MGT 3303 Chapter 15

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The technology is proprietary and it provides a competitive edge

Which of the following is an advantage of internal development as a means of acquiring new technology?

reactive change

Which of the following is best described as responding to pressure after a problem has arisen?

Unfreezing

Which of the following is the most effective method of managing inertia?

Emerging technologies

Which of the following technologies are still under development and thus do not require managers to invest in them

Key technologies

_____ have proved effective but offer a strategic advantage because not everyone uses them. Key technologies

Differentiation

_____ is best described as the advantage that comes from offering a unique good or service for which customers are willing to pay a premium price.

Firms

_____ that are not technology oriented must develop new capabilities to survive.

Prospector firms

_____ typically have technology champions who articulate competitively aggressive, first-mover technological strategies.

Pacing technologies

have yet to prove their full value but have the potential to alter the rules of competition by providing significant advantage.


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