INSY Exam 1

True

A company's strong linkages with its customers increasing switching costs:

Industry consortia

Amazon business is an example of which of the following business models?

False

An HTML5 app is one designed to specifically operate using a mobile device's hardware and operating system:

True

B2B e-commerce is the largest type of e-commerce:

True

E-commerce technologies provide a unique, many-to-many model of mass communication:

False

Economists take a purely technical approach to e-commerce:

The lack complementary resources needed to sustain their advantages

First movers often fail because?

False

Foursquare has decided to refocus its effort on developing a subscription-based revenue model:

True

HTML is used to format the structure and style of a web page:

True

Internet2 provides a nationwide 100 gigabit-per-second network:

False

On-demand service companies are characterized by the free sharing of resources between the company and consumers:

False

RWD works best for sites that have complex functionality:

False

Social technologies change industry structure by weakening powerful sales channels and shifts bargaining power to consumers:

False

Storing HTML pages in RAM rather than on a server's hard drive is an expensive way to fine-tune the processing architecture of a website:

Transport services and representation standards layer

TCP/IP operates in which layer of internet architecture?

They offer a fast, convenient one-stop site where users can focus on their most important concerns and interests

The basic value proposition of community providers is?

True

The internet is a worldwide system of computer networks:

True

The major hubs in the United states where the internet backbone intersects with regional and local networks are now commonly referred to as Internet Exchange points (IXPs):

Wi-fi and bluetooth

The major technologies used with wireless local area networks are?

True

The reinvention period of e-commerce is as much a sociological phenomenon as it is technological or business phenomenon:

False

The size of the mobile app audience greatly exceeds that of the mobile web audience:

False

The term e-commerce refers to the digital enabling of business processes both inside and outside the firm:

True

The term unfit fitness refers to a situation in which employees of a firm have the wrong skills for the current environment:

Reach

The total number of users or customers an e-commerce business can obtain is a measure of which of the following?

False

The web is the technology upon which the internet is based:

One competitor has an advantage others cannot purchase

Unfair competitive advantages occur when?

False

Universal standards make price discovery more costly, slower, and less accurate:

Internet society (ISOC)

What is a consortium of corporations, government agencies, and nonprofit organizations that monitors internet policies and practices?

Application servers

What is a kind of middleware software that provides the glue connecting traditional corporate systems to the customers as well as all the functionality needed to conduct e-commerce?

Value web

What is a networked business eco system that coordinates a firm's suppliers, distributors, and delivery firms with its own production needs using an internet-based supply chain management system?

Angel investor

What is a wealthy individual who invests person funds in a start-up in exchange for an equity share in the business?

Rhapsody

What is an example of a company using the content provider model?

Transaction cost

What is the cost of participating in a market?

False

When developing an e-commerce presence, it is important to understand that the technology must drive the business, not the reverse:

Selection and convenience

Which of the following are Amazons primary value propositions?

They were a technological success but a mixed business success

Which of the following best describes the early years of e-commerce?

Maintain a basic, static website depicting the firm's brand

Which of the following describes the basic web policy of large firms during the invention period?

Unit testing

Which of the following involves testing a sites program modules one at a time?

Marketing analytics

Which of the following is NOT a basic functionality provided by e-commerce merchant server software?

Growth of the internet of things slow down

Which of the following is NOT a major technology trend in e-commerce in 2017-2018?

Market creator

Which of the following is NOT a variation of the e-trailer business model?

FTP

Which of the following is NOT one of the basic technological foundations of the internet?

Amazon mobile app

Which of the following is an example of e-business?

eHarmony

Which of the following is an example of the subscription revenue model?

Blue nile

Which of the following is not a community provider?

Intellectual property

Which of the following is one of the three primary societal issues related to e-commerce?

Richness

Which of the following refers to the complexity and content of a message?

Disintermediation

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?

Dollar shave club

Which of the following uses a subscription-based sales revenue model?

The web

Which of the following was the original "killer app" that made the internet commercially interesting and extraordinarily popular?