E-business Management- Ch.10 Online Content and Media

Pataasin ang iyong marka sa homework at exams ngayon gamit ang Quizwiz!

Huffington Post is owned by [...]?

AOL

Who has the highest share of the e-book market?

Amazon

Together [...]? and [...]? account for 85% of the e-book market.

Amazon and Apple

The leading merchants of digital games are [.....]? and the [.....]?

Apple's App Store and the Google Play store.

What kind of convergence describes convergence in the design, production, and distribution of [...]?

Content

[....]? and [....]? are shrinking the number of pay TV households yearly by approximately 1%.

Cord cutters and cord shavers

What refers to a combination of technical and legal means for protecting digital content?

DRM

What is the fastest growing segment of media revenues?

Internet media

Who are the first generation to be born into the digital revolution of the 20th century?

Millennials

What were the most troubled (e.g., revenues) segment of the publishing industry in 2016? AND The Print-centric model, the Integrated Print/Web, and the Digital First model are the three business models employed by [...]? between 1995 and 2015

Newspapers

[....]? of newspapers is growing by more than 10% a year.

Online readership

What accounted for the second largest amount of paid online content revenues in the United States in 2016?

Online video games

[....]? audience platforms has the highest percentage of readers.

Print newspaper

What are an example of technological convergence?

Smartphones

What is the forms of media that generates the most revenue? OR What is the largest producer of revenues in the entertainment industry?

Television

The [.....]? revenue model allows users to pay only for what they use.

a la carte

In 2016, individuals spent more time on [....]? and [....]? than watching television.

desktop computers and mobile devices

Casual gamers, social gamers, and console gamers are 3 types of [....]?

digital gamers

What is the largest online movie download distributor?

iTunes

Online readership of newspapers is [...]?

increasing

The merger of media enterprises into powerful, synergistic combinations that can cross-market content on many different platforms is referred to as [....]?

industry convergence

5% of people read newspapers only on a [....]?

mobile device

In 2016, who comprised the largest segment of the online gaming audience?

mobile gamers

The [...]? and [...]? industries make up the largest share of the commercial content marketplace, both online and offline.

publishing and entertainment

When newspapers used a print-centric business model Google launched its [....]?

search engine

Around 40% of Amazon's top 100 selling books are now [...]?

self-published

Over the past five years, book publishing revenues have remained [...]?

stable

The average American adult spends more time consuming media than at [...]?

work

Newspaper circulation revenues have declined by [...]? since 2000.

10%

A recent survey found that over 40% of those surveyed had read an average of [...]? digital magazine issues in the past month.

2.5

More than [...]? of tablet computer owners read magazine content once a week.

35%

Music streaming is growing at [...]? a year.

40%

Over [...]? of the American population watch television online.

50%

Over [...]? of Internet users read newspaper content online.

65%

Well over [...]? of television viewers multitask while watching television.

80%

Internet media revenue is about [...]? of total entertainment and media revenue.

9%

Routing directly to a newspaper's home page generates the most [.....]? for the newspaper.

digital ad revenue

A business model that uses advertising revenue to provide some content for free, combined with an option to obtain additional content for a price is called a [...]? model.

freemium

A [....]? model is most similar to freemium revenue models.

metered subscription

The emergence of search engines such as Google has had a major impact on the [....]?

newspaper industry

[....]? reach over 75% of individuals in households earning more than $100,000 a year. AND The [....]? is one of the most successful of all online media in terms of audience size.

online newspaper(s)

The percentage of adults who read digital edition magazines has more than [...]? since 2011.

quadrupled

In 2015, what produced the least amount of revenue?

radio

Magazine print advertising revenues are expected to remain [....]? through 2020.

relatively flat

Hollywood's practice of staggering the distribution of movies in different channels, such as box office and DVDs, is referred to as the [....]?

release window

Who was the first major fiction writer to create an e-book-only volume of a new work?

Stephen King


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