MIS 250 EXAM 2

Sloan Academy is preparing a presentation about quality in online course design and wants to make the information available online to a large number of participants with asynchronous interaction. Which of the following would be most appropriate for Sloan​ Academy? A. Webcasting B. Laptops at every desk C. Virtual classrooms D. Collaborative groupware E. Audio conferencing

A

Alibaba.com is a retailer of unique gifts that are sourced from many countries. When the company needs to restock​ inventory, they compare​ suppliers' prices and payment terms from suppliers in many different countries. Alibaba.com is using​ a(n) ________ marketplace to conduct transactions via the Internet. A. C2C B. B2B C. C2B D. intermediary E. B2C

B

Knowledge management is a broad term used by​ organizations, academic​ institutions, and governments to describe which of the​ following? A. Strategies that organizations use to understand the responsibility they have toward society B. A set of strategies and practices organizations use to become more systematic about managing intellectual capital C. Processes that experts use to categorize public assets D. Practices that customers use to understand products prior to purchasing E. Organizational strategies developed to increase market share

B

Informal social networks of professionals and employees within and outside the firm who have similar​ work-related activities and interests are called communities of​ ________. A. experts B. knowledge C. practice D. executives E. interest

C

Brice Bishop is the senior environmental engineer for Energy​ Savers, LLC. The company is developing an​ e-learning system that will include modules for new engineers to complete as part of the company training on environmental engineering processes specific to the company. Brice has been asked to decide what needs to be included in the modules because he has the most knowledge in the company on engineering topics.​ Brice's role in developing the​ e-learning system is called​ a(n) ________. A. knowledge engineer B. ​e-learning instructor C. ​e-learning specialist D. subject matter expert E. instructional designer

D

Columbus Financial Consultants​ (CFC) is evaluating various options for its enterprise resource planning system. The company has systems running on different platforms and would like to connect the systems and improve consistency. The integration approach that best meets​ CFC's needs is​ ________. A. a​ vendor-branded suite B. an unlinked suite C. a suite with synchronized modules D. an engineered suite E. a best of breed suite

C

Emily Robertson is an employee at Regions Insurance​ Company, the largest insurance company in Texas. What type of decisions will she undertake if her responsibilities include receiving customer​ queries, setting appointments for sales​ representatives, updating customer​ records, and tracking potential clients through call​ records? A. Unstructured decisions B. Directional decisions C. Operational decisions D. Tactical decisions E. Strategic decisions

C

The business analysts at Blue​ Bell, a brand of ice​ cream, recently were asked to assess revenue generated over the past five years to observe seasonal and historical trends. After extensive​ analysis, they arrive at the conclusion that the sales were highest during the months of July and​ August, the summer months in the​ country, and an​ all-time low during​ January, the peak of winter. Which of the following tools would have BEST helped them arrive at this​ conclusion? A. Market basket analysis B. Optimization analysis C. ​Goal-seek analysis D. ​What-if analysis E. Forecasting

E

Which of the following statements about​ e-learning methods is​ FALSE? A. Corporate​ e-learning modules are often​ self-paced, and educational​ e-learning is based on the university calendar with defined start and end dates. B. ​College-based e-learning systems are developed​ in-house by instructors who focus on the content of the course more than the visual elements. C. Corporate​ e-learning modules are professionally developed using excellent production tools or commercial software. D. Corporate​ e-learning consists of modules employees can take on their own time to improve their skills or achieve certification. E. ​College-based e-learning systems lack​ wikis, blogs, and other collaborative tools due to their lack of validity.

E

Best Buy is expanding its retail outlets to include smaller​ kiosk-type stores that will be located inside malls. They are recruiting a number of​ young, tech-savvy employees to work at the kiosks. The company wants to create knowledge storehouses that employees can edit as​ needed, adding contributions from their own personal experiences with products or updating existing information. Which of the following can the company use to help it organize​ how-to guides and create a substantial base of knowledge for its new​ employees? A. Twitter B. Microblogging C. A wiki D. GDSS E. Virtual world

C

Big Dog Running Company uses​ ________ to analyze data collected from each of its three stores by product line and​ date, which allows the company to better design its marketing and promotion campaigns. A. ​what-if analysis B. market basket analysis C. OLAP D. goal seeking E. forecasting

C

Emily​ Harris, a marketing manager at a major advertising​ firm, undertakes decisions on promotional​ campaigns, Internet​ marketing, and brand awareness. At which level of decision making is Emily​ involved? A. Operational B. Administrative C. Tactical D. Executive E. Strategic

C

For what reason would the Payless Shoe​ Store, which follows a​ low-cost leadership​ strategy, post an​ "All Sales​ Final" sign on its​ products? A. To make it easy for managers to track inventories B. To streamline financial workflows C. To reduce the costs incurred in the supply chain D. To increase the sale of its products E. To increase supplier power

C

The Maryland Motor Vehicle website is structured with multiple links in different services on the right navigation bar and links to various departments on the top navigation bars. This is an example of​ a(n) _______. A. sequential architecture B. hierarchical website architecture C. multidimensional website architecture D. flat website architecture E. ​data-driven website

C

MIT Open Courseware is a new type of college level​ e-learning that is offered free to a large number of participants around the world. The courses allow anyone to enroll and generally offer​ certificates, but not college credit. These courses rely on​ computer-based testing and feedback as opposed to feedback directly from an instructor largely due to the sheer number of the participants. This emerging model of​ e-learning is known as​ a(n) ________. A. Khan Academy program B. hybrid course C. social learning platform D. learning information system E. massive open online course

E

Mead Industries recently implemented a new enterprise resource planning​ (ERP) system in its Alabama production plant. It must quickly train its managers and floor supervisors on how to use the new system and each of the components. Because the managers work in​ shifts, Mead is evaluating various ways to administer the training to ensure all employees have the required knowledge. Which type of training approach would be most suitable for​ Mead? A. ​Instructor-led training B. ​Wiki-based training C. Hybrid learning D. Learning management system E. ​Self-paced learning

E

Which of the following is the primary function of unified​ communications? A. Integrating multiple applications and communications channels into a single interface B. Collecting and storing data from multiple users and building a database C. Maintaining a record of individual changes made on shared documents through version control D. Providing a virtual environment for employees to collaborate E. Allowing a company to communicate with all its customers at the same time

A

Which of the following statements about Internet Mail Access Protocol​ (IMAP) is​ TRUE? A. IMAP maintains emails on a server instead of on a single machine. B. IMAP allows access to email only from a single​ device, ensuring privacy. C. IMAP deletes indicators regarding the status of​ emails, such when a user has replied or read an email. D. IMAP is an outdated protocol for organizing outgoing mail. E. IMAP requires the installation of client software and cannot work on web browsers.

A

An electronic bridge between partner companies in a supply chain that is used to transmit​ real-time information about​ orders, inventories,​ invoices, and other data is known as​ a(n) ________. A. ​Internet-based e-market B. electronic data interchange C. electronic market D. financial network E. ​dot-com market

B

BusinessUSA.com allows​ small-scale producers to post information about their products on the​ site, and prospective buyers compare the prices and features of the competing products before purchasing them. Which of the following types of​ e-marketplaces is BusinessUSA.com a member​ of? A. Consumer to consumer​ (C2C) B. Business to consumer​ (B2C) C. Consumer to business​ (C2B) D. Business to business​ (B2B) E. Government to consumer​ (G2C)

B

Microformats introduce meaning to information by attaching semantics to it. Which of the following describes the function of microformats like the hCard in the business​ world? A. The maintenance of a database of a​ user's web history B. The electronic exchange of business card information C. The storage and retrieval of incoming​ e-mails D. The creation of multimedia files for wikis E. The creation of a database of company products

B

PAWs Humane Society is a private​ Columbus-based nonprofit organization that fosters and places orphaned cats and dogs. It has decided to create a social networking forum to provide information on the pets that are available to adopt. While selecting a domain​ name, which of the following​ top-level domains would best suit their​ goals? A. .com B. .org C. .mil D. .edu E. .gov

B

The NYC transit system is experimenting with commuters paying for subway fares using their mobile​ devices, thereby eliminating the need to carry cash. This is an example of​ ________. A. ​e-commerce B. a digital wallet C. Paypal D. B2C E. EDI

B

Which of the following is typically NOT included in a​ full-featured financial management​ system? A. General ledger B. Payroll C. Cash management D. Procurement E. Budgeting

B

The​ "Internet of​ Things" is often considered a major contributor to​ ________, which also includes information collected from​ wikis, blogs, social networking​ sites, and discussion forums. A. Web 2.0 B. a data warehouse C. big data D. bots E. business intelligence

C

TracSoft, Inc. creates websites for small companies and provides consulting for search engine optimization. Which of the following factors is an important feature that TracSoft should consider to improve the relevance of a​ company's website in search​ engines? A. Clickthrough rate B. User interface design of the website C. Web accessibility score of the website D. Quality of external links to the site from other websites E. Media richness of the website

D

Visualization and charting tools provide managers with an effective way to envision future talent​ needs, termed​ __________________. A. human capital adjustment B. FTE planning C. employee projections D. succession planning E. scheduling applications

D

All of the following are examples of human capital management metrics that can provide a company with valuable information about how well the organization is managing its human capital EXCEPT​ ________. A. retention rates B. employee satisfaction levels C. turnover rates D. human capital return on investment E. turnover costs

A

Amy Neff wishes to enroll for​ Hotmail's free email service. Which of the following would BEST help Hotmail establish that Amy is not a software​ bot? A. Entering a sequence of letters and numbers from an image B. Providing her contact details and Social Security number C. Using biometric identification D. Providing an alternative email address E. Uploading her photo and providing visible identification marks

A

Ford Motor Company recently introduced a new app that lets potential customers test drive new models in a graphic​ 3-D environment using their personal computers. The new application uses​ ________ to let customers experience many of the​ car's features in a simulated environment. A. virtual reality B. a tag cloud C. a wiki D. hashtags E. a mashup

A

Macon State University recently implemented a​ ________ designed to provide a central location for students and faculty to access university information needed for​ registration, grades, and financial​ aid, and to provide access to​ courses, email, and other secure resources. A. dashboard B. website C. portal D. database E. mashup

C

Navteq is a company that creates digital maps for navigation devices in cars and​ boats, as well as for walkers and bikers. The technology Navteq uses to create the digital maps is known as​ ________. A. GIS B. a tag cloud C. GPS D. cookies E. a radar system

C

One of​ Zappos' goals is to have high levels of customer satisfaction among its website​ customers, so they will be likely to return to the website for future purchases. What information is Zappos likely to collect to measure customer​ satisfaction? A. When a user returns to the site after a period of​ time, how much effort it takes to regain the same level of proficiency B. The ratings of individual experiences on the website by the users C. The extent to which a user can accomplish simple tasks on the first visit to the site D. How quickly and efficiently a user performs tasks after learning the​ site's basic design E. The number of mistakes users make when they attempt to accomplish a task and how easily they can recover from those mistakes

B

Robert Johnson works for the Chambers County Library as an events coordinator. He is responsible for coordinating the annual book drive with several other agencies in the area as well as various book clubs. Which of the following would enable Robert to establish a meeting schedule for everyone involved in the planning​ process? A. IM B. Wiki C. iCalendar D. Email E. hCard

C

AFLAC, Inc. is implementing a new sales program to encourage customer service representatives to offer additional insurance products to customers who call for service. This is an example of a CRM strategy to earn more revenue from existing customers by​ ________. A. using predictive analytics B. promoting permission marketing C. using a​ foot-in-the-door technique D. ​cross-selling E. implementing sales force automation

D

Amy Smith is a recruiter at Total Service​ Corporation, which handles customer service functions for a credit card processing company. The company recently implemented a system that allows Amy to track each​ employee's training, performance​ evaluations, and career development progress. She is also able to help managers with succession planning and training needs. The system Amy is using is known as​ a(n) ________. A. human resources management system B. employee loyalty system C. workforce management system D. employee relationship management system E. talent management system

E

Business intelligence is said to be used at the​ ________ if companies use it to bring​ meaningful, performance-related information to all employees. A. strategic level B. executive level C. directional level D. tactical level E. operational level

E

Rodney​ Perkins, who works in the marketing department of the Fairfield​ Inn, has been given the responsibility of identifying patterns in the preferences of guests who have repeatedly visited the hotel in the past ten years. Which of the following would BEST help him categorize the massive amounts of data to reveal preferences of​ guests, such as room type and room​ service? A. Forecasting analysis B. Optimization analysis C. ​What-if analysis D. ​Goal-seek analysis E. Online analytical processing

E

Sun Microsystems uses the​ ________ feature introduced by instant messaging to show whether technology experts in each of the various divisions of the company are logged in and available to answer a​ question, pick up the​ phone, or stop by for a brief meeting. A. media richness B. telecommuting C. war room D. telepresence E. presence awareness

E

John Finley is an account executive for Wellington​ Industries, which has subsidiaries around the world. He is planning his annual sales​ meeting, which is held online via the Internet. Which of the following technologies will enhance his meeting with media richness and interactivity among the​ participants? A. Telepresence technologies B. Microblogging C. Mashups D. Instant messaging E. Virtual reality

A

Kyle Albright is a database administrator at Regions Bank in Atlanta. He is currently working on problems of information overload on the​ bank's operational systems. Which of the following actions would BEST help Kyle to speed up the systems and prevent information​ overload? A. Building a data warehouse optimized for complex queries B. Creating a process of running system queries simultaneously C. Housing all transactional data on a common server D. Transferring all the company data to the cloud E. Storing critical data on email or locally on workstations

A

At a conference of music​ professors, users were instructed to use the​ #musicedu symbol to preface their comments about the conference topics on Twitter so other attendees could easily locate information. This is an example of using​ a(n) ________. A. microblog B. hashtag C. tag cloud D. wiki E. mashup

B

Travels by​ Donna, a travel agency in​ Georgia, recently created a website to attract travel clientele for the company. It is vital that the company be able to track the time that visitors spend on each page to understand the destinations and offers that interest potential customers. Which of the following will BEST help the company understand customer behavior patterns as well as the URL the visitor just​ left? A. ​Real-time data B. ​Pop-up ads C. Clickstream data D. IP address E. Keystroke logging

C

Virtual teams are increasingly common in organizations as new collaborative technologies allow companies to draw on​ employees' expertise regardless of physical location and also reduce the number of physical meetings that require travel. A key drawback to virtual​ teams, however, is the lack of nonverbal communication to convey group norms. This can often lead to problems such as​ ________. A. bias B. groupthink C. free riding D. missed deadlines E. impression management

C

When​ Pepsi's Chinese operations decided to grow its own potatoes to ensure a reliable supply of potatoes for its​ Lay's potato​ chips, which in turn helped sales of its​ sodas, the company was extending its operations by​ ________. A. going downstream in the supply chain B. importing potatoes from the United States C. going upstream in the supply chain D. contracting with external potato growers E. implementing a new technology

C

The Blue Door is an online apparel retailer that has a low rate of customer retention. Which of the following can help increase its customer​ retention? A. Streamlining the Blue Door supply chain B. Using uninvited​ pop-ups to chat with Blue Door customers C. Promoting the Blue Door website in magazines to gain visibility D. Using CRM to track customer behavior on the Blue Door site E. Building seamless financial workflows at Blue Door with ERP

D

The office manager for Freeman and Associates is concerned that subcontractors are billing the company twice for work that is performed. Which of the following reports would help the manager identify fraudulent​ transactions? A. Compliance report B. General ledger report C.Non-compliance report D. Exception report E.Routine report

D

The web development team for​ AFLAC, Inc. has grown significantly as the company adds new​ subsidiaries, each with a unique website. The company will need to implement​ a(n) ________ to help manage digital information and website development in this collaborative environment. A. digital dashboard B. hierarchical model C. web hosting service D. content management system E. enterprise information system

D

Web designers can evaluate a​ site's __________ by giving visitors a series of tasks to complete and observing their performance on the tasks. A. stickiness B. transferability C. efficiency D. usability E. satisfaction level

D

To implement the​ organization's five-year strategic​ plan, Dick's Sporting Goods has decided to invest in a system that will support its core functional departments including financial and asset management and human resources functions. The type of system​ Dick's is planning to invest in is called​ a(n) ________. A. enterprise resource management system B. data warehouse C. supply chain management system D. decision support system E. customer relationship management system

A

Brasfield and​ Gorie, Inc., a large advertising company with offices across the​ country, began an employee discussion forum on its website to allow employees to develop a sense of identity and solidarity. There were no restrictions on employee postings to allow employees to interact freely.​ However, a few months​ later, a few employees began criticizing the company on the forum and undermining morale. The company does not want to limit employee​ interaction, but at the same​ time, it would like to limit what employees can write. Which of the following features of a discussion forum will help them achieve this​ goal? A. Moderators B. Telepresence C. Forum leaders D. Anonymity E. Version control

A

Delta Airlines recently updated its​ ________ to include new measures related to airline safety and customer satisfaction with its online reservation system. These updated and quantifiable metrics will be used by Delta to evaluate its organization against industry standards. A. key performance indicators B. dashboard C. strategic goals D. social media E. portal

A

Fine​ & Funky is a new​ e-commerce website that sells home decorating items and offers online decorating services. It wants to build loyalty and trust among its target market​ group, which are women aged 35dash55. Which of the following measures will most likely help Fine​ & Funky achieve its​ objective? A. Favorable endorsements from​ customers' peers B. A​ "seal of​ approval" from international organizations C. Higher expenditure on advertising and sales promotions D. An​ "opt-out" option for affiliated sites that sell decorating products and services E. The​ store's association with a​ portal, such as MSN.com

A

Netflix uses customer surveys to identify delivery delays caused by the U.S. Postal Service. The surveys give Netflix valuable information and improve the​ company's ________. A. visibility in the supply chain B. selection of movies C. ability to charge for premium shipping D. profits E. customer feedback rate

A

Paula Watkins was surprised when a job position that she interviewed for and felt sure she had never materialized. She later heard that the company had conducted a search of her social networking profile that made them reconsider hiring her for the position. What should Paula have considered prior to applying for a new​ job? A. Managing her online impression B. Securing good references C. Communicating her work experience D. Making sure she had a good interview suit E. Creating a new resume

A

The Securities and Exchange Commission​ (SEC) implemented electronic reporting based on​ ________ to develop a common language for financial​ reporting, improve​ transparency, and help eliminate manual processes. A. XBLR B. IASB C. Java D. XML E. HTML

A

The indie​ band, Whiskey​ Bent, buys a​ URL, www.​ WhiskeyBent.com, for its​ website, which has a​ unique, numerical IP address assigned to it. After a​ year, they move their website to a new server with a different IP address. In this situation what happens to the URL of their​ website? A. It remains the same. B. It will be canceled. C. It needs to be renamed. D. It becomes fragmented. E. It needs to be registered with the DNS again.

A

The online book review magazine bookreviewusa.com offers free access to all their reviews and author​ interviews; however, only those who have purchased premium access can read book extracts from recently published books. What is the primary web goal of this​ organization? A. To inform or entertain the audience B. To influence the audience C. To coordinate book signing events D. To facilitate offline relationships E. To sell books to the audience

A

TracSoft is a website development company that creates websites for small companies that focus on​ e-mail marketing. The company uses​ e-marketing information systems that provide extensive tracking capabilities for their clients by embedding in the HTML​ e-mail a​ ________, which is a​ tiny, invisible​ image, typically a single pixel with a unique identifier. A. web beacon B. ​pop-up ad C. web analytic D. web Trojan E. tracking device

A

iTicket, an online​ event-ticketing site, recently discovered that most of its good seats for a widely anticipated concert were preemptively booked in bulk by brokers. This action resulted in a shortage of tickets that the public could have bought themselves. Which of the following most likely enabled the brokers to book tickets in such large​ numbers? A. Bots B. Dashboards C. Mashups D. Big data E. Neural networks

A

​Photo-tagging is an increasingly common practice that has raised concerns about privacy for all of the following reasons​ EXCEPT: A. tags in photos of old friends can help a person remember names better. B. people can be tagged without their knowledge or consent. C. ​facial-recognition software is becoming increasingly advanced. D. old and unflattering photos may be found by an employer or potential employer. E. uploaded photos often contain metadata that can​ "geotag" a photo with GPS data

A

​Zara, a clothing company based in​ Spain, wants to increase its online presence through online interconnections with a community of its customers. The company would like to create groups of customers who interact with each other as well as the company and generate information that can be used in future products. Which of the following will BEST help them reach out to people who may be interested in their products and tailor ads to reach precise target groups based on their​ members' profiles? A. Social networking system B. Electronic mail system C. Instant messaging system D. Video conferencing system E. Wiki

A

​________ is an Internet marketing strategy used to increase the quantity and quality of traffic from search​ engines, often by improving the​ site's position in result lists. A. Search engine optimization B. Search engine marketing C. A clickthrough rate D. Geotargeting E. Content farming

A

​____________ can be used to prevent mobile ads from displaying on mobile devices and using up the phone​ owners' data allotment. A. ​Ad-blockers B. Cybersquatters C. Cookie cutters D. Click screeners E. Search engines

A

Lynn Brown is widely known as the one of the best customer relationship managers in her company. Over the years she has developed and maintained strong relationships with the​ company's customers and suppliers that have enabled the company to gain market share and profits in a competitive market. The type of intellectual capital that Lynn contributes to her company is known as​ ________. A. structural capital B. social capital C. human capital D. equity capital E. financial capital

B

Organizations are increasingly using​ e-learning approaches to train employees and help build intellectual capital. Which of the following statements about​ e-learning is​ FALSE? A. ​E-learning can occur without the constraints of time or space. B. Technological glitches are reduced because employees use their own computers. C. ​E-learning systems are generally web based and can operate on any platform. D. Companies can reduce the cost of holding physical classes for employees. E. ​E-learning systems can accommodate courses in several languages.

B

The Chicago Culinary School uses an​ e-learning system for students to watch​ videos, learn​ terminology, and master the fundamentals of cooking. When developing the course for the culinary​ school, the course designers decided to create​ ________ with all digital resources about each topic organized in one place. This approach lets students access and complete just the learning modules they need to complete each class and also allows the course designers to easily update and reuse the learning material. A. chapters B. learning objects C. a knowledge repository D. a semantic web E. cookies

B

The International Accounting Standards Board​ (IASB) plays an important role in global trade and investment by doing which of the​ following? A. Establishing international standards on ethics in auditing and public sector accounting B. Developing and promoting a single worldwide set of financial reporting standards C. Establishing international tax laws and codes D. Representing accountants employed in the public and private sectors in the United States E. Providing professional accountants worldwide with access to a wide range of resources

B

Wells Fargo Bank is considering a new software tool that will help bank executives collaborate synchronously and facilitate online meetings with their branch office via the Internet. Which of the following would meet the​ company's needs? A. Emailing B. Web conferencing C. Microblogging D. Instant messaging E. GDSS

B

Which website strategy would be LEAST likely to need​ e-commerce capability? A. Providing services B. ​Non-profit informational C. Facilitating offline relationships D. Selling products E. Entertaining the audience

B

Brad Wallace conducts several online sales meetings a year as the district manager for Provident Insurance Company. During the​ meetings, Brad often comes across to his sales team as​ arrogant, blunt, and aggressive. This has had a negative impact on morale and increased turnover in his sales force. Brad is exhibiting a characteristic common in online environments know as​ ________. A. media richness B. telepresence C. disinhibition D. presence awareness E. collaboration

C

Chancellor's is a​ high-end men's clothing store that frequently resorts to discount blowouts to get rid of excess merchandise. Which of the following best explains the reason for these​ sales? A. Ineffective tracking of the inventory B. An increase in the price of raw materials C. Overestimating demand D. A decrease in inventory costs E. Increased competition in the local market

C

Eversen Energy Partners works in remote areas of Alaska trying to identify renewable sources of energy and educating locals on conservation and alternative sources of fuel. The employees of Eversen have been with the company since its inception and have spent many years learning the local culture and how to communicate well with the village residents. Which of the following do Eversen employees use when working in this​ environment? A. Explicit knowledge B. Documented knowledge C. Tacit knowledge D. Meta knowledge E. Intellectual capital

C

James Key is a corporate trainer at Regions Bank in Atlanta. The bank is developing a new business intelligence department and will using​ web-based analytics to track customer use of online banking services and other functions available on the company website. James is designing a course for employees to teach them about​ web-based analytics. Which of the following strategies should James use to engage employees and help them understand and apply the concepts of​ web-based analytics? A. Give​ multiple-choice quizzes to test​ employees' knowledge of the course concepts B. Form a focus group to discuss the course concepts C. Create a company blog to highlight how course topics apply to current events in the company D. Provide PowerPoint slides and chapter readings for each class E. Have employees write a research paper on​ web-based analytics

C

Joe​ Roberts, a senior at Georgia State​ College, is the group leader for an important class project. Group members have difficult schedules to​ coordinate, so Joe decides to conduct most meetings in a virtual environment. Joe knows that to compensate for the weak norms common in virtual​ teams, he must make group expectations very clear. Which of the following would best help Joe clarify​ expectations? A. A wiki B. A shared workspace C. A team charter D. A legal contract E. A blog

C

Jonathan Hudson is responsible for analyzing web metrics for Blockbuster​ Video's online movie rental business. Which of the following metrics would he analyze to determine the depth of each visit to the​ website? A. The comparison between page visits made in the past and current year B. The forecasted number of page visits estimated around peak hours C. The conversion rate D. The number of page views at a​ competitor's website E. The number of page views per visit

C

Morgan and​ Morgan, a law​ firm, documents​ client-related data each day in an electronic database. The data includes the type of legal advice​ sought, revenue generated by each​ client, and progress on each​ case, among others. What type of intellectual capital does this data represent to the​ firm? A. Social capital B. Human capital C. Structural capital D. Financial capital E. Venture capital

C

NOAA.org is a website that allows visitors to search an extensive knowledge database for information about hurricanes and other extreme weather events. It contains frequently asked questions and is continually updated as new information becomes available. Which step of the knowledge management process has NOAA successfully accomplished by developing its massive searchable​ database? A. Identifying the goal B. Distributing reports C. Capturing knowledge D. Locating sources E. Verifying information

C

Projects focused on explicit knowledge and structural​ capital, much of which is in electronic form and scattered across different formats and media​ types, are hampered by the ease of copying and editing electronic files so that different versions contain inconsistent information. This problem is referred to as​ ________. A. scalability B. reliability C. redundancy D. accessibility E. exclusivity

C

The Blue Door is a new​ high-end clothing store catering to college students in a small southern city. It recently launched a new line of accessories with the college logo imprinted. The company has set up a Google Ad account to deliver the link to its website as the top search result to Internet users when they search for words such as​ "scarves" and​ "collegiate accessories." Which of the following does this situation​ illustrate? A. ​E-commerce B. Direct marketing C. Keyword advertising D. Product placement E. Conversion rate

C

TracSoft is a web design and hosting company that caters to​ small- and​ medium-sized businesses with a variety of different​ e-commerce solutions. One the most popular solutions for its clients with limited IT budgets is the use of​ ________, in which the company pays a subscription fee to access a​ vendor's software remotely via the Internet. A. ERP B. virtualization C. ​software-as-a-service D. CRM E. middleware

C

Tulane Medical School recently implemented a new​ web-based resource that was designed to integrate multiple sources of information about health and medical issues for its medical students and teaching faculty. The system encompasses a collection of online medical resources that can be read and understood by computers as well as the medical students and staff. The new system is an example of​ a(n) ________. A. knowledge management system B. wiki C. semantic web D. enterprise information system E. digital dashboard

C

Which of the following illustrates the use of a sequential​ architecture? A. An​ e-magazine lists the links to different genres on the home​ page, and under each​ genre, it lists the links that categorize articles by different​ authors, which leads to a web page with articles by one particular author. B. A restaurant website provides an image of the restaurant on the home page and links to three pages that provide the​ restaurant's history, its location and​ hours, and its menu. C. An online counseling website requires a visitor to enter certain information on the home​ page, which then leads the visitor to a subsequent​ page, until the visitor is matched with a suitable counselor. D. The website of a computer manufacturing firm provides the categories of computers and services provided on the top of the​ page, while along the left navigation bar it provides links to specific models. E. An online shoe store allows customers to select various options such as color or trim to design their own shoes.

C

Which of the following is a ​web-based e-mail service that was built from the ground up to work within the browser rather than with client software installed on a​ computer? A. Groupwise B. IM C. Gmail D. Lotus Notes E. Scribd

C

​Yahoo! Canada has implemented agreements with more than 30 ad networks that are designed to follow​ visitor's tracks as they browse through various websites. This controversial practice is known as​ ________ and is viewed by some as a potential invasion of privacy. A. search engine optimization B. click fraud C. ​third-party cookies D. CTR E. data mining

C

Freeman and Associates is a​ medium-sized construction company specializing in​ high-end custom homes. The bookkeeper handles all​ orders, approvals,​ invoices, and payments manually. Which of the following will help the company implement a more streamlined and faster approval system for its financial​ activities? A. Analyzing customer information B. Integrating the modules in the financial system C. Monitoring cash management and budget planning D. Increasing financial analytics and financial reporting E.Implementing a supply chain management system

C. Monitoring cash management and budget planning

A newly opened real estate​ office, Flournoy​ & Calhoun​ Realtors, in Atlanta decides to create a small website that provides an overview of the​ company, its​ mission, the contact information and address of the​ firm, and a list of properties for sale. Which of the following information architectures would be most suitable for this​ website? A. Sequential architecture B. Hierarchical website architecture C. Multidimensional website architecture D. Flat website architecture E. ​Data-driven website

D

An important feature of unified communications is the​ ________, which lets senders know whether the individual is available to communicate at the moment and which mode he or she prefers. A. tag cloud B. IM C. hashtag D. context indicator E. GDSS

D

At the headquarters of CitiBank in New York​ City, the strategic planning department has implemented a new process of​ co-locating all the team members working on its strategic projects so they are better able to collaborate and work together using white boards and other technologies that facilitate meetings and communication. This is known as​ a(n) ________. A. orientation room B. community room C. project team D. war room E. hub

D

Chandler Wright is a student at Georgia Tech University. She is setting up her university email​ address, which is hosted by Georgia Tech. To set it​ up, she would enter the name of the​ ________ server so when she sends an outgoing​ email, it will first be transmitted to a port on the​ university's server. A. IMAP B. ​TCP/IP C. IM D. SMTP E. POP

D

Delta Airlines uses an Operational Flight Attendant Scheduler to manage its workforce of flight attendants and to ensure all flights are adequately staffed. Which of the following terms describes this​ tool? A. Talent management system B. Customer service system C. Customer relationship management system D. Workforce management module E. Human resources management system

D

Dow Chemical launched a social​ "alumni" network to tap the knowledge and skills of its​ retirees, employees on maternity​ leave, and others no longer working at the company by using an internal social network. Which of the following is one of the driving forces behind the increasing use of social networks by​ organizations? A. A lack of pension plans for new employees B. A shortage of chemical engineers C. A lower level of education among new employees D. A shortage of skills and organizational knowledge as baby boomers retire E. A decrease in the number of baby boomers retiring

D

Innovative​ Solutions, a patent law​ firm, provides client services such as drafting​ patents, filing patent​ applications, and managing intellectual property rights. The company is planning to build an electronic database of the patent applications it has filed for its clients over the years.​ However, most of its clients are not​ tech-savvy and often rely on handwritten notes for their reference. Which of the following software tools would enable the company to convert the large number of​ paper-based notes from its clients into electronic records that can be easily searched and​ referenced? A. Optical mark recognition B. Semantic mapping C. Knowledge management program D. Intelligent character recognition E. Image recognition

D

James Coburn is a business analyst at​ Dillard's, a​ high-end retail store. James is preparing a report to assess customer data to understand the buying patterns of customers when they purchase multiple items. Which of the following will BEST help James analyze the purchasing habits of customers who bought rain boots along with​ umbrellas, ties along with​ shirts, and hair clips along with headbands among other related​ products? A. Online analytical processing B. ​Goal-seek analysis C. Forecasting D. Market basket analysis E. ​What-if analysis

D

Realtree, Inc. is in the process of launching a knowledge management system and needs to capture tacit knowledge from experienced employees that has been never documented. Which of the following approaches should Realtree use to get employees to share acquired​ information? A. Setting up an anonymous information sharing website to collect information B. Threatening to fire any employees who do not participate C. Offering inconsequential rewards for sharing information D. Offering monetary awards and public recognition E. Promoting employees who share information

D

Ryan​ Carrick, an application programmer for Total​ Systems, works at home two days a​ week, but interacts with his project team​ online, exchanging emails and IM throughout the day. When Ryan takes a break for​ lunch, what can he use to let his team know he will be unavailable for an​ hour? A. Augmented reality B. Email C. Hashtag D. Context indicator E. Mashup

D

The general manager for Freeman and Associates is reviewing monthly project management reports to determine the best course of action for the next phase of the building project he manages. The types of decisions he is making are​ ________ decisions. A. strategic B. operational C. unstructured D. tactical E. structured

D

To compete against larger athletic stores and Internet retailers selling running shoes and​ equipment, the Big Dog Running Company recently created a Facebook page. Which of the following objectives is Big Dog trying to achieve with the use of a social networking​ site? A. To buy products at a cheaper rate B. To formulate marketing and organizational plans C. To document complaints D. To connect with customers and announce new products E. To integrate clients in strategizing​ long-term visions

D

Tom Tebeau is a web designer at a publishing firm in Atlanta where he is currently using a process to aggregate a wide array of information like book​ reviews, customer​ feedback, awards​ won, and company details on its public website. Which of the following is he using to bring together all this information from multiple internal and external sources onto the​ company's customizable web​ pages? A. Portal B. Virtualization software C. Dashboard D. Mashup E. Middleware

D

When Apple took steps to identify and correct questionable employment practices on the part of some of its​ suppliers, it demonstrated​ ____________ practices across its supply chain. A. predatory B. mandatory C. revisionary D. ethical E. temporary

D

Which of the following is part of the XML family of standards that is used to describe online resources and their properties for the semantic​ web? A. Optical character recognition B. SMTP C. Extensible Markup Language D. Resource description framework E. ICR

D

Which of the following terms refers to a gateway that provides access to a variety of relevant information from many different sources on one​ screen? A. Decision support system B. Data warehouse C. Dashboard D. Portal E. Mashup

D

Which of the following​ real-life functions does an intelligent agent​ perform? A. Monitoring the Internet to screen out malicious software and viruses B. Loading data into data warehouses C. Tracking Internet usage patterns of a​ company's employees D. Classifying and indexing web pages for search engines E. Collecting and sorting a​ company's sales data

D

Amy​ Thornton, an instructional designer at Troy State​ University, works with professors who teach online courses or are developing online programs for their departments.​ Amy's primary role as an instructional designer is to​ _______. A. manage and track budgets for the​ e-learning process B. decide on the content of the course or program C. provide technical support for Internet connection problems D. develop a new pay structure for faculty who teach online E. develop the best strategies for the​ e-learning course or program

E

Audrey Tillman is head of HR for a large​ Chicago-based real estate and property management firm with offices located throughout the northeast. She is trying to identify a potential candidate in the company to manage a complex new property the company was recently hired to manage. The position requires extensive expertise in the field and experience working with executives. Which of the following tools would help Audrey identify the best candidate for the​ position? A. Neural network B. Knowledge management system C. Social network analysis D. Content management system E. Expert locator tool

E

Chick-fil-A is opening a new store in​ Sacramento, California, that will be run by a new franchise owner. The company has asked Josh​ Carter, a manager with more than ten years with the​ company, to help open the store and teach the new owner how to run the business. What type of intellectual capital is​ Chick-fil-A leveraging by sending Josh to help open the new​ store? A. Equity capital B. Structural capital C. Financial capital D. Social capital E. Human capital

E

Consumer Reports is a magazine that tests consumer products in its labs and disseminates information on the results so consumers can compare brands. The information that is analyzed and published by Consumer Reports can be accessed by consumers from the​ publisher's website, and it is also sent to subscribers in the form of a printed magazine. The product information is an example of​ ________. A. intellectual capital B. financial capital C. structural capital D. tacit knowledge E. explicit knowledge

E

Consumer Reports is a magazine that tests consumer products in its labs and disseminates results so consumers can compare brands. Consumer Reports is an example of​ a(n) ________. A. intranet B. ​e-marketplace C. B2C D. ​e-media E. infomediary

E

Direct TV captures customer transactions and streams the data instantly to its data warehouse where it can be used to develop targeted promotions to new customers or ones who may be considering canceling their service. This process represents a growing need for​ ________ to make faster business decisions. A. big data B. knowledge management systems C. ​web-based information D. internal company information E. ​real-time business intelligence

E

In an ERP suite that includes modules specialized for higher​ education, which of the following would be used by students to register for​ classes, check for​ prerequisites, and obtain course​ information? A. Student resources B. Financial aid C. Institutional advancement D. ​E-learning E. Student academic records

E

Pam Flowers is a production assistant for a company that makes documentary films for nonprofit organizations. Pam uses a​ ________ on her desktop and smart phone to provide quick access to her​ emails, IM, RSS​ feeds, conference​ calls, and video​ calls, which allows her to be in constant touch with her colleagues. A. context indicator B. virtual world C. portal D. shared workspace E. universal dashboard

E

Progressive Insurance recently deployed Salesforce.com for its sales​ agents; it provides​ real-time web-accessible metrics showing the number of new accounts for each​ rep, and it automatically sends​ e-mails to the whole organization to recognize and congratulate the top performers. This approach is based on which of the​ following? A. Social comparison B. ​Pay-for-performance C. ​Self-determination theory D. Team dynamics E. Human motivation

E

Rail Europe is a company that promotes and sells European train travel tickets in the North American market. The company was not achieving good results from its​ website, and visitors rarely stayed on the website long or purchased a ticket. To increase the​ ________ of its​ website, the company added more​ travel-related advice, interactive​ maps, and other content to its website. A. cost per clickthrough B. bounce rate C. clickthrough rate D. cost per impression E. time spent on site

E

The Huffington Post generates revenue by providing​ ad-supported content such as​ news, blogs,​ entertainment, and commentaries. What is the primary web goal of​ "HuffPost"? A. To sell products or services B. To transact business with its visitors C. To influence its audience D. To facilitate offline relationships E. To inform or entertain its audience

E

The Netflix Prize was an open competition for the best collaborative filtering algorithm to predict user ratings for films based on previous ratings without any other information about the users or films. The contest was open to​ anyone, and a​ $1 million prize would be given to the person or team that came up with the best solution. In this​ example, Netflix used​ ________ to engage a large number of people to complete a task that would ordinarily be handled​ in-house. A. data warehousing B. near sourcing C. outsourcing D. insourcing E. crowdsourcing

E

The adult education director at St. Francis Hospital uses ​________ to evaluate the interactions of variables that contribute to the profitability of various potential seminars. A. predictive analysis B. forecasting C. optimization analysis D. scheduling E. ​what-if analysis

E

The executive team at​ AFLAC, Inc. wants to encourage more productive brainstorming in its product development meetings. Several employees have complained that their opinions are not captured in the minutes of the meetings and that certain individuals dominate the discussions. It has decided to begin using a new group decision support system to facilitate the process. What is one of the key advantages AFLAC will realize using group decision support​ systems? A. It will promote​ "groupthink." B. It will give​ high-status individuals within the group additional influence on decisions. C. It will allow users to collaborate with each other​ asynchronously, saving time and effort in coordination. D. It will not support anonymity and require users to use their real​ names, to increase accountability. E. It will allow users to express independent viewpoints that may differ from those of others in the group.

E

Total Service​ Group, LLC is an information technology firm that uses its own private web space to organize and distribute employee forms and announcements. It has recently begun using the same web space to manage its​ knowledge-related initiatives as well. The​ company's employees are able to access information about​ HR, procedure​ manuals, and frequently asked questions. The private web space is an example of​ a(n) ________. A. wiki B. content management system C. knowledge management system D. local area network E. intranet

E

Using the collective power of a community to identify and classify content significantly​ ________ content categorization costs. A. maximizes B. balances C. increases D. eliminates E. lowers

E

Wells Fargo Bank recently implemented an integrated application suite to support the whole organization that includes modules to manage​ financials, human​ resources, supply​ chains, customer​ relationships, and other business​ processes, creating a​ "suite of​ suites" called​ ________. A. business process reengineering B. customer relationship management C. total quality management D. supply chain management E. enterprise resource planning

E

Which of the following BEST describes a key performance​ indicator? A. Qualitative metrics to measure growth indicators of a country B. Strategic goals of the organization C. Abstract qualitative metrics to measure an​ individual's role and the​ organization's success D. Abstract qualitative metrics to measure and compare the success of industries E. Quantifiable metrics most important to the​ individual's role and the​ organization's success

E

Which of the following factors BEST explains why it was harder for Amazon.com to build trust in its​ e-commerce website compared to​ Walmart? A. Amazon.com only sold​ books, so it did not have the same volume of sales as Walmart did. B. Amazon.com did not have a smooth online checkout process compared to Walmart. C. Amazon.com was a​ privately-owned firm compared to​ Walmart, which was publicly traded on the stock exchange. D. Amazon.com did not advertise as much as Walmart did. E. Unlike​ Walmart, Amazon.com did not operate out of physical retail locations.

E

Which of the following is NOT a function of the Web Accessibility Initiative​ (WAI)? A. Promoting awareness of the need to incorporate assistive technologies into web design B. Developing guidelines for Web accessibility C. Offering tutorials and tips to help organizations improve their sites D. Offering links to a variety of software tools that designers can use to check a​ site's accessibility against the guidelines E. Developing free assistive technology products and services

E

​________ is a publicly accessible website that allows users to add and edit interlinked web pages and make contributions from their own personal experience to update existing articles with current information. A. Amazon.com B. Ebay C. Monster.com D. Match.com E. Wikipedia

E

John Finley teaches an international business course by using a combination of traditional lectures in class twice a week and an online discussion and quiz that his students must complete for each chapter. He also posts all his course​ materials, such as PowerPoint​ slides, on his course website so students can access them at any time.​ John's approach is known as​ a(n) ________ model of​ e-learning. A. ​self-paced learning B. learning management system C. hybrid D. ​instructor-led E. ​Internet-based

c