Ecommerce Ch 1
Which of the following is an example of C2C e-commerce?
Craigslist
Which of the following was the original "killer app" that made the Internet commercially interesting and extraordinarily popular?
The Web
Which of the following statements about the Web is not true?
The Web is the technology upon which the Internet is based.
The early years of e-commerce were driven by all of the following factors except
an emphasis on exploiting traditional distribution channels
In 2016, there were more than ________ Internet hosts
1 billion
In which year was e-commerce said to have begun
1995
In 2016, the world's online population was estimated to be around:
3.3 billion.
Which of the following is an example of an on-demand service company?
Airbnb
______ is an example of e-business
Amazon's inventory control system
Which of the following is not a major technology trend in e-commerce in 2016-2017?
Computing and networking component prices increase dramatically.
Which of the following statements is not true?
Economists take a purely technical approach to e-commerce.
Which of the following is an example of social e-commerce?
Which of the following is an example of B2B e-commerce?
Go2Paper
Which of the following is not a characteristic of a perfect competitive market
It is highly regulated
Which of the following statements is not true?
Overall transaction costs have dropped dramatically.
Which of the following is not a major business trend in e-commerce in 2016-2017?
Small businesses and entrepreneurs are hampered by the rising cost of market entry caused by increased presence of industry giants.
Which of the following statements about e-commerce in the United States in 2016 is not true?
Social e-commerce generates more revenue than mobile e-commerce
Which of the following statements is true about the traditional tradeoff between the richness and reach of a marketing message prior to the development of the Web?
The larger the audience reached, the less rich the message.
Which of the following is not true regarding e-commerce today?
The market middlemen disappeared.
Which of the following best describes the early years of e-commerce?
They were a technological success but a mixed business success
Which of the following is not an element of friction-free commerce?
Transaction costs are high.
Which of the following is not true about the use of apps?
Users still spend less time using apps than they do using desktops or mobile websites.
All of the following are examples of social networks except:
Y Combinator
The early years of e-commerce are considered
a stunning technological success
All of the following are examples of Web 2.0 sites and applications except
auction sites
Which of the following is an example of an e-commerce first mover that failed?
eToys
Which of the following is a characteristic of the Reinvention phase of e-commerce?
expansion of e-commerce to include services as well as goods
Business-to-consumer (B2C) e-commerce in the United States:
has grown at double-digit rates between 2010 and 2016
All of the following are issues facing Pinterest except
inability to retain users
Which of the following is not a unique feature of e-commerce technology?
information asymmetry
Which of the following refers to any disparity in relevant market information among parties in a transaction?
information asymmetry
Which of the following is one of the three primary societal issues related to e-commerce?
intellectual property
The costs incurred by merchants changing product prices (such as the costs of reentering prices into computer systems) are referred to as:
menu costs
Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?
mobile e-commerce
Unfair competitive advantages occur when
one competitor has an advantage others cannot purchase
Interactivity in the context of e-commerce provides which of the following functionalities?
the enabling of two-way communication between consumer and merchant
All of the following are major social trends in e-commerce in 2016-2017 except for:
the refusal of online retailers to accept taxation of Internet sales.
E-commerce can be defined as
the use of the Internet, the Web, and mobile apps to transact business
Which of the following is not a major business trend in e-commerce in 2016-2017?
the weakening revenues of B2B e-commerce
The size of the B2B market in 2017 was estimated at
6.7 trillion
In 2016, almost ________ of Americans who access the Internet use a mobile device at least some of the time.
93%
Which of the following describes the basic web policy of large firms during the Invention period?
basic, static website depicting firm's brand
Which of the following is a characteristic of the Consolidation phase of e-commerce?
brand extension and strengthening becomes more important than creating new brands
Which of the following terms is synonymous with e-commerce?
digital commerce
Which of the following is a characteristic of e-commerce during the Invention period
disintermediation
Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?
disintermediation
Which of the following is a physical place you visit to conduct business?
marketplace
The total number of users or customers an e-commerce business can obtain is called:
reach
Which of the following features of e-commerce technology enables merchants to market and sell "complex" goods and services to consumers via marketing messages that can integrate video, audio, and text?
richness
Which of the following refers to the complexity and content of a message?
richness
Which of the following features of e-commerce technology allows users to participate in the creation of online content?
social technology
Above all, e-commerce is a ________ phenomenon
technology driven
Which of the following was the first large-scale digitally enabled transaction system in the B2C arena?
the French Minitel
Which of the following is the best definition of transaction cost?
the cost of participating in a market
All of the following are considered a precursor to e-commerce except
the development of the smartphone
E-commerce is available just about everywhere and anytime. This is known as ________.
ubiquity
Which of the following features of e-commerce technology is related to the concept of network externalities?
universal standards
Which of the following refers to the practice of researching a product online before purchasing it at a physical store?
webrooming
Which business application is associated with the technological development of local area networks and client/server computing?
workgroup automation
All of the following were visions expressed during the early years of e-commerce except
fast follower advantage