Hospitality Final Exam
What were the 2 major requirements that Ray Kroc said?
1. being in the right place at the right time 2. doing something about it
Meetings in the U.S. generate $85 billion in direct spending per year - on average, ____ of hotel revenue is from meeting business
1/3
How many rooms is the typical housekeeper expected to clean on a daily basis?
14-16 (really only 16, 30 minutes each)
in order to maximize revenue or yield management, we must consider city wide events, competition, minimum stays, etc. - some hotels have ___ night minimums
2
By definition, all-suite hotels have _ rooms. By definition, extended stay hotels have ___ facilities
2, kitchen
Hotels classified by price: Budget - lowest __% Economy - next __% Mid price - middle __% First class - next __% Luxury - top __%
20, 20, 30, 15, 15
Between what percent of money goes to OTA?
20-30%
The Housekeeping department must know at any given time, the occupancy of the hotel, the guests checking in, the number of guests checking out, the number of guests staying over, late check-outs, etc. - rooms can take as little as __ minutes or as much a _ hours to clean and prepare for the next guest
30, 1
Which age group travels the most?
35-44
Average age of cruisers
46
The CHIA (Certification in Hotel Industry Analytics) is earned by students in HM ___
480
In planning a large meeting, space, availability, and transportation all must be taken into account as well as budget, programs, food and beverage, registration, troubleshooting, etc. - this is why you must plan for a meeting ____ in advance
5-10 years
The greatest proportion of hotel rooms are how large?
<75 rooms
Rack rate is always __ ADR
>
tourist
>100 miles, stay overnight
determine variance from target and initiate corrective action
A budget is used in responsibility accounting to...
information output
A cashier's report, in the control system, is an example of
it must provide for corrective action
A characteristic of a control system is that
Cybernetic loop
A control system, which provide information to serve as a basis for management corrective action is referred to as
a policy
A general guide for dealing with the future which indicates how to reach a decision is
True
A manager can rightly be held responsible for results as far as his or her authority extends.
True
A plan reflects the policies of an organization.
rule
A procedure that must be carried out in an organization without deviation is a
a plan
A reasoned means of moving toward some goal which may include rules, methods, procedures, standards, and budgets it
Chauvinism
This is the belief that "my group is better than your group" and can include racism, sexism, ageism, ethnocentrism, anti-semitism, heterosexism, and xenophobia
commis de rang
This is the buser who brings the trays out.
chef de rang
This is the head waiter who places orders and serves customers.
glass ceiling
This is the level at which women can achieve, can't get past a certain spot
barista
This is the person who makes your coffee for you. (Think Starbucks)
sushi
This is the rice/seaweed/vegetable part of the thing - Japanese cuisine, this may or may not include raw fish
pate
This is when meat is pushed through a grinder - it is minced up into a spread
The Ritz Carlton
This phrase is associated with what company?: "We are Ladies and Gentlemen Serving Ladies and Gentlemen"
service does not equal servitude
This phrase that has to do with customer service and means that the person that is serving you is not any less of a person than you - you are not better than them
fine dining
This segment has a much higher check average and the table turns depends on the day
fine dining
This segment of dining is characterized by "quality" (freshness=more waste)
1 hour and a half - 2 hours
What is the average time spent at a table in a casual dining restaurant?
about $4-8
What is the check average for QSR/LSR/Fast Food restaurants?
$25-30
What is the check average for casual dining?
$10-11
What is the check average for midscale (family) dining?
casual dining serves alcohol
What is the major difference between midscale (family dining) and casual dining?
Breakfast, Lunch, Dinner
What meal periods do QSR/LSR/Fast Food restaurants operate during?
30%
What proportion of all eating/drinking places are affiliated with a chain?
The span of control
What refers to the number of people one person can supervise
Starbucks
What restaurant is dominating the Beverage-Snack segment with 57.4% of sales in the top 100?
Taco Bell
What restaurant is dominating the LSR/Mexican segment with 61.4% of sales in the top 100?
Subway
What restaurant is dominating the LSR/Sandwich segment with 64% of sales in the top 100?
Quick casual
What segment do Panera, Einstein Bagels, and Schlotzsky's fall under?
Fine dining
What segment is used to celebrate special occasions?
Beverage-snack
What segment's $20.7 billion in latest year sales earned it a .4-point market share gain - THE MOST OF ANY SEGMENT
steer
Where does the beef come from for a filet mignon? - a ___ (neutered bull)
Casual
Where will most of us work? (in what segment of dining)
Chick-fil-A
Which company is openly anti-gay and is not open on Sundays because they want their employees to be able to spend time with family/go to Church?
Wendy's
Which company owns Cafe Express, Viva Pomodoro, and Wendy's?
CBRL Group
Which company owns Cracker Barrel and Logan's Roadhouse?
Cheesecake Factory
Which company owns Grand Lux Cafe and the Cheesecake Factory?
Dine Equity
Which company owns IHOP and Applebee's?
Ignite
Which company owns Joe's Crab Shack and Macaroni Grill?
Brinker
Which company owns Maggiano's Little Italy and Chili's?
Darden Restaurants
Which company owns Olive Garden, Longhorn Steakhouse, Bahama Breeze, Seasons 52, Yard House, and The Capital Grille?
Bloomin' Brands
Which company owns Outback Steakhouse, Carrabba's Italian Grill, Roy's, Fleming's, and Bonefish Grill?
Yum! Brands
Which company owns Pizza Hut, Taco Bell, KFC, and Wing Street?
Jack In The Box
Which company owns Qdoba, QuickStuff, and Jack in The Box?
Starbucks
Which company owns Seattle's Best Coffee and Starbucks Coffee?
Doctor's Associates
Which company owns Subway and Backyard Burgers?
QSR/LSR/Fast Food
Which industry segment has (quick) counter service and hourly sales reports/daily inventory?
QSR/LSR/Fast Food
Which industry segment has high volume/table turns/ee turnover?
QSR/LSR/Fast Food
Which industry segment has pre-portioned products/standadrized?
QSR/LSR/Fast Food
Which industry segment is characterized by mostly franchises?
Manufacturing
Which jobs are typically higher paid? Manufacturing or Service?
on-site foodservice, hotel general manager
Which segment of hospitality, travel, and tourism has the most structured work schedule?
foodservice
Which segment of hospitality, travel, and tourism is biggest?
Foodservice
Which segment of hospitality, travel, and tourism on average, has the fastest career advancement?
McDonald's, Subway, Starbucks, Burger King, Wendy's
Who are the major restaurant brands?
Compass Group, Darden, Starbucks, Aramark, Sodexo
Who are the major restaurant companies?
Applebee's
Who is the leader in Casual Dining?
Doctor's Associates
Who owns Subway?
serve from the left with the left, clear from the right with the right
how do you serve/clear?
sanitation
more recent incidents with food borne illness have raised questions about the quality of food supply and even the water supply - this is a concern with ___
What is the equation for number of guests per occupied room?
number of guests/number of occupied rooms
What is the equation for average rooms cleaned per room attendant day?
number of rooms occupied/number of 8 hour housekeeping shifts
Food and beverage should be a __ center but does not always make money for the hotel
profit
Liabilities to the franchisOR: lost potential _____ (opportunity cost), loss of ____, managing growth, potential litigation
profits, control
quid pro quo
this describes a type of discrimination in the workplace - it means giving this for that
hostile environment
this describes a type of discrimination in the workplace - makes a person feel uncomfortable going to work (ex: company paid strip club visits)
inventory shrinkage
this happens when people steal items from inventory
plate waste
this has to do with how much food is wasted
hotels are required to provide "___ __" of their guests which includes general security, locks and lighting and security of guests belongings
reasonable care
Benefits for the franchisEE: brand _____, expertise (franchisor tells you what to do/what you need) (site selection, construction, equipment, training, systems), _____/promotion, creditability, economies of scale, "be your own ____"
recognition, advertising, boss
independent
when talking in terms of restaurant ownership, what describes when a person owns their own restaurant?
franchise
when talking in terms of restaurant ownership, what describes when you work there but someone else owns the idea?
Cost/income streams for franchisees: a _____ fee must be paid by the ____ when a reservation is made on a website such as booking.com, kayak.com, etc.
reservation, franchisee
In a large hotel, the person under the general manager who assumes responsibility for day-to-day operations is called what?
resident manager
The front office is overseen by the ____ (assistant general manager) and various department heads
resident manager
Hotels, conference center hotels, convention centers, visitors and convention centers, meeting planning firms, corporate centers, colleges, cruises - these are all providers/____ of the meeting space, they ____ the meetings
suppliers, host
a front office/desk manager/room clerk/agent/associate/GSR must have: ____ and ______ skills (balancing books, making sure guest's bill is correct), property management systems, rack rate/room rate/folio/posting
technical, interpersonal
The _____/____ involves routing incoming calls, emergency center, wake up calls (not used as much), in-room phones (lost source of revenue)
telecommunication/switchboard
10
Consumers will tell others about their customer service experience - Americans say that they tell an average of how many people about a bad service experience?
A _____ plan means you get a cold breakfast. A ____ plan means you get a hot breakfast.
Continental, Bermuda
False
Control cannot be future oriented because it focuses upon records of past events
what has happened undertaken with an eye to the future
Control is, most importantly, the study of
False
Control procedures are set up to find out who is responsible for what goes wrong
CVB
Convention & Visitor's Bureau
____ hotels host group businesses while ___ hotels host transient businesses
Convention, commercial
True or false: Hotel functions change depending on whether the hotel is big or small.
False
True or false: Size does not affect how responsibilities are separated in hotels.
False
True or false: The Corporate business segment spends the most amount of money on meetings each year.
False
True or false: there is one set structure of how chain hotels operate in relation to their franchisor.
False
FAM
Familiarization Tour
What is a guest bill referred to as?
Folio
False
TRUE or FALSE: Only some service interactions are important.
carry out business strategies
Tactics are required to
short range plans
Tactics are...
champagne
This comes from the champagne region in France. If it does not come from there, it is just considered sparkling juice.
Management
This has to do with planning, organizing, staffing, leading, and controlling.
filet mignon
This is a cut of meat that comes from the tenderloin (backbone up rib cage) - the beef comes from steer (neutered bull)
digestif
This is a drink that is served after the meal and is used to promote digestion.
apertif
This is a drink that is served before the meal and is used to whet the appetite. (not distilled spirits)
prix fixe menu
This is a menu set at $29 and you get your choice between 2 appetizers, 3 entrees, couple of desserts - This is only from Sunday-Thursday.
restaurateur
This is a person who manages a restaurant
locavore
This is a person who only eats locally grown food.
hotelier
This is a person who owns/operates a hotel
capon
This is a rooster that can't lay eggs
roquefort
This is a type of bleu cheese made in France
bleu
This is a type of cheese - characterized by blue or grey spots of mold throughout
sommelier
This is a wine specialist.
Hospitality
This is any organization that provides food, shelter, recreation, and other services to people away from home.
canape
This is finger food served as appetizers
gavage
This is force feeding a goose to enlarge the liver.
cheval
This is horse meat.
maitre'd hotel
This is like the chef de rang. They oversee the waitpersons and bus boys.
foie gras
This is made from goose/duck liver - liver is enlarged
sashimi
This is raw fish.
petit four
This is served as dessert or with tea. It is a bite sized pastry with icing
espresso
This is the actual coffee part of your latte or cappuccino.
Brinker
What company owns Romano's Macaroni Grill?
up
As you go to nicer establishments, guest expectations go up or down?
Carlson
What company owns TGI Friday's?
True
Young people in an organization often fail to recognize that they are part of someone else's work plan.
globalization
__ is one of the greatest factors affecting the industry as it impacts every facet of operations including: competition, work force, travel patterns, company alliances
goods, services
___ are tangible while ___ are intangible
up
As you go to nicer establishments, staff training goes up or down?
down
As you go to nicer establishments, table turns goes up or down?
up
As you go to nicer establishments, the employee to guest ratio goes up or down?
up
As you go to nicer establishments, time at table goes up or down?
Who spends the most on meetings each year?
Associations
What is the equation for ADR?
Revenue / number of rooms sold
REVPAR
Revenue Per Available Room
REVPAR
Revenue per additional room
hors d'oeuvres
This comes before the meal, can be butlered or sitting - can be pastries
appetizers
This comes before the meal, is served as the first course while sitting
This person came up with the concept of the kitchen brigade. - chef de cuisine, sous chef, saucier, poissonier, garde manager, gridallion, chef de rang, commis de rang
Auguste Escoffier
True
Authority can be delegated but responsibility cannot.
legal rights on business ownership
Authority is based on....
psychology of individual workers
Authority, both formal and informal is limited by the...
ADR
Average Daily Rate
location, location, location
What are the 3 most important things to consider when opening a restaurant?
Quick Service/Fast Food/LSR, Midscale (Family), Casual Dining (Dinner Houses), Fine Dining
What are the 4 traditional restaurant types or "industry segments"?
Darden
Bahama Breeze, Seasons 52, Capital Grille, and Yardhouse are owned by what company?
Bloomin Brands
Bain Capital LLC is also known as which company?
BEO
Banquet Event Order
False
Because of their complex nature, control procedures are performs by the accounting office of a large hospitality organization
meeting or exceeding the customer's expectations
What constitutes "quality" service?
France
What country is famous for foie gras?
delegation
Dividing authority within an organization is called
DND
Do not Disturb
family feel
Does Marriott have a family feel or a business feel?
uses reward and punishment as major keys to employee productivity
Douglas MacGregor's Theory X statement about attitudes towards work
employees have a greater capability for problem-solving than most organizations realize
Douglas MacGregor's Theory Y statement about attitudes towards work states that
the empowerment of managers
Downsizing has changed the span of control successfully because
Hotels that are in the primary market are located where?
Downtown (urban)
past costs and predicted future trends
Expense budgets are generally based on
Hotels that are in the tertiary market are located where?
Highways (interstate)
40%
If food revenue = $100,000 food cost = $40,000 gross profit = $60,000 What is the food cost %?
The number of guests per occupied room is also known as what?
house count
__ is one of the largest departments in the hotel and has up to 50% of employees
housekeeping
identify the problems
how do we fix service?
over time, make little adjustments
how do we improve service?
What is the number 1 city in the U.S. for meetings?
Orlando
Comfort Suites, Homewood Suites, Staybridge Suites, AmeriSuites are all what type of hotels?
Suites
False
Supervision of workers can be carried on without any detailed understanding of the work they are doing/
crudites
These are vegetable trays.
The objective of sales and marketing is to do what?
"put heads in beds"
2
1. All hors d'oeuvres are canapes, but all canapes are not hors d'oeuvres. 2. All canapes are hors d'oeuvres, but all hors d'oeuvres are not canapes. Which one is true?
1
1. All roquefort cheese is bleu cheese, but all bleu cheese is not roquefort cheese. 2. All bleu cheese is roquefort, but all roquefort is not bleu cheese. Which is true?
procedure
A sequential set of operations in an organization that cannot be deviated from is a
an information system
A system that collects, transcribes, and summarizes information about transactions is called
Which company rates hotels based on diamonds? You choose to be rated by this company.
AAA
Ratings of hotels are done by what two companies?
AAA and Forbes
planning by employees
Absence of planning by the organization at all levels leads primarily to
is qualified for responsibility
Acceptance as a basis for authority requires that the manager be a person who
D
According to census data presented in class, the top 40% of U.S. households earn what % of the total U.S. income? A. 20% B. 40% C. 60% D. 75% E. 90%
In this type of a hotel, all accommodations are 2 rooms
All suite
These are things that hotels offer for free
Amenities
AAA
American Automobile Association
Informal organization
An _________ develops its own expectations as to what constitutes a fair day's work
True
An informal group can limit a manager's authority
True
An operations manual of a company is an example of a plan.
Casual Dining
Applebee's is an example of what segment?
Primary
Are these primary or secondary dimensions of diversity?: age, race, gender, ethnicity, physical abilities, sexual orientation
Secondary
Are these primary or secondary dimensions of diversity?: education, income, military experience, geographic location, marital status, parental status, work experience, religious beliefs, personal style
Leadership is basically the art or process of influencing people so that they will strive willingly to attain groups goals
As a result of social science research, the following conclusion has been drawn about the concepts of leadership and direction...
What is an example of a hotel company that is a member owned referral group?
Best Western
What are the 3 member-owned referral groups talked about in class?
Best Western, Magnuson, Leading Hotels of the World
___ hotels are unique and all are different. ____ have 2 rooms and are good business. ____ stay hotels have some kind of cooking facility.
Boutique, all-suite, extended
Holiday Inn, Best Western, Sheraton, Courtyard, Hilton are all examples of hotel ____
Brands
In the U.S., the presence of hotel ___ makes hotel ratings less important
Brands
McDonald's and Yum! Brands
Burger King buying Tim Horton's makes it the 3rd largest QSR What are the 1st and 2nd?
tax inversion
Burger King is buying Tim Horton's for $11.4 billion. The new global partner will be based in Canada. This is so that they can avoid the U.S. taxes; what is this called?
When talking about the classification of hotel guests, most guests are __ and ____ travelers.
Business, leisure
This person is known as the "Master of Hotel Finance", the Statler Foundation was sold to him. He came up with carte Blanche, used leverage (using borrowed money), wrote "Be My Guest", married Zsa Zsa Gabor
Conrad Hilton
After the South Beach Diet became big, hotels had to make their continental breakfasts more eggs and sausage because people on that diet would not eat ____
Carbs
Professional designations (certifications in meetings and events): ___ ___ ___ _____ : advanced-level professional development and certification program, must have 10 years of experience to apply, owned and managed by Meeting Professionals International
Certification in Meeting Management
Professional designations (certifications in meetings and events): ___ ___ ___ : must have 3 years work experience, application and acceptance, sit for and pass exam, owned and administered by the Convention Industry Council
Certified Meeting Professional
This person was known as the "king of hoteliers, hotelier of kings", worked with Escoffier, Ritz Carlton comes from him
Cesar Ritz
Structure of chain hotels: independent ownership, chain operated - ___ is manager/operator
Chain
Structures of chain hotels: 1. The chain can be owned and operated by the ___
Chain
33.8
Chain restaurants represent 30% of the sector and __._% of sales
up
Check average goes ___ as you go up to finer establishments
Casual Dining
Chili's and Olive Garden are examples of what segment?
Which hotel company is like Doctor's Associates (doesn't manage any)
Choice Hotels
First specially built hotel in US
City Hotel (NY 1794)
CTA
Closed to Arrival
Free internet access is _____. This would ____ the hotel's other business services.
Complimentary, complement
DOS
Director of Sales
DOSM
Director of Sales and Marketing
False
Decision-making is less effective when there is a distinct line of authority.
QSR/LSR/Fast Food
DelTaco, Subway, Wendy's, Carl's Jr, KFC, Quiznos, Arby's, Panda Express, Long John Silvers, and White Castle are all examples of what type of restaurants?
True
Delegation of authority is usually less important in a small organization than in a large.
Midscale/Family dining
Denny's, IHOP, Bob Evans, Cracker Barrel, Waffle House, Friendly's, Perkins, and Steak N Shake are all examples of what industry segment?
Precosting
Determining the cost of a portion of food or beverage in advance of service refers to
What are the higher level up positions for sales and marketing?
Director of Marketing, Director of Sales
This person was the first to really incorporate technology into hotels. He is known as the Father of the American Hotel and thought that life was service. "A room and a bath for a dollar and a half!", is the benefactor of Staller Foundation at Cornell
Ellsworth M. Statler
is more important than in factory settings
Employee morale in the hospitality industry
1937: Henderson and Robert Moore began buying hotels 1940: Copley Place 1942: Bought the "Sheraton" (neon sign) 1947: 1st hotel company traded on the NYSE Reservations technology 1967: ITT Sheraton 1998: acquired by Starwood
Ernest Henderson
A ____ plan means there are no meals provided, everything is a la carte A ___ plan means you get 3 meals A ____ plan means you get 2 meals.
European, American, Modified American
Who is the head of the housekeeping department?
Executive housekeeper
F&B
Food and Beverage
The food and beverage department is headed up by a __ __ __ __ __ who oversees both front-of-the-house and back-of-the-house functions
Food and beverage director/manager
<, >
For fine dining, the table turns depends on the day. __ 1 Sun-Thurs __ 2 Fri and Sat
Which company rates hotels based on stars? They choose if they want to rate you.
Forbes
FIT
Foreign Independent Traveler
service, manufacturing
Fortune 500 companies have seen more ___ companies and less ____ companies than previous decades
training and selection, cross training
Four Seasons Hotels and Resorts are famous for what? What kind of training do they use?
Structure of chain hotels: independent ownership, owner has "franchise agreement" with chain to use chain name, operated by _____
Franchisee
This person came up with hotels along railroads, Harvey House restaurants, hotels, dining cars, "Don't cut the ham too thin, boys", still part of Xanterra
Frederick Harvey
Sheraton, W Hotels, Westin, Intercontinental, Hilton Grand Vacations Club, Renaissance, Double Tree are examples of what types of hotel?
Full-service
This type of a hotel has food and beverage, a meeting space, golf course, and a gift shop
Full-service
FF&E
Furniture Fixtures & Equipment
FF&E
Furniture Fixtures and Equipment
GDS
Global Distribution Services
GSA
Guest Service Attendant
responsibility accounting
Holding heads of a departments accountable for their costs is called
What are the top hotel brands?
Holiday Inn/Holiday Inn Express, Best Western, Marriott
Casual Dining
Hooters, Buffalo Wild Wings, Longhorn Steakhouse, Macaroni Grill, Texas Roadhouse, Carrabba's, Bennigan's, Charley's, and California Pizza Kitchen are all example of what segment of dining?
Hotel, Restaurant, Institutional, Management
Hospitality, Travel, and Tourism - What do each of the letters stand for? - HRIM
This is the sign or "flag" you see outside the hotel building.
Hotel Brand
Examples of these are Interstate, White Lodging, HEI, Vista Host, Hersha, Sage
Hotel Management Companies
What are we as students more likely to be managers of?
Hotel Management Companies
The professional organization representing sales people is HSMAI. What does this stand for?
Hotel Sales & Marketing Association
Examples of ___ ____ are Intercontinental, Starwood, Best Western, Wyndham, Marriott, Choice Hotels
Hotel companies
These own the brands but may or may not operate hotels.
Hotel companies
These manage hotels, can be their own or for others. There are no hotels that go by these names.
Hotel management companies
These invest in/own hotel real estate. They can be individuals, hotel companies, other companies, REITs, etc.
Hotel real estate investors
revenue/# of covers
How do you calculate check average?
# of covers/# of seats
How do you calculate table turns?
39
How many years has McDonald's been ranked No. 1?
HR
Human Resources
The responsibilities of this include supporting line departments in all HR related activities (hiring and recruiting, training, staffing, etc.), labor intensive industry requires progressive HR
Human resources Director/Manager
Which hotel company is like Darden? (All are managed by the company)
Hyatt
What are the top hotel companies?
IHG, Hilton, Marriott
LSR/Burger, casual dining
In 2014, which industry segment had the largest percent share of total sales? What came after that?
True
In a small firm, authority is often based on ownership
the appropriate approach depends on the situation
In applying macgregors theory of leadership, theory x and theory y cannot be compared directly because
The Cheesecake Factory
In casual dining, who has the highest sales/unit? (buy id 8th in total sales)
take corrective action
In control systems, when costs get out of line, managers...
information output required
In designing an information system, most important is the
Moments of truth, choice, return on investment
In hospitality management, in terms of guests: we must manage the "__ __ __", and in terms of team members: be the "employer of __" in terms of investors, give appropriate ___ __ _- (ROI)
3, 24
In midscale (family) dining, how many meals are served, and when are they open?
the other four functions and cannot be carried out successfully without them
In relationship to the other management functions, leading must be based on...
should be able to communicate effectively with group leaders
In responding to norms that workers develop among themselves, a manager...
express an understandable vision of where the organization must go
In speaking of "establishing direction" in the section dealing with "leadership and change", the text suggests that management...
QSR (burger)
In what segment are the greatest sales?
QSR (burger)
In what segment is the greatest profit?
midscale (family dining)
In what segment would you expect to automatically receive coffee, juice, and toast within a short period of time? (around 5 minutes)
more, casual, less, fewer
Industry segments vary by: menu labor - as you go up, there is ___ labor service liquor - when you get to ___, there is liquor served hours of operation - as you go up, restaurants operate ___ hours meal periods - as you go up, restaurants have ___ meal periods
False
Informal authority has its basis in law
Double Tree Hitel is owned by Host and is managed by Interstate. As restaurant manager, who do you work for?
Interstate
decreasing
Is the percentage of fine dining restaurants increasing or decreasing?
This person was a franchisee of A&W root beer then came up with Hot Shoppes, was the first contract food service manager and did hospital feeding, airline feeding, Marriott hotels
J. Willard Marriott
resources, responsibility
Jan Carlzon said that giving someone the freedom to take responsibility releases ___ that would otherwise remain concealed. An individual without information cannot take _____; an individual who is given information cannot help but take _______
This person started Holiday Inn brand, work only half a day either first 12 or second 12, HOTELS ALONG INTERSTATE, Holiday Inn name comes from name of movie
Kemmons Wilson
False
Lack of planning in an organization often allows employees to do the planning, which usually leads to management goals anyway.
Sizes of hotels: ___ 401-1,500 rooms ____ 1,501 - ? rooms ___ 151-400 rooms ___ 1-150 rooms
Large, mega, medium, small
strategy
Large-scale, high-level and long-term commitment is contained in a business
their full voluntary copperation
Leadership is organizations influences workers to obtain
This type of hotel provides a continental breakfast, but has no food and beverage and no meeting space
Limited-service/select-service/focused-service
The St. Regis, the Grand Hyatt, the Waldorf Astoria, and the Ritz-Carlton are all examples of what types of hotels?
Luxury
This type of a hotel has food and beverage, a nicer interior, a spa, valet, a penthouse
Luxury
Structure of chain hotels: independent ownership, owner has a "franchise agreement" with chain to use chain name, owner has Agreement with a ___ company to operate the hotel
Management
key points
Management bu exception is control aimed at
Structure of chain hotels: management company owned and operated: property, ____ is franchisee and operator
Management company
food and beverage cost control, payroll cost control, and other direct operating costs
Managerial accounting in the hospitality industry is focused principally on
True
Managers must learn to plan the work of others.
individual, evaluations, platinum
Managing and working together effectively: recognize ____ differences, diversity training, mentors, management ____, be part of the solution, the __ rule
This person is known as the "chef of kings, king of chefs", is the founder of "haute cuisine" and was chef to Napolean
Marie-Antoine Carême
Hospitality Franchisor
Marriott Hotels, Wendys, McDonalds
associate
Marriott is known for having great ___ rates and also family and friends rates
QSR
McDonald's is the prototype for which industry segment?
QSR/LSR/Fast Food
McDonald's, Burger King, Taco Bell, Jack In The Box, Chick-Fil-A, Hardee's, Popeye's, In-N-Out, and Church's Chicken are all examples of what type of restaurants?
control
Measuring standards against performance and taking corrective action if necessary is at the heart of
The Certification in Meeting Management is owned and managed by who?
Meeting Professionals International (MPI)
What is the global association comprised of more than 24,000 members belonging to 71 chapters and clubs worldwide
Meeting Professionals International (MPI)
employees are involved in guest contact and their attitude becomes a part of the service
Morale in a service organization is important because
independent operations
Most restaurants and eating and drinking places are what? independent operations or chain operations?
Cost/income streams for franchisees: advertising cost is paid to the ________
National Advertising Fund
N/S
No Shows
What is the equation for occupancy percentage?
Number of rooms sold / number of rooms available for sale
Reservations can be made by the guest via other methods (___) (more and more online) but many requests are still made through the hotel's reservation department
OTA
Other things being equal, employees choose a friendlier environment to work
One of the following statements about company policy as work motivation is: 1) company policies are taken for granted by employees and do no affect their performance 2) all fringe benefits are required by law, so they are not used to attract good employees 3) only the physical working conditions, not the social ones, can affect employee's motivation 4) other things being equal, employees choose a friendlier environment to work
can't be everywhere and do everything
One reason delegation is practiced is because the manager...
Casual Dining
Outback Steakhouse, Red Lobster, The Cheesecake Factory, Friday's, Red Robin, Ruth's Chris Steak House, Ruby Tuesday, Kids Club, and Logan's Roadhouse are all examples of what segment of dining?
primary
Physical differences (___) are the ones that are protected legally
true
Pizza Hut is the prototype for no segment. It incorporates many aspects of multiple categories. True or false?
QSR/LSR/Fast Food
Pizza Hut, Domino's Pizza, Papa John's, Little Caesars, CiCi's Pizza, and Chuck E Cheese's are all examples of what type of restaurants?
is short-term
Planning by supervisors in an organization usually
True
Planning for your personal career can be done in the same fashion as business planning.
is general in nature
Planning in organizations at the upper level
False
Planning is most detailed and specific at the highest level of the organization
False
Planning is necessary at all levels of the organization except at the individual work level.
Hospitality management
Planning, organizing, staffing, leading, controlling resources to create positive experiences and values for all stakeholders
POS
Point of Sale System
False
Policies specify what exactly is to be done in an organization.
semantic, different social backgrounds, and the immediate environment
Potential barriers to communication at work are
Any particular hotel property is best classified according to: location, ___ range, level of ____, and rating
Price, service
True
Primary destinations have a wide market and draw people from great distances
What does PBX stand for? what does it have to do with?
Private Branch Exchange, telecommunication/switchboard
PCMA
Professional Convention Management Association
What is PROFPAR?
Profit per available room
PMS
Property Management System
What is the equation for REVPAR?
Revenue / number of rooms available for sale Or Occupancy % / ADR
many brands/chains
Quick Service (Fast Food) restaurants are characterized by: many brands/chains or not a lot of brands/chains?
drive-through/delivery
Quick Service (Fast Food) restaurants are characterized by: sit down places or drive-through/delivery?
"If I had a brick for every time I've repeated the phrase Quality, Service, Cleanliness, and Value, I think I'd probably be able to bridge the Atlantic Ocean with them." - Who said this?
Ray Kroc
Who is known as the Founding Father of Fast Food?
Ray Kroc
Who was the force behind the McDonald's brand franchising?
Ray Kroc
Changing brands of hotels is also known as "___"
Reflagging
RFP
Request for Proposal
___ hotels offer activities and entertainment. ___ hotels offer gaming. Health ___ hotels are dedicated to pampering. Vacation ownership (___ ____) - you own a week, you have points and you can redeem them anywhere within the company (you own the real estate)
Resort, casino, spa, time share
This is recognized by many as the leader in hotel research, it provides a benchmarking service to the industry. It provides monthly, weekly, and daily reports to nearly 50K hotels and most GM bonuses are based on this evaluation
STR (Smith Travel Research)
Super 8, Knights Inn, Ramada, Travelodge, Hampton Inn, Days Inn, Howard Johnson, Comfort Inn, Sleep Inn, Econo Lodge, Red Roof Inn are all examples of what types of hotel?
Select service brands
oxymoron
Self service is considered a(n) _______
words may not have meaning or may be misunderstood
Semantic barriers to communication means that...
False
Short-term and long-term planning are essentially the same.
try to build a link of communication with the informal leader
Since the work group develops into a social group, managers
What does SMERFs stand for?
Social Military Educational Religious Fraternal
delegation of authority but not responsibility
Span of managerial responsibility refers to
persons with whom the manager interacts
Span of managerial responsibility refers to the number of
Where does the budget for meetings come from?
Sponsorship, Booth sales, Admission
high level and long term
Strategies are....
The luxury service brand hotels use what kind of colors in their logos?
Subdued
Hotels that are in the secondary market are located where?
Suburban areas
Most hotels are in what areas? How much do most hotels cost?
Suburban/small metro and town, $45-59.99
Authority must be tempered by fairness to workers
The BEST statement about authority in today's workplace is: 1) authority gives the manager the right to reward or punish 2) the formal leader can impose informal authority upon the workers 3) the formal leader expresses authority because of legal rights 4) authority must be tempered by fairness to workers
customer, employee
The Hilton has twitter watch, ____ focused training, Hilton Honors, and offers great ____ rates
There is an international association of concierges called Les Chefs d'Or which means what?
The Keys of Gold
This represents more than 6,000 meeting industry leaders from 17 chapters in the U.S., Canada, and Mexico
The Professional Convention Management Association (PCMA)
Malcolm Baldrige National Quality, $2,000
The Ritz-Carlton is the only service company to have won the prestigious ___ ___ ___ ___ Award TWICE - in 1992 and again in 1999 (one year after being acquired by Marriott) - How much money are their employees given to fix problems?
dining
The __ market is what people do when they want to eat socially
eating
The ___ market is specifically for the biological need of people having to eat
travel
The ___ segment of hospitality, travel, and tourism includes air, rail, coach, auto, limo, cruises, agents
recreation
The ___ segment of hospitality, travel, and tourism includes clubs, gaming, attractions, stadiums/arenas, entertainment, festivals, community parks
lodging
The ___ segment of hospitality, travel, and tourism includes rooms (full service, limited/select service), F&B, sales/meeting/convention
commercial, foodservice, non-commercial, foodservice
The ____ ___ segment of hospitality, travel, and tourism includes: fine dining, casual dining, family, QSR The __ ___ segment of hospitality, travel, and tourism includes: on-site/institutional (schools, health care, B&I)
strategy
The adoption of a recipe kitchen is an example of a
permits comparisons between different operations as well as of between departments within an organization
The advantage of following the Uniform System of Accounts is that it
secondary
The attributes that matter are not visible (they are _____)
50%, increasing
The average American spends what proportion of their food budget on food away from home? Is this number increasing or decreasing?
law.
The basis for formal organization within an organization is
accrued expenses
The best example of a liability is
accounts receivable
The best example of an asset is
is your respect for the worker and your appreciation of the work well done
The best kind of praise
Holiday INN saying
The best surprise is no surprise -Mr Howard Johnson
objective and measurable
The characteristics of a well-thought-out goal is that it is
C
The combination of goods and services that make up the guest's entire experience is called what? A. Service sector B. Product-service mix C. Benefit package D. Physical psychological trade-off E. Hour of truth
False
The control function is completed when reports on costs are perpared
accept the fact that neither is an answer but that the theory helps us identify and consider the issue better
The correct answer to the problem posed by Theory X and Theory Y is to
Yosemite
The country's first national park was
reviewed and action taken when necessary
The cybernetic loop is used to describe control because continuous information is
budget
The dollar results expected from a plan of operation is found in a
True
The effective manager does not rely upon the legal basis for authority.
in most work groups, a pattern of social conduct or group structure (often cliquish) will evolve
The following characteristic describes the work group 1) when people come together at work they tend to respect each others individuality and do not develop a social organization 2) a work group uses management guidelines to develop its own norms of work 3) in most work groups, a pattern of social conduct or group structure (often cliquish) will evolve 4) management can often raise its formal authority to do away with clique formation within the work group
There are many different motives for working
The following statement is true about worker motivation: 1) there are many different motives for working 2) money is the most important motivation for working 3) workers are self-motivating and managers waste their time if they spend time trying to motivate them 4) a worker in a dull, monotonous job cannot be motivated
E
The formula for calculating restaurant "table turns" is what? A. total guests served / total seats B. total tables / total seats C. total revenue / total seats D. total guests served / service time per table E. total guests served / total seats
department net income
The indicator of a department head's performance in a hotel is the
False
The informal organization refers to organization outside the work place.
moments of truth
The key to service lies in recognizing and meeting (exceeding) customer expectations. ___ __ ___ must make good impressions for the customer. In order to WOW the customer, we should try to remember the things they like and specifically ask for and have them ready.
ownership or legislative act
The legal basis of management authority is
C
The organization representing all SHM students at Penn State is: A. PSHS - Penn State Hospitality Services B. PSHFS - Penn state Housing and Food Services C. PSHRS - Penn State Hotel and Restaurant Society D. AH&LA - American Hotel and Lodging Association E. NRA - National Restaurant Association
Decision accounting
This assembles information on a one-time basis making assumptions appropriate to an immediate decision
September 11th
The outlook for the hospitality industry is very positive. There are several factors that affect how the industry operates and the products and services that are offered. One of those factors was _____: it imposed travel restrictions, safety and security issues, cost of operations, government regulations, destinations have been affected
more, men, women
The overall trends in income state: The more education you have, the ____ money you will make. ____ will make more money than ____
Who is the PBX operator?
The person who answers the phones
A
The primary trade publication serving the restaurant and foodservice industry is called what? A. Nation's Restaurant News B. National Restaurant Association News C. Restaurants Magazine D. Foodservice Weekly E. Restaurant and Foodservice Industry News
just one boss
The principle of unity command indicates that everyone will have
True
The purpose of control is to correct past errors in the future.
the relationship of authority and responsibility
The scalar principle refers to
standards
The specifications of both procedures and outcomes are
control systems include information but also include provision for corrective action
The text differentiates information systems and controls systems on the basis that
ownership or legislative act
The ultimate basis of management authority in our society is
Organizing
The work managers do to bring order to an organization is called
value and ownership
The"balance sheet" in a hospitality operation is a statement of...
rewards and punishments
Theory X is based on...
Stereotypes
These are beliefs about a group that may or may not be true - they are almost certainly NOT true about every individual in that group - they often lead to discriminatory behavior
Payroll control
This uses scheduling techniques to provide adequate coverage and avoid excess coverage
financial and managerial
To achieve control, managers use two kinds of accounting:
accept it as a part of natural things
To deal with an informal organization, the manager should
stress quality and quantity work standards
To maintain productivity, along with efforts to improve morale, a manager must
platinum rule
Treat others as they want to be treated.
First 5-star property
Tremont House (Boston 1829)
True or false: Hotels can choose to label their hotel whatever they want
True
True or false: More hotels are managed by management companies than hotel companies
True
False
True or false: Hospitality just has to do with hotels.
true
True or false: private clubs can discriminate because they are not taking federal dollars
true
True or false: we will have to deal with the work force changing in many ways, including demographically
QSR and casual
What 2 segments form the Quick Casual segment?
Financial accounting statements
What are prepared according to the rules of the accounting profession to help outsiders analyze operations
demographics, multicultural, supply
What are the 3 forces that affect growth and change in the hospitality industry? 1. _____ and the changing population 2. valuing and managing a ___ clientele and workforce 3. ____
maybe lunch, always dinner
What are the meal periods for fine dining?
breakfast, lunch, dinner
What are the meal periods for midscale (family) dining?
Theory X and Theory Y
What are two different ways of looking at a worker's attitude towards work?
A plan
What attempts to describe future events and hoe they will be ordered to achieve the organization's goals
Disney
What company has the longest running show on earth?
Marriott
What company operates on this principle?: "Making sure our associates are well cared for so they in turn take care of our customers"
Darden
What company owns Applebee's?
Bloomin Brands
What company owns Bonefish Grill?
Bloomin Brands
What company owns Carrabba's Italian Grill?
Brinker
What company owns Chili's?
Darden
What company owns Longhorn Steakhouse?
Brinker
What company owns Maggiano's Little Italy?
Bloomin Brands
What company owns Outback Steakhouse?
cast members
What does Disney call its employees?
Quick Service Restaurant
What does QSR stand for?
Pineapple
What has been a symbol of hospitality for centuries?
Midscale (Family Dining)
What industry segment is characterized by families and grill buffets?
Midscale (Family) Dining
What industry segment is characterized by simple menus, prepared to order?
Midscale (Family) Dining
What industry segment is characterized by table service (in and out)?
McDonald's (which is also a company)
What is an example of a brand?
Dardon
What is an example of a company?
sexual orientation
What is not protected under federal law?
20 minutes
What is the average amount of time a person spends at midscale (family) dining places?
E
Which of the following is true regarding employment in hospitality? A. provides opportunities to work and travel anywhere in the world B. offers a broad variety of career paths and opportunities C. provides opportunities for creativity D. requires hard work in order to be successful E. all of the above
E
Which of these applies to the hospitality industry? A. We have products for sale. B. Products are perishable. C. Much of what we sell is intangible. D. We sell services. E. All of the above
QSR/LSR
Which restaurant segment generates the most total revenue?
midscale (family) dining
Which segment is characterized by portioning to reduce waste and having pictures of the food on the menus?
casual dining
Which segment is characterized by speciality, ethnic, "eatertainment"?
all
Which segment of hospitality, travel, and tourism gives you the chance to be with others/provide service?
travel
Which segment of hospitality, travel, and tourism gives you the chance to travel?
all
Which segment of hospitality, travel, and tourism gives you the opportunity to help others?
recreation
Which segment of hospitality, travel, and tourism gives you the opportunity to work outdoors?
full-service restaurants, hotels
Which segment of hospitality, travel, and tourism has the greatest prestige?
workers can sometimes anticipate problems
Worker participation in decision-making can be beneficial because
physical items, sensual benefits, psychological benefits
according to the product-service mix, what are we selling?
the role of ___ is moving beyond just bookkeeping - is includes overseeing the "house ledger" (people in the hotel) and the "city ledger" (people using facilities/not rooms), nightly auditor/comptroller
accounting
home meal replacement
an example of __ __ __ is Boston Market - instead of having to cook, a family can pick this up and it will be like what a meal would be if you cooked it at home
Goods
articles of trade, merchandise (ex: cars, housing, appliances, clothing, groceries, toiletries)
sensual and psychological
as you go to nicer places, there are more what benefits? (part of the product-service mix)
The Uniformed Services Department consists of ___ staff, ___, security, and concierge
bell, valet
Baby boomers
born 1946-1964, range in age from 49-67, represent 26% of the population, are in their "high income" years and are driving much of the economy, and represent a large share of overall spending on foodservice, lodging, travel, and recreation
Generation X
born 1965-1975, range in age from 38-48, represent 14% of the population, mid career or career establishment, many have children now, technological savvy, highly educated, different values than boomers
Generation Y
born 1976-1994, range in age from 19-37, the children of boomers, represent 24% of the population, the teenage segment of this alone represents 21% of overall spending in the U.S., characterized by diversity in makeup and behavior
What are these companies? - corporate only, franchisor only, or both? - Applebee's, McDonald's, Marriott, Holiday Inn
both (McDonalds is also a hospitality franchisor)
There are 2 different types of franchises: ___ format: Hotels, restaurants - franchisor provides service, including site selection, training, marketing, assistance in obtaining financing, products, and supplied
business
The type of franchise that most hotels and restaurants use is what?
business format
The __ __ ___ protects guests, employees, assets, keys, hotel safe, noise
chief of security
Check-in and check-out time are based in large part on the time it takes to ____ __ __ typically check-in is at __ or ___ and check-out is at ___
clean a room, 10, 11, 3
Housekeeping: The essential requirement that guests have is to be able to check into a ___ ___
clean room
The Housekeeping department is responsible for ___ of guest rooms, stocking essential supplies and _____, laundry (sometimes), and ____ of public areas
cleaning, amenities, maintenance
The franchisor/franchisee have ___ roles (interdependency), sometimes contradictory _____
complementary, goals
Sometimes the responsibility of ___ falls to the bell staff or the front desk clerks in smaller hotels
concierge
Who is the resident expert in activities, events, restaurants, and attractions?
concierge
What is the difference between conventions and expositions? ____ attract out of towners, hotels and restaurants around benefit
conventions
What are these companies? - corporate only, franchisor only, or both? Olive Garden, Hillstone, Hyatt, Starbucks, Chipotle
corporate only
The customers of meeting space: ____ book on a shorter timeline, they have a larger budget, and the owner is not worried about cost with them ______ book 3-5 years in advance so they have better leverage in negotiating prices
corporate, associations
revenue
cost %s are a % of ___
Sales and marketing is responsible for creating _____, largely revolves around selling ___ of rooms, can be a large department in convention hotels specialized by market
customers, blocks,
excursionist
day trip
Tips: Concierge - _____ Housekeeping - ____ Bellman - _____ valet - ____
depends on what they do for you, $2-5 every night, $2 first bag, $1 any additional bags, $5 beginning, $2 after
satisfaction, breed
empowerment has been the result of cost cutting efforts but also as a result of trying to improve customer __, it has been able to happen because of the new "___" of employees as well as improved technology and communication
This involves overseeing heating, cooling (HVAC), plumbing, lighting, elevators, telecommunications/WIFI, energy management, electric, other
engineering
psychocentric
enjoy destinations that are familiar to them, short period of time
cost of goods sold / revenue
equation for Food Cost %
Liabilities to the franchisEE: it is ____ (initial fee, ongoing fee, advertising, reservations), restrictions on operating _____, unwanted products/procedures/prices, unwanted _____, unprotected areas/encroachment (when other hotels/restaurants exist close to yours)
expensive, standards, advertising
What is the difference between conventions and expositions? ___ attract only locals and the hotels and restaurants around do not benefit
expositions
True or false: Security is becoming not as important
false
___ __ involves income and expenses, revenue and profit, changes in income and expenses over time, outsourcing as a strategy to cut costs, cost of maintaining a hotel, asset manager
financial management
This is one of the 3 major functions in a hotel: It includes restaurants, bars, banquets, and room service - what is it?
food and beverage department
services
for hospitality students, cooking or serving food, use of a guest room, and checking a guest into room are considered what?
goods
for hospitality students, food/a fryer/toiletries are considered what?
forle meat
forced meat (used in pates)
Reservations must maintain contact with other departments as well as other reservation channels to be able to _____ ____
forecast rooms
This is a form of business organization in which a firm (which already has a successful product or service) enters into a continuing contractual relationship with another business (or person) operating under the firm's trade name and usually with that firm's guidance, in exchange for a fee
franchise
Applebee's is 99% independently owned or franchised?
franchised
This person or business is the one accepting the franchise agreement. They pay for this business opportunity and operate under contract
franchisee
This is the person or business (with the successful product or service) offering or granting the franchising agreement - they own trademarks, business methods
franchisor
What are costs/fees to the franchisee are revenues to the ____
franchisor
What are these companies? - corporate only, franchisor only, or both? - Choice Hotels, Subway
franchisor only
So the ___ offers the franchise to the _____
franchisor, franchisee
other costs to the franchisee: ___ traveler costs (when people travel and collect points and those points are redeemed at your hotel, you pay this fee), equipment (bought from franchisor), supplies/___ (bought from franchisor), sales of ___, property rental (paying to franchisor), rebates from vendors of equipment and supplies (pay to franchisor)
frequent, materials, service
Who should you NEVER tip at a hotel?
front desk clerk
Responsibilities of the ____ ___ are: checking guests in, checking them out, securing payment, listening to complaints, communicating with other departments, determining room availability, and selling additional rooms
front office
The center of activity in rooms division is the _____
front office
tchotchkes are ___ given out at trade shows
gifts
MPI & PCMA types: meeting professionals representing: corporate, associations, non-profits, and ____ supplier meeting professional, meeting ____ professional, students, faculty
government, management
What is a reason to franchise?
grow the brand
What is the difference between a confirmed room and a guaranteed room?
guaranteed - you will be charged even if you don't show
The food and beverage department can contribute about ____ as much revenue as rooms, but only __-__% of profit
half, 10, 20
Those people who deliver events work for: ____, associations, meeting planning ____, _____ businesses, government agencies
hotels, firms, individual
people coming back, tips, watching facial expressions, asking
if service is intangible, how do we measure it?
LSR/Burger
in 2014, what was the largest segment in the top 100? - with 32.7% of the top 100 sales and 23.7% share of units
psychological benefits
in the product service-mix, comfort, status, and sense of well-being fall under what category?
goods (physical items)
in the product service-mix, foods and drinks fall under what category?
sensual benefits
in the product service-mix, taste and aroma, table service, atmosphere, and "Selling the sizzle" fall under what category?
New security measures that have been introduced to hotels in recent years: __ ___ safes, keyless locks, tighter security at the ___ __, redesigned hotels where guests must pass through the ___
in-room, front desk, lobby
Cost/income streams for franchisees: ___ franchise fee - paid by the franchisor when the franchisee is granted, covers the cost of training, recruiting, territory analysis, site identification, specialist equipment, stationary, franchisee launch, etc. - the amount ___ from company to company
initial, varies
labor cost $ / revenue (sales)
labor cost %
What does it mean to walk a guest?: you overbooked (but you never admit this to the guest) and you send them to a different hotel, if they make a fuss, you pay, you never walk ______
loyalty members
concept
market segments: the idea for the restaurant is called the ___ (example: Rainforest Cafe)
menu
market segments: the kind of food served, such as Italian, German, Chinese is the ____
atmosphere
market segments: this has to do with what it is like at the restaurant, are there TVs, are the tables nice?
CVENT is for ____ providers of locations - they are the leader in their field - the goal is to meet with people and pair them up to where to have their meeting
meeting
This is a planned event, where people come together to accomplish something (from a few people in a room, to 10,000 in a conference center, and many hotels)
meeting
Rooms can contribute 70% or more to overall revenue and ___ to profit
more
The position of concierge is becoming ___ important as hotels try to offer a higher level of guest services
more
supply
one of the forces affecting growth and change in the hospitality industry is _____ :land is becoming more scarce because prime spots have already been developed and environmental pressures have resulted in certain zoning restrictions food: food safety, sustainability, seasonality, weather, climate change, overfishing labor: employment rate, immigration rates, and restrictions competition for workers, employee turnover, part time versus full time workers
What does OTA stand for? What are some examples?
online travel agent, Expedia, Kayak, etc.
Benefits to the franchisOR: limited capital requirements (you are using OPM which is _____) , ___ risk to self and capital, rapid expansion and market penetration (securing locations, market dominance, greater buying power), motivated management
other people's money, limited
technology
outlook for hospitality - the hospitality industry has been slow in terms of adapting to new technologies but the industry has made some inroads, perhaps the segment that is the most advanced is the airline industry, both in terms of online interaction with customers as well as up-to-the-minute pricing, new technologies are being introduced every year - what is all of this describing?
polarization
outlook for hospitality: Limited Service versus Service Intensive organizations, has led to growth in certain segments of the industry (luxury hotels, limited service restaurants), has generally been positive for the industry as a whole as well as for consumers - what is all of this describing?
more
outlook for hospitality: are hospitality organizations becoming more or less diverse?
accelerating competition
outlook for hospitality: competition across segments has increased dramatically, international competition has also increased, competition has led to more emphasis on creating specialized niches and better management practices, factors include: cost of money and demand for specific services - what is all of this describing?
safety
outlook for hospitality: concern with __ has resulted in destinations, organizations, and society in general attempting to provide a greater level of safety for travelers (example: air marshals)
value consciousness
outlook for hospitality: customers are getting smarter and more selective, customers look for value in all hospitality experiences and purchases, value doesn't mean the lowest price, customers also tend to balance time and money spent - what does all of this describe?
guests prefer businesses that are going "green"
outlook for hospitality: going "green" is not new, but it reflects industry wide focus on corporate responsibility, most hotels encourage guests to reuse towels and many have embraced low cost changes such as lighting - do guests prefer to support businesses that are concerned about going "green" or businesses that do not show a concern?
Jack In The Box
outlook for hospitality: increases in food borne illness has resulted in a raised concern on the part of consumers, raised concerns in the US probably began with the _____ __ __ __ incident in the 1970s
service is the difference
outlook for hospitality: service is more and more what brings customers back (or prevents them from returning), companies that provide excellent service inevitably lead their segments, not limited to hospitality - what is all of this describing?
The bell captain and bell staff assist with luggage, act as an escort, and answer questions - The valet assists with ___
parking
names for people who deliver events in a hotel are: Meeting ____, Conference Coordinator, Sales Manager, Convention ____ Manager, Catering Manager
planner, services
The type of franchise that most automobiles, drink bottlers, and gasoline companies use is what?
product or trade name
There are 2 different types of franchises: ___ or ___ name: Automobiles, gasoline, soft drink bottlers - the franchisor supplies the product which is sold by the franchisee under franchisor brand
product, trade
profit
restaurant performance metrics: did we make money? (bottom line)
cost %s
restaurant performance metrics: this is how much you pay for food/labor
revenue
restaurant performance metrics: this is sales (top line)
Cost/income streams for franchisees: royalties are ongoing and are usually a percentage of _____
revenue
What is the equation for profit of a franchise?
revenue - cost - franchise fees
profit = revenue - costs
revenue = ?
Who is responsible for cleaning of individual guest rooms?
room attendants
The reservations department attempts to maximize _____ rate and _____ rate
room, occupancy
The Uniformed Services Department is involved with ___ __ (one of the 3 functions in a hotel)
rooms division
This is one of the 3 major functions in a hotel: it includes the front desk, reservations, uniform services (security, etc.) and housekeeping - what is it?
rooms division
What is the main business of the hotel and the main source of revenue?
rooms division
what function of the hotel is known as the "heart of the house"
rooms division
Of the 3 major functional areas of hotels (rooms division, food and beverage, staff and support departments), which drive top line? (revenue)
rooms division, food and beverage
Housekeepers work from a ____ ____ which provides them with the status of all guest rooms from which they can prioritize their work
rooms report
Hotels are generally divided into 3 major functional areas: ___ division, ____ department, and __ ____ departments
rooms, food and beverage, staff and support
What is the entry level position for sales and marketing?
sales manager
The executive housekeeper must be adept at _____, coordinating, ___ people, etc.
scheduling, managing
allocentric
seek experience and culture, no plan
This is one of the 3 major functions in a hotel: It includes accounting, financing, engineering, marketing, human resources, and contracted areas
staff and support departments
engineering falls under which of the 3 functions of hotels?
staff and support departments
human resources falls under which of the 3 functions of hotels?
staff and support departments
sales and marketing falls under which of the 3 functions of hotels?
staff and support departments
the NRA does not want to raise minimum wage, the numbers are too high
the 2014 Industry Pocket Factbook says that the NRA does or does not want to raise minimum wage? - also, are the numbers they give accurate, too low, or too high?
The Certified Meeting Professional is owned and administered by who?
the Convention Industry Council
target age
the ____ ___ for restaurants differs depending on the place
empowerment
the act of providing additional levels of responsibility to both employees and managers
In franchising, using OPM is an advantage to who?
the franchisor
people
the importance of ___: selection, training, employee awards, participation in planning
service
the performance of duties or work for another (ex: hotels, restaurants, health care, banks, financial services, barbers)
intimidation
this is a type of discrimination in the workplace: overt threats or bullying directed at members of specific groups of employees (African American employees have found nooses hanging over their desks)
inclivity
this is a type of workplace discrimination: disrespectful treatment, including behaving in an aggressive manner, interrupting the person, or ignoring his or her opinion (female lawyers say that male attorneys frequently cut them off or do not adequately address their comments)
mockery and insults
this is a type of workplace discrimination: jokes or negative stereotypes, sometimes the result of jokes taken too far (Arab-Americans at work have been asked if they are wearing bombs)
exclusion
this is a type of workplace discrimination: leaving out certain people from opportunities, social events, discussions, or informal mentoring; can occur unintentionally (women in finance claim they are assigned to marginal jobs or given light workloads that don't lead to promotions)
sexual harassment
this is a type of workplace discrimination: unwanted sexual advances and other verbal or physical conduct of a sexual nature that create a hostile or offensive work environment (company paid visits to strip clubs)
ticket times
this is how long it takes for the food to get to the customer
year over year revenues
this is how much money a restaurant makes this year compared to last year (ex: Chipotle - great year over year revenue this year)
heterogeneity
this is one of the 4 characteristics of service: always different, never exactly the same - due to guest's unique demands and servers' unique style, service encounters are different every time
perishability
this is one of the 4 characteristics of service: cannot be held in inventory (if not used now, the opportunity is gone forever) (ex: if don't sell rooms tonight, the opportunity will be gone forever)
intangibility
this is one of the 4 characteristics of service: cannot hold or touch, the guest uses or consumes services, but does not "take them away" - "leave with nothing but a memory" (the experience)
inseparability
this is one of the 4 characteristics of service: services are created and consumed at the same time, with the guest's involvement (telling customer the specials)
Jan Carlzon
this person said that everyone needs to know and feel that he is needed, he came up with the "moments of truth", everyone wants to be treated as an individual
carrying trays, using POS, checking people in, can I make you feel good about this?
type of services: electronic-mechanical (high-tech), indirect personal, face-to-face (high touch) task and interpersonal aspects of service - what does this mean?, product process views of service delivery - what does this mean?
hospitality guest
use hospitality (doesn't matter for how long and how far)
inseparability, intangibility, perishability, heterogeneity
what are the 4 characteristics of service?
sometimes lunch, dinner
what are the meal periods for casual dining?
Hotel segmentation saying
what do we sell and how do we sell it
limited service restaurant
what does LSR stand for?
$50+
what is the check average for fine dining?
beginning inventory + purchases - ending inventory
what is the formula for cost of goods sold?
Panera
what restaurant is dominating the Bakery-Cafe segment with 79% of sales in the top 100?
total number of people served
when talking about the equations for check average and table turns, what does number of covers mean?
chain
when talking in terms of restaurant ownership, what describes when a person owns a chain of a restaurant?
extending inventory
when value is based on units and unit cost, what is this called?
casual dining
which segment is characterized by entertainment and beverage alcohol?
casual dining
which segment is characterized by slower turns, higher check average and "grazing"?
Guest Segmentation saying
who do we sell to
Are banquets and catering often profitable for hotels?
yes
Maximizing room rate and occupancy rate is also known as Revenue or ____ management
yield