Econ Test 2
First degree price discriminating monopolist
-Sells each unit of output at the buyers maximum willingness to pay price -Produces the quantity where MC=D -Generates more profit -There is no consumer surplus
Perfect Competition Characteristics
-large number of sellers -standardized product -price takers (accept market price) -easy entry and exit
Profit maximization
A pure monopolist produces the quantity of output where MR=MC
Utils
A subjective measure of the utility associates with consuming a good or service
What is the formula for elasticity
E=%ChangeQd/%ChangeP
Which set of characteristics below describes the basic features of monopolistic competition
Easy entry, many firms, and differentiated products
Discounted tickets for children into events is what type of price dicrimination
Third-degree price discrimination
Total fixed cost formula
Total cost - Total variable cost
How do you calculate economic profit
Total revenue - (implicit+explicit costs)
What do economics of scale, the ownership of essential raw materials, and patents have in common?
They are all barriers to entry
How do you calculate accounting profits
Total revenue - Explicit costs
Increasing marginal retuens
a characteristic of production where the marginal profit of the next unit of a variable resource utilized is greater than that of the previous variable resource
Marginal benefit formula
change in total benefit/change in quantity
Marginal product formula
change in total product/change total labor
Marginal revenue formula
change in total revenue / change in quantity
Marginal utility formula
change in total utility/change in quantity
Pure Monopoly Characteristics
single seller -no close substitutes -price maker -barrier to entry
The marginal utility of the last unit of apples consumed is 24, and the marginal utility of the last unit of bananas consumed is 16. What set of prices for apples and bananas, respectively, would be consistent with consumer equilibrium
$6 and $4
Suppose a monopolistically competitive firm's output where marginal revenue equals marginal cost is 66 units and the price corresponding to this quantity is $18. If the average total cost at this output is $16.55, then its total profit is
$95.70
Total cost formula
(AFC+AVC) * Q
Suppose that, when producing 10 units of output, a firm's AVC is $22, its AFC is $5, and its MC is $30. This firm's
(AVC+AFC) *Q (22+ 5) = 27 27 *10= Total cost is $270
The price elasticity of demand for widgets is -0.80. Assuming no change in the demand curve for widgets, a 9.6 percent increase in sales implies a
-0.8= (9.6/x) Then multiply by X on both sides -0.8X = 9.6 Divide both sides on -0.8 X=-12 12 percent reduction in price
Marginal revenue characteristics
-A monopolists must lower the selling price to sell more good and services -Marginal revenue is lower than the selling price -The marginal curve is always below the demand curve
Second degree price discrimination
-Bulk/ block pricing -The practice of charging different prices per unit for different quantities or blocks, of a good or service
Characteristics of a Oligopoly
-Few larger producers (firms) -Standardized or differentiated product -Entry barriers (need capitol) ---> (money/supplies) -Price makers -Mutually interdependent
Second degree price discriminating monopolist
-Sells bundles in ever increasing quantities at decreasing per unit prices -Seeks to encourage buyers to purchase more goods or services than they normally would
Monopolistic Competition Characteristics
-relatively large number of firms (sellers) -differentiated products (close substitutes) -some control over price -relatively easy entry and exit -consumer decides if substitutes are interchangeable -differentiated product (allows firms to have some monopoly power) -Availability of close substitutes (allows consumers to be more responsive to price changes)
Firm decision making process
1) MR=MC (Q*) 2)Determine selling price at Q* 3)Determine ATC at Q* 4)Determine unit profit lost 5)If P-ATC < 0, determine AVC at Q* 6)If P>ATC at Q*, then produce
If you know that when a firm produces 10 units of output, total cost is $1,030 and average fixed cost is $10, the total variable cost is
10*10=100 1,030-100= $930
Suppose we find that the price elasticity of demand for a product is -2.4 when its price is increased by 3 percent. We can conclude that the quantity demanded
2.4= (x/3) Decreased by 7.2 percent
If the price elasticity of demand for a product is equal to -0.5, then a 10% decrease in price will increase quantity demanded by
5%
The first Pepsi yields Craig 18 units of utility and the second yields him an additional 12 units of utility. His total utility from the three Pepsis is 38 units of utility. The marginal utility of the third Pepsi is
8 units of utility
A monopolistic competitive market is described as one in which there are
A large number of firms selling similar, but not identical, products
Which case below best represents a case of third-degree price discrimination
A major airline sells tickets to senior citizens at lower prices than to other passengers
Elasticity
A measure of how responsive one variable is to a change in another variable
Price elasticity of demand
A measure of how responsive quantity demanded is to a change in price (will always be negative)
Average total cost
Average variable cost plus average fixed cost
In a perfectly competitive industry, each firm
Can easily enter or exit the industry
Marginal cost is the
Change in total cost that results from producing one more unit of output
Which of the following is TRUE of a typical firm in a monopolistically competitive industry
Each firm acts independently
Pure monopoly pricing
If a monopoly want to increase it quantity, it must lower the price for every unit it wants to sell
Pure monopoly pricing
If a monopoly wants to increase its quantity, it must lower the price for every unit it sells
Implicit cost example
If you quit your job and start your own company the implicit cost would be the salary from your old job
A monopolistically competitive firm's marginal revenue curve
Is downward-sloping and lies below the demand curve
For a monopolistically competitive firm , marginal revenue
Is less than the price
The demand curve faced by a monopolistically competitive firm
Is more elastic than the monopolist's demand curve
The demand curve faced by .a perfectly competitive firm
Is the same as its marginal revenue curve
A perfectly competitive firms does not try to sell more of its product by lowering its price below the market price because
It can sell all it wants at the market price
A perfectly competitive firm does NOT try to sell more of its product by lowering its prices below the market price because
It can sell all it wants to at the market price
Characteristics of perfect competition
Larger #of sellers Standardized products Price takers Easy entry and exit
A perfectly competitive firm's output is currently such that its marginal revenue is $5 and marginal cost is $4. Assuming profit maximization, the firm should
Leave price unchanged and increase output
Which of the following is NOT associated with the monopoly market structure?
Many sellers
The key characteristics of a monopolistically competitive market structure include (Sellers)
Many small (relative to the total market) sellers acting independently
After eating four slices of pizza, you are offered a fifth slice for free. You turn down the fifth slice. You refusal indicates that the
Marginal utility is positive for the fourth slice and negative for the fifth slice
To maximize utility, a consumer should allocate money income so that the
Marginal utility obtained from the last dollar spent on each product is the same
Economists assume the central goal of any business is to
Maximize profit
Explicit costs
Monetary payments made by individuals, firms, and governments for the use of resources owner by others
What market structure is most common in the United States
Monopolistic competition
In the United States, the average person mostly patronizes firms that operate in
Monopolistically competitive markets
Ben is exhausting his money income consuming products A and B in such quantities that MUa/ Pa=4 and MUb/Pb=7. Ben should purchase
More of B and less of A
Mrs. Arnold is spending all her money income by buying bottles of soda and bags of pretzels in such amounts that the marginal utility of the last bottle is 60 utils and the marginal utility of the last bag is 30 utils. The prices of soda and pretzels are $0.60 per bottle and $0.40 per bag, respectively. It can be concluded that
Mrs. Arnold should spend more on soda and less on pretzels
How can you find the total revenue
Multiply the average revenue by the quantity
A unique feature of an oligopolistic industry is
Mutual interdependence
Which of the following is true under conditions of perfect competition
No single firm can influence the market place
A pure monopoly may generate economic profit because
Of barriers to entry
In general, accounting cost represent
Only explicit costs
The basic formula for the price elasticity of demand coefficient is
Percent change in quantity demanded / percent change in price
Clara produces and sells tomatoes in a perfectly competitive market. This implies that Clara's marginal revenue generated from an additional unit of tomatoes is always equal to
Price
At the profit-maximizing level of output for a pure monopoly
Price is greater than marginal cost
The goal of product differentiation and advertising in monopolistic competition is to make
Price less of a factor and product differences more of a factor in consumer purchases
Demand and marginal revenue curves are downward-sloping for monopolistically competitive firms because
Product differentiation allows each firm some degree of monopoly power
The reason that the "fast-casual" restaurant market is monopolistically competitive rather than perfectly competitive is because
Products are differentiated
Assume that Alex would like to purchase a combination of product A and product B such that, after he is done spending his limited income, the MUa/Pa=8 and Mub/Pb=4. To maximize utility without spending more money, Alex should
Purchase more of product A and less of product B
If a monopolists marginal revenue is $3.00 and its marginal cost is $4.50, it will increase its profits by
Reducing output and raising prices
If the line is flat is it relatively elastic of relatively inelastic
Relatively elastic
Suppose Winston's annual salary as an accountant is $60,000, and his financial assets generate $4,000 per year in interest. One day, after deciding to be his own boss, her quits his job and uses his financial assets to establish a consulting business, which he runs out of his own home. To run the business, he outlays $8,000 in cash to cover all the costs involved with running the business, and earns revenues of $150,000. What are Winston's accounting profits?
Revenue-Costs $150,000-$8,000=$142,000
Matt quits his job, at which he was earning $50,000 per year, and opens a small buisness. In the first year, the business has sales of $75,000 and explicit costs of $45,000. What is Matt's economic profit?
Sales - (Explicit Costs +Profit) 75,000 - (45,000 + 50,000) = $-20,000
Third degree price discrimination
Segment market into different groups and charge different prices
The key characteristics of a monopolistically competitive market structure include (Products)
Sellers selling similar but differentiated products
A firm sells a product in a perfectly competitive market. The marginal cost of the product at the current output level of 200 units is $4. The minimum possible average variable cost is $3.50. The market price of the product is $3. to maximize profits or minimize losses, the firm should
Shut down
Which of the following is a market structure of monopoly?
Single firm that is a price maker
Herfindahl index
Square percentages and add
The law of diminishing marginal utility
States that the marginal utility associated with consumption of a good or service becomes smaller with each extra unit that is consumed in a given time period
Average total cost formula
TC/Q
Wilbur's Widgets, a widget company, produces 100 widgets. It average fixed cost is $5 and its total variable cost is $300. What is the total cost of producing 100 widgets
TC= (AFC+AVC) *Q $800
In the short run the Sure-Screen T-Shirt Company is producing 500 units of output. Its average variable costs are $2.00 and its average fixed costs are $.50. The firm's total costs:
TC=TFC+TVC 2.00 + 0.5 = 2.50 * 500= $1,250
Total cost formula
TFC + TVC
AFC formula
TFC/Q
Economic profit formula
TR - Economic costs
Accounting profit formula
TR - Explicit costs
Profit formula
TR-TC
Total profit formula
TR-TC
Average revenue
TR/Q
Average variable cost formula
TVC/Q
Which of the following best approximates a pure monoply
The NFL
Monopoly power
The ability of a monopoly to influence prices by controlling the quantities that it produces in the market (price maker)
Marginal cost
The additional cost associated with 1 more unit of an activity
Marginal Utility
The additional satisfaction or happiness received from the consumption of an additional unit of a good or service
A monopolist faces a downward-sloping demand curve because
The entire market demand curve is the monopolist's demand curve
Suppose Bev's makes two kinds of hang-bags, larger and small. Bev rents an industrial space where she keeps the fabric, the industrial sewing machine, her measuring board and the cutting sheers, extra needles, thread and buttons, and labels. Which of the following would be considered a variable cost of this company?
The fabric (Changes with change in output)
Equal marginal principle
The idea that consumers maximize their utility when they allocate their limited incomes so that the marginal utility per dollar spend on their final choices in a bundle is equal
Suppose Sam's Shoe Co. makes one kind of shoe. An example of a variable cost for this company would be
The leather needed to make the shoe
Implicit costs
The opportunity cost of the owned resources
Second degree price discrimination
The practice of charging different prices per unit for different quantities, or blocks, of a good or service
First degree price discrimination
The practice of charging each and every consumer the price that she is willing and able to pay for a good or service
Third degree price dicrimination
The practice of dividing market participants into groups based on their elasticities of demand in order to charge each group a different price for the same good/service
Utility maximization
The process of obtaining the greatest level of overall satisfaction or happiness from consuming goods and services, subject to consumers preferences, income, and prices
Utility
The satisfaction or happiness received from the consumption of a good or service
The concept of price elasticity of demand measures
The sensitivity of consumer purchases to price changes
Total product
The total amount of output produced with a given amount of resources
The MR=MC rule
applies both to pure monopoly and pure competetion
Marginal cost formula
change in total cost / change in quantity
Total cost formula
variable cost + fixed cost
Marginal utility is the
Change in total utility obtained by consuming on more unit of a good
The larger the implicit costs of a buisness
The smaller economic profit will be
Total cost
The sum of fixed and variable costs of production
Short-run
The time period in which at least one input of production is fixed but other inputs can be changed
Opportunity cost
The value of the next-best forgone alternative
Suppose a monopolistically competitive firms sells 25 units at the price of $10. Calculate its marginal revenue per unit of output if it sells 5 more units of output when it reduced its price to $9
$4
elasticity formula
% change in quantity demanded / % change in price
What does marginal mean
Change in units / change in quantity
For a pure monopoly to sell a quantity of 10 units, the price mist be $8. Marginal revenue at this output level would be
<$8
Suppose that as the price of Y falls from $2.00 to $1.90, the quantity of Y demanded increases from 110 to 118. Then the value of the price elasticity of demand is?
=-1.45
Total variable cost formula
AVC * output
Actual total cost formula
AVC+AFC
Other things equal, if the wage rates paid to a firm's labor inputs were to rise, we would expect the
AVC, ATC, and MC curves all to rise
The sole proprietor of Milwaukee Machine Company generates an annual accounting profit of $78,000. She has a standing salary offer of $35,000 a year to work for a larger corporation. If she had invested her capital outside her own company she estimated it would have returned $22,000 this year. What is the sole proprietor's economic profit?
Accounting profits-salary offer- Profit from own company=economic profit 78,000-35,000-22,000= 21,000
Four-firm concentration ratio
Add up top 4 firms market share %
If a firm increases production, then its:
All of the above Variable costs rise Fixed costs stay the same Total cost increases
Pure monopoly marginal revenue curve
Always below demand curve
The marginal cost curve
Always intersects ATC and AVC at lowest point point
A perfectly competitive firm trying to maximize profits in the short run will expand output
As long as marginal revenue is greater than marginal cost
One reason why the "fast-casual" restaurant market is competitive is
Barriers to entry are low
Which of the following characterizes the market that Chipotle competes in
Barriers to entry are low
Firms that engage in first-degree price discrimination charge different prices to customers
Based on their willingness and ability to pay for the good or service
To practice third-degree price discrimination, a pure monopoly must
Be able to separate buyers into different groups with different price elasticities
The law of diminishing marginal utility states that
Beyond some point, additional units of a product will yield less and less extra satisfaction to a consumer
Buying in bulk to save money is an example of
Block pricing
The theory of consumer behavior assumes that
Consumers behave rationally, attempting to maximize their satisfaction
A firm sells a product in a perfectly competitive market. The marginal cost of the product at the current output level of 500 units is $1.50. The market price of the product is $1.50 and the minimum possible average variable cost is $1. To maximize profits, the firm should
Continue producing 500 units
Variable costs
Cost that change with the amount of output produced, increasing as production increases and decreasing as production decreases
What are variable costs
Costs that change with quantity
Fixed costs
Costs that do not change with the amount of output produced, increasing as production decreases
Fixed costs are
Costs that don't depend on the quantity of output produced
A monopolistically competitive firm will
Have some control over its price because its product is differentiated
Average fixed cost
Declines continually as output increases
First degree price discrimination
Dif prices for every unit consumed (willing and able to pay); perfect price
In perfect competition, each additional unit of output that a firm sells will yield a marginal revenue that is
Equal to price
Cash expenditures a firm incurs to pay for resources are called
Explicit costs
Monetary payments a firm makes to pay for resources are called
Explicit costs
How does a consumer decide what product to buy
Find the product with the highest MU/$
Which of the following constitutes an implicit cost to the Asarta Manufacturing Company
Foregone interest income form using savings to pay for operating expenses
Total revenue formula
Price x Quantity
Assuming that all other variables are held constant, marginal product is the change in ___________ output resulting from a one-unit change in _____________
Total; a variable input
Which of the following would be an example of an explicit cost?
Utilities Interest on a loan
The ability of a good or service to satisfy wants it called
Utility
The lowest price at which the firm should produce (as opposed to shutting down) is
When marginal cost is equal to average variable cost (Before marginal cost is equal to actual total cost)