MARK3336 Ch. 12 Video: Prime Day Is a "dress rehearsal" for Amazon Logistics
If Amazon were to open gas stations, it stands to reduce or cut out the share of existing channel intermediaries--a process known as _________________.
*disintermediation
Prime Day is an event that allows Amazon to test its fulfillment centers, highly automated warehouses known as ________________.
*distribution centers
By delivering grocery products from its Whole Foods division, Amazon is attempting to become a major _________________ in that industry.
*intermediary
Amazon is often called the "everything store." In terms of adding value for its suppliers, the variety of goods that Amazon sells fulfills the function of _______________.
*matching
Amazon's shopping experience for many products is superior. But when it comes to selling clothing, shoppers have a hard time finding what they are looking for. This shows that Amazon is not so good at performing the _______________ function.
*matching