Fill in the blank: A problem statement is a(n) _____.
Consider the following scenario: A designer starts to develop the value proposition for their new mobile photo app. First, they describe the product's features and benefits, which include free unlimited photo storage and social media integration. Then, they explain the value of the product, and hone in on the features that create real value for users. What are the next steps the designer needs to take to develop a value proposition? Select all that apply. Conduct user research to identify pain points -Begin market research to set a product price Connect the features and benefits with the needs of users Review the official value proposition list
Connect the features and benefits with the needs of users
Imagine that a designer starts to develop the value proposition for their new mobile photo app. For the first step, they list all of the app's benefits and features, like free unlimited photo storage and social media integration. What is the second step the designer needs to take? Develop a high-fidelity prototype of the app Review the official value proposition list Create user personas for the target user group Explain the value of the product
Explain the value of the product
After crafting a problem statement, a designer begins to brainstorm design solutions. They should document these in a hypothesis statement, which reflects their best educated guess on what the solution to the design problem might be. True False
False
A designer reaches the final stage of building value propositions. They review their official value proposition list. Using this list, how can they make sure their product stands out from the competition? Select all that apply. Schedule a round of user research to validate their value propositions Identify their product's unique value propositions Remove value propositions that are offered by competitors Create new value propositions to align with the competitor's product
Identify their product's unique value propositions Remove value propositions that are offered by competitors
After crafting a problem statement, a designer begins to brainstorm design solutions that may solve the user's problem. How should the designer document possible design solutions? In a research plan In a mind map In a hypothesis statement In a success benchmark
In a hypothesis statement
Which of the following is an example of a strong problem statement? Users browse in the mobile app store because they may want to purchase a mobile game or productivity app. Lawrence is a painter who needs a way to find the best deals on art supplies, because he wants to save money on the cost of his materials. Sadia is a technology enthusiast that uses desktop and mobile devices, and wants to stay up-to-date on the most relevant technology releases. Kwame has lots of friends in his address book, and he is confused about how to organize his contacts when he gets a new phone.
Lawrence is a painter who needs a way to find the best deals on art supplies, because he wants to save money on the cost of his materials.