Intro to Business - BUS1013 (ASUBeebe - Professor Allyson Hendrix)

Pataasin ang iyong marka sa homework at exams ngayon gamit ang Quizwiz!

Assets refer to the tangible economic resources owned by a firm.

False

What are positive internal factors that contribute to a company's success?

Strengths

Which of the following is a major difference between a line view and a circular view?

A circular view includes feedback, unlike a line view.

________ is an agreement to produce and market another company's product in exchange for a royalty or fee.

A license

Which of the following is an example of disintermediation?

A manufacturing firm supplies its products directly to the retailers, instead of selling them to the wholesaler.

According to Maslow's hierarchy of needs theory, which of the following are self-actualization needs?

A person's need to become what he or she is capable of becoming.

________ refers to a creative tactic designed to capture the audience's attention and promote preference for the product or company being advertised.

Advertising appeal

Which of the following actions of the government indicates the privatization of an industry?

Allowing private businesses to operate in an industry that was previously operated by the government.

________ refers to a resource or capability a company must have before it can start competing in a given market.

Barriers to entry

________ refers to the rate at which the company is using up the funds from its initial investors.

Burn rate

________ refers to a view of business that considers the many decisions that must be made and the potential problems that must be overcome before the organization can deliver its products or services.

Business mindset

Which of the following combines the benefits of independent business ownership with the support of a large organization?

Buying a franchise

To better protect union interests after the passage of the Taft-Hartley Act, how did labor federations respond?

By increasing cooperation and merging to form the AFL-CIO.

The money, equipment, and buildings that a business needs in order to produce goods and services are called ________.

Capital

________ refers to a type of specialty store that focuses on specific products on a massive scale and dominates retail sales in respective products categories.

Category killer

In the workplace, motivation can be assessed by measuring four indicators: satisfaction, engagement, rootedness, and ________.

Commitment

________ refers to some aspect of a product or company that makes it more appealing to target customers.

Competitive advantage

________ involves a financial arrangement in which companies with products sold nationally share the costs of local advertising with local marketing intermediaries.

Cooperative advertising

The single most important idea the company hopes to convey to its target audience about a product is the ________.

Core message

What is one of the key roles of management?

Creating an environment where employees can excel in their work.

Which of the following is a disadvantage of offshoring?

Customer responsiveness may suffer due to offshoring.

A(n) ________ shows the relationship between the amount of product that buyers will purchase at various prices, all other factors being equal.

Demand curve

________ is the study of how a society uses scarce resources to produce and distribute goods.

Economics

What type of advertising appeal calls on the feeling and sympathies of the audience?

Emotional

________ refers to a state of physical and emotional exhaustion that can result from constant exposure to stress over a long period of time.

Employee burnout

An employee's rational and emotional commitment to his or her work is termed as ________.

Engagement

________ suggests that employee satisfaction depends on the perceived ratio of inputs to outputs.

Equity theory

________ is a broad concept that incorporates one's genetic background in addition to cultural issues such as language.

Ethnicity

________ claims an employee's level of effort is tied to the expected outcome of the effort.

Expectancy theory

________ connects an employee's efforts to the outcome he or she thinks will result from those efforts.

Expectancy theory

________ are a form of financial assistance in which producers receive enough money from the government to allow them to lower their prices.

Export subsidies

The government agency that has the authority to impose penalties against advertisers who violate federal standards for truthful advertising is the ________.

Federal Trade Commission

Predicting when events will occur and their impact on the organization should be done through ________.

Forecasting

In a ________, companies can decide what to produce, how to produce, whom to sell to, and at what price to sell.

Free-market system

________ refers to the idea that carefully designed performance targets and aims can motivate employees to higher performance.

Goal-setting theory

The introductory stage will be followed by a(n) ________ stage for a successful product.

Growth

________ refers to a supposed effect of organizational research, in which employees change their behavior because they are being studied and given special treatment.

Hawthorne effect

Which of the following refers to people and their individual talents and capabilities?

Human resources

An organization decides to use crowdsourcing in its new-product development process. Crowdsourcing would be used during the ________ stage of product development.

Idea generation

During which stage of the product development process would a feasibility study be most useful?

Idea screening

________ limit the amount of particular goods that countries allow to be imported during a given year.

Import quotas

In the global marketplace, which of the following is often a type of key asset needed to successfully utilize an advantage?

Intellectual

In systems view, an organizational department is viewed as a(n) ________.

Interconnected element

Research and development is carried out usually during the ________ stage of product development.

Introduction

Which of the following is a component of a firm's working capital account?

Inventory

________ refers to determining the right quantities of supplies and products to have on hand and tracking where those items are.

Inventory control

Which of the following is a drawback of David McClelland's three-needs theory?

It has limited practicality in terms of identifying needs.

Which of the following is an advantage of product placement as an advertising medium?

It offers a way to get around viewers' advertising filters.

Which of the following is a disadvantage of product placement?

Its effectiveness is linked to the popularity of the programming.

________ is the process of gathering information about the demands, responsibilities and worker requirements of each position in the organization.

Job analysis

________ refers to a statement of the tasks involved in a given job and the conditions under which the holder of a job will work.

Job description

________ refers to a statement describing the kind of person who would be best for a given job - including the skills, education, and previous experience that the job requires.

Job specification

The period of time between placing an order for supplies and receiving the material is called ________.

Lead time

The point in a system where a small correction could improve performance is called the ________.

Leverage point

________ refers to a motivational approach in which managers and employees work together to structure personal goals and objectives for every individual, department, and project to mesh with the organization's goals.

Management by objectives

________ refers to a company's target customers, the buying influences that shape the behavior of those customers, and competitors that market similar products to those customers.

Market environment

The process of collecting and interpreting information about customers, competitors, and other related marketing issues is known as ________.

Marketing research

In order to be effective, a business goal should be ________.

Measurable

Which of the following designates any ethnic segment other than white Americans of European descent?

Minority

The ________ economic system allows individuals to own and operate the majority of businesses with limited economic intervention by the government.

Mixed

What must every employee have in order to perform at a high level?

Motivation

________ refers to the combination of forces that moves individuals to take certain actions and avoid other actions.

Motivation

________ is legislation passed in 1935 that established labor relations policies and procedures for most sectors of private industry.

National Labor Relations Act

In response to increasing demand for products in developing countries, some manufacturers pursue a strategy called ________ by establishing production facilities in or near those markets.

Near-shoring

An organization that seeks to operate efficiently and effectively to achieve its goals without focusing on profit as a motive is a ________.

Nonprofit organization

The ________ Act was passed in 1932 to limit companies' ability to obtain injunctions against union strikes, picketing, membership drives, and other activities

Norris-La Guardia

A(n) ________ is a specific, short-range target or aim.

Objective

Shifting a job to an overseas division of the same company is considered ________.

Offshoring

________ refers to overseeing all the activities involved in producing goods and services.

Operations management

________ refers to contracting out certain business functions or operations to other companies.

Outsourcing

________ utility is the benefit provided by making the company's products available where customers want to purchase them.

Place

Developing strategies, establishing goals and objectives for the organization, and translating those strategies and goals into action plans is part of the ________ function of management.

Planning

What type of utility is created when a customer actually purchases and has a product?

Possession

________ refers to the acquisition of the raw materials, parts, components, supplies, and finished products required to produce goods and services.

Procurement

During the final stage of development, large-scale production and distribution of the product begins the process of ________.

Product launch

________ is the term used to describe the difference between revenue and expenses.

Profit

A ________ identifies key employees who are considered critical to the company's ongoing operations and lists potential replacements.

Replacement chart

The phenomenon where U.S. companies move their production back to U.S. soil is known as ________.

Reshoring

Which of the following is an example of a strength that companies possess?

Respected brand

According to Frederick Herzberg's two-factor theory, which of the following factors acts as a motivator?

Responsibility

________ is money that an organization brings in through the sale of its goods and services.

Revenue

________ suggests that an organization is making changes in the workforce to match its business needs more precisely.

Rightsizing

Which of the following refers to the degree to which an employee intends to stay with his or her employer?

Rootedness

According to Maslow, workplace factors such as health insurance, pension plans, and retirement benefits would satisfy ________.

Safety needs

________ are politically motivated embargoes that revoke a country's normal trade relations status.

Sanctions

According to Maslow, what type of motivational need is the need to become everything one can be?

Self-actualization

Belief in your ability to complete a task is known as ________.

Self-efficacy

Communication efforts directed at consumers while they are in the retail setting are referred to as ________.

Shopper marketing

________ are fairly important individual goods and services that people buy less frequently.

Shopping products

Population trends that change the composition of consumer markets and the workforce are a part of a company's ________ environment.

Social

Which of the following is one of the main reasons that small businesses are using social media for marketing and advertising?

Social media allows them to stretch their small advertising and promotional budgets.

What can a manager do to benefit from systems thinking?

Solve problems instead of moving them to another subsystem.

A ________ budget identifies the money a new company will need to spend to launch operations.

Start-up

________ plans outline the firm's long-range (often two to five years) organizational goals and set a course of action the firm will pursue to reach its goals.

Strategic

Individual systems within an organization are considered ________ of the overall business.

Subsystems

Taxes on goods charged by a country where an item is being imported to are known as ________.

Tariffs

Taxes, surcharges, or duties levied against imported goods are known as ________.

Tariffs

________ made it illegal for employers to practice sexism or discrimination on the basis of gender.

The Civil Rights Act of 1964

The need to feel a part of something larger is a motivational indicator called ________.

The drive to bond

Which of the following is a defining characteristic of distributors?

They sell products to organizational customers for internal operations or the production of other goods.

Which of the following is a defining characteristic of manufacturers' representatives?

They sell various noncompeting products to customers in a specific region.

Which of the following is a defining characteristic of drop shippers?

They take ownership, but not physical possession, of the goods they handle.

________ refer to brands that have been given legal protection so that their owners have exclusive rights to their use.

Trademarks

A business mindset is a view of business that considers the various decisions a business has to make as well as the challenges that it must overcome in order to be successful.

True

Capitalism is a term used to describe the free-market system, one in which private parties own and operate the majority of businesses and where competition, supply, and demand determine which goods and services are produced.

True

Management is the process of planning, organizing, leading, and controlling to meet organizational goals.

True

Unlimited liability is a legal condition under which any damages or debts incurred by a business are the owner's personal responsibility.

True

________ refers to the percentage of the workforce that leaves every year.

Turnover

Which of the following is an advantage of offshoring?

U.S. firms can charge lower prices through offshoring.

Which of the following is an advantage of labor unions?

Union members receive greater benefits compared to nonunion employees.

Which of the following is a disadvantage of becoming a union member?

Unions often force employees to help fund political activities.

How can managers avoid or eliminate reoccurring mistakes in the system?

Use mistakes as an opportunity to learn.

Which of the following helps determine the value a customer places on a product?

Utility

________ include all the elements and processes from transforming raw materials to making the final products available to the ultimate customer.

Value chains

"Do what's right, respect others, care for customers, and perform with excellence." This is likely to be an organization's ________ statement.

Values

Which one of the following is true regarding the economic environment of business that shapes the behavior of buyers and sellers?

Virtually every decision made is influenced by the economic environment.

Which of the following Acts protects the rights of employees to join and assist labor unions?

Wagner Act

________ refers to an evolutionary process by which stores that feature low prices gradually upgrade until they no longer appeal to price-sensitive shoppers and are replaced by a new generation of leaner, low-price competitors.

Wheel of retailing

________ accounts represent a firm's cash on hand as well as inventory that can be converted to cash or is expected from customers, minus what it is scheduled to pay out.

Working capital

The maturity stage of product life cycle is ________.

a stage where firms have to win sales away from others

Which of the following is an example of an industrial union?

a union that represents all the employees of a manufacturing company

Institutional advertisements that present a company's point of view on public issues such as education or health care are known as ________ advertising.

advocacy

In a(n) ________, employees aren't required to join the union but must pay the equivalent of union dues.

agency shop

Trying to attract buyers by advertising a product that you don't intend to sell, and then trying to sell them another, usually more expensive, product is known as ________.

bait and switch advertising

Which of the following is the main objective of engaging in inventory control?

balancing supply and storage costs

Which of the following is a field of study that might offer better insight into consumer buying behavior?

behavioral economics

A(n) ________ has most of the attributes of a regular corporation but adds the legal requirement that the company must also pursue a stated non-financial goal.

benefit corporation

One of the valuable services that a wholesaler might perform is ________, in which it receives large shipments from the producer and then sells smaller quantities to retailers.

breaking bulk

A ________ is a planning and control tool that reflects expected revenues, operating expenses, and cash receipts and outlays.

budget

A company's ________ defines how it will generate revenue and produce a profit.

business model

A(n) ________ is a framework of how a business intends to generate revenue.

business model

Which of the following requires less work and less risk because there is an established customer base?

buying an existing business

How do wholesalers and retailers create time utility for the customer?

by eliminating the need for the customer to contact each manufacturer

The ________ outlines expenditures for real estate, new facilities, major equipment, and other such investments.

capital budget

Which of the following is, in part, a contributor to the gender pay gap?

chosen profession

Which of the following is a form of union security where an employer is allowed to hire only union members?

closed shop

An S corporation ________.

combines limited liability of a corporation with the federal taxation advantages of a partnership

When the U.S. dollar is strong, U.S. exports will likely ________.

cost more in other countries

Which of the following influence our purchase decisions by shaping values, attitudes, and beliefs?

culture

In the U.S. culture, age is often associated with ________, creating the potential for discrimination.

declining powers

Large stores that carry a variety of products in multiple categories, such as clothing, house wares, gifts, bedding, and furniture are termed as ________.

department stores

Using personalized letters and email messages to deliver targeted messages to individual consumers or organizational purchasers would be classified as ________.

direct marketing

When the role of an intermediary is taken over by manufacturers or customers, ________ occurs.

disintermediation

Businesses can impact society in both positive and negative ways. Occupying land and displacing existing businesses are examples of ________.

disrupting communities

What types of technologies are strong enough to create or destroy companies?

disruptive

Three factors contributing to the increased number of small businesses are technologies such as e-commerce, growing diversity in entrepreneurship, and ________.

downsizing and outsourcing

Noncompeting products sold to customers in a specific region are usually marketed through ________ who take ownership but not physical possession of the goods.

drop shippers

Microeconomics is the study of ________.

economic behavior among consumers and businesses

To ensure the supply of available experienced employees for new opportunities, where should companies focus efforts?

employee retention

According to McGregor, Theory X-oriented managers believe that ________.

employees dislike work and can be motivated only by the fear of losing their jobs or by extrinsic rewards

Employee retention programs ________.

ensure a steady supply of experienced employees for new opportunities

The positive, forward-thinking desire to create a profitable, sustainable business is called ________.

entrepreneurial spirit

Studying people in their daily lives to learn about their needs, wants, and behaviors in real-life settings is called ________.

ethnographic research

The number of units of one currency that must be exchanged for a unit of the second currency is known as the ________ between the currencies.

exchange rate

A(n) ________ is a tool that provides quick-read summaries of vital performance variables.

executive dashboard

Which of the following is a disadvantage of using fixed web (from stationary computers) as an advertising media?

extreme degree of audience fragmentation

Which of the following helps an organization define product features and workability?

feasibility studies

Discount stores differ from off-price retailers in that discount stores ________.

feature a wide variety of aggressively priced everyday merchandise

Successful financial management starts with an outline of funds needed for a period of time, along with sources and intended uses of those funds, referred to as a(n) ________.

financial plan

A small business is defined as a company that ________.

is independently owned and operated and not dominant in its field

The ________ is a metaphor for discriminatory practices that have prevented women and minorities from advancing to executive level jobs.

glass ceiling

The Labor-Management Relations Act, better known as the Taft-Hartley Act, ________.

guarantees the right of employees not to join or support unions

Which of the following is an objective of protectionism?

guarding specific industries in a nation

A major advantage of partnerships is that they ________.

have a straightforward income tax structure

What action is being taken when a firm forms agreements with vendors to provide supplies at a fixed price in the future to protect them against changing prices?

hedging

A company that is highly leveraged is considered to have ________.

high debt

Quality of hire measures ________.

how closely incoming employees meet the company's needs

Which of the following is most likely to encourage entrepreneurship?

inability to find attractive employment anywhere else

Managerial roles are grouped into three main categories: interpersonal, decisional, and ________

informational

Advertising that seeks to create goodwill and to build a desired image for a company, rather than to promote specific products is termed as ________.

institutional advertising

The goal of the promotional strategy that uses ________ is to create goodwill and build a positive image for the firm.

institutional advertising

The entrepreneurial spirit found within a larger corporation is referred to as ________.

intrepreneurship

Dumping ________.

involves selling a product at a price lower than the cost of production

A disadvantage of the corporate structure is that it ________.

involves strict reporting requirements

Consumer purchasing differs from organizational purchasing in that consumer purchasing ________.

is influenced more by subconscious and emotional factors

The social communication model for customer communication differs from the conventional promotion model in that the social communication model ________.

is interactive and conversational

A sole proprietorship ________.

is owned by only one person

Which of the following is the best example of an external source for obtaining funds for business?

issuing corporate bonds

A potentially significant disadvantage of a partnership is that ________.

it has more potential for disagreement and conflict

When evaluating job requirements, which of the following tries to identify the nature and demands of a position, and the best employee profile to fill the position?

job analysis

Which of the following alternative work arrangements allow two or more employees to share a single full-time job, and split the salary and benefits?

job sharing

What is a company faced with when it doesn't have enough cash to meet short term needs?

liquidity crisis

Which of the following is an advantage of using newspapers as an advertising media?

low cost and short lead time

What is management's top priority when having to work with unions in the organization?

making sure the firm can stay competitive

A company benefits from economies of scale when it ________.

manufactures and distributes products in higher quantities

Which of the following allows companies to make data-driven marketing decisions?

marketing analytics

What is the term for the organized network of companies that work together to move goods and services from the manufacturer to consumers?

marketing channel

Aligning the workforce refers to ________.

matching the right employees to the right jobs at the right time

A(n) ________ is a brief declaration of what the organization aims to accomplish for customers, investors, and other stakeholders.

mission statement

When a firm develops a marketing campaign for a social cause, such as a cleaner environment, what type of marketing campaign is being used?

needs marketing

Typically, labor unions seek to protect employee interests by ________.

negotiating with employers for better wages and benefits

________ is lead by innovation, initiative, and the willingness to take the risks in creating and operating businesses.

ntrepreneurship

Direct marketing differs from advertising in that direct marketing ________.

often uses personally addressable media

A(n) ________ is an unincorporated company owned by two or more people.

partnership

If a company asks its customers or website visitors to opt-in to its mailing lists, it is using ________.

permission-based marketing

Retail stores that exist for only a short time and are designed more as attention-getting events than as ongoing retail operations are called ________.

pop-up stores

Retailers differ from wholesalers in that retailers ________.

primarily sell products to consumers for personal use

Managers use a(n) ________ to identify the costs needed to accomplish a particular goal.

project budget

A business plan is a written document that summarizes the ________.

proposed business venture, goals, and plans for achieving those goals

A promotional strategy that directly stimulates consumer demand via advertising and other communication efforts is known as ________.

pull strategy

Which strategy encourages the consumer to seek out more information about a product, or specifically seek out a product in the promotional effort?

pull strategy

A promotional strategy that focuses on intermediaries is termed as ________.

push strategy

The defining characteristic of ________ is that it tells past customers that a product is still available or a company is ready to serve their needs.

reminder advertising

The Wagner Act was passed, it ________.

required employers to bargain in good faith with unions

The ad that tells you to "call within the next ten minutes because supplies are limited" is using advertising appeal based on ________.

scarcity

Off-price retailers differ from discount stores in that off-price retailers ________.

sell designer labels and other fashionable products at steep discounts

Wholesalers differ from retailers in that wholesalers ________.

sell products to organizational customers

Which of the following is an internal source for obtaining funds for business?

selling assets to obtain revenue

Equity financing refers to arranging funding by ________.

selling ownership shares

A ________ creates value by performing activities that provide benefit to the customer.

service business

Goal-setting theory of motivation suggests that ________.

setting goals is an effective way to motivate employees

Organizations can promote systems thinking by ________.

showing people how they contribute to the overall goal

Which of the following has moved marketing from being a one-way promotional tool to a two-way conversation tool?

social commerce

Who are the workers who apply entrepreneurial strategies to cause large-scale social change?

social entrepreneurs

The classic theory of comparative advantage suggests that each country should ________.

specialize in those areas where it can produce more efficiently than other countries

Stores that carry only a particular type of goods, often with deep selection in those specific categories, are called ________.

specialty stores

Which of the following gives unionized employees rights and opportunities that are more closely aligned with management, and is the most fundamental appeal of unionization?

strength in numbers

Before establishing long-term goals, a company should understand its ________ relative to opportunities and threats.

strengths and weaknesses

The term ________ refers to forces resulting from the practical application of science to innovations, products, and processes.

technological environment

The conventional promotion model differs from the social model of customer communication in that the conventional promotion model ________.

tends to be intrusive and unidirectional

Accounts receivable refers to ________.

the money owed to a firm by its customers

Succession planning is used to identify key employees and potential replacements, allowing HR to estimate ________.

the supply of available employees

In a(n) ________, employees don't have to be union members when they are hired, but they must join the union within a specified period of time.

union shop

Organizational purchasing differs from consumer purchasing in that organizational purchasing ________.

usually involves closer relationships between buyers and sellers

A country has a trade surplus when the ________.

value of its exports exceeds the value of its imports

A country has a trade deficit when the ________.

value of its imports exceeds the value of its exports

One of the most important skills a manager can develop is the ability to ________

view the business from a systems perspective

A(n) ________ is a brief and inspirational expression of what a company aspires to be.

vision statement

A public corporation refers to a corporation ________.

whose stock is sold to the general public


Kaugnay na mga set ng pag-aaral

University of Iowa Introduction to Marketing Strategy Midterm 2 Spring 2020-- Nancy Abram, Marketing Strategy Exam 2, UIowa Introduction to Marketing Strategy - Midterm 2, Marketing Strategy Iowa Midterm 2 Nancy Abram

View Set

CH.13 bipolar and related disorders

View Set

Pathophysiology 1: Cardiovascular

View Set

Chapter H4: Disability Income Insurance

View Set

Abeka Biology Chapter 9 - Digestion

View Set

Chapter 3: Autism Spectrum Disorder (ASD)

View Set

Business ethics & Social Responsibility

View Set