MGMT Ch. 15

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As a manager, what are some of the considerations you would take into account before adopting any CSR-related policy?

- I'd want to have an understanding of the rules of the game and anticipate changes. - I would pick my CSR battles carefully and not blindly imitate other firms CSR activities. - I would aim to integrate CSR activities with the core activities that take place in the company.

Using a resource-based view, explain why some firms improve their economic performance by adopting a CSR-intensive strategy, whereas others achieve no or damaging results.

1. there is no conclusive evidence showing a link between CSR and economic performance. 2. since each firm is different, not every firm's economic performance is likely to benefit from CSR.

How might offshoring be seen as part of an overseas CSR strategy?

It may not only increase shareholder profits, but also provide employment to host countries and develop those economies at the "base of the pyramid."

Give a positive example of how a corporations participation in a social issue adds value to the firm:

a company reacts to environmental criticisms by being more environmentally conscious.

Give a negative example of how a corporations participation in a social issue adds value to the firm:

a company reacts to environmental criticisms by ignoring them and continuing to pollute.

Describe the proactive strategy:

a firm will constantly be anticipating responsibilities and aim to go above and beyond requirements. CSR is viewed as a competitive advantage for these companies.

Describe the defensive strategy:

focuses on regulatory compliance. will admit responsibility, but feel that as long as they are above the law they shouldn't have to do anything extra.

Demonstrate your understanding of global sustainability:

it can be defined as the ability to meet the needs of the present without compromising the ability of future generations to meet their needs.

Describe the reactive strategy:

little or no response to CSR conflicts; denial typically first line of defense.

How do concerns of primary stakeholders differ from those of secondary stakeholders?

primary stakeholders are more concerned about the organizations success; including the internal culture and motivations. secondary stakeholders are more concerned about the public performance of the company.

What are 3 topics or issues you would expect to see addressed in a code of conduct?

product safety and decreased liability, workforce diversity, sexual harassment policy.

What are four types of strategies underpinning CSR decisions?

reactive, defensive, accommodative, proactive

What does triple bottom line mean?

refers to the economic, social, and environmental performance that simultaneously satisfies the demands of all stakeholder groups.

Describe the accommadative strategy:

settling conflicts receives support, top managers believe in the value of CSR.


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