INFO 360 quiz
152. An example of the portal business model is Facebook.
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155. Retail consumer e-commerce is growing at single-digit rates.
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158. Intellectual property refers to all forms of human expression, both tangible and intangible
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159. EDI standards that take advantage of network communications have yet to be fully implemented at the industry level.
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160. Rich media advertisements are a sales-oriented marketing format.
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163. Disintermediation provides major benefits to the distributor.
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166. Podcasting allows subscribers to listen to live, streaming radio and other audio content.
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167. Information asymmetry exists when there is more information about one product than there is about a similar product.
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168. In the affiliate revenue model, firms derive revenue by selling information or services through partner e-commerce sites.
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169. Switching costs are the merchants' costs of changing prices.
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171. Price transparency refers to the ability of consumers to discover what merchants actually pay for products.
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173. Exchanges have become one of the most popular types of Net marketplace because they encourage competitive bidding that drives prices down.
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174. Behavioral targeting occurs at two levels: individual Web sites and through ISPs.
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177. A prototype is the final working version of an information system.
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180. A typical end user concern about a new system is where the data will be stored.
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181. According to the chapter case, one objective of the new Girl Scouts' information systems was to allow greater centralization and control of profits and delivery.
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182. According to the chapter case, the key problem with Choose and Book, Great Britain's National Health Service booking system, was that it was incompatible with modern mobile devices and applications.
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185. Component-based development uses structured methodologies.
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186. Documentation reveals how well the system has met its original objectives.
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187. End-user-developed solutions take longer to complete than conventionally programmed applications.
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188. Ergonomics is the interaction of people and machines in the work environment, including the design of jobs and legal issues.
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191. In one form of outsourcing, a company creates the software for its system, but operates the software on a vendor's computers.
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193. It is important for all systems development activities to be placed in sequential order.
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194. Native apps are inexpensive to develop because they use the capabilities of the mobile device.
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195. Objects are grouped into hierarchies, and hierarchies into classes.
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198. Scope describes the full length of time required to complete a project.
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199. Systems analysts typically gather facts about existing systems by examining the programming code and using the system themselves.
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200. The first step in the problem solving process is to develop alternative solutions.
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151. Net marketplaces may either support contractual purchasing based on long-term relationships with designated suppliers or short-term spot purchasing.
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153. The behavioral targeting of ads results in consumers responding ten times more frequently than when delivered ads randomly.
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154. The Internet shrinks information asymmetry.
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156. In general, for digital goods, the marginal cost of producing another unit is about zero.
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157. Viral marketing is like traditional word-of-mouth marketing except that it is spread via online communities.
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161. E-commerce refers simply to the use of the Internet and the Web to transact business.
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162. Advertising networks track a user's behavior at thousands of Web sites.
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164. Web personalization is used primarily as a major marketing tool.
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165. Indirect goods are not involved firsthand in the production process.
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170. All previous mass media in modern history, including the printing press, use a broadcast model where content is created in a central location by experts.
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172. An example of the market creator business model is eBay, a C2C auction site.
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175. Traditional online marketing, such as display ads, is still the majority of all online marketing.
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176. A new information system is not considered in production until conversion is complete.
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178. A reduced workforce is an example of a tangible benefit of an information system.
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179. A test plan includes all the preparations for the series of tests to be performed on the system.
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183. An information systems plan shows how specific information systems fit into a company's overall business plan and business strategy.
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184. CASE tools facilitate the creation of clear documentation and the coordination of team development efforts.
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189. Gantt and PERT charts are two common formal planning tools for project management.
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190. Implementation refers to the steps taken to bring a new information system into production.
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192. Intangible benefits of an information system are those that cannot be easily quantified.
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196. One problem with prototyping is that the systems constructed may not be able to handle large quantities of data in a production environment.
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197. PaaS are online development environments that enable developers to quickly write customer- or employee-facing web applications.
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