watch for theft, make sure you have right amount, nothing missing

Determine factors affecting business risk

weather, theft, etc.

Determine personal vision

what do you want to achieve and be like personally

Identify company's brand promise

what the customer expects from the business, business known for it, reputation

Set personal goals

what you want to achieve

select and utilize appropriate formats for professional writing (CS)

when writing something it has to be clear so that the person reading it can understand what you are trying to say. it is good to have a smart vocabulary but you mostly want your audience to understand you.

participate in problem-solving groups (CS)

when you participate in problem solving groups you can help by solving what is going on and putting your understanding with the group

demonstrate problem-solving skills

you are able to solve problems going on in the business and able to communicate workers with that certain problem and come to a conclusion about it

Use Conflict Resolution Skills

Be open minded and relaxed, work for a win-win solution, know that the problem CAN be solved. Resolve through collaboration and compromise

Handle telephone calls in a businesslike manner

Because in a phone conversation your listener cannot see you, a pleasant voice is very important, whether answering or initiating a call. You should enunciate clearly and speak directly into the mouthpiece, speaking loudly enough to be heard but do not shout. It is important to make sure all of the necessary information is conveyed between you and the other party, so you may wish to write down key points before or during the call. Listen actively, and do not interrupt the speaker. When answering, be prepared to take a message. A proper message includes the date and time of the call, the caller's name and message, a return phone number. It is courteous to repeat the name and phone number of the caller to ensure it is correct.

Explain the nature of effective written communications

Being able to send a clear message in written form is important to many positions within our business. Written communication needs to be organized so it clearly relays the message and leaves very little chance for confusion. The message must have a clear subject, with additional information communicating the necessary details. Dates, times, places, and the clear purpose of the message are usually important information to double check. The sender's contact information must be clearly identified so the reciever has the oppurtunity to respond of make necessary contact. The nature of effective written communications can not be underestimated. Effective written communications should contain all of the necessary information, have proper formatting/conventions, and attempt to persuade,remind or inform the reader

explain the nature of positive customer relations (CS)

Believing that your customers deserve the best - focused attention, expectations, have important problems and complaints

Describe the nature of legally binding contracts

Binding contracts are important regarding lease agreements for the privilege of using a physical location. Franchise agreements are also legally binding. With a legal contract, each party is accountable to specific expectations or must answer to a court of law

explain types of investments

Bonds: by purchasing a bond, you are lending money to a company or business—in return the company or government will eventually pay you back Stocks: by purchasing stock, you are essentially buying a piece of the company, so you can vote as a shareholder and say what the company can or cannot do Mutual funds: a collection of stocks and bonds that is held by a group of people. By investing in a mutual fund you are sharing in your part of the risk and your part of the reward

identify company's brand promise

Brand promise - extension of a company's positioning à an expected tangible benefit that creates desire for a product or service and differentiates from other competitors

explain the concept of private enterprise

Business activities that are not controlled by the state E.g. Bob decides to open up a car garage, the state does not own his garage

determine the relationship between government and business

Business influences the government by: Choosing whether or not they will back certain politicians, and therefore, certain ideas Forming trade unions By making political action committees Effect government policies with their large investments Governments influence businesses by: Making laws and regulations that determine what can be sold, who can buy it, etc. Having government agencies that help workers, small businesses, and people who are trying to get jobs.

MARKETING-INFORMATION MANAGEMENT: Describe the regulation of marketing-information management.

Businesses have a responsibility to manage information that they have collected regarding their customers, trends and competition. Recent legislation includes identify Theft and Assumption Deterrence Act of 1998 and the Gramm-leach-Bliley Act of 1999 provide legal ramifications if a consumer's privacy is not maintained as specified by federal law. To accomplish these goals from a business perspective, an Enterprise Information System (EIS) an be used to provide a central database.

Describe health and safety regulations in business

Businesses must adhere to health and safety regulations established by the U.S. Department of Labor. Workplace safety regulations are enforced by the Occupational Safety and Health Administration (OSHA) through inspections and fines. Employers must maintain health and safety records and provide safety training. They must stay up-to-date on OSHA standards and resolve violations promptly.

Explain the role of ethics in marketing information management

Businesses that maintain databases of personal customer information have a responsibility to keep that information private. Many companies that collect information about their customers often sell that information to others. This exchange of customers' personal information among businesses has led to invasion of privacy complaints. Many businesses now also offer clients the choice of being added to mailing lists. Confidentiality must be maintained with regard to employees' and clients' personal information. Accountants must refrain from misrepresenting the facts to achieve short-term goals that are contrary to a business' longterm objectives.

maintain a safe work environment

By following instructions, regulations, and precautions, employees can maintain a safe work environment.

overcome problems and difficulties associated with office politics/ turf wars

By using negotiation techniques, office drama can be resolved in an effective manner.

Identify ways that technology impacts business

Can be used to market and sell products (through social media as well) as well as improve the company's brand and appeal to a new generation (millennials and so on). Productivity increases (sending orders direct from cash register to cooks, corporate can record sales and inventory information as it occurs, labor expenses related to data entry reduced ~enter random statistic(25%)~, inventory being totally automated which also helps determine purchasing levels, improves ability to make orders accurately which improve customer satisfaction and creates a loyal customer)

Identify skills needed to enhance career progression

Career progression can be achieved in a number of ways, including simply having seniority. Some skills that may assist you in furthering your career start with your own knowledge and competence. Also, you should display a willingness to learn and develop professionally. Display initiative and perseverance. Be cooperative and adapt to change. Demonstrate decision-making and critical thinking skills in your job duties.

Explain the nature and scope of channel management

Channel Management: Balancing pricing and inventory across distribution channels

Explain the nature of personnel regulations

Companies with many employees are wise to have someone with knowledge regarding the diverse issues surrounding personnel. Today personnel regulation are broad ranging from payroll, taxes, and benefits, to insurance and non-discrimination issues. The IRS is the source of the US employer responsibilities regarding taxes and the EECO is the regulation authority of many unfair and discriminatory practices. We have clear policies in place and make those clear to all employees upon hire

protect company information and intangibles

Company information and assets should be kept confidential and protected from theft by cybercriminals.

Explain the concept of competition

Competition is the struggle among businesses for customers. As an essential component of the free enterprise system, competition forces businesses to produce quality goods at reasonable prices. Competition also encourages businesses to develop new products, enhance or improve existing products, and expand product selection in order to attract new customers. Businesses compete in two ways: price and nonprice competition. Price competition assumes that, with all other considerations being equal, a customer will buy the lowest-priced product. Nonprice competition is where businesses compete on factors such as product quality, business location and reputation, customer service, and payment or financing options available. A monopoly exists when there is no competition in the market for a particular good or service. Monopolies are not permitted in a free enterprise system.

maintain the confidentiality of others

Confidentiality is the protection of private information and employees must not violated by spreading personal information of others' to third parties.

use conflict-resolution skills

Conflict can be resolved through collaboration, compromise, or avoidance.

demonstrate a customer-service mindset (CS)

Consider and attempt to meet their needs, give them your attention, and follow through on what is being said, and being efficient in handling issues

Describe the nature of managerial control

Controlling is measuring what is actually being accomplished with what was planned to be accomplished. Standards and evaluations are part of controlling and should always be compatible with the oganizations' mission

Coordinate activities in the promotional mix

Coordinate activities using A specific combination of promotional methods used for one product or a family of products. Elements of a promotion mix may include print or broadcast advertising, direct marketing, personal selling, point of sale displays, and/or merchandising.

Explain the purposes and importance of credit

Credit enables businesses or individuals to obtain products or money in exchange for a promise to pay later. Businesses use credit to buy materials and supplies from other businesses. Credit makes it possible for millions of people and companies to purchase goods and services who otherwise would not have the means to do so. By extending credit, businesses provide a purchasing incentive to customers, thus enhancing their sales revenue and supporting the overall economy.

Explain the purpose and importance of credit

Credit gives the customer more purchasing power. Credit is borrowed to allow individuals to pay at a fixed date in the future and helps economy to grow. Credit falls under the category of possession utility. It is a convenience to the customer and in many instances, enables a customer to buy meals or catering services at a time of need that could not be obtained any other way. Businesses also rely on credit for daily operations

validate credit history

Credit history should be checked frequently to ensure that all existent debts have been paid and that no nonexistent debts have been paid.

exhibit cultural sensitivity

Cultural sensitivity is the ability of an individual to understand and relate to people of other races/cultures through ways such as refraining from racial slurs and accepting others' differences.

Maintain customer records

Data about customers and their buying habits is kept in a computer program called a database. Data can be about customers' contact or other personal information, or it can be about their purchase/account history. This data can be developed from face-to-face sales, direct mail responses, phone or e-mail purchases, service requests, website visits, customer comment cards, or they can be purchased from a third party. Database programs act like filing cabinets that allow you to sort, find, choose, and organize information.

maintain data security

Data can be secured through encryption software.

make decisions

Decisions should be made to benefit the employees and company as a whole.

Demonstrate a customer-service mindset

Demonstrate good customer relations by doing the following: considering and attempting to meet their needs, concentrating on them without distractions, following up with them, following through on what you say you are going to do, and being efficient in handling issues.

Demonstrate a Customer-Service Mindset

Demonstrating the belief that giving customers good service should be a top priority of business. This can be done by being welcoming and encouraging to customers and helping them

Explain the concept of price in the hospitality and tourism industry.

Depending on the location, season, or popular brands, prices raise or lower.

determine personal vision

Determine personal vision. Personal vision can be defined as one's goal in life

Explain types of advertising media

Direct mail, Newspapers and magazines, radio, television, film, outdoor (billboards and murals), window displays, Specially Advertising ( giving a gift with the company's name on it)

Explain the nature and scope of distribution

Distribution involves the physical transportation of merchandise, storage, and handling. With all the expenses involved with physical distribution, it can be among our company's biggest expenses. Materials, cost of goods sold, and labor are usually the only other expenses to exceed distribution. Our company must keep inventory costs minimized, so timing of transported merchandise must be in accord with promotions, making the merchandise available when our store has peak selling times and sales.

Explain the nature of effective written communications

Effective written communications require some basic considerations: knowing your audience, knowing your purpose, and knowing your subject. You must assess who your target audience consists of in order to which form of communication to use. Next, knowing your purpose for writing helps you organize your thoughts. You must decide if you are trying to inform, confirm, inquire, answer, or persuade the audience. Lastly, written communication requires that you have in-depth knowledge of the subject and how to relate what you know to the intended audience. The form of written communication you choose to use will depend on the above considerations. Letters are formal methods of communicating outside the business. E-mail is an informal method used to reach those inside or outside the company. Memos, while being replaced by e-mail, are a more formal way to communicate within a company. Business reports are for lengthy topics, typically for internal use or for stockholders. Similarly, company publications may be used internally (for company policies) or externally (for marketing purposes).

handle and report emergency situations

Emergency situations should be reported to 911 and company management, and the employee should act with common sense at their discretion.

Describe the nature of emotional intelligence

Emotional intelligence is a set of personal skills in the following areas. x Foster self-understanding to recognize the impact of personal feelings on others. x Develop personal traits to foster career advancement. x Apply ethics to demonstrate trustworthiness in working with others. x Exhibit techniques to manage emotional reactions to people and situations. x Identify with others' feelings, needs and concerns to enhance interpersonal relations. x Use communication skills to foster open, honest communications. x Use communication skills to influence others' point of view. x Apply problem solving techniques to obtain solutions to issues and questions. x Manage stressful situations to minimize negative workplace situations. x Implement teamwork techniques to accomplish goals. x Employ leadership skills to achieve workplace objectives. x Manage internal and external business relationships to foster positive interactions.

Determine ways of reinforcing the company's image through employee performance

Employee performance can reinforce a company's image through suggestion selling, order processing and fulfillment, and effective selling skills. Suggestion selling is useful for making the customer happier with his/her original purchase. Sales employees can improve customer satisfaction by the speed and care in which they handle orders. This applies, as well, to handling returns and refunds. Selling skills, such as an appropriate, pleasant greeting and a reassuring departure are useful tools in maintaining a good image. Offer helpful comments during and after a sale and always thank the customer in order to build a good relationship. Follow up on all promises made to a customer, and check on their level of satisfaction after a purchase. Positive customer-client relations require compassionate and immediate action when dealing with complaints and inquiries.

discuss the nature of data mining

Employees analyze customer feedback to improve sales and marketing methods to meet/exceed the expected standards to increase revenue

follow chain of command

Employees follow managers who follow senior managers who follow vice presidents who follow C-level executives.

Determine ways of reinforcing the company's image through employee performance

Employees should know their company's mission and vision and work in a way that demonstrates these.

determine factors affecting business risk

Employees, vendors, and customers can file suit, and uninsured office buildings can impose economic downturn on a business.

Describe legal issues affecting businesses

Employment law is a huge issue. Managers and executives must be familiar with legal issues. Restaurant law requires a safe place to be provided for employees and clients alike. Franchise Law is also a common section of restaurant law. Typically, franchisors deal with the legal aspects of developing, buying, and selling a particular franchise. Knowing liabilities pertaining to these actions is imperative

explain employment opportunities in business

Employment opportunities in business includes marketing, accounting, market research, sales, finance operations, business operations, human resource management, etc. in the fields of technology, hospitality, tourism, sports/entertainment etc.

Explain employment opportunities in business

Entry-level jobs are offered to provide the chance to gain experience with our company and the industry. With experience, lateral moves within the company may occur to similar paying jobs, or upward movement is possible to management level jobs. Some of the positions available include: (ex: shift manager, store manager, cook, kitchen manager, payroll positions)

Discuss the role of ethics in operations

Ethical considerations include those that deal with employees and those that deal with customers. An ethics policy for employees may discuss working hours, overtime pay, flexibility, safety, and health issues. Regarding customers, operational ethics deals with product and consumer safety, credit concerns, delivery policies, hours of operation, customer service policies, and return policies. Ethical operations will maintain fairness and safety for all employees and customers, be open and up-front about their policies, and handle problems promptly and equitably.

Discuss the role of ethics in finance

Ethics are guidelines for good behavior, based on knowing the difference between right and wrong. Behaving ethically means being truthful, fair, open, and mindful of the law. Companies and their executives can now be held accountable for misinformation or improper recording of a company's financial situation. A company must keep an accurate, honest, and complete record of its accounting transactions. Finance professionals should be educated about insider trading and other unethical practices. They must refrain from misrepresenting the facts to achieve short-term goals. Confidentiality must be maintained with regard to clients' personal information as well as company information. Efforts must also be made to avoid conflicts of interest between employees and customers.

Ask relevant questions

Explain your misunderstanding. State what you know. State what you don't know. Sound confident. Speak as well as you can. Always research first. Keep calm. Use the best spelling and grammar possible. Think about what they said. Ask for clarification when you need it.

PRICING: Explain factors affecting pricing decisions.

Factors an affect pricing decisions can include the company's goods, cost of materials, labor to produce a product, expenses, estimated demand, competition and consumer's perception.

explain the role of finance in business

Finance is the function of business that pertains to money management. A financial plan is an important element of an overall business plan. Elements that pertain to the role of finance in a business include start up/equity financing, debt financing, and growth financing. Various financial statements, such as a balance sheet and income statement, provide a way to analyze a company's overall financial standing. Managing your business' finances will include planning for profits by forecasting sales, evaluating profit potential, controlling costs, and budgeting. Business financing also requires managing taxes and credit.

set financial goals

Financial goals involve setting a budget of money that is to be used for purchase, money to be invested in stocks/bonds, and money to be saved in raw form for future use.

Explain the concept of accounting

Financial information for a business can be recorded, summarized, and reported in a variety of ways. The way in which information is kept and reported is determined by the size, type, and complexity of a business. Businesses should also consider the types of decisions that will be made when designing an accounting system. Types of information to be gathered include purchases, sales, expenses, and payroll. There are two basic types of accounting methods: cash and accrual. In the cash accounting method, income and expenses are recorded at the time the money changes hands. The accrual method of accounting records transactions at the time they occur even if no money changes hands at that time. Accounting records show changes and the current account balance of each asset, liability, and owners' equity account. The recording of debit and credit parts of a transaction is called double-entry accounting. A record summarizing the information relevant to a single item in the accounting equation is called an account. With every action, at least two accounts will change. A group of accounts is called a ledger. A form for recording transactions is called a journal.

describe the need for financial information

Financial information includes raw data, records, and reports. Consumers are essentially buying information when dealing with financial services providers; businesses rely on accurate financial information to make sound decisions. Financial services products are bought and sold based on information about costs, returns, and risks. Financial information is used to match company resources to its planned activities and to identify additional resources that may be needed or secured. Businesses use information to identify ways to reduce expenses and invest company assets. Also, information is used to forecast for future budgeting and growth, as well as to control and manage risk. Other pieces of information that are required include sales, inventory, operating systems, personnel costs, insurance expenses, tax liability, and profitability. In addition, information must be collected regarding external factors such as economic conditions, investment alternatives, and competition.

Organize information

First of all, you must decide if a piece of information is important. Information you do not need becomes clutter. Try to do something with important information the first time you look at it. Put information you will look at later in a file or folder. Categorize information by type and label each file or folder. Avoid putting each document in a separate file and do not let files get too large—divide them by subtopics. Color-code files, folders, or labels. Maintain your files on a regular basis. Organize your writing by using a logical order, such as chronological order or order of importance. Use heading and subheadings when writing longer documents.

write a follow-up letter after job interviews

Follow-up letters should demonstrate the applicant's interest in the company as well as the request for an additional interview.

Describe marketing functions and related activities

Functions of marketing include distribution, marketing information management, pricing, promotion, product/service management, and selling. Each function has specific objectives in the overall mission to serve our customers. Making and maintaining a profit by maximizing sales and reducing expenses is our ultimate goal. Any activity which does not qualify as production, but relates to customer satisfaction and profitability of the company may be categorized as a marketing activity. Pricing - setting price Product Management - development to meet needs Distribution - making products available to consumers Financing - budgeting for marketing activities Marketing Information Management - researching trends and info on customers to develop strategies Selling - communicating with customers to determine and satisfy needs Promotion - advertising, personal selling, PR

Explain the concept of staff motivation

Getting people excited about their work, giving employees a sense of pride, and rewarding for a job well done may be methods to do this. The key to any morale builder, or motivator is to find out what is important to those needing motivation. In all instances, building pride and making work rewarding should have a positive effect

explain the concept of leadership

Good leaders are: Ethical Respectful Objective Open-minded Skilled in the field that they lead Good communicators (both talking and listening)

Explain the concept of the product mix

Goods and services make up the product mix of a company. The product width is the scope of different lines of merchandise and product depth is the variety within each line of merchandise. A product mix is all the products that a company makes or sells. This includes the width, length, depth and consistency of the product mix. Width: total # of lines of products. Length: total # of products in each line. Depth: variations of each product (e.g. colour, size). Consistency: similarity between different products in use, function, etc.

Distinguish between goods and services

Goods are tangible and and services are not. Services are purchased for one to perform a task on behalf of the client. They are both part of the product mix and the word product is often used to describe both

write professional e-mails (CS)

Have a clear subject that identifies the purpose of the email, greet the person by name (avoid "to whom it may concern"), keep the email short and to the point, and close appropriately.

explain the purposes and importance of credit

Having good or bad credit determines whether or not people can be approved to get credit cards, take out loans, buy cars, start businesses etc. Credit shows how financially responsible a person is based on how they pay their bills and what debt they are in.

Explain the components of advertising

Headline, slogan, body copy (body copy elaborates upon what the head line claimed and provides supporting proof), visualization, layout, trademark

evaluate quality and source of information

If the author's credentials are valid, the quality from the source is likely to be higher.

Explain the principles of supply and demand

In a market-oriented economy like in the United States, supply and demand determine the prices and quantities of goods and services produced. Supply is the amount of goods and services producers are willing to make and sell. Demand is the willingness and ability of consumers to buy goods and services. Supply and demand interact in the marketplace resulting in a state of equilibrium, surplus, or shortage. The law of supply states that price and quantity supplied move in the same direction (a direct relationship). Thus, as price increases, the amount of goods and services supplied increases. Conversely, the law of demand states that as price increases, the amount desired by consumers will decrease (an inverse relationship). When the amount of a product/service being supplied equals the amount being demanded, equilibrium exists in the marketplace at that price. If, however, there is more supply than demand for a product a surplus exists, potentially leading to lower prices. A shortage exists when demand exceeds supply, a condition that can lead to rising prices.

Distinguish between economic goods and services

In economic terms, goods are tangible items that have monetary value and satisfy your needs and wants (such as cars and clothing). Services are intangible items (meaning you cannot physically touch them) that have monetary value and satisfy your needs and wants. Services involve a task, such as cooking food or repairing a computer.

PROMOTION: Explain the importance of coordinating elements in advertisements.

In order for an advertisement to be effective the primary message must e clear. To achieve this goal, each element (headline, copy, illustration and signature) must work together to cut through the clutter. The advertisement should be clean and use white pace effectively. The copy should be easy to read and the signature should be distinctive.

protect against identity theft

Individuals should avoid sharing personal information such as social security number (SSN) and credit card number to prevent identity theft.

Protect against identity theft

Individuals should avoid sharing personal information such as social security number (SSN) and credit card number to prevent identity theft. Use secure web browsers when purchasing online. Papers with credit card, social security number, or bank account numbers must be shredded or burned. Never put your social security number on anything unless legally required

store information for future use

Information can be stored in electronic spreadsheets and physical documents.

discuss the nature of information management

Information management is the concept of storing information on various data and applying it to business sectors such as marketing and finance.

explain information privacy, security and confidentiality considerations in business

Information should always be encrypted and secure from cybercriminals and should not be disclosed without authorization.

explain the need for innovation skills

Innovation and creativity is necessary in any employee as pivotal ideas can lead to major breakthroughs in a company's financial success.

Describe the concept of insurance

Insurance is the practice or arrangement by which a company or government agency provides a guarantee of compensation for specified loss, damage, illness, or death in return for payment of a premium. Ideally, insurance provides a company or individual peace of mind and financial freedom from the devastation of unforeseen occurrences resulting from natural, human, or economic disasters. Some risks may be transferred in the form of insurance. Risk can not be eliminated, but insurance can save a business financially in the event of something such as a tornado or on-site accident that causes a lawsuit

Demonstrate interest and enthusiasm

Interest and enthusiasm can be demonstrated verbally and non-verbally. When speaking choose words that are descriptive, vary your tone, listen and ask relevant questions. Non-verbal cues can be seen in your facial expressions, body language and eye contact.

Identify the impact of product life cycles on marketing decisions

Introductory pricing is mandated by the customer's demand. This introductory pricing may not vary greatly from the regular price the menu item is offered during the entire time it is available. If a new introductory product does exceptionally well, this product may be brought back at a later date as a permanent menu item based on the customer's demand. There are four stages of the product life cycle: introduction, growth, maturity, and decline. Depending on the stage in which the product is in, marketer must adjust their product mix and marketing strategies to ensure continued sales. Different stages of the life cycle demand different focuses. In the introduction phase, companies focus their efforts on promotion and production to draw customer attention and increase product awareness using special promotions. During the growth stage, companies focus on customer satisfaction and introducing new models to compete against competitors. During the maturity stage, the company focuses on fighting off the competition and deciding whether or not to improve the product to gain additional sales. During the decline stage, management must decide how long it will continue to support the product, when to drop the product, or what product mix strategies to use (selling or licensing the product, recommitting to the product line, discounting the product, regionalizing the product, altering the product)

Describe the importance of maintaining inventory levels

Inventory involves a huge investment of capital to the business. When too much merchandise is ordered and needs to be stored, money is tied up that could be working capital for the business. In addition to the actual cost of merchandise, extra money has to be spent on storing this abundance. A business must anticipate the demand of any product in order to maintain an optimal amount of inventory. This involves trying to take advantage of any quantity discounts, but at the same time, not ordering too much

PRODUCT/SERVICE MANAGEMENT: Explain the nature of product/service branding.

Is using a name, term, design, symbol or a combination of those elements to distinguish a product/service from a competing product. Branding should assist a consumer in answering the question "Why should I buy?" if a branding campaign is successful, it will build product recognition and customer loyalty.

develop an achievement orientation

It is important that employees develop cognition and behavior relative to the interpretation and reaction to a variety of tasks.

explain the concept of competition

It makes customer service better It gives businesses and individuals a reason to be innovative It identifies the strengths and weaknesses of companies It gives consumers the best good/service for the lowest price

explain the concept of accounting

Keeping financial records so that an individual or business can see where their money is coming from, what it is going to, and how they can spend their money more efficiently.

Determine Customer Needs

Key strategies to find out what a customer wants and needs are questioning, observing, and listening.

handle telephone calls in a businesslike manner (CS)

Know what you are going to say because you don't want to waste the other person's time

lead change

Leaders should initiate positive feedback through methods such as assessing the current scenario, finding areas for improvement, brainstorming solutions, and implementing a course of action.

explain legal responsibilities associated with financial exchanges

Legally speaking, a sale is a contract in which ownership of goods transfers immediately from the seller to the buyer for a price. If the transfer of ownership will take place at a future date, it is called a contract to sell, rather than a sale. According to the Uniform Commercial Code (UCC), goods are tangible, movable personal property. Payment occurs when the buyer delivers the agreed price and the seller accepts it. The receipt of goods is when the buyer takes physical possession of the goods. A court may find that a contract is unconscionable, or grossly unfair to one party or another. In such a case, the contract may be voided or limited.

write a letter of application

Letters of application are requests to apply for a job.

Identify product opportunities

Looking for opportunities to add to service/product mix should be done constantly. Ideas can come from many sources, for example; complaints from the current customers, requests for additional products, modifications to current products, and suggestions from employees, customers, supplier, etc. Identifying product opportunities uses marketing information to find problems that can be solved using a product. A product opportunity exists when there is a gap between what is currently on the market and the possibility for new or significantly improved products that result from emerging trends. Product generation then stems from ideas on how to solve the problem. (E.g. devices getting stolen in cars: compartment to put devices in). New product opportunities can come from a variety of sources including consumers, competitors, manufacturers, wholesalers, and internal research and development teams. The use of creativity is an inherent part of this process. Ideas can be generated during the market research process through both customers and competitive analysis. Internal teams may be put together to evaluate new product decisions including all departments of the business

Explain the employee's role in expense control

Management believes that the goal of controlling expenses is a responsibility to be undertaken by every one. Employees must understand their actions have a direct impact on the costs of goods sold, the electricity bill, telephone bill, and overall productivity. When they have this working knowledge, they become part of the solution, not part of the problem. Small actions such as paying for all meals, turning off appropriate lighting, not making long distance calls on company phones, and conserving water all help to keep expenses down. Additional actions such as following the policy on no food gifting, being aware of labor costs, and looking for ways to save the company money all contribute to expense control

Explain marketing and its importance in a global economy

Marketing is the process of planning, pricing, promoting, and distributing ideas, goods, and services to create exchanges that satisfy customers. The benefits of marketing are numerous. It provides the means for competition in the marketplace, leading to lower prices and higher quality goods and services. Marketing generates new and improved products and adds value (or utility) to existing products. The global marketplace benefits from marketing because of the need to trade with each other.

Explain marketing and its importance in a global economy

Marketing is the total sum of activities to provide goods and services to meet the wants and needs of customers. It is promoting a product to an audience with the goal of selling it to consumers. Many companies have products with global appeal and will benefit and gain profit by expanding internationally. The marketing concept directs the company to identify the target market and plan all details of expansion around the need and wants of the new prospective customer group. Legal, cultural, and technological issues all must be taken into every global marketing decision.

Explain the use of technology in accounting

Most businesses use some type of accounting software to record and report their business transactions. Even when using an automated system, you still need to collect and keep your source documents and each business transaction must be separated into its debit and credit parts. Computerized posting to accounts is faster and eliminates accounting errors that a person might make doing it manually. Daily, weekly, monthly, and annual reports can be generated quickly and accurately. Software is also available for tax collection and reporting.

Explain the nature of workplace regulations (including OSHA, ADA)

Must assure the safety and health of employees by following standards of Occupational Safety and Hazards Admin (OSHA) and American's with Disabilities Act (ADA). We reward safety practices that will help employees stay safe and healthy on the job

orient new employees

New employees should know all major company policies, as well as how to dress, act, behave, and perform their duties.

Interpret others nonverbal cues

Nonverbal communication refers to communication other than spoken language, including distance, eye contact, facial expressions, and gestures. Nonverbal cues can help you determine another's attitude and personal feelings. The distance you place between yourself and another can convey messages of attraction, interest, status, or respect. When you maintain eye contact, you show sincerity, interest, and confidence. Facial expressions are sometimes conscious and sometimes unconscious. They convey meaning, emotion, and attitude. Positive gestures, or hand movements, are often open, natural, and smooth. Negative gestures, such as crossing your arms, are more closed and rigid.

explain the nature of office politics

Office politics is a scenario in which multiple employees battle for dominance over decision-making. It can be helpful (clear leader) or harmful (uncontrollable conflict).

explain the nature of financial needs

One aspect of developing a financial plan is to know the difference between your needs and your wants. Furthermore, you need to prioritize your needs and wants as you set your financial goals. As you do so, keep in mind your attitude toward money and ask yourself if something is more important to spend money on now or to save for the future. Having choices with money comes with a cost and with risk. Opportunity cost is the trade off of giving something up when choosing one thing over another. Financial risks that you should consider include the risks of inflation, rising or falling interest rates, loss of income, and liquidity. Liquidity is the ability to convert assets into cash without loss of value.

Explain the role of promotion

One of the 4 P's of the marketing mix. Its role may be to create awareness, persuade, remind about products or to enhance our image by communicating a message to a specific group. Prompts a target market to take action.

Explain the nature of overhead/operating costs

Operating expenses include both variable and fixed expenses of operating a business. Fixed, or overhead expenses include insurance, rent, fixed salaries, depreciation, and office equipment. Variable expenses include advertising, supplies, telephone, and utility expenses, all fluctuating monthly. Products ordered for resale are not considered operating expenses, but are considered 'cost of goods sold'

describe types of business activities

Operations - improving quality/efficiency Marketing - improving product appeal to consumers Finance - recording financial transactions to make recommendations, filing reports to banks and gov.

Explain the nature of operations

Operations can be defined as the daily activities that provide successful outputs for the business. Some common types of operations are facility management, logistics, scheduling, information management and safety and security.

explain the nature of operations

Operations can be defined as the daily activities that provide successful outputs for the business. Some common types of operations are facility management, logistics, scheduling, information management and safety and security.

place orders/recorders

Orders can be placed online or in-person.

Orient New Employees

Oriented on computer and by one-on-one through staff training. The orientation period is 3-6 weeks and this is a probationary period. During this time, employees must learn what their position requires and the expectations of the company (New employees should know all major company policies, as well as how to dress, act, behave, and perform their duties.). By combining both types of training, employees will have the best training and are well prepared to work independently

Describe considerations in using databases in advertising

Our business maintains a database for each of our customer groups. This enables us to better promote information to each individual based on their product needs and wants. We can send specific promotional messages to the group of customers they apply to

Describe the concepts of economics and economic activities

PDC, 9 Functions

Describe types of business activities

PDC, utilities

Explain the role of business in society

PDC, value

Write persuasive messages

People act in order to have their own needs met. Thus, it is important to show your reader why he/she has a need to do what you want. To plan a persuasive document, first identify your objective. Then identify the main idea to show that the requested action will meet the reader's needs. Determine the supporting information that will convince the reader to do what you wish. Finally, adjust the content to the reader, considering his/her values and concerns. Organize a persuasive document by 1) gaining the reader's attention, 2) showing the reader that he/she has a need, 3) explaining your solution to that need, 4) present the supporting information, and 5) end by asking for a specific action. Persuasive documents might include sales letters, collection letters, proposals, and newsletters. To be effective in drafting persuasive documents, you should also present a solution that is clear, logical, and practical.

Identify skills needed to enhance career progression

Personal drive and motivation combined with a passion in the field will enhance opportunities for someone serious about advancement. Negotiation and communication skills and knowledge of trends in the industry

set personal goals

Personal goals include those in fitness, family, social, spiritual, etc. areas

foster positive working relationships

Positive working relationships can be fostered through methods such as appreciating others, being positive, and building rapport with co-workers and clients.

Explain the nature and scope of the pricing function.

Price is the value of money placed on a good or a service

Explain factors affecting pricing

Pricing depends on the objectives of price as it relates to the business profitability. The image of the business, supply and demand, the stage of the product life cycle, and the expense related to the product are all considerations. Cost and expenses will take away from a business' gross profit, so companies must try to reduce these as much as possible. Supply and demand deals with how much businesses are willing to offer and how much customers are willing to buy at a given price point, which is very important when determining the price. Consumer perceptions about the quality of the product or the service will also impact the effectiveness of prices. Finally, prices being charged by the competition must be taken into account, especially if price is the only differentiating factor

Explain the nature and scope of the pricing function

Pricing involves the value of money placed on a product or service. The function of pricing involves the strategies used to set prices of products, pricing computations such as discount and markups, and the overall relationship between pricing and the company's profitability. The pricing function includes all activities that determine how much to charge for a good or service and directly impacts our company's financial success; it also is important to beat out competition and get returning customers

Explain the types of advertising meda

Print, broadcast, online, billboard, specialty, social

Describe the nature of product bundling.

Product bundling is offering several products for sale as one combined product. Healthcare, tech, and fast food often use this.

Explain the nature of product extension in the hospitality and tourism industry.

Product extension is basically creating different versions of one product in the same chain of products. Like Fanta has different flavors.

Explain the nature and scope of product/service management function

Product/service management involves any activities that focus on obtaining, developing, maintaining, and improving products and services based on market research. This includes creating a product mix and continuously updating it throughout the product life cycle. Product/service management is very important when ensuring that everything in the product mix is optimal for the target market.Product management includes developing a product plan, which includes defining goals and objectives, specifying tasks or how goals will be achieve, what resources are needed, and associating budgets and timelines for completion. It also includes implementing the plan, along with careful controls to say on the "critical path", that is, to ensure the plan is being managed according to plan. Product management usually follows major phases with various titles for these phases, including feasibility study, product planning, implementation, evaluation, and support/management

explain the concept of production

Production is the concept of designing, developing and manufacturing a product. It is one of the functions of marketing.

Explain the concept of production

Production is the process of creating, expanding, manufacturing, or improving on goods and services. It is a function of business found in all industries and service-related operations. There are three main forms of production: extraction and cultivation, processing, and manufacturing. The three categories of products used by businesses and consumers are natural resources, agricultural products, and processed goods. Four types of businesses that are responsible for production are producers, extractors, farmers, and manufacturers. Company leaders focus on efficient production and consider the many situations that may affect it. Companies that want to be industry leaders strive to produce the most innovative products as efficiently as possible.

identify factors affecting a business's profit

Profit Margin: How much a business spends versus how much they make Costs include: Investment costs, operating costs, maintenance costs, material damages, production losses, etc. Other factors include state of the economy (bad economy, people spend less)

explain the concept of economic resources

Resources are finite things that companies need to run their business. They include: Natural resources (land, water, oil, etc.) Human resources (workers) Capital (money, machines, and goods)

Explain the nature and scope of purchasing

Responsibility is to routinely inventory supplies and food and place orders with various vendors. I constantly compare prices between companies to keep the fluctuating costs at their lowest for our restaurant. Buying basic supplies in bulk saves a great deal of money due to quantity discounts and shipping expenses. For larger equipment needs, I use comparison shopping or get bids from numerous suppliers. The nature of my purchasing primarily involves modified re-buys because our inventory fluctuates

Describe the nature of risk management

Risk management is necessary to provide protection from devastating results from economic, natural, and human risks. Some risks may be prevented through training competent employees and maintaining safe and secure working environments. Some risk may be transferred through the purchase of insurance. Ultimately some risk must be assumed and not all risk is avoidable. It is safer and more responsible to be proactive instead of reactive

follow rules of conduct

Rules of conduct direct appropriate, professional behavior and should be meticulously read and properly understood/followed.

prepare a resume

Résumés should include all prior experience and qualifications that support the candidate.

Explain routine security precautions

Safety precautions include using security personnel or electronic surveillance, planning effective store layouts, screening potential employees, posting safety procedures, and having regularly scheduled employees' meetings covering relevant security & safety topics

Explain the concept of self-esteem

Self esteem is the way you perceive your worth or value as a person. It is an important interpersonal skill that allows you to believe in yourself and helps you relate positively to others. You can demonstrate positive self esteem by treating others with respect and friendliness, dressing appropriately on the job, and behaving in a confident yet courteous manner.

Explain the nature and scope of the selling function

Selling involves any activities that focus on persuading the customer to purchase products/services in the form of direct communication. This can be through face-to-face interaction, social media, or any type of technology that allows the sales representative to take part in interpersonal interactions. This marketing function is the link between the product/service and the consumer. The selling function provides consumers with the products or services that they want or need. This includes all members of the distribution channel. The selling process is a personalized communication and influences the purchase of a product or service and future sales. Personal selling in this industry varies regarding levels of interaction with the customer. Ex: stores that attract customers interested in exclusive, pricey items have waiters/waitresses to not only help customers make decisions, but make them feel important

Explain the selling process

Selling is the personal form of promotion that enables the customers wants and needs to be known to our company. Industrial salepeople ideally will be knowledgeable about their potential customers or clientele before coming into contact. Once contact is made, the salesperson uses skill and strategy to present features and benefits of the products and handle questions and objections from the custoemr, and eventually attempt to close and finalize the transaction. This process can be thought of as a problem identification and problem solving process, in an attempt to help the customer. Order taking is the primary form of the selling process seen in restaurants and suggestive selling is key to maximizing sales The selling process includes the following steps: Approaching the customer Determining the customer's needs Presenting the product to the customer Overcoming customer objections Closing the sale Suggestion selling Relationship building

Describe ethical considerations in distribution

Shippers, carriers, consultants, and third-party logistics companies should be dedicated to continuing education and committed to raising the professional standards in supply chain management and the distribution industry. Following transportation guidelines set by the DOT, transporting and warehousing items adequately, keeping proper inventory records for taxes and fair wages all involve ethical responsibility

Explain types of business ownership

Sole Proprietorship - owned/run by one individual who receives all profits and is responsible for loss/debt; limited capital, unlimited liability, could be fast food Partnership - partners agree to cooperate in working toward mutual interests; combined capital, unlimited financial ability, could be fast food Corporation - sells shares in stock market, company is owned by multiple shareholders, allows for limited liability, greater financial power by issuing stock, fast food is mostly this Monopoly - one supplier, no substitute goods or services readily available Private LLC - limited liability, no shares of stock Nonprofit - uses revenue to achieve social goals Franchise - chain of suppliers providing goods/services, fast food is mostly this Cooperative/Joint Venture - run/managed by employees

Identify sources that provide relevant valid written material

Sources for written material may be obtained internally or externally. Internal sources include such data as a company's monthly sales records or previously collected market research. External sources include the Internet, government, specialized research companies, and business/trade publications and associations. The Internet provides a nearly limitless source of free or fee-based information from companies' own websites or business clearinghouses. Data collected by government agencies is available online regarding topics such as demographics, product and economic news, and legislative trends. Government agencies also serve as good sources for written material, such as the Small Business Administration, U.S. Census Bureau, Securities and Exchange Commission, etc. Specialized research companies sell demographic data, sales forecasts, and other business data they have collected.

Make oral presentations

Start off by knowing your purpose for speaking. It may be to greet, to inform, to request to persuade, or to propose. Sometimes you may have overlapping purposes. Next you need to know your audience. Who are your listeners? What are their beliefs, values, and interests? What do they already know about the subject and what do they need to know? What does the audience expect to learn? Next you must know your subject and organize your thoughts. Relate your subject to the audience and decide how to clearly make your point(s). The best approach is to be clear, brief, and direct. Good speaking skills are important, and your delivery, style, and attitude are as important as your message. Speak at an appropriate volume and speed. Use inflection and tone of your voice to stress key ideas. Try to make emotional contact with your audience, and make eye contact. Use posture and body language that match your message. Avoid nonwords, such as uh and um. Pronounce words correctly and enunciate clearly. Project enthusiasm and a positive attitude.

explain the concept of supply chain

Supply chain is the sequence of processes involved in the production and distribution of a commodity.

Explain the principles of supply and demand

Supply is the amount of a product the seller is willing to supply. Demand is the amount of a product the potential customer is willing and has the ability to buy. When these things are the same, no shortages or surpluses exist (equilibrium).

obtain needed information efficiently

Surveys can be used to obtain information on customer feedback, while federal documents can be a source of demographic data.

participate as a team member

Teamwork includes leadership and collaboration. By providing input to a task and facilitating new initiatives, employees can be better team members.

Demonstrate suggestion selling

Technique of asking customer if they would like to include an additional purchase or another product that might suit the customer's needs. Ex: "I have a chicken combo. Would you like to supersize that combo for only 50 cents more and get a large drink and large fries"

Describe the use of technology in the promotion function.

Technology allows for the use of online customer surveys and keeps business' consumer information well organized.

Describe the use of technology in customer relationship management

Technology and CRM (customer relationship management) as partners would result to a successful and productive type of business. It would also help companies to be more updated so that they would be able to beat the competition and make their company one of the best. Technology integration has many effects for the betterment of CRM. Here are some of the roles of technology as integration in Customer Relationship Management (CRM): CRM cannot survive without technology. Technology serves as the partner of CRM in order to cater the needs of the customers. It makes their relationship meaningful in a way that the company understands what the customers need. They become aware if the customers are satisfied enough on their products and services if not, it would be easy for them to look for strategies to make them satisfied. Databases serve as the soul of CRM. Online services for the customers. Services are always available. Due to the rise of different gadgets, it is now easy for the customers to have an access to the companies that will suit their needs.

Describe the use of technology in human resources management

Technology is used more and more in the area of recruiting and hiring employees. Effective sources for locating prospective employees now include Internet career services and company websites. Many companies ask applicants to fill out an application online or at a computer terminal at the company's location. New employee orientation also makes use of technology for job training and disseminating company policies. Payroll functions are automated in many companies.

identify tentative occupational interest

Tentative occupational interest is an individual's perception of a favorable career that is set to change.

Discuss the role of ethics in accounting

The AICPA Code of Professional Conduct outlines a number of rules regarding ethics in accounting. A company must keep an accurate, honest, and complete record of its accounting transactions. Company audits should be carried out by an independent party. Confidentiality must be maintained with regard to clients' personal information as well as company information. Efforts must be made to avoid conflicts of interest between employees and customers. Ethical accountants exercise due care in the performance of their professional services. They should also be educated about insider trading as an unethical practice. Accountants must refrain from misrepresenting the facts to achieve short-term goals that are contrary to a business' longterm objectives. Internal auditors work independently within a business to review and improve the company's operations. They use strict standards to ensure the business sticks to its agreements, to design plans to protect assets, and to make the best use of company resources.

Explain the need for ongoing education as a worker

The average American has at least seven jobs before he/she reaches age thirty. People can expect to change employers several more times before they retire. While some people end up losing their jobs due to downsizing, everyone is affected by it. If managers are cut, individual workers may acquire more responsibilities. The skills you will need to manage new responsibilities may require more education. You may need to update your skills or learn new ones to keep pace with employment trends, as job opportunities shift from one industry to another. The competitive global market puts added demands on workers, as businesses try to stay up-to-date with technology and ways of doing business.

discuss the nature of human resources management

The department in a business that is responsible for attracting, selecting, training, hiring, and rewarding employees within the business.

Explain legal considerations for finance

The federal government regulates interstate commerce through the commerce clause of the U.S. Constitution. Securities regulation, especially the Securities Act of 1933 and the Securities Exchange Act of 1934, have been enacted to protect investors. These laws ensure that purchasers can learn the true nature of the securities they buy and provide a way to discover fraud and unfair practices. Included in the definition of securities are corporate stocks, interests in savings and loans, interests in racehorses or sports teams, and sales of coins. The Securities and Exchange Commission administers the laws regulating securities sales, brokers, dealers, and bankers who sell securities. The Federal Trade Commission was created in 1914 to protect businesses from the wrongful acts of other firms, especially referring to competitive practices. The Sherman Antitrust Act of 1890 was passed to stop the formation of monopolies. The Sarbanes-Oxley Act of 2002 contains important rules affecting the reporting and corporate governance of public companies and their officers.

Describe the judicial system

The judicial branch of the federal government interprets, applies, and administers the laws of the US. It consists of a network of courts at all levels of government. Two types of courts are trial and appellate courts. Federal courts include district courts, federal courts of appeals, and the U.S. Supreme Court. The state court system also includes a state Supreme Court, associate circuit courts, city or municipal courts, small claims courts, juvenile courts, and probate courts.

Explain the concept of market and market Identification

The market is the customer group identified for a product. Specifically identifying customer demographics, geographics, and psychographics enables our company to better meet the needs of our customers. If we try to sell to everyone, we wouldn't be able to sell to many. For each product, market identification will optimize promotional efforts, sales and profit

CHANNEL MANAGEMENT: Explain the nature and scope of channel management.

The nature of channel management is understanding how products end up in consumers (or end users) hands. this can include identifying methods of transportation a business can use, deciding to use a warehouse for inventory control, and understanding each member in the distribution channel for your business or products.

Explain the concept of productivity

The output of work, per worker, usually per hour. When labor exceeds a certain percent of sales, layoffs or simply sending someone home early one day may be necessary to keep expenses down and productivity in line with company expectations. When productivity is low, inflation occurs (more resources and less money Productivity can be managed on computer or with time stamps, etc. You can also improve productivity by using advanced employee training or new, easier-to-use advanced equipment. Training makes employees work quicker and smarter in less time

Explain the time value of money

The premise that receiving a certain amount of money today, rather than the same amount in the future, is more valuable. Money received today is more valuable than money received in the future by the amount of interest the money can earn

SELLING: Explain the nature and scope of the selling function.

The selling function provides consumers with goods and services they want and/or need. Selling occurs at multiple levels in marketing including the retail store to a consumer and business-to-business (B2B). Selling is interacting with a customer or client with a planned and personalized form of communication that influences purchasing decisions.

PRODUCT/SERVICE MANAGEMENT: Identify the impact of product life cycles on marketing decisions.

The stage a product is in the product life cycle will often affect the marketing resources dedicated to its promotion. In the Introduction Stage, a significant budget is allocated to educate consumers about the product and develop its branding. In the Growth State, resources continue to be spend on branding and addressing price competition that will occur. In the Maturity State, marketing strategy will shift to emphasizing competitive advantages. In the Decline Satte, marketing decisions are formed around what will ultimately happen with the product. These include deleting the product form the marketplace, licensing, updating, discounting, and regionalizing.

Explain the concept of competition

The struggle between businesses for the customer's dollar. Because of price competition, businesses must use resources effectively. Non-price competition involves good customer service and additional features (i.e drive thru, delivery). Competition is what motivates businesses find new, unmet niches which creates unique products. To beat out other companies, you must place well in all of these types of competition

explain the time value of money

The time value of money is the increase of an amount of money due to interest earned over time or dividends paid. It is the idea that money invested now is worth more later because you would earn interest or dividends on it. Interest is money you earn over time as a percentage of the principal, or the original amount of money on deposit. Finding the future value of your original deposit is called compounding. With compounding, your money increases in value faster and faster over time. Figure the future value of your money by multiplying the principal by the annual interest rate, and then adding the interest to the principal. You can determine this future value for as many years as your money will be in an account.

Describe crucial elements of a quality culture

The working culture may include the actual physical conditions such as cleanliness, good lighting, appropriate facilities, and well-mannered equipment. Additionally, the working culture includes the attitudes of the management and employees. This all impacts the workflow of productivity. Specialization and customized training, as well as procedures specially developed for each division of work within our restaurants may enhance work productivity. The overall environment will have a major influence on the quality of the working culture. When management is honest and operates under the 'open-door' policy, where employees can voice opinions and vive suggestions, the culture will also be affected in a positive way

Explain legal considerations for pricing

There are federal and state laws protecting consumers from unfair pricing practices. Price fixing is an agreement between competitors to fix a price and eliminate competition. Price discrimination is unfair prices differences between similar customers. Manufacturers are limited on their requirements of retailers to charge certain prices through the Consumer Goods Pricing Act. Unit pricing has been required in some states to make it easier for consumers to compare consistent prices of products prided in different quantities. The Clayton Antitrust Act of 1914 prevents businesses from exclusionary tactics that could keep other companies from accessing a channel of distribution if this would create a monopoly or lessen competition. These considerations are all based on fairness for the consumer, and ethical considerations are the basis of each law

Identify desirable personality traits important to business

There are many characteristics of successful businesspeople, including persistence, creativity, responsibility, confidence, and enthusiasm. A businessperson should be inquisitive, goal-oriented, independent, a risk taker, and action oriented. Essential skills for running a business include the following: communication, math, problem solving, technology, decision making, organizing, teamwork, social, and basic business skills.

Explain types of investments

There are several main types of investment vehicles. Common stock is a unit of ownership of a company that entities the owner to voting privileges. Preferred stock is a type of stock that gives the owner the advantage of receiving cash dividends before common stockholders receive them. Stocks are attractive as an investment because owners share in the success of the company. A corporate bond is a corporation's written pledge to repay a specific amount of money, plus interest. Similarly, a government bond is the written pledge of a government or municipality to repay a specific amount of money, plus interest. When you buy a bond, you are lending money to a corporation or government entity for a period of time. Mutual funds are investments in which investors pool their money to buy stock, bonds, and/or other securities. The investments are selected by professional managers who work for an investment company. Their expertise can be beneficial to inexperienced investors. A final form of investment is to own real estate. The goal of this is to own property that increases in value so you can sell it at a profit or receive rental income.

explain career opportunities in entrepreneurship

There is opportunity to make a lot of money, be your own boss, have total authority, make an impact on the economy and on society, to leave a legacy, and to know that you have done a great accomplishment.

Handle customer/client complaints

Think of complaints as an opportunity to learn something and to improve service. To address a complaint, first listen completely and openly so that you understand the complaint. Talk to the customer privately, if possible, in a quiet setting. Repeat the complaint to demonstrate your understanding. Do not place blame on any party and explain what may have caused the problem. Try to reach an agreement with the customer about the next course of action, but be sure your suggestions comply with company policy. Get assistance from a supervisor, if needed.

Develop a positive working environment

This may include the actual physical conditions, such as cleanliness, good lighting, appropriate facilities, well-maintained equipment. This also includes the attitudes of the management and employees. When management is honest and operates under the 'open-door policy', where employees can voice opinions and suggestions, the environment may be a positive place to work

Use features/characteristics to identify benefits

This means describing the product to the customer by listing good qualities. Ex: "All our salads are prepared with fresh produce each day. This ensures a great tasting, healthy crisp lettuce salad or nice fruit salad any day of the week. Freshness is the quality we deliver to make your tastebuds glad you came here for lunch!"

Discuss considerations when selecting a financial service provider

This requires some research and probing as well as personal intuition. I would recommend asking about the institution or personal advisor's credentials, years of experience, does the provide specialize in offering services which meet your personal needs, what are the fees, and what is the track record. Then ask yourself if you would feel comfortable sharing confidential information with this institution or person

PROMOTION: Coordinate activities in the promotional mix.

To coordinate activities in the promotional mix, a business must make choices that will be cost effective and reach the designated target market using advertising, personal selling, sales promotion and publicity.

Evaluate quality and source of information

To evaluate source data, consider the following: Is the subject matter consistent with the defined problem or issue? Do the data apply to the population and/or time period of interest? Do the data appear in the correct units of measurement? Do the data cover the subject in adequate detail? Is the data accurate and timely? Can the accuracy of the data be verified? Is/are the data source(s) reputable? Is the cost of data acquisition worth it? Is there a possibility of bias?

PROMOTION: Explain how business can use trade shows/exposition participation to communicate with targeted audiences.

Trade shows host participants from a specific industry. At the trade show, exhibitors have access to a target market and a captive audience. Marketers use a range of promotional activities at a trade show including visual merchandising and sales promotions to introduce new products, encourage increased sales, and meet customers and/or dismutation partners.

explain the types of economic systems

Traditional: bartering and trading resources, goods, and services Command Economy: government controls the economy by how to use and distribute goods and services Market Economy: each person makes their economic decisions; government does not control who buys what; based on the laws of supply and demand Mixed Economic System: Market based economy where the government controls some aspects of what is sold, and who can buy

PROMOTION: Explain the nature of direct marketing channels.

Traditionally, direct marketing is an advertisement that is sent through the mail to a home or business. Telemarketing is an other channel used via phone call to ask for a direct purchase. E0-marketing is a channel considered for any promotion conducted via the internet including search engine marketing, web site optimization, e-mail, applications (Apps) and social media. Direct mail is effective if it generate sales and provides consumers with an incentive to respond.

Explain types of unit inventory control systems

Two methods of unit control are perpetual inventory and physical inventory. Many businesses use both methods. The perpetual is as the name implies, ongoing. On a daily basis sales occur and new merchandise arrives and is recorded on computer. This enables the business to know throughout the year how much capital is tied up in inventory . Then, at the end of the year, a physical count of inventory is made, checking the accuracy of the perpetual system. Point-of-sale systems have made tracking inventory much more efficient. Technology has enabled businesses to save time and money regarding inventory. The less money tied up in inventory, the less businesses have to borrow to pay other bills

Explain the nature of staff communication

Two-way communication between management and employees is a characteristic of an effective company. Employees who feel they are important and have the opportunity to speak with their supervisors will contribute more effectively to a company than those who questions their right to communicate concerns. Additionally, employees often have ideas that may enhance the operations of the business. Management will obviously have expectations necessary for the employees to be aware of and this communication may occur in the form of emails, memos, one on one talks, or group meetings. Ideally, thought should go into making the message clear and effective Types of Staff Communication: Upward - subordinate -> manager (same dept.) Downward - manager -> subordinate (same dept.) Horizontal - same hierarchical level Diagonal - subordinate <-> manager (diff. depts.) Grapevine - circulation of rumors and unofficial info

Show Empathy for Others

Understanding,relating to, and sympathizing to the other person's situation,emotions, and needs, viewing the business problem from their shoes, working towards a positive resolution for both sides through ways such as relevant questioning and reassurance

Assess personal strengths and weaknesses

When assessing your strengths and weaknesses, many areas can be explored. Interpersonal skills that can be assessed include self esteem, attitude, initiative, self control, creativity, flexibility, stress management, and time management skills. You will also want to assess more concrete skills and abilities. These are things that you will be asked to do in the workplace, such as selling a product or organizing an activity. Complete a self-assessment by asking yourself if you have these types of skills and taking inventory of your workplace values and needs. Determine what skills you are lacking and where you can make improvements. Develop your skills and abilities by reading, observing, and working in a real-world situation.

Explain the receiving process

When our business receives a shipment of food, it is recorded on our receiving log. Each box of food is checked against the packing slip. Any discrepancies are reported to our regional office. The food is then put in the proper place, either in the freezer, refrigerator, or put away in the stockroom

Respond to customer inquiries

When responding to guests, it is important to use effective listening techniques, such as the following: • Identify the purpose of the message • Give feedback to show understanding • Ask appropriate questions to gather more information • Watch for verbal cues • Try to satisfy the customers need as quickly as possible

Determine the impact of business cycles on business activities

When the economy is healthy (low unemployment and low inflation) customers have discretionary income which lets them eat out. Discretionary income is money left after necessities and taxes. During prosperity, employment is at a high since most people are working full-time. During economic slowdown (rising prices and layoffs), people may eat at home to save money and will not eat out for convenience. The four business cycles(lowest to highest) are are depression, recession, recovery, and prosperity

(PS) Explain business ethics in product/service management

ethics are involved in all aspects of business even in the product and selling it. Are you going to sell the right product for the customer or are you going to use substitute selling and sell the more expensive one.

Participate in problem-solving groups

feedback, input ideas, open minded

Determine economic utilities created by business activities

form, time, place, possession, info

explain the nature of staff communication (CS)

having good communication with your staff helps understand what each of the employees are thinking of and gets everyone on track of what is going on

Explain the concept of leadership

in control, knowledge, role model

Discuss the nature of debtor creditor relationships

loaning money, debtor owes $

Describe types of financial services providers

loans, grants, investments, checking

artificial intelligence

machines that preform human functions

Extract relevant information from written materials

main ideas, important facts

follow oral directions (PQ)

maintain eye contact with the speaker. to follow oral directions you must carefully listen as the directions are presented.

Describe the need for marketing information

make decisions

Make decisions

make decisions good for company, weigh options, good and bad outcomes

Identify tentative occupational interest

make sure it's a job you would want to do, you'd be happy going to work

supply chain management

management of flow of goods and services from raw materials to finished product involving streamlining of supply chain activities to gain competitive agvantage

Explain employment opportunities in business

manager, cashier

Explain the nature of channels of distribution

manufacturer, retailer, consumer

digital menu

menu boards on LCD displays that can be changed by remote and allow for promotions and events to be displayed

a la carte menu

menu where each item and price is separate

Use an integrated business software application package

microsoft office

social listening

monitoring digital conversations to understand customer buzz

Enlist others in working toward a shared vision

motivation, clear, steps

Edit and revise written work consistent with professional standards

neat, clear, constructive, respectful

Demonstrate the wise use of credit

never buy more than you can pay off, be responsible

Protect against identity theft

never give out personal info, financial info, etc.

Explain the need for innovation skills

new ideas, make company better, adaptability

Asses information needs

new uses, news, ideas, better the business

Explain the types of promotion.

newspaper, online, news

headless restaurants

no brick and mortar location rather deliver only

Select and use appropriate graphic aids

not distracting, simple, relates to topic, useful, appropriate size

Write informational messages

note urgency, straight to the point, clear and concise

interpret others' noverbal cues (PQ)

notice overall signals. the way someone dresses and habits of grooming can convey clues about who they are, or how they wish to be perceived. pay attention to posture. this means more than just whether someone sits up straight.

employee turnover

number or percent of employees that leave and need to be replaced

Identify sources of career information

online, newspaper, from company

Write business letters

organized, main points, intro and conclusion, professional language

Explain the concept of management

organizing the day to day work of employees

Orient new employees

orientation, training, procedures, policies, uniform, introduction

Explain legal responsibilities associated with financial exchanges

paperwork, truthful

utilize note-taking strategies (CS)

paraphrasing is a good idea when having to write a lot of notes and putting labels helps you focus what the subject is about or what topic you are on. keep notes clear

participate in group discussions (CS)

participating in group discussions can help you understand what is going on and it also lets you have an opinion that you want to say.

demonstrate the wise use of credit

people only use credit because they don't have enough money to pay for a certain item or items and paying with credit usually leads to debt

gourmet

person with refined taste or knowledgeable in food and food prep as well as high quality premium food and can be used to describe a class of restaurants

Explain the concept of marketing strategies

plan to market product

customer centric organization

positive experience before and after sale to gain competitive advantage and place customers at center of marketing design and delivery

Explain company selling policies

price changing, discounts, sales

Describe the functions of prices in markets

price competition, evaluate price by quality

menu

printed list or public display that shows list of options for diner to select

Protect company information and intangibles

privacy, confidentiality

servsafe

program that provides training and info about food safety sanitation and equipment management

Explain the role of promotion as a marketing function

promote product, intrigue customers

Explain warranties and guarantees

protects product and consumer

supplier

provides equipment and furniture for food service establishments

food service company

provides food and beverages to institutional, governmental, commercial, or industrial clients

Manage commitments in a timely manner

put urgent/important things first, make time for each, time management

Acquire product information for use in selling

quality and use of product determines price

Describe the uses of grades and standards in marketing

quality features and benefits

Build and maintain relationships with customers

rapport, first name basis, let them know you care

apply written directions to achieve tasks (PQ)

read all of the written instructions all the way through at least once understand the written instructions. if you have a question reread the instructions or the part you don not understand comprehend what the instructions tell you to do. Do not start to follow the instructions until you are completely clear with them.

Determine the relationship between government and business

regulators, freedoms

restaurant chain

related restaurants within the same name at many locations built to standard format with standard menu near populous areas

Ask relevant questions

related to topic, help further understanding

Handle difficult customers

respectful manner, make comfortable and happy

Respond to customer inquiries

respectful, answer every aspect, be clear

Use conflict resolution skills

respectful, feedback, constructive

Participate in a staff meeting

respectful, listen, notes, input thoughts

chef driven

restaurant puts chef at center, signifies multidimensional food

hyper local

restaurant that grows food on own property usually rooftop or backyard garden

zagat survey

review guide that compiles consumer comments instead of professional food critics and is rated on numeric 30 point scale

analyze company resources to ascertain policies and procedures (CS)

review the policies and procedures related to the information system to see how well they are working identify any weaknesses.

Maintain a safe work environment

rules and regulations, insurance, signs

Set financial goals

savings, time management, priorities

nutrition

science or study that deals with food or being nourished which helps prevent disease and promote health with six categories: protein carbs fats fibers vitamins minerals and water

Explain routine security precautions

security cameras, robbery, reports

kiosk

self serve system where customer uses touch screen with no help from an employee

Develop personal budget

self-control, saving money, responsible

reinforce service orientation through communication (CS)

service orientation = listening to understanding the customers, satisfaction is of utmost importance demonstrated through: prompt greetings, full attention, relevant question, empathy with concerns, knowledge, verbal and non verbal encouragement, thanking individual, courteous, try to go above and beyond, follow through

sustainable

indicating food was raised in ethical responsible way

Discuss the nature of information management

info to make decisions

Participate in group discussions

input your ideas, don't interrupt others, listen, give feedback

write inquiries (CS)

inquiries - is an act of asking for information so for writing it involves what you want to have and if you are sending it to someone you are asking for something

participate in a staff meeting (CS)

when you participate you get to know what is going in the company and you can ask questions when you don't understand something from the company.

point of sale system (pos)

where transactions take place with cash register card reader to track and manage transactions

Explain the concept of supply chain

who supplies your company with it's resources, if one breaks, fall apart

Explain career opportunities in entrepreneurship

working for an entrepreneur

Develop an achievement orientation

working towards goal

Write a letter of application

write interests, skills, hobbies, etc.

assess information needs

you have to know who your audience is by finding out their age, race and also find out the materials needed

explain types of business ownership (CS)

- sole proprietorship: owner fully responsible for all obligations and debts - partnerships: owners combine financial resources - corporations: legal entity separate from owners and shareholders - has the same rights as a person - general partners: share in management and liability responsibility

comply with policies and procedures for use of property and equipment

having policies for equipment in the business depends upon what type of equipment people are using and if you need to use policies. for example if you bought calculators which were expensive you would want your employees to use it carefully because you don't want to buy another expensive calculator

Coach others

help others achieve what they need to, motivate and congratulate

Discuss the nature of human resources management

hire, fire, train

Store information for future use

history, document in computer

Identify the impact of small business/entrepreneurship on market economies

fill needs not yet being met by other businesses

Handle customer/client complaints

find solutions to agree with everyone, assure problem to be fixed

Develop rapport with customers

first name basis, some personal info, friends

Follow established security procedures / policies

follow rules

Comply with policies and procedures for use of property and equipment

follow rules and directions

Adhere to company protocols and policies

follow rules of business, on time, no stealing

vegan

food option not made from animal or animal products

raw

food presented in most basic and simple form

organic

food with high restrictions on the use of chemical pesticides incenticides or herbicides livestock cannot use antibiotics or growth hormone and must have relatively healthy diet

Distinguish between using social media for business and personal purposes

for business- connect to consumers, send out messages, events, promotion, personal - connections to friends, life outside of business

Reinforce service orientation through communication

friendly language and tone, professional but relatable vocab

Foster positive working relationships

friendly, no conflict, respect

Explain the nature of staff communication

friendly, personal connections, respectful

Explain the concept of market and market identification

geo, demo, psycho

Obtain needed information efficiently

get info needed, when needed, and reliable sources

Demonstrate collaborative/groupware applications

google docs, all work on project at once

transparent

open concept kitchens and being clear with where food comes from

trade association

organization founded and funded by business to operate in specific industry provide research news advocate and lobby in Washington

local

product grown or farmed close to restaurant

edit and revise written work consistent with professional standards (CS)

when editing check for errors that you might have for example, does it make sense, are there any spelling errors, is it professional and is it clear

choose and use appropriate channel for workplace communication (CS)

you have to know who your audience is so that you can have a plan on how you are going to catch the audience's attention, some examples are using email ad's, commercials but you have to identify what type of commercials

Describe the use of business ethics in promotion

"Truth in advertising" is policed by the Federal Trade Commision. Advertising must be truthful and non-deceptive; advertisers must have evidence to back up claims and they cannot be unfair. Our company takes strict measures to ensure all content and messages delivered through promotional activities are ethical and keeps us off the FTC's black list

internet of things

expansion of internet connectivity from traditional devices to kiosks and temperature tracking sensors

identify the impact of small business/ entrepreneurship on market economies

Small businesses and entrepreneurs can freely operate and persuade consumers to purchase their products in order to easily profit.

demonstrate active listening skills (PQ)

1. face the speaker. sit up straight or lean forward slightly to show your attentiveness through body language. 2. maintain eye contact. 3. minimize external distractions. 4. respond appropriately to show that you understand.

Prepare personal income tax forms

1040 EZ form

describe the impact of a person's social media brand on the achievement of organizational objectives (CS)

Social media can improve the morale of the person while improving the public image of the brand.

millenials

1981-1996 or generation y

generation z

1997-now or post millennials

ask relevant questions (PQ)

explain your misunderstanding. state what you know. state what you don't know. sound confident. speak as well as you can. always research first. keep calm.

national restaurant association (nra)

380,000 member restaurants with goal to "lead America's restaurant industry into a new era of prosperity, prominence, and participation, enhancing the quality of life for all we serve"

seasonal

when a type of product is at its peak

explain the role of business in society

Society needs business to work, even if it is just bartering or trading. Business shapes society (the state of the economy influences the way that people live). Business bring changes and innovations to society. Society also changes business by giving rules that they have to abide by (social norms).

SELLING: Explain business ethics in selling.

To maintain appropriate business ethics in the sales process, employees want to avoid bribes, kickbacks and favors. Employers want to avoid creating a high pressure sales environment that would lead employees to these mistakes as well s ensure that employees are knowledgeable about cultural differences.

MARKET PLANNING: Explain the nature of marketing plans.

The role of a marketing plan is to provide an overall view of a company's marketing actions for a period of time. This includes understanding the goals of the company, research of the product or service, how a product will be advertised and sold, responsibilities of the product team, budgets, and timelines so that performance can be managed over time.

Foster positive working relationships/Persuade others

5 C's:Communication, Collaboration, Culture (establishing benefit of the team not individual), Creativity(discuss all ideas), and Commitment (going the extra mile to benefit the company; acknowledging importance of every group member). This can be done by doing something for the benefit of the company as a whole, not yourself, appreciating others, being positive, and building sympathy with co-workers and clients.If all this is done, it will be easy to persuade others by making them see how situation will benefit them

defend ideas objectively (CS)

when defending ideas it is best not to defend yourself by using your emotions defend the problem you are trying to solve by using facts and proven research

(CS)Extract relevant information from written materials

Use facts from the role-play. If will be that much more impressive if you know what the businesses name is, how long they have been in business, and information directly off the sheet.

Describe the concept of promotion in the hospitality and tourism industry.

Uses a combination of elements that will successfully communicate what the business has to offer.

(CS)Apply written directions to achieve tasks

The role-play will offer specific directions that you will need to address to achieve tasks. The judge will be informed and asked to watch out for you doing these tasks. They will improve your overall score.

Handle Difficult Customers

Listen to what customer is saying, apologize, empathize, no hard emotions, perhaps offer reward to improve situation and get the customer to return. Customer should have needs heard and handled professionally through employees explaining policies and negotiating terms. Employee training should include teaching employees how to handle difficult customers( types:domineering,suspicious, slow, dishonest, and disagreeable)

handle customer/client complaints

Listen to what they have to say, let them let it all out respond in a calm, concerned, friendly tone, be knowledgeable about their problem and attempt a solution, know when to escalate

handle difficult customers

Listen to what they have to say, let them let it all out respond in a calm, concerned, friendly tone, never act defensive or offended, as this will agitate them further Know when to escalate

Describe services offered by the hospitality and tourism industry.

Lodging, restaurants, event planning, theme parks, transportation, and accommodation.

explain the concept of productivity

Productivity is the speed at which an employee or group of employees completes tasks.

CHANNEL MANAGEMENT: Coordinate channel management with other marketing activities.

Channel members have the common goal of satisfying the customer. To make this happen, channel members must work together. Channel members can assist by making sure it is easy to place an order and deliver products quickly. As a distribution plan is developed for a product, other marketing activities are included. promotion of a product is launches so that consumer are aware o the product and know where to find it and retailers set prices for what is available.

interpret business policies to customers/clients

Clear, concise explanation, no jargon Explain their impact on the business, and especially the consumer

enlist others in working toward a shared vision

Collaboration is a powerful tool and it is important that fellow workers exhibit personality traits such as motivation, positive attitude, empathy, and conflict resolution skills in order to form the perfect work team.

Describe marketing functions and related activities

9 functions

manage commitments in a timely manner

Commitments should be managed in a timely manner by not procrastinating, and utilizing sequential tasking. If applicable, multitasking can be a powerful productivity tool.

distinguish between economic goods and services

Products and services are how businesses get money Products are tangible items like food, clothing, machines, etc. Services are non-tangible things like baby-sitting, tutoring, etc.

Explain communication techniques that support and encourage a speaker

Communication techniques include using your own body language and facial expressions to respond to the speaker. For example, sit up straight or lean toward the speaker to show that you are interested. React to the speaker with comments or questions. Taking notes keeps you involved in listening to the speaker and shows your level of interest. Maintain eye contact and minimize distracting thoughts and activities.

(CS) Analyze company resources to ascertain policies and procedures

Companies are not overflowing with resources. Come up with relevant facts that pertain to your business that you can use to help out the role play. How many bananas does your fruit stand ship?

identify sources of career information

Career information can be found on the Internet or at a local career fair.

Develop Cultural Sensitivity

Cultural sensitivity is the ability of an individual to understand and relate to people of other races/cultures. It is important to develop cultural sensitivity because it may open new markets. It allows to build more professional and personal relationships and create loyalty

Describe the nature of budgets

A budget is a formal, written statement of expected revenue and expenses for a future period of time. To be effective, a budget should be evaluated periodically with actual income and expenses. Revenues may include cash sales, collections on accounts receivable, and other income. Expenses include purchases, insurance, taxes, payroll, and many other things. As part of budgeting, one should follow the following steps. Set goals and prioritize them. Estimate your income. Budget for unexpected events, fixed expenses, and for variable expenses. Record what you spend. Review your spending patterns and revise your goals as needed.

Describe the nature of budgets

A budget provides allowances for personal or business spending based on money available. These allowances are specific amounts to be spent for various necessities, wants, and savings plans. A budget can help people meet savings goals and businesses meet profit goals

Determine the impact of business cycles on business activities

A business cycle is a series of recurring changes in economic activity. Four phases make up a business cycle: expansion, recession, trough, and recovery. During expansion, the economy is flourishing. It is a good time for businesses to start up or expand due to the increased output of goods and services. Recession is a time of economic slowdown lasting at least two quarters. Companies reduce their output during a recession, and consumers have less money to spend on goods and services. A prolonged recession is called a depression. A trough is the low point in a business cycle. It marks the beginning of the transition from recession/depression to recovery when signs of economic growth are near. In the recovery phase, demand increases and businesses respond by hiring more workers and supplying more goods.

MARKETING: Identify internal and external service standards.

A business is responsible for identifying its requirements for providing customer service. Internal service standards refer to the expectations set by the business for how employees will be created in the workplace which extends to how they re compensated and engaged in corporate decision making. External service standards refer to how the end user is treated to ensure customer satisfaction.

write business letters (CS)

A business letter must include: Sender's address Date (21 August 2013) Inside Address Salutation Body (written in block format) Closing Signature

CHANNEL MANAGEMENT: Explain the nature of channels of distribution.

A channel of distribution is the journey a product takes from producer / manufacturer to end user. A product can take a variety of paths to an end user, depending on how many channel members are involved. The channel of distribution can include the following: manufacturers, wholesalers, retailers, agents and users (consumer and industrial).

Report noncompliance with business health and safety regulations

A compliance program enables employees to feel safe on the job. An employee should feel free to ask questions, report violations to their supervisor and feel like an effective part of the organization.

Explain the role of leadership in business

A leader manages administrative tasks, Good leadership provides motivation and helps create productivity, get results. Leader must have a positive attitude to be an inspiration to followers. Positive attitude and fairness will have great affect on others and business

MARKET PLANNING: Explain the nature of sales forecasts.

A sales forecast is the projection of future sales and is included in a marketing plan.

Identify the elements of the promotional mix.

Advertising, personal selling, sales promotion, publicity, and public relations.

extract relevant information from written material (PQ)

extracting information while reading is a process that consists of three main activities: pre-reading, reading and review.before you begin to read determine what you need to know.

Describe the concept of insurance

An insurance policy is a contract between a business or individual and an insurance company to cover risks. Business risks include economic risks, natural risks, and human risks. Insurance companies estimate the probability of loss due to risk and determine a rate to charge for the policy, called a premium. Property insurance is one common type of insurance, which covers loss or damage to buildings and equipment. Property insurance can be purchased to cover full replacement cost, automatic increase protection, and business interruption. Liability insurance is a form of insurance that protects against damages for which a business or individual may be liable, including injury or property damage to others.

fast casual

fast food and casual dining with upscale diverse menu and limited to no table service

Discuss the nature of customer relationship management

Customer relationship management involves finding customers and keeping them satisfied through a variety of means. It is useful for developing and maintaining customer relationships. The sharing of customer information among businesses has led to privacy issues. The government has regulations protecting the privacy of consumers, including offering customers the option of being added to mailing lists.

explain the nature and scope of purchasing

Customers purchase goods and services from a company anywhere locally, regionally, domestically, or internationally.

(CS) explain employment opportunities in business

Employment opportunities within our Company are very similar to those in other businesses. We offer entry-level jobs which provides a chance to gain experience within our company and the fast food industry. With experience, lateral moves within the company may occur to similar paying jobs, for upward movement it is possible to management level jobs. Some of the positions available within our company may include cashier, shift manager, store manager, cook, kitchen manager,bookkeeping and payroll positions.

Explain the role of finance in business

Finance is the function of business that pertains to money management. A financial plan is an important element of an overall business plan. Elements that pertain to the role of finance in a business include start up/equity financing, debt financing, and growth financing. Various financial statements, such as a balance sheet and income statement, provide a way to analyze a company's overall financial standing. Managing your business' finances will include planning for profits by forecasting sales, evaluating profit potential, controlling costs, and budgeting. Business financing also requires managing taxes and credit.

Identify product industries.

Healthcare, food, apparel, auto, technology.

explain the principles of supply and demand

If there is a large quantity of an item and a low demand for the item, prices will be lower. (Think pencils) If there is a low quantity of an item and high demand for the item, prices will be high. (Think diamonds)

PRICING: Describe the role of business ethics in pricing.

In pricing, one of the primary roles of business ethics is to avoid price gouging. price gouging happens when a price is set higher than normal from a sudden increase in demand.

maintain inventory of supplies

Inventory is the amount of a certain supply available for manufacturing a product and should be maintained to determine long-term goals.

explain the concept of management

Management is the concept of dealing with or controlling things of people.

vegetarianism

not eating any type of meat maybe milk and honey

Use networking techniques for professional growth

Numerous associations, domestic and international, offer conferences and online communities within the industry to network. This provides information related directly to our careers. Local networking through the chamber of commerce and clubs benefit local relationships and success

Explain the role of promotion as a marketing function.

Promotion is how a business communicates with consumers. Provides helpful information.

identify sources that provide relevant, valid written material (PQ)

REVIEW R: relevance E:expertise of author V: viewpoint of author I: intended audience E: evidence W: when published

Exhibit self-confidence

Self-confidence can be demonstrated by how you present yourself and through your actions. It is shown in your personal hygiene and the way you dress. It can also be shown through your relationships with others and your work habits.

Describe the nature of business records

Technology has made it easier and more efficient to maintain business records through management information systems (MIS). The functions of an MIS are to gather, analyze, store, and report on data. Records are kept regarding financial information, production and inventory, marketing and sales, and human resources. Data sources may be external, such as from financial institutions or government agencies; or they may be internal, including data from accounting, inventory, and sales figures. Business record keeping requires one to: identify the information needs of the organization, obtain the data, process and analyze the data, organize the data in a useful manner, distribute information to those who need it to make decisions, and update the data and records as needed.

Open the sales presentation

The greeting and merchandise approaches are most effective in our industry. This sets the tone for the business interaction. If the customer is an an obvious hurry, the service approach must be concise but still polite

Discuss the impact of a nations unemployment rates

There are three main impacts of lingering unemployment on an economy: efficiency, inequality, and discouraged workers. Unemployment is inefficient in that it wastes human resources. It leads to inequality because those with the least experience tend to lose their jobs first, which are usually minorities and the young. Lastly, unemployed people tend to get discouraged about themselves and their abilities, and may give up their search for work. Unemployment is an important indicator of the overall strength of an economy. The higher the unemployment rate, the greater the chances of an economic slowdown. Likewise, the lower the unemployment rate, the greater the chances of an economic recovery. When more people are working, more people are spending money and paying taxes to help the economy grow.

explain marketing and its importance in a global economy

To remain competitive, companies must often market their product to the entire world, instead of just a small group The product, price, placement, or promotion of a product or service will vary across the world By marketing globally, companies like Coca-Cola and Starbucks are known and trusted worldwide

Explain warranties and guarantees

Warranties are an important element of product planning. This extended feature of a product focuses on the customer and it may be the reason a customer decides to purchase a particular product over another. The term guarantee is used in advertising messages, but the term warranty is the actual document outlining the company's promise to the customer on behalf of the product. A warranty is a guarantee (often written) that specific facts or conditions are true or will happen or that a product will work in the way promised. A guarantee is an agreement assuming responsibility to perform, execute, or complete something and offering security for that agreement. It is a promise or an assurance, especially one given in writing, that attests to the quality or durability of a product or service. Warranties can be implied, express (oral or written), and extended (costs extra)

(PS) explain warranties and guarantees

Warranties are in important element of product planning. This extended feature of a product focuses on the customer and it may be the reason a customer decides to purchase a particular product over another. The term guarantee is used in advertising messages, but the term warranty is the actual document outlining the company's promise to the customer on behalf of the product.

(PS) identify product opportunities

We constantly look for new opportunities to add to our service/product mix. Ideas can come from many sources, for example, complaints from current customers, request for additional products, modifications to current products, and suggestions from employees, customers, suppliers, etc. As a matter fact our staff has noticed customers have been requesting sugar-free desserts over the past six months more frequently. Our largest group of customers or senior citizens and many can only eat low sugar desserts. If we add this option they might not only come in the morning for coffee but at night as well as to enjoy a dessert

Adapt communication to the cultural and social differences among clients

When interacting with people from different cultures, speaking in a neutral tone and making a conscious effort to be considerate of others' input, even if it is given in a manner to which you are not accustomed, can help foster effective business communication.

Take responsibility for decisions and actions

acknowledging and accepting choices and the consequences for each, shows you can keep your promises and can meet commitments

explain communication techniques that support and encourage a speaker (PQ)

active listening, taking notes, and noverbal cues such as eye contact.

Participate as a team member

add input, feedback, work together

Demonstrate a customer service mindset

always put the customer first

Write inquiries

any and all questions, word correctly, clear

develop a rapport with customers (CS)

basically it is having good customer relationships to give the customer a good view that the business is being helpful to its customers

explain the nature of effective written communications (CS)

basically usually written stuff have a good explanation of what is going on for example a policy or a type of change happening in the business

Demonstrate adaptability

be able to change to different situations easily and smoothly

franchisor

brand owner

Lead change

bring ideas, motivate, start project / planning

Utilize note taking strategies

bullet points, main points, put in your own words, summarize

distinguish between using social media for business and personal purposes (CS)

businesses use social media to advertise their company and to get connected with their customers/users and personal purposes are like email, and for employees to use for their daily life

franchisee

buyer, individual business operator

Exhibit cultural sensitivity

every culture has different values, greetings, etc.

demonstrate adaptability

capable of being adapted to change or anything that is going around in that time period

casual dining

casual and relaxed atmosphere with moderate pricing and sitting

Create and post basic webpage

clear, easy to navigate, links, pictures, short blobs of text

Give verbal directions

clear, specific, ask if they understand

Apply written directions to achieve tasks

clear, thorough, specific

bussing

clearing and resetting tables after a guest has left

Explain the nature of financial needs

college, retirement, wills, insurance

Overcome problems and difficulties associated with office politics/turf wars

communicate solutions

Explain the relationship between customer service and channel management

complain to higher power when needs not being met

Handle and report emergency situations

contact higher power, statement

franchise agreement

contract where franchiser grants franchisee right to use name and proven method of doing business

c-store

convenience store part of a service station

to go

convenient order pick up

up cycling

cooking with foods that are typically discarded like ugly foods and leftovers

order management provider

coordinates all orders for establishment

Identify communications channels used in sales promotion

coupons, contests, premiums, and the like act as communication medium and also promote sales

Validate credit history

credit report

suggestive selling

cross selling or up selling to customer which involves offering related merch larger quantities or sales opportunities

food delivery service

customer option of having food delivered without having to leave home

ambiance

decor, music, noise control, establishment personality

vendor

delivers food and perishables to restaurant

Apply information to accomplish a task

directions, uses, production

Demonstrate problem-solving skills

discover all options, good for everyone, be respectful of others needs

describe marketing functions and related activities

distribution, financing, marketing information management, pricing, selling, promotion, and product service management is all about marketing functions all of these functions make marketing.

Maintain the confidentiality of others

do not give out others personal information unless given permission by that person

Provide legitimate responses to inquiries

don't avoid question, relevant

quick service restaurants (qsr)

eating establishment with limited menus food available for take out and limited seating

describe the concepts of economics and economic activities

economics - the branch of knowledge concerned with the production, consumption and transfer of wealth economic activities - production, distribution and consumption of commodities

paperless kitchen

electronic systems to manage operations allows for integration of business function and property management and include absorbent cloth napkins instead of pepper towels

concept

elements that contribute to function and serves guests needs and expectations

demonstrate collaborative/groupware applications

email, database, talk program, video conference

Choose and use appropriate channel for workplace communication

email, phone, memo

determine ways of reinforcing the company's image through employee performance

employees= customer's perception of the company, front lines all the ads in the world can't change their perception if your employees dont give off a good impression Clean, professional friendly, we don't want those who hate work, who slouch and lounge around Through that, and consistent customer relations ( quick and fast replies to inquiries, professional help, basically employee customer interactions) we can create a good image of our company

coach others

encouraging people is a benefit to whatever you are trying to accomplish since it can help you. coaching others to persuade them to do their job will help the company keep moving forward and the employees will feel happy because they are getting help that they didn't ask for.

startup

entrepreneurial venture where new business aims to meet trending marketplace

use an integrated business software appplication package

integrated business software application packages (such as Google Apps for Business) include word processing, presentation, and spreadsheet applications.

Select and utilize appropriate formats for professional writing

intro and conclusion, appropriate language, vocab difficulty

MARKETING-INFORMATION MANAGEMENT: Explain the nature and scope of the marketing information management function.

is the process and methods that generates, stores, analyzes and distributes information to promote good decision making for a business. This information is essential for creating an effective marketing plan. The business has a responsibility to protect the data collected.

describe the functions of prices in markets

it all depends on supply and demand and the item you are putting price on

Follow chain of command

know your superiors and inferiors

Explain the concept of economic resources

land, labor, capital, entrepreneurship

fast food

limited menu with no table service

lto

limited time offer

Prepare a resume

list education, community service, awards

Follow oral directions

listen closely, repeat, ask for clarification

(PS) Explain the nature and scope of product/service management function

product management includes developing a product plan, which includes defining goals and objectives, specifying goals and how they can be achieved, what resources are needed, and associating budgets and timelines for competition. It also includes implementing the plan, along with careful controls to stay on the critical path that is, to ensure the plan is being managed according to plan. Product management usually follows major phases with various titles for these phases, including feasible study, product planning, implementation, evaluation and support/maintenance

fresh

product that has not been processed frozen or heated

Explain the concept of productivity

the output per worker hour that is measured over a set period of time, such as a week, month or year. Higher productivity increases profits. Businesses can increase their productivity by investing in new equipment, technology or facilities, providing additional training to staff or increasing the responsibilities of workers.

create and post basic web page

there are certain web sites that have this information on making your own website

Place orders/re-orders

things you need to make profit, order when low

organize information (CS)

this helps to know what your plan is and if you are writing notes labeling is a good idea to keep track on what you are working on.

write informational messages (CS)

this includes messages that are clear and people are able to understand what the message is about.

Explain the impact of political relationships within an organization

A company's culture affects the way it is organized. A formal culture may include a strict chain of command, with one person at the top making all decisions. Several levels of management, or bureaucracy, may follow. Job titles are important as indicators of power and status within a company in a business with a formal culture. Making changes and passing down decisions in such an organization can be complicated and time consuming. Other companies have an informal culture, where employees are encouraged to make their own decisions. In such a company, job titles are not as important as creativity and teamwork.

MARKET PLANNING: Explain the concept of market and market identification.

A market is a group of people who share the same wants and who have the ability to purchase a specific product or service. market identification is the process of a marketer in identifying the most profitable areas to offer a new product or service. To determine these groups, a marketer uses three forms of data: demographic, geographic and psychographic. Demographic data defines a population in quantitative terms like age, gender, education, or occupation. Geographic data identifies where potential consumers live. Psychographic data identifies common interests, attitudes, and lifestyles of potential consumers.

Describe factors that affect the business environment

A number of factors affect the business environment, therefore it is important to research the industry and understand the surrounding economy. Industry trends and patterns of change in areas such as sales growth and government regulation should be considered. Understanding the competition will help you plan a strategy of success. Barriers to entry in an industry may exist, such as a dominant competitor, economies of scale, and customer brand loyalty. Other industry factors include threats from substitute products, supply sources, and technology. A critical area to analyze is the demographics of your business environment, including number of companies, annual revenues, and average number of workers employed. Assessing the competition includes looking at market share and analyzing the position of your company relative to others in the marketplace.

PRODUCT/SERVICE MANAGEMENT: Describe the nature of product bundling.

A technique of offering two or more complementary goods or services together as a package deal. Bundled items are sold at a price attractively lower than the total of their individual selling prices.

Identify the basic torts relating to business enterprises

A tort is a private or civil wrong against an individual or organization. There are three basic torts. An intentional tort is one for which the defendant intended either the injury or the act. The second and most common type of tort is negligence. Intent is not required for this tort, only carelessness. Strict liability is the third type of tort. This is liability that exists even though the defendant was not negligent. In strict liability, proof of both the activity and the injury substitutes for proof of violation of duty.

(CS)explain the nature of effective written communications

Although the cashiers at the Connor may be more focused on verbal communications, being able to send a clear message in written form is important to many positions within our business. Written communication needs to be organized so I clearly relays the message and leaves very little chance for confusion.The message must have a clear subject, with additional information communicating the necessary details. Dates, times, places, and the clear purpose of the message are usually important information to doublecheck. The sender's contact information must be clearly identified so the receiver has the opportunity to respond or make necessary contact. The nature of effect of written communications not to be underestimated.

(CS) use networking techniques for professional growth

Numerous industry associations, both the domestic and international, offer conferences and online community within our industry to network. This provides information related directly to our careers. local networking through the Chamber of Commerce and clubs benefit our local relationships and success.

PROMOTION: Explain considerations used to evaluate whether to participate in trade shows/expositions.

One of the most important advantages of a trade show is the access to a specific target market. Prior to participating, a business needs to research the event an ensure that the trade market will be attending. Other considerations include: how long the trade show lasts, timing, and geography. It is important to make sure that the trade show ill have a strong attendance. Strong attendance at the trade show can predict a good return on promotional investment.

(CS) identify skills needed to enhance career progression

Personal drive and motivation combined with a passion in the fast food industry one hands opportunities for someone serious about advancement. Negotiation and communication skills, and she knowledge of trends in the industry will also improve your chances for the position you were hoping for.

(PS)Identify product opportunities

Product opportunity is SET (Social, Economic, Technology) product opportunity exists when there is a gap between what is currently on the market and the possibility for new or significantly improved products that result from emerging trend.

Analyze impact of specialization/division of labor on productivity

Productivity is the measure of worker output over a given period of time. Specialization and division of labor are important elements to increasing productivity. The theory behind this is that work can be completed faster and more efficiently when workers specialize in a certain area of production. An assembly line is an example of specialization and division of labor. Automation is the use of machines to do the work of people. It can cut production time, reduce errors, and simplify procedures, leading to greater overall productivity of the business.

Identify factors affecting a businesses profit

Profit is the monetary return a business' owner receives for taking the risk of investing in the business. In simple terms, profit equals income less expenses. More specifically, there are two types of profit: gross profit and net profit. Gross profit is the money left over after the cost of goods is subtracted from income from sales. Net profit is the money left over after operating expenses are subtracted from gross profit. Factors that affect profit include demand for the good/service, expenses, prices, the economy, and chance. To try to increase profit, a business can increase worker efficiency, increase sales, and/or decrease expenses.

(CS) Identify sources that provide relevant, valid written material

Research sources beforehand and come up with very broad general statistics that could apply in many situations. Also feel free to make up the sources as the judge will not have any idea that they are made up if you are confident. Valid information pertains to the fact that it applies to the role-play and will help you in your case to prove what you are doing or what you want to implement is working.

PRICING: Explain legal considerations for pricing.

Several federal laws affect pricing decisions. The Sherman Antitrust Act establishes legislation against price fixing which involves competitors agreeing on a price range for a product. The Clayton Antitrust Act legislates against price discrimination that leads to unfair competition and monopolies. The Robinson-Patman Act states that a retailer can't sell a product to a consumer for one price and charge another consumer a different price in the same situation. The Consumer Goods Pricing Act oversees manufactures resale price polices.

MARKET PLANNING: Explain the role of situation analysis in the marketing planning process.

Situation analysis identifies internal and external factors affecting marketing strategy often through the use of a SWOT and/or PEST analysis. Situation analysis can be completed on an entire business, business unit, product line and/or individual product. Simply stated, this research shows where an entity was, is and will be going.

(PS) Describe the use of technology in the product/service management function

Technology is used in businesses in modern times to run an business efficiently. computers process all that needs to be done. Paying with a card to reserve a room, pay for a dinner, or do an extra fee makes it easy for the customer and the hotel and has one central system.

PRODUCT/SERVICE MANAGEMENT: Identify consumer protection provisions of appropriate agencies.

The Consumer Product Safety Commision (CPSC) sets standards for products and has the authority to issue recalls for products that are proven to be unsafe. The Food and Drug Administration's (FDA) has the authority to approve new products, oversee labeling, and safety regulations and can issue consumer alerts for products.

Explain the time value of money

time impacts value of money, inflation, deflation, investing money

Analyze company resources to ascertain policies and procedures

training programs

(CS)Explain communication techniques that support and encourage a speaker

Actively engage in the conversation. Nod your head, say small comments like "Yes, Ok, Great", body language is very important, lean slightly towards them, good posture. Ask attentive questions and remember key details of their discussion. People want to know they are being heard and understood and it makes everyone more comfortable when you are able to effectively listen and motivate the speaker to talk.

Describe legal issues affecting businesses

Among the legal issues affecting businesses are the following. Consumer protection issues include product safety (for everything from toys to furniture), zoning laws to protect real estate value and quality of life, public health (i.e. at restaurants), and licensing for personal service providers (such as hairstylists and electricians). Employee protection issues include minimum wage standards, equal opportunity employment provisions, guidelines for workplace safety, and the Family and Medical Leave Act. Other legal issues businesses must be aware of include laws protecting investors and the environment as well as maintaining competition in the marketplace. The Securities and Exchange Commission regulates the sale of stocks and bonds and investigates deals among corporations. Businesses must follow various other laws to protect human health and the environment in regard to pollution, waste disposal, and recycling. Companies are also faced with legal standards that protect against anti-competitive mergers and business practices. Laws also exist that regulate the distribution of products such as alcohol and tobacco.

Explain the types of economic systems

An economic system, or economy, is the way a nation provides for the needs and wants of its people. It defines how a country will use its resources to produce and distribute goods and services. Four types of economic systems exist: traditional, market, command, and mixed. A traditional economy determines the use of its resources based on the cultural or religious traditions that have been used for generations. Mostly small, developing nations use this type of economy today. In a market economy, there is no government involvement in the decision making process regarding economic resources. The marketplace determines what, how, and for whom goods will be produced. A command economy is a system in which a nation's government makes all of these economic decisions. The government also controls the factors of production in this system. No country, however, is a purely traditional, market, or command economy. There are always influences that make it somewhat mixed.

Adapt written correspondence to targeted audiences

Knowing your audience helps you to make decisions about what information you should include, how you should arrange that information, and what kind of supporting details will be necessary for the reader to understand what you are presenting. It also influences the tone and structure of the document.

Explain forms of financial exchange

Credit enables a business or individual to purchase goods and services in exchange for a promise to pay later. It is most helpful when consumers want to make major purchases, though it is often used for more common, less expensive items. Customers are typically issued a credit card from a bank to make such purchases. Debit is a variation of credit. Consumers using a debit card authorize a seller to withdraw funds directly from the consumer's bank account at the time of sale. A cash sale is any transaction in which the customer pays for the item with cash or a check. Other forms of retail sales transactions include layaway, on-approval, and cash-on-delivery (COD). Layaway means removing merchandise from stock and keeping it in a separate storage area until the customer pays. In an on-approval sale, an agreement is made permitting a customer to take merchandise home for further consideration before paying. A COD sale is a transaction that occurs when a customer pays for goods at the time they are delivered.

Describe the use of technology in customer relationship management

Customer relationship management (CRM) involves finding customers and keeping them satisfied through a variety of means, and is useful for developing and maintaining customer relationships. Database marketing is the element of CRM that is the process of creating and maintaining customer lists. These lists can be developed from face-to-face sales, direct mail responses, phone or e-mail purchases, service requests, Web site visits, or they can be purchased from a third party. CRM data is also obtained through customer satisfaction surveys, often giving a customer a reward while sharing demographic and purchase information with the company. Modern CRM software applications are Internet-enabled web applications. They allow a customer to create and check accounts and orders online while the company collects valuable data. Touch-screen computers are becoming popular in retail marketing. Customers like them and the costs to operate them are low. Interactive TV is a modern method of allowing viewers to interact with the programming. This method gives customers instant access to product information, links to online stores, and downloads for additional content, among other benefits.

Explain the role of ethics in customer relationship management

Customer relationship management involves finding customers and keeping them satisfied through a variety of means. It is useful for developing and maintaining customer relationships. The sharing of customer information among businesses has led to privacy issues. The government has regulations protecting the privacy of consumers, including offering customers the option of being added to mailing lists.

Discuss the nature of law and sources of law in the United States

Laws are enforceable rules of society that reflect the culture and circumstances that create them. Laws may be grouped into an organized form called a code. They should be both predictable and flexible. A number of forms of law exist, including common law, positive law, English common law, and equity. In the U.S., sources of law include the Constitution, state constitutions, statutes, ordinances, administrative regulations, and criminal or civil cases.

Explain the nature of business ethics

Ethics are guidelines for good behavior, based on knowing the difference between right and wrong. Behaving ethically means being truthful, fair, open, and mindful of the law. In marketing, business ethics involves a company's efforts to protect individual consumers and society as a whole. Businesses must keep consumers informed and protected against fraud and deceit, and they must not produce unsafe goods. Another ethical consideration for marketers is price gouging, or pricing products unreasonably high. In sales, ethical issues to be aware of concern bribes, kickbacks, and high pressure tactics. Businesses must behave ethically in management, as well, including personnel and accounting issues. The standards of ethics within a business are in large part determined by the owner's principles and values. Remember, people do not all share the same ethical values. As a result, businesses should create a clear policy on ethics standards.

Describe the determinants of exchange rates and their effects on the domestic economy

Exchange rates are determined by the: x Balance of payments: a positive balance of payments creates a stable or rising currency. x Economic conditions: inflation and interest rates can affect a countries currency rate. x Political stability: a stable political environment creates a stable currency.

Explain the concept of private enterprise

FES, competition, survival of the fittest

PROMOTION: Identify types of public relations activities.

First, public relations activities an be proactive and reactive. proactive initiates image building while reactive is responding to negative or damaging information in the media. Public relations activities can include writing press releases to announce product/service information, holding press conferences, using social media, and generating publicity. Public relations can also come in the form of charitable events and/or community involvement.

(PS) identify the impact of product lifecycles on marketing decisions

Geographical locations with seasonal weather fluctuations often dictates a perpetual light cycle for some food so it's as ice cream chili. Other items are rotated on and off the menu a summer or winter selections occur. In the restaurant industry, introductory pricing is mandated by the customers demand this introductory pricing may not vary greatly from the regular price the menu item is offered during the entire time it is available. If a new introductory product does exceptionally well, this product may be brought back at a later date as a permanent menu item based on the customers demand.

Explain the concept of Gross Domestic Product (GDP)

Gross Domestic Product (GDP) is the output of goods and services produced by labor and property located within a country. GDP is one measure of a nation's productivity, or the output of workers in a given period of time. GDP is made up of several elements: private investment, government spending, personal spending, net exports of goods, and change in business inventories. Two types of GDP are nominal GDP and real GDP. Nominal GDP is stated in the price levels in which the GDP was measured; real GDP is the nominal GDP adjusted for changes in prices. Calculate GDP as follows: add private business spending, government spending, and personal spending. Then either add a trade surplus or subtract a trade deficit, and either add expanding inventories or subtract shrinking inventories. A similar measure to GDP is Gross National Product. GNP is the total dollar value of goods and services produced by a nation, including those produced outside of its own territory by its own citizens.

Describe the economic impact of inflation in business

Inflation refers to rising prices; it is an indicator of the stability of an economy. A low level of inflation (between 1 and 5 percent per year) is considered good because it indicates a stable economy. Higher levels of inflation are harmful to businesses. Rising prices cause consumers to spend less, slowing the overall economy. Inflation also leads to higher wages. A high level of inflation may cause wages to increase beyond what businesses can afford to pay, which can lead to layoffs and downsizing. Interest rates rise in periods of inflation. Rising interest rates mean that borrowing money becomes more expensive. Businesses are, thus, less likely to borrow money to expand their operations. With inflation, the value of a dollar decreases so businesses and individuals cannot buy as much with the same dollar as they could before. Inflation can be helpful to individuals and businesses who are borrowers. Those who borrow at a fixed rate of interest can repay the debt with dollars that are worth less, which makes their repayments smaller than they would have been without inflation.

(PS) Identify the impact of product life cycles on marketing decisions

Introduction, growth,maturity and decline are the 4 product life cycles. Marketing decisions are based off of these to see when a product is in each stage and how much money it will be producing because of the consumer demand.

Explain the impact of law of diminishing returns

The change in total product output that results from hiring one more worker is called the marginal product. Diminishing returns is experienced when the number of workers being utilized causes output to increase at a decreasing rate. Utilizing too many workers may actually cause production to decrease.

PRICING: Explain the nature and scope of the pricing function.

The function of pricing is to place a value in a good or service to produce a profit. The pricing function looks at costs, competition and how much customers are willing to pay for a product or service.

PROMOTION: Explain the types of promotions.

The types of promotion include advertising, personal selling, sales promotion and public relations. Some marketing professionals will also include direct marketing as a type while others still consider this a form of advertising. Advertising is a form of paid, nonpersonal promotion in which a company promotes an idea, good or service through a variety of media. Personal Selling is any form of direct contact between a salesperson and customer to fulfill a customer's wants and needs. Sales Promotion includes all marketing activities other than advertising, public relations and personal selling that are directed at a customer in an effort to increase sales. Public Relations are promotional activities that are designed to create a good image with the public.

Explain types of business ownership

There are four possible forms of business organization: sole proprietorship, partnership, corporation, and limited liability company (LLC). The choice depends on the financial and tax situation of the owner, the type of business, the number of employees, and the level of risk involved. Each has advantages and disadvantages to be explored. A sole proprietorship is a business owned and operated by one person. A partnership is a legal agreement between two or more people. The two types of partnerships are general and limited. A corporation is a legal entity created by a government statute authorizing individuals to operate an enterprise. A limited liability company is a hybrid of a partnership and a corporation. In an LLC the owners are shielded from personal liability while all profits/losses pass directly to the owners without taxation of the business itself.

(PS)Explain the nature and scope of the product/service management function

They deal with managing inventory, how much will go into the store vs. how much will stay in stock. How much should be ordered in general and when to stop ordering the product and discontinue it because of the product life cycle

MARKET PLANNING: Explain the concept of marketing strategies.

They identify a target market and marketing mix choices that a business will sue. To do this, a business must understand the wants and needs of the consumer and objectives of the overall marketing plan for the product or service. The position that the business and/or product holds in the marketplace will determine the marketing strategy and focus on the advantages that the business and/or product has over the competition.

SELLING: Explain key factors in building a clientele.

To build a clientele, a salesperson should concentrate on customer service and after-sale activities including order processing, departure, order fulfillment and follow up. order processing should be quick and efficient; as a customer departs, a salesperson should reassure and educate the consumer as needed. Lastly, a salesperson should make sure the customer is satisfied during follow up.

MARKETING-INFORMATION MANAGEMENT: Describe options businesses use to obtain marketing-research data.

To gather market research data, a business has a variety of options including primary and secondary data. Primary research gathers data for the first time for a specific product, service and/or business. Secondary research gathers data that has been previously collected for non marketing activity and is available for a business' use. Additionally, a company can sue data gathered from customer loyalty plans, cookies in an online environment and data mining software.

MARKETING: Identify company's unique selling proposition (USP).

To identify a company's unique selling proposition, it is important to understand the benefits ofa good or service and how those benefits differentiate the products from the competition. Once understood, this criteria is essential to developing effective promotions and/or advertising campaign.

MARKETING-INFORMATION MANAGEMENT: Explain characteristics of effective data-collection instruments.

Two main characteristics of effective data collection are validity and reliability. Validity means that the research questions measure the intended subject area. Reliability means that the respondents to the questions should interpret the questions in the same way. Data collection instruments should be clear and easy to understand and properly administered to develop valid and reliable dta.

Prepare simple written reports

Two types of simple written reports exist. A formal report is generally long, analytical, and impersonal, often containing preliminary and supplementary parts. An informal report is shorter and written in a less formal style. They generally have no preliminary or supplemental parts and are concerned with everyday topics. Both types of reports may be organized in direct order (if the report is routine or you expect a favorable response from the reader) or indirect order (when persuasion is necessary or if the subject matter is negative). The steps in planning both formal and informal reports are to 1) identify the problem, 2) decide on areas to investigate, 3) determine the scope, 4) plan the research, 5) develop a preliminary outline, 6) collect the data, and 7) analyze the data, draw conclusions, and make recommendations. Three parts of an informal report include opening, body, and closing. The parts of a formal report are the preliminary parts, body, and supplementary parts. Most formal reports follow specific formatting guidelines with respect to margins, spacing, and headings.

(CS) explain the nature of staff communication

Two-way communication between management and employees is a characteristic of an effective company. Employees who feel they are important and have the opportunity to speak with their supervisors will contribute more effectively to accompany them to those who question The right to communicate concerns. Additionally, employees have often have ideas that may enhance the operations of the business. Management will obviously have expectations necessary for the employees to be aware of this communication may occur in the form of emails, memos, one-on-one talks, or group meetings. Ideally, so it should go into making the message clear and effective.

Explain the nature of office politics

good relationships and you get things done between people

(PS) Explain the concept of product mix

goods and services make up the product mix of the company. The product with is the scope of different lines of merchandise and product depth is the variety within each line of merchandise.

Interpret business policies to customers/clients

have customers know all rules for business so they can interpret effectiveness and analyze employees


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