MIS 395 Chapter 10

Which of the following statements about the wholesale and agency models for selling books is not true?

Amazon supports the agency model.

Smartphones are an example of technological convergence.

True

Streaming has replaced downloading as the preferred consumer viewing platform for home entertainment content.

True

The a la carte revenue model allows users to pay only for what they use.

True

The majority of Americans who read newspapers online read them exclusively on mobile devices.

True

The video game industry accounts for the second highest amount of U.S. media revenues.

True

In 2018, time spent with digital media accounted for ________ of total media time spent

50%

Together Amazon and Apple account for ________ of the e-book market.

92%

Which of the following has the highest share of the e-book market?

Amazon

Which of the following is not an example of industry structure convergence?

Apple's development of the iPad

________ is the leading online television and movie distributor.

Netflix

Which of the following statements about the newspaper industry is not true?

Newspaper circulation revenues have declined dramatically since 2000.

Which of the following platforms was used by the fewest gamers in 2018?

console

The merger of media enterprises into powerful, synergistic combinations that can cross-market content on many different platforms is referred to as:

industry convergence.

Which of the following is not a type of digital gamer?

local gamers

Which of the following types of online content is consumed by the lowest percentage of U.S. Internet users?

magazines

Which of the following occurs first in the process of content convergence related to books?

media migration

In 2017, which of the following forms of entertainment produced the least amount of revenue?

recorded music

Hollywood's practice of staggering the distribution of movies in different channels, such as box office and DVDs, is referred to as:

the release windows.

Revenue generated by online TV and movies is expected to grow by nearly 30% between 2018 and 2021.

true