E-Commerce Midterm

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is estimated that by 2024, B2B e-commerce will generate ________ in revenues.

$9.8 trillion

In 2019, there were more than ________ Internet hosts worldwide.

1 billion

The Text identifies which of the following years as the year e-commerce began?

1995

How long does copyright protection extend for corporate-owned works?

95 years

Which of the following statements about cloud computing is not true?

A public cloud is typically used by companies with stringent privacy and security requirements.

A template test is a form of which type of testing?

A/B testing

Stickiness is an important attribute for which of the following revenue models?

Advertising revenue model

All of the following statements about Amazon are true except:

Amazon purchased Jet.com, one of its discount competitors, to give it a more robust network for delivering goods.

Which of the following is an example of e-business?

Amazon's inventory control system

All of the following are examples of Web 2.0 sites and applications except

Auction sites

Which of the following is not an example of the bricks-and-clicks e-tailing business model?

Blue Fly

Which of the following is not a community provider?

Blue Nile

Which of the following is a characteristic of the Consolidation phase of e-commerce?

Brand extension and strengthening becomes more important than creating new brands

Following technologies is aimed at reducing e-mail address spoofing and phishing?

DMARC

All of the following are methods of securing channels of communication except:

FTP

Which of the following is a leading platform for social e-commerce?

Facebook

Which of the following is not an example of an on-demand service company?

Facebook

All of the following were visions of e-commerce expressed during the early years of e-commerce except:

Fast Follower Advantage

Which of the following is not a basic type of cloud computing service

FiOS

Organizations that typically provide an array of services to startup companies along with a small amount of funding are referred to as:

Incubators

Which of the following refers to any disparity in relevant market information among parties in a transaction?

Information asymmetry

Which of the following is not a unique feature of e-commerce technology?

Informational asymmetry

Which of the following is not a characteristic of a perfect competitive market?

It is highly regulated.

Which of the following is not a key element of an elevator pitch?

Legal Structure

________ is defined by a company using its competitive advantage to gain in surrounding markets.

Leverage

Which of the following describes the basic web policy of large firms during the Invention period?

Maintain a basic, static website depicting the firm's brand

Which of the following is NOT a variation of the e-tailer business model?

Market Creator

The cost incurred by merchants to change product prices (i.e., the costs of reentering prices into computer systems) is referred to as:

Menu Costs

The concept of a "sprint" is related to which of the following development methodologies?

Scrum

________ and ________ are typically the most easily identifiable aspects of a company's business model.

Value proposition; revenue model

An ________ serves businesses that primarily buy direct goods on a contract purchasing basis.

industry consortium

Which of the following is an important societal issue related to e-commerce?

intellectual property

In the________business model, a web-based business builds a digital environment in which buyers and sellers can meet, display products, search for products, and establish prices.

market creator

Which of the following is a physical place you visit in order to transact?

marketplace

In general, the key to becoming a successful content provider is to:

own the content being provided.

A firm's ________ describes how a firm will produce a superior return on invested capital.

revenue model

Portals primarily generate revenue in all of the following ways except:

sales of goods.

A ________ refers to a competitive strategy in which firms attempt to achieve lower business process costs.

strategy of cost competition

Above all, e-commerce is a ________ phenomenon.

technology driven

B2B e-commerce websites:

tend to serve horizontal markets.

What was the original killer app?

the Web

Next generation firewalls provide all of the following except:

the ability to automatically update applications on a client computer with security patches.

Which of the following factors is not a significant influence on a company's competitive environment?

the availability of supportive organizational structures

All of the following can be considered a precursor to e-commerce except:

the development of the smartphone.

Which of the following gives a business model the most credibility with outside investors?

the firm's management team

E-commerce is available just about everywhere and anytime. This is known as:

ubiquity

Which of the following features of e-commerce technology is related to the concept of network externalities?

universal standards

All of the following are possible penalties for violating the Digital Millennium Copyright Act (DMCA) except:

up to ten years imprisonment for a first offense.

A ________ is a networked business ecosystem that coordinates a firm's suppliers, distributors, and delivery firms with its own production needs using an Internet-based supply chain management system.

value web

A(n) ________ allows users to easily add and edit content on a web page.

wiki

Which of the following is an example of an online privacy violation?

your online purchase history being sold to other merchant without your consent

________ was the first truly large-scale digitally enabled transaction system in the B2C arena.

The French Minitel

Which of the following is not true regarding e-commerce today?

The Market Middle Man Disappeared

Which of the following is the best definition of transaction cost?

The cost of participating in a market

Which of the following is not an element of friction-free commerce?

Transaction costs are high.

Which of the following does not use a subscription revenue model?

Twitter

All of the following can be considered examples of the market creator business model except:

Twitter.

Which of the following is not true about the use of apps?

Users still spend less time using apps than they do using desktops or mobile websites.

Which of the following is not true about the use of apps?

Users still spend more time using mobile browsers than they do using mobile apps.

Which of the following involves a company giving away a certain level of product or service without charge, but then charging a fee for premium levels of the product or service?

freemium strategy

Business-to-consumer (B2C) e-commerce in the United States

grew at double-digit rates between 2010 and 2020

Which of the following is an unfair competitive advantage?

brand name

Virtual merchants face potentially large costs for all of the following except:

building and maintaining physical stores.

eBay uses all of the following business models except:

content provider

Which of the following is a characteristic of e-commerce during the Invention period?

disintermediation

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?

disintermediation

Malware that comes with a downloaded file requested by a user is called a:

drive-by download

Grainger is an example of which of the followinf business models?

e-distributor

Which of the following is an example of an e-commerce first mover that failed?

eToys

If you wished to leverage the ubiquitous nature of the Web to differentiate your product, you would:

enable individual customization of the product by consumers.

Which of the following is a characteristic of the Reinvention phase of e-commerce?

expansion of e-commerce to include services as well as goods

All of the following may lead to a competitive advantage except:

fewer product

Which of the following is not a primary activity in a firm value chain?

finance/accounting

Another name for revenue model?

financial model

Which element of the business model refers to the presence of substitute products in the market?

Competitive environment

Which of the following can be considered synonymous with the term e-commerce?

Digital Commerce

Innovative entrepreneurs and their business firms that destroy existing business models are referred to as:

Disruptors

Which of the following companies uses a transaction fee revenue model?

E*Trade

E-procurement firm

E-procurement

All of the following can be considered a direct competitor of Priceline except:

ESPN

Which of the following features of e-commerce technology changes industry structure by lowering barriers to entry but greatly expands the market at the same time?

Global Reach

Which of the following is a platform for B2B e-commerce?

Go2Paper

Which of the following is not a major technology trend in e-commerce in 2020-2021?

Growth of the Internet of Things slows down.

Which of the following cannot be used to retrieve objects from a database?

HTML

In 2016 the United States gave up control of which of the following organizations involved with Internet governance

IANA (The Internet Assigned Numbers Authority)

Which of the following has not been the subject of concern about its increasing market dominance in 2020-2021?

Netflix

Which of the following is an example of a company using the content provider model?

Netflix

Which of the following statements about the mobile platform is not true?

Over 235 million individuals in the United States used tablet computer apps in 2020.

All of the following are business models employed in the online music industry except:

Peer to peer streaming

Which of the following features of e-commerce technology enables merchants to market and sell "complex" goods and services to consumers via marketing messages that can integrate video, audio, and text?

Richness

Which of the following refers to the complexity and content of a message?

Richness

Which of the following are Amazon's primary value propositions?

Selection and Convenience

All of the following statements about e-commerce in the United States in 2020 are true except:

Social e-commerce generated more revenue than mobile e-commerce.

All of the following cases involved the doctrine of fair use except:

Spokeo v. Robins.

All of the following primarily use an advertising revenue model except:

Walmart.

Which business application is associated with the technological development of local area networks and client/server computing?

Workgroup automation (eg. document sharing)

All of the following are platforms for social e-commerce except:

Y combination

The early years of e-commerce are considered:

a stunning technological success as the Internet and the Web increased from a few thousand to billions of e-commerce transactions per year.

What is the largest sector of the online travel services market in terms of revenue?

airline reservations

The Early years of e-commerce wer drven by all of the follwoing factors except

an emphasis on exploiting traditional distribution channels


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