MIS FINAL

A ________ is a method of interaction with a customer, such as telephone or customer service desk. A) point of presence B) touch point C) sales point D) client channel E) point of service

B

The Internet shrinks information asymmetry.

TRUE

The behavioral targeting of ads results in consumers responding ten times more frequently than when delivered ads randomly.

TRUE

The decisions involved in creating and producing a corporate intranet can be classified as ________ decisions. A) semistructured B) procedural C) ad hoc D) structured E) unstructured

A

The lowered costs of information storage, processing, and communication, along with the improvement of data quality, has resulted in which unique quality of e-commerce? A) information density B) richness C) customization D) interactivity E) global reach

A

The model of human knowledge used by expert systems is referred to as A) the knowledge base. B) CBR. C) a neural network. D) AI. E) an inference engine.

A

The process of creating workable information systems in a very short period of time is called A) RAD. B) JAD. C) prototyping. D) systems analysis and design. E) end user design.

A

The role of entrepreneur falls into which of Mintzberg's managerial classifications? A) decisional B) informational C) interpersonal D) symbolic

A

To review a project's tasks and their interrelationships, you would use a A) PERT chart. B) Gantt chart. C) either A or B. D) neither A nor B.

A

To show each level of a system's design, its relationship to other levels, and its place in the overall design structure, structured methodologies use A) structure charts. B) Gantt and PERT charts. C) process specifications. D) data flow diagrams. E) user documentation.

A

To understand and define the contents of data flows and data store, system builders use A) a data dictionary. B) process specifications diagrams. C) user documentation. D) data flow diagrams. E) systems analysis.

A

Users prefer systems that A) are oriented to facilitating organizational tasks and solving business problems. B) work with existing DBMS. C) are able to provide optimum hardware and software efficiency. D) are capable of storing much more data than they need. E) have an easy-to-learn interface.

A

What is meant by the statement "knowledge is sticky"? A) Knowledge is hard to move. B) Knowledge is universally applicable. C) Knowledge works only in certain situations. D) Knowledge is intangible. E) Knowledge is difficult to replace.

A

What is the primary driving factor in firms to select domestic outsourcing firms to build system solutions? A) to take advantage of technical skills the firm does not have B) to save labor costs C) to avoid change management issues D) to reduce the cost of hardware E) to avoid offshore outsourcing

A

What is the purpose of responsive Web design? A) It allows one Web site to serve different platforms, such as tablets, PCs, and mobile phones. B) It allows Web sites to respond quickly to changing user needs. C) It enables Web sites to customize design according to user preferences. D) It enables Web sites to customize content based on user location and preferences. E) It enables different people to responsively program the system.

A

Which conversion process introduces the system first to a limited portion of the organization? A) the pilot study strategy B) the phased approach strategy C) the limited cutover strategy D) the parallel strategy E) the parallel approach strategy

A

Which of the following are most likely to rely primarily on production reports for their decision-making needs? A) operational supervisors B) senior managers C) analytic modelers D) business analysts E) executives

A

Which of the following best illustrates the transaction fee revenue model? A) eBay receives a small fee from a seller if a seller is successful in selling an item. B) Epinions receives a fee after steering a customer to a participating Web site where he or she makes a purchase. C) Flickr provides basic services for free, but charges a premium for advanced services. D) Apple accepts micropayments for single music track downloads. E) Netflix charges customers a monthly fee for access to its library of movies.

A

Which of the following companies is not one of the top five producers of business intelligence and analytics products? A) Sun B) Microsoft C) SAP D) IBM E) SAS

A

Which of the following is not a responsibility of effective change management? A) integrating legacy systems B) dealing with fear and anxiety about new systems C) training users of the new system D) enforcing user participation at all stages of system development E) ensuring users are properly trained

A

Which of the following is not one of the five classical functions of managers? A) leading B) deciding C) planning D) organizing E) controlling

A

Which of the following projects is the riskiest? A) a project that managers are concerned will affect their roles and job descriptions B) a project that requires technical expertise that your firm's IT employees do not have C) a project that has a strict deadline, or sales will suffer D) a project that will automate many clerical duties E) a project that will displace employees

A

Which of the following statements best describes the term business intelligence? A) the infrastructure for collecting and managing business data B) the tools and techniques used to analyze and understand business data C) software developed exclusively for business management D) information systems involved in business decision making E) enterprise systems used to make business decisions

A

Knowledge workers include all of a company's workers who are tasked with managing or creating knowledge, from top-level scientists to clerical and data workers.

FALSE

Mandatory use of a system is one effective way of overcoming user resistance to an information system.

FALSE

Middle management face primarily unstructured decisions.

FALSE

Objects are grouped into hierarchies, and hierarchies into classes.

FALSE

Organizations will adjust to new information systems without any special efforts if the system is a good system to begin with.

FALSE

Podcasting allows subscribers to listen to live, streaming radio and other audio content.

FALSE

Price transparency refers to the ability of consumers to discover what merchants actually pay for products.

FALSE

Rationalization of procedures describes a radical rethinking of the business models.

FALSE

Retail consumer e-commerce is growing at single-digit rates.

FALSE

Rich media advertisements are a sales-oriented marketing format.

FALSE

Scoring models are most commonly used to make the final decision when selecting different systems .

FALSE

Semistructured information is all the knowledge in a firm that resides in the heads of experienced employees.

FALSE

Structured knowledge is explicit knowledge that exists in informal documents.

FALSE

Supply chain execution systems enable the firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product.

FALSE

Supply chain management systems are a type of enterprise system.

FALSE

Switching costs are the merchants' costs of changing prices.

FALSE

Systems development activities always take place in sequential order.

FALSE

TQM describes the measurement of quality as 3.4 defects per million.

FALSE

The bullwhip effect describes consistency and continuity in demand for a product as it passes from one entity to the next across the supply chain.

FALSE

The first stage in Simon's decision-making process model is the design stage.

FALSE

The implementation phase of Simon's decision-making model includes choosing among solution alternatives.

FALSE

The information systems steering committee is composed of information systems managers and end-user managers responsible for overseeing several specific information systems projects.

FALSE

The larger the systems project, the greater the chance that the project will be completed on time, within budget, and according to project requirements.

FALSE

The most common form of IT-enabled organizational change is business process redesign.

FALSE

The oldest method for building information systems is prototyping.

FALSE

The three main platforms for mobile apps are iPhone/iPad, iOS, and Android.

FALSE

The upstream portion of the supply chain consists of the organizations and processes for distributing and delivering products to the final customers.

FALSE

User concerns and designer concerns are usually the same at the beginning of the project but may diverge later as the system is built.

FALSE

VRML requires the use of a powerful server as well as large amounts of bandwidth.

FALSE

Web-based tools for videoconferencing and electronic meetings are the primary tools for GDSS.

FALSE

While systems such as KWS can manage semistructured and unstructured information, enterprise-wide content management systems are designed to manage a firm's structured information.

FALSE

Big data is commonly used to analyze and predict consumer preferences.

TRUE

Both structured and unstructured documents can contain knowledge.

TRUE

CASE tools facilitate the creation of clear documentation and the coordination of team development efforts.

TRUE

Counterimplementation refers to a deliberate strategy to thwart the implementation of an information system or an innovation in an organization.

TRUE

Cross-selling is the marketing of complementary products to customers.

TRUE

Data visualization technologies are used to help human users see patterns and relationships in large amounts of data.

TRUE

Documentation reveals how well a system works from both a technical and end-user standpoint.

TRUE

E-commerce refers simply to the use of the Internet and the Web to transact business.

TRUE

End-user-developed systems can be completed more rapidly than those developed through the conventional systems lifecycle.

TRUE

Enterprise systems include analytical tools.

TRUE

Expert systems are typically used in business in discrete, highly structured decision-making situations.

TRUE

Expert systems capture the knowledge of skilled employees in the form of a set of rules in a software system that can be used by others in the organization.

TRUE

For a firm, organizational resources are needed to transform data into knowledge.

TRUE

Fuzzy logic can describe a particular phenomenon or process linguistically and then represent that description in a small number of flexible rules.

TRUE

GDSS facilitate the solution of unstructured problems by a set of decision makers working together as a group in either the same location or different locations.

TRUE

Hybrid AI applications are being implemented in home appliances, such as washing machines.

TRUE

If an intended benefit of an IT project is improved decision making, managers should develop a set of metrics to quantify the value of an improved decision.

TRUE

In general, for digital goods, the marginal cost of producing another unit is about zero.

TRUE

Indirect goods are not involved firsthand in the production process.

TRUE

Intangible benefits generally do not lead to quantifiable gains in the long run.

TRUE

MIS typically produce fixed, regularly scheduled reports based on data extracted and summarized from the firm's underlying transaction processing systems.

TRUE

More timely information is a intangible benefit of information systems.

TRUE

Net marketplaces may either support contractual purchasing based on long-term relationships with designated suppliers or short-term spot purchasing.

TRUE

Object-oriented development is more incremental than traditional structured development.

TRUE

Prototyping is more iterative than the conventional lifecycle.

TRUE

Real options pricing models use the concept of options valuation borrowed from the financial industry.

TRUE

Responsive Web design enables Web sites to change layouts according to the user's screen size.

TRUE

Structured decision making is most prevalent at lower organizational levels.

TRUE

The classical model of management does not address what exactly managers do when they plan, decide things, and control the work of others.

TRUE

The design of jobs, health issues, and the end-user interface of information systems are all considerations in the field of ergonomics.

TRUE

The goal of sociotechnical design is to create systems where the organization and the technology change and adjust to one another.

TRUE

The intelligence phase of decision making consists of discovering, identifying, and understanding the problems occurring in the organization.

TRUE

The relationship between users and information systems specialists has traditionally been a problem area for information systems implementation efforts.

TRUE

The system is not in production until conversion is complete.

TRUE

The systems analyst is the catalyst for the entire change process and is responsible for making sure that everyone involved accepts the changes created by a new system.

TRUE

The third stage in Simon's description of decision making is choice.

TRUE

Traditional online marketing, such as display ads, is still the majority of all online marketing.

TRUE

Transaction and clerical systems that displace labor and save space typically produce more measurable, tangible benefits than management information systems.

TRUE

Viral marketing is like traditional word-of-mouth marketing except that it is spread via online communities.

TRUE

Web personalization is used primarily as a major marketing tool.

TRUE

What-if analysis works forward from known or assumed conditions.

TRUE

You would use location analytics to determine how best to route your deliveries of products to retail outlets.

TRUE

Capabilities of supply chain execution systems would not include A) identifying the optimal transportation mode. B) tracking the flow of finished goods. C) managing materials. D) managing warehouse operations. E) managing the financial information involving all parties.

A

Customer relationship management systems typically provide software and online tools for sales, customer service, and A) marketing. B) account management. C) advertising. D) public relations. E) human resources.

A

Customer service modules in CRM systems provide tools for A) assigning and managing customer service requests. B) capturing prospect and customer data. C) identifying profitable and unprofitable customers. D) managing sales prospect and contact information. E) organizing effective marketing campaigns.

A

Enterprise application vendors have created ________ to make their own customer relationship management, supply chain management, and enterprise systems work closely together with each other. A) e-business suites B) ERP systems C) middleware D) legacy systems E) cloud solutions

A

The central method used in a portfolio analysis is to A) inventory all of the organization's information systems projects and assets. B) perform a weighted comparison of the criteria used to evaluate a system. C) survey a large sample of managers on their objectives, decision-making process, and uses and needs for data and information. D) interview a small number of top managers to identify their goals and criteria for achieving success. E) score proposed systems on a number of dimensions, and select the one with the highest score.

A

When tailoring a particular aspect of a system to the way a company does business, enterprise software can provide the company with A) configuration tables. B) Web services. C) data dictionaries. D) middleware. E) customized plug-ins.

A

A build-to-order supply-chain model is also called a ________ model. A) supply-based B) demand-driven C) replenishment-driven D) push-based E) market-driven

B

A distortion of information about the demand for a product as it passes from one entity to the next across the supply chain is called the ________ effect. A) network B) bullwhip C) ripple D) whirlpool E) diffraction

B

Analyzing customer buying patterns is an example of A) CLTV. B) analytical CRM. C) operational CRM. D) demand planning. E) cross-selling.

B

Concurrent supply chains are made possible by which technology? A) ERP systems B) the Internet C) supply-chain management systems D) just-in-time supply-chain technologies E) extranets

B

Customer relationship management applications dealing with the analysis of customer data to provide information for improving business performance best describes ________ applications. A) operational CRM B) analytical CRM C) operational SCM D) analytical SFA E) operational SFA

B

From your reading of the chapter's opening case, ACH Food Companies implemented new information systems in order to achieve which of the following business objectives? A) customer and supplier intimacy B) operational excellence C) survival D) improved decision making E) new products and services

B

The ________ consists of systems analysts, specialists from the relevant end-user business areas, application programmers, and perhaps database specialists. A) project management group B) project team C) IS steering committee D) corporate strategic planning committee E) system planning committee

B

The ________ is directly responsible for the individual systems project. A) project management group B) project team C) IS steering committee D) corporate strategic planning committee E) systems planning committee

B

The central method used in a scoring model is to A) inventory all of the organization's information systems projects and assets. B) perform a weighted comparison of the criteria used to evaluate a system. C) survey a large sample of managers on their objectives, decision-making process, and uses and needs for data and information. D) interview a small number of top managers to identify their goals and criteria for achieving success. E) calculate the return on investment for each system, and choose the system with the best return.

B

The measurement of the number of customers who stop using or purchasing products or services from a company is called A) switching costs. B) churn rate. C) CLTV. D) switch rate. E) turnover percentage.

B

The total time it takes to complete a business process, from start to finish, is called its ________ time. A) development B) cycle C) fulfillment D) service E) actualization

B

Using social networking tools to converse with customers is called A) analytical CRM. B) social CRM. C) operational CRM. D) PRM. E) ERM.

B

Walmart's continuous replenishment system is an example of a ________ model. A) push-based B) pull-based C) enterprise-based D) supply chain optimization E) forecast-based

B

Which method is used to assign weights to various features of a system? A) information systems plan B) scoring model C) portfolio analysis D) TCO E) real options model

B

Which metric is based on the relationship between the revenue produced by a specific customer, the expenses incurred in acquiring and servicing that customer, and the expected life of the relationship between the customer and the company? A) churn rate B) customer lifetime value C) cost per lead D) cost per sale E) customer average value

B

Which of the following is an important capability for sales processes that is found in most major CRM software products? A) returns management B) lead management C) channel promotions management D) events management E) customer satisfaction management

B

Which of the following is not one of the five main variables affecting project success? A) risk B) vendors C) time D) quality E) cost

B

A company's suppliers, supplier's suppliers, and the processes for managing relationships with them is the A) supplier's internal supply chain. B) external supply chain. C) upstream portion of the supply chain. D) downstream portion of the supply chain. E) onstream portion of the supply chain.

C

A road map indicating the direction of systems development, the rationale, the current systems, new developments to consider, the management strategy, the implementation plan, and the budget is called a(n) A) project plan. B) portfolio analysis. C) information systems plan. D) enterprise analysis. E) strategic planning document.

C

At the top of the management structure for information systems projects in a large company is A) project management. B) the CIO. C) the corporate strategic planning group. D) the board of directors. E) chief executive officer (CEO).

C

Enterprise software is built around thousands of predefined business processes that reflect A) the firm's organization. B) industry goals. C) best practices. D) cutting edge workflow analyses. E) the firm's culture.

C

In order to achieve maximum benefit from an enterprise software package, a business A) customizes the software to match all of its business processes. B) uses only the processes in the software that match its own processes. C) changes the way it works to match the software's business processes. D) selects only the software that best matches its existing business processes. E) retains legacy systems that best work with the software.

C

Marketing modules in CRM systems would provide tools for A) assigning and managing customer service requests. B) capturing prospect and customer data. C) identifying profitable and unprofitable customers. D) managing sales prospect and contact information. E) increasing efficiency of call centers.

C

On average, private sector IT projects underestimated budget and delivery time of systems by ________ percent. A) 30 B) 40 C) 50 D) 60 E) 70

C

Operational CRM applications include tools for A) identifying buying patterns. B) calculating CLTV. C) salesforce automation. D) pinpointing unprofitable customers. E) creating segments for targeted marketing.

C

The ________ reviews and approves plans for systems in all divisions. A) project management group B) project team C) IS steering committee D) corporate strategic planning committee E) chief executive officer (CEO)

C

Which method would you use to develop risk profiles for a firm's information system projects and assets? A) information systems plan B) scoring model C) portfolio analysis D) TCO E) real options model

C

Which of the following is not an example of next-generation enterprise applications? A) open-source solutions B) social CRM C) solutions incorporating SCM D) solutions incorporating SOA E) cloud solutions

C

Which of the following is not true about enterprise systems? A) Enterprise systems help firms respond rapidly to customer requests for information or products. B) Enterprise system data have standardized definitions and formats that are accepted by the entire organization. C) Enterprise software is expressly built to allow companies to mimic their unique business practices. D) Enterprise software includes analytical tools to evaluate overall organizational performance. E) Enterprise systems provide firmwide information to help managers make better decisions.

C

Which of the following project management variables indicates how well the project satisfies management objectives? A) goals B) risk C) quality D) scope E) cost

C

Which of the following would not be considered a contact point? A) e-mail B) Web site C) intranet D) retail store E) Facebook

C

Which supply chain planning function determines how much product is needed to satisfy all customer demands? A) distribution management B) replenishment planning C) demand planning D) order planning E) customer planning

C

You have been hired by a pharmaceutical company to evaluate its inventory of systems and IT projects. Which types of projects would be best avoided? A) any high-risk projects B) any low-benefit projects C) all high-risk, low-benefit projects D) none, any project might be beneficial E) low cost, high benefit projects

C

All of the following are indications of a failed information systems project except A) employees are refusing to switch to the new system. B) employees have created a spreadsheet solution to manipulate the data generated by the system. C) a redesigned Web site has fewer visits to the customer support pages. D) employees require training to properly use the system. E) the system is not being used by anyone.

D

Components or parts of finished products are referred to as A) upstream materials. B) raw materials. C) secondary products. D) intermediate products. E) mid-chain products.

D

In using a portfolio analysis to determine which IT projects to pursue, you would A) select the most low-risk projects from the inventory. B) limit work to those projects with great rewards. C) select only low-risk, high-reward projects. D) balance high-risk, high reward projects with lower-risk projects. E) avoid projects that were very costly.

D

Next-generation enterprise suites use ________ and SOA to link to systems of customers and suppliers. A) employee relationship management B) cross-selling C) just-in-time strategy D) Web services E) operational CRM

D

SFA modules in CRM systems would provide tools for A) assigning and managing customer service requests. B) capturing prospect and customer data. C) identifying profitable and unprofitable customers. D) managing sales prospect and contact information. E) employee performance management.

D

Supply chain ________ systems manage the flow of products through distribution centers and warehouses to ensure that products are delivered to the right locations in the most efficient manner. A) demand B) delivery C) planning D) execution E) optimization

D

Supply chain software can be classified as either supply chain ________ systems or supply chain ________ systems. A) push; pull B) demand; continual C) upstream; downstream D) planning; execution E) maintenance; development

D

The bullwhip effect is countered by A) globalization. B) disintermediation. C) implementing an SCM. D) reducing information uncertainty. E) product differentiation.

D

The business value of an effective supply chain management system includes all of the following except A) faster time to market. B) cost reduction. C) supply matched to demand. D) improved delivery service. E) increased inventory levels.

D

Enterprise application vendors are now including ________ features, such as tools for data visualization, flexible reporting, and ad-hoc analysis, as part of the application. A) social media B) PRM C) ERM D) SOA E) business intelligence

E

From your reading of the Scott's Miracle-Gro case study, the company implemented SAP and JDA enterprise and supply chain planning systems to solve what problems? A) lack of brand recognition B) lack of coordination among production facilities C) poor supply chain visibility for management D) shoddy record-keeping E) coordination issues caused by the merger of Scott's and MiracleGro

E

If manufacturers had perfect information, they could implement a A) hyper-efficient strategy. B) frictionless strategy. C) streamlined strategy. D) bullwhip strategy. E) just-in-time strategy.

E

Selling a customer with a checking account a home improvement loan is an example of A) operational CRM. B) direct marketing. C) sales force automation. D) cross-channel promotions. E) cross-selling.

E

Supply chain complexity and scale increases when firms A) move to globalization. B) manage the procurement, manufacturing, and distribution functions themselves. C) outsource more labor. D) modify their existing workflows to comply with supply-chain management systems. E) develop products and services that coordinate with many firms and suppliers.

E

Supply chain planning systems perform all of the following functions except A) establish inventory levels for raw materials and finished goods. B) identify the transportation mode to use for product delivery. C) determine where to store finished goods. D) determine how much product to manufacture in a given time period. E) track the physical status of goods.

E

Systems that enable a firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product best describes supply chain ________ systems. A) demand B) delivery C) optimization D) execution E) planning

E

Which of the following is not one of the four types of customers described in the case study on Graybar? A) core customers B) opportunistic customers C) marginal customers D) service-drain customers E) niche customers

E

Which of the following statements about enterprise applications is not true? A) Enterprise applications require organizational learning. B) Enterprise applications introduce "switching costs." C) Enterprise applications are based on organization-wide definitions of data. D) Enterprise applications require fundamental changes in the way a business operates. E) Enterprise applications are best implemented when few changes in business processes are required.

E

Which of the following statistics from studies on failed projects is not true? A) Only 32 percent of all technology investments were completed on time, on budget, and with all features and functions originally specified. B) Large software projects on average run 66 percent over budget and 33 percent over schedule. C) Between 30 and 40 percent of all software projects are "runaway" projects that far exceed the original schedule and budget projections and fail to perform as originally specified. D) Thirty-two percent of technology investments are completed on time, within budget, and with requirements met. E) The average cost overrun of IT projects is 20 percent.

E

You have been asked to implement enterprise software for a manufacturer of kitchen appliances. What is the first step you should take? A) Rewrite the software to support the way the company's business processes work. B) Select the business processes you wish to automate. C) Map the company's business processes to the software's business processes. D) Map the software's business processes to the company's business processes. E) Select the functions of the system you wish to use.

E

________ modules in CRM systems help sales staff increase their productivity by focusing sales efforts on the most profitable customers, those who are good candidates for sales and services. A) Customer B) SOA C) Marketing D) Complex E) SFA

E

________ modules use many of the same data, tools, and systems as CRM to enhance collaboration between a company and its selling partners. A) SCM B) SFA C) ERM D) DRM E) PRM

E

________ systems are based on a suite of software models used to support business activities across the firm. A) Global B) Organizational C) Supply chain D) Product differentiation E) Enterprise

E

In a push-based model of SCM systems, actual customer orders or purchases trigger events in the supply chain.

FALSE

Walmart is an example of a push-based model.

FALSE

Before the Internet, supply chain coordination was hampered by the difficulties of making information flow smoothly among different internal supply chain processes.

TRUE

CRM software can help organizations identify high-value customers for preferential treatments.

TRUE

Enterprise systems require fundamental changes in the way the business operates.

TRUE

Inefficiencies in a supply chain are primarily caused by inaccurate information.

TRUE

Major CRM application software vendors include Oracle, SAP, and Salesforce.com.

TRUE

Safety stock acts as a buffer for the lack of flexibility in the supply chain.

TRUE

Supply chain inefficiencies can waste as much as 25 percent of a company's operating costs.

TRUE

The cost of a project is based on the time to complete a project multiplied by the cost of human resources required to complete the project.

TRUE

Total supply chain costs represent the majority of operating expenses for many businesses and in some industries approach 75 percent of the total operating budget.

TRUE

An information system project's scope is directly related to its business requirements.

TRUE

________ uses the community provider Internet business model. A) iTunes B) Yahoo C) eBay D) Google E) Twitter

E

The criteria used for evaluation in a scoring model are usually determined by A) lengthy discussions among the decision-making group. B) portfolio analysis. C) the IS steering committee. D) systems analysts. E) project managers.

A

A MOOC is A) a type of online course. B) an intelligent technique. C) a virtual reality system. D) a collaboration tool. E) a type of knowledge work system.

A

A company having difficulty with timely delivery of parts to its manufacturing plants should implement a supply chain ________ system. A) execution B) planning C) optimization D) management E) touch point

A

A pivot table is a(n) A) spreadsheet tool that displays two or more dimensions of data in a convenient format. B) type of relational database. C) chart tool that can rotate columnar data quickly and visually. D) tool for performing sensitivity analysis. E) integral data visualization tool used in digital dashboards and scorecards.

A

A scheduling system for minimizing inventory by having components arrive exactly at the moment they are needed and finished goods shipped as soon as they leave the assembly line best describes a ________ strategy. A) just-in-time B) frictionless C) bullwhip D) safety-stock E) streamlined

A

A supply chain driven by actual customer orders or purchases follows a ________ model. A) pull-based B) build-to-stock C) push-based D) replenishment-driven E) optimized

A

A systems analysis includes a(n) ________ that is used to determine whether the solution is achievable, from a financial, technical, and organizational standpoint. A) feasibility study B) data flow diagram C) logical design D) systems design document E) request for proposal

A

A third-party Net marketplace that connects many buyers and suppliers for spot purchasing is called a(n) A) exchange. B) vertical market. C) private exchange. D) e-hub. E) private industrial network.

A

According to your reading of the chapter, change management is a process that A) should be addressed before a project is developed. B) begins when a project is implemented. C) is used primarily to mandate user acceptance. D) must be addressed in all systems development. E) is introduced after the system is developed.

A

An entire information system is broken down into its subsystems by using A) high-level data flow diagrams. B) low-level data flow diagrams. C) process specifications. D) structured diagrams. E) logical design diagrams.

A

As they move through the supply chain, ________ are transformed into finished products and shipped to retailers and customers. A) raw materials B) intermediate products C) basic products D) natural resources E) nascent products

A

Based on your reading of the chapter, e-commerce is A) still in a revolutionary phase. B) widely accepted by consumers, although technology is still quickly changing. C) not yet fully accepted by consumers, although much of its driving technology is firmly in place. D) well entrenched as a form of modern commerce. E) declining as users lose interest.

A

Business processes are analyzed, simplified, and redesigned in A) business process redesign. B) rationalization of procedures. C) automation. D) paradigm shifts. E) systems analysis and design.

A

CAD workstations A) provide engineers, designers, and factory managers with precise control over industrial design and manufacturing. B) provide an important source of expertise for organizations. C) allow groups to work together on documents. D) are high-end PCs used in the financial sector to analyze trading situations instantaneously and facilitate portfolio management. E) facilitate employee learning.

A

Compared to traditional goods, digital goods have A) greater pricing flexibility. B) lower marketing costs. C) higher production costs. D) higher inventory costs. E) lower menu costs.

A

Compared to traditional goods, digital goods incur A) lower distribution costs. B) higher marginal costs per unit. C) equivalent copying costs. D) similar inventory costs. E) less disintermediation.

A

Forward chaining is A) a strategy for searching the rule base in an expert system that begins with information entered by the user. B) the programming environment of an expert system. C) a method of organizing expert system knowledge into chunks. D) a strategy for searching the rule base in an expert system that begins with a hypothesis. E) a programming algorithm used to create a virtual world using VRML.

A

Genetic algorithms A) develop solutions to particular problems using fitness, crossover, and mutation. B) represent knowledge as groups of characteristics. C) do not work for most problems. D) are based on logic. E) seek to emulate a human expert's way of solving problems.

A

Geoadvertising sends ads to users based on their A) GPS locations. B) home addresses. C) shopping preferences. D) web site behaviors. E) Google Maps settings.

A

Hardware and software that attempt to emulate the processing patterns of the biological brain best describe A) a neural network. B) an expert system. C) case-based reasoning. D) fuzzy logic. E) artificial intelligence.

A

In content management, once a taxonomy is developed, documents must then be ________ with the proper classification. A) tagged B) linked C) tupled D) referenced E) documented

A

In order, what are the first three steps in BPM? A) 1. identifying processes for change, 2. analyzing existing processes, 3. designing the new process. B) 1. analyzing existing processes, 2. identifying processes for change, 3. designing the new process. C) 1. identifying processes for change, 2. designing the new process, 3. implementing the new process. D) 1. analyzing processes to change, 2. designing the new process, 3. measuring the optimized process. E) 1. designing new processes, 2. analyzing existing processes, 3. identifying processes for change.

A

In planning a robust e-commerce presence, you will want to consider the blog platform as part of your ________ presence. A) social media B) e-mail C) community D) Web site E) offline media

A

In sociotechnical design A) separate sets of technical and social design solutions are developed and compared. B) ergonomic features of a system and the system's technical design are given equal importance. C) systems analysts with proven backgrounds in sociological concerns rate and compare a system's social and technical aspects. D) all of the above.

A

In the ________ revenue models, a firm offers some services for free but charges a subscription fee for premium services. A) free/freemium B) subscription C) transaction fee D) affiliate E) sales

A

In this technique, descriptions of past experiences of human specialists are stored in a database for later retrieval when the user encounters a situation with similar characteristics. A) CBR B) fuzzy logic C) data mining D) LMS E) expert systems

A

In which of the following Internet business models does a merchant create an online digital environment that enables people with like interests to share information? A) community provider B) service provider C) market creator D) transaction broker E) portal

A

In which type of systems building are the development stages organized so that tasks in one stage are completed before the tasks in the next stage begin? A) traditional B) prototyping C) RAD D) JAD E) object oriented development

A

Informal social networks of professionals and employees within and outside the firm who have similar work-related activities and interests are called communities of A) practice. B) professionals. C) interest. D) knowledge. E) expertise.

A

Internal integration tools A) enable a project to have sufficient technical support for project management and development. B) enable a project manager to properly document and monitor project plans. C) portray a project as a network diagram with numbered nodes representing project tasks. D) consist of ways to link the work of the implementation team with users at all organization levels. E) enable end users to communicate with system developers.

A

Mintzberg outlined three categories of managerial roles: A) interpersonal, informational, and decisional. B) leading, deciding, and controlling. C) operations, management, and executive. D) cultural, organizational, and technical. E) negotiator, spokesperson, and entrepreneur.

A

Most knowledge workers require specialized knowledge work systems, but they also rely on A) office systems. B) schools and universities. C) imaging systems. D) data transferring systems. E) external feeds.

A

Reducing the business process layers in a distribution channel is called A) disintermediation. B) BPR. C) market segmentation. D) network effects. E) market transparency.

A

Software programs that work without direct human intervention to carry out specific tasks for individual users, business processes, or software applications, are called A) intelligent agents. B) intelligent techniques. C) business intelligence. D) AI hybrid systems. E) genetic algorithms.

A

Specialized systems built for engineers, scientists, and other knowledge workers charged with discovering and creating new knowledge for a company are called A) KWS. B) LMS. C) wikis. D) CAD systems. E) KMS.

A

The Internet enables ________ marketing, by leveraging the fact that there is always some demand, however small, for a product. A) long-tail B) behavioral C) crowdsource D) prediction E) lead generation

A

The concept of management ________ describes situations in which managers act on preconceived notions that reject information that does not conform to their prior conceptions. A) filters B) roles C) biases D) risk E) politics

A

Which of the following traditional solutions enables manufacturers to deal with uncertainties in the supply chain? A) safety stock B) continuous replenishment C) just-in-time strategies D) demand planning E) perfect information

A

Which of the following would not be considered semistructured knowledge? A) request for proposals B) voice-mail C) videos D) e-mail E) memos

A

Which type of information system uses data visualization technology to analyze and display data for planning and decision making in the form of digitized maps? A) GIS B) DSS C) location analytics D) Executive support systems E) GDSS

A

Which type of intelligent agent models the behavior of consumers, stock markets, and more, by seeing them as autonomous agents that follow relatively simple rules for interaction? A) agent-based modeling B) MOOC C) augmented reality D) VRML E) genetic algorithm

A

With a mobile Web app A) users access mobile Web apps through their mobile device's Web browser. B) the app resides on the users device. C) the app can only work on certain mobile platforms. D) the app requires the user to sign onto a Web page. E) the app requires the user to login to a Web service.

A

________ are visual tools for presenting performance data in a BI system. A) Dashboards and scorecards B) Paramaterized reports C) Reports and the drill-down feature D) Scenarios and models E) Ad hoc report creation

A

________ development focuses on rapid delivery of working software by breaking a large project into a series of small sub-projects that are completed in short periods of time using iteration and continuous feedback. A) Agile B) Rapid application C) Joint application D) Object-oriented E) Traditional

A

________ refers to businesses selling goods and services electronically to individuals. A) B2C e-commerce B) Social e-commerce C) C2C e-commerce D) Disintermediation E) M-commerce

A

________ seeks to enhance human perception by combining a live direct view of the physical world with computer-generated images. A) AR B) VRML C) CAD D) KWS E) LMS

A

eBay is an example of A) C2C e-commerce. B) B2B e-commerce. C) B2C e-commerce. D) M-commerce. E) P2P-commerce.

A

________ describes the concept that a large group of people is better at making good decisions than a single person. A) The wisdom of crowds B) Outsourcing C) Crowdsourcing D) Social graphing E) Social search

A l Netflix's public announcement of a reward for a technology solution to its movie recommendation system is an example of A) prediction markets. B) behavioral targeting. C) long-tail marketing. D) social shopping. E) crowdsourcing. Answer: E

A bank has reworked its mortgage application process so that several steps are handled by computer software, and some steps are combined to reduce bottlenecks in processing. The goal is to gradually improve its efficiency over time. This is an example of A) automation. B) rationalization of procedures. C) paradigm shift. D) business process redesign. E) organizational change.

B

A marketplace extended beyond traditional boundaries and removed from a temporal and geographic location is called a(n) A) exchange. B) marketspace. C) online marketplace. D) e-hub. E) net marketplace.

B

A network of organizations and business processes for procuring raw materials, transforming these materials into intermediate and finished products, and distributing the finished products to customers is called a A) distribution channel. B) supply chain. C) value chain. D) marketing channel. E) information system.

B

A new social mobile app you are developing allows users to find friends who are logged in and within a 10-mile radius. This would be categorized as a ________ service. A) geosocial B) geoinformation C) geoadvertising D) geomapping E) geolocating

B

A suite of integrated software modules for finance and accounting, human resources, manufacturing and production, and sales and marketing that allows data to be used by multiple functions and business processes best describes A) process management software. B) ERP systems. C) groupware. D) application software. E) supply chain management systems.

B

A systems building approach in which the system is developed as successive versions, each version reflecting requirements more accurately, is described to be A) end-user oriented. B) iterative. C) object-oriented. D) agile. E) traditional.

B

An example of using an external integration tool would be to A) define task dependencies. B) include user representatives as active members of the project team. C) create a PERT chart. D) hold frequent project team meetings.

B

An information system for a building company that tracks construction costs for various projects across the United States would be categorized as a type of A) DSS. B) MIS. C) GIS. D) GDSS. E) BI.

B

An information system which combines data from internal TPS with information from financial systems and external sources to deliver reports such as profit-loss statements and impact analyses, is an example of A) DSS. B) ESS. C) CDSS. D) MIS. E) GIS.

B

As a technical project manager, you have decided to propose implementing a prototyping methodology for a small Web-based design project. What is the order of steps you will follow in this project? A) Develop the prototype, use the prototyperevise and enhance the prototype. B) Identify user requirements, develop the prototype, use the prototype, revise and enhance the prototype. C) Define the requirements, develop solutions, select the best prototype, and implement the prototype. D) Define the requirements, develop the prototype, revise and enhance the prototype. E) Select the best prototype, define the requirements, and implement the prototype.

B

As discussed in the chapter, which of the following is not one of the immediate consequences of inadequate software project management? A) cost overruns B) customer loyalty C) time slippage D) technical shortfalls E) failure to obtain anticipated benefits

B

Behavioral models of management sees managers as being ________ than does the classical model. A) more systematic B) more informal C) more reflective D) more well organized E) less reactive

B

Checking store inventory is an example of a(n) ________ decision. A) procedural B) structured C) ad hoc D) unstructured E) semistructured

B

Compared to the use of proprietary components, Web services promise to be less expensive and less difficult to implement because of A) their ability to integrate seamlessly with legacy systems. B) their ability to enable communication among different systems using universal standards. C) the ubiquity of the Internet. D) the ability to reuse Web services components. E) their use of custom programming.

B

EDI is A) the use of Internet technologies for electronic data transactions. B) the exchange between two organizations of standard transactions through a network. C) electronic data invoicing. D) electronic delivery infrastructure. E) slowly becoming the norm for B2B communications.

B

ESS A) support the structured decision making of senior executives. B) have the ability to drill down into lower levels of detail. C) easily integrate data from different systems. D) are primarily driven by information derived from a company's transaction processing systems. E) enable operational managers to create parameterized reports.

B

Exposing an individual to ads that are chosen and based on the recorded and analyzed online behavior of the individual is referred to as A) clickstream advertising. B) behavioral targeting. C) online profiling. D) long tail marketing. E) crowdsourcing.

B

Formal planning and control tools A) enable a project to have sufficient technical support for project management and development. B) enable a project manager to properly document and monitor project plans. C) portray a project as a network diagram with numbered nodes representing project tasks. D) consist of ways to link the work of the implementation team with users at all organization levels. E) enable senior management to track the development of systems.

B

GDSS A) require a small number of attendees in order to maintain high levels of productivity. B) enable increasing a meeting size without reducing productivity. C) include specific procedures for priority ranking the order in which participants can respond. D) utilize shared desktop computers to foster collaboration. E) are designed specifically for decision making by people working as a group in the same location.

B

Goods that are involved in the actual production process are referred to as A) raw materials. B) direct goods. C) purchasing goods. D) indirect goods. E) products.

B

Groups of objects are assembled into software components for common functions, which can be combined into large-scale business applications, in which type of software development? A) object-oriented development B) component-based development C) structured methodologies D) RAD E) Agile development

B

In an object-oriented development framework for a university, how would the classes Degree, Mathematics, and Physics be related? A) Degree would be a sister class to Mathematics and Physics. B) Degree is a superclass to Mathematics and Physics. C) Mathematics and Physics would be ancestors to Degree. D) Degree would be a subclass to Mathematics and Physics. E) Math, Physics and Degree are sister classes.

B

In the direct cutover conversion strategy, the new system A) is tested by an outsourced company. B) replaces the old one at an appointed time. C) and the old are run together. D) is introduced in stages. E) the old and new systems are run in parallel.

B

In what stage of systems development are design specifications created? A) systems analysis B) systems design C) testing D) conversion E) implementation

B

Information ________ exists when one party in a transaction has more information that is important for the transaction than the other party. A) transparency B) asymmetry C) complexity D) discrimination

B

Market creators A) save users money and time by processing online sales transactions. B) provide a digital environment where buyers and sellers can establish prices for products. C) create revenue by providing digital content over the Web. D) sell physical products directly to consumers or individual businesses. E) generate revenue from advertising or from directing buyers to sellers.

B

Measures defined by management and used to internally evaluate the success of a firm's financial, business process, customer, and learning and growth are called A) benchmarks. B) KPIs. C) the balanced scorecard method. D) BPM. E) parameters.

B

Net marketplaces A) focus on continuous business process coordination between companies for supply chain management. B) are industry owned or operate as independent intermediaries between buyers and sellers. C) are geared towards short-term spot purchasing. D) are more relationship oriented than private industrial networks. E) typically consist of a large firm linking to its suppliers and partners.

B

One example of an implementation problem is A) poor user interface. B) inadequate user training. C) project running over budget. D) changes in job activities and responsibilities. E) reduction in labor force.

B

System testing A) includes all the preparations for the series of tests to be performed on the system. B) tests the functioning of the system as a whole in order to determine if discrete modules will function together as planned. C) tests each program separately. D) provides the final certification that the system is ready to be used in a production setting. E) tests the information requirements of a system.

B

Systems design A) describes what a system should do to meet information requirements. B) shows how the new system will fulfill the information requirements. C) identifies which users need what information, where, when and how. D) is concerned with the logical view of the system solution. E) identifies the technology to be used in the system.

B

Systems that integrate different types of techniques, such as genetic algorithms, fuzzy logic, neural networks, and expert systems, into a single application are called ________ systems. A) differential intelligence B) hybrid AI C) machine learning D) enterprise learning E) CAD

B

The effort required to locate a suitable product is called A) price discrimination. B) search costs. C) menu costs. D) shopping costs. E) location costs.

B

The flow of events or transactions captured by an organization's system describes A) information. B) data. C) wisdom. D) knowledge. E) experience.

B

The principal capital budgeting models for evaluating information technology projects are the payback method, the accounting rate of return on investment (ROI), the net present value, and the A) future present value. B) internal rate of return. C) external rate of return. D) ROPM (real options pricing model). E) present value of future cash flows

B

The terms used in a fuzzy logic system to describe imprecise states or conditions are referred to as A) neural networks. B) membership functions. C) inference engines. D) taxonomies. E) tags.

B

To best evaluate, from a financial standpoint, an IT investment whose benefits cannot be firmly established in advance, you would use A) capital budgeting. B) the real option pricing model. C) a scoring model. D) the net present value. E) a portfolio analysis.

B

Transaction brokers A) generate revenue from advertising or from directing buyers to sellers. B) save users money and time by processing online sales transactions. C) provide a digital environment where buyers and sellers can establish prices for products. D) sell physical products directly to consumers or individual businesses. E) provide online meeting places where people with similar interests can communicate.

B

Virtually all expert systems deal with problems of A) policy development. B) classification. C) logic and control. D) high complexity. E) imprecise rules.

B

What is the first value-adding step in the knowledge business value chain? A) acquire B) data and information acquisition C) store D) disseminate E) apply

B

What is the primary benefit to consumers of disintermediation? A) faster service B) lower costs C) higher quality D) greater choices E) None, disintermediation primarily benefits manufacturers.

B

What standards are referred to when discussing universal standards as a unique feature of e-commerce? A) Internet technology standards B) common spoken and written languages C) universal measuring standards D) universal advertising and media format standards E) EDI standards

B

What type of intelligent technique helped Procter & Gamble determine the most efficient methods for their trucks to deliver goods? A) fuzzy logic B) intelligent agents C) genetic algorithms D) neural networks E) CBR

B

When there is no well-understood or agreed-on procedure for making a decision, it is said to be A) undocumented. B) unstructured. C) documented. D) semistructured. E) ad-hoc.

B

Which of the following are most likely to rely primarily on the drill-down functionality of BI for their decision-making needs? A) IT developers B) middle managers C) operational employees D) business analysts E) senior executives

B

Which of the following best illustrates the affiliate revenue model? A) eBay receives a small fee from a seller if a seller is successful in selling an item. B) Epinions receives a fee after steering a customer to a participating Web site where he or she makes a purchase. C) Flickr provides basic services for free, but charges a premium for advanced services. D) Apple accepts micropayments for single music track downloads. E) Netflix charges customers a monthly fee for access to its library of movies.

B

Which of the following is a type of intelligent technique? A) digital asset management B) case-based reasoning C) computer-aided design D) VRML E) LMS

B

Which of the following is not one of the six main elements in the business intelligence environment discussed in this chapter? A) managerial users and methods B) organizational environment C) user interface D) data from the business environment E) platform

B

Which of the following marketing formats is sales oriented, rather than branding oriented or a mix? A) lead generation B) search engine C) rich media D) display ads E) video

B

Which of the following statements best describes the business value of improved decision making? A) Improved decision making creates better products. B) Improved decision making results in a large monetary value for the firm as numerous small daily decisions affecting efficiency, production, costs, and more add up to large annual values. C) Improved decision making enables senior executives to more accurately foresee future financial trends. D) Improved decision making strengthens customer and supplier intimacy, which reduces costs. E) Improved decision making creates a better organizational culture.

B

Which of the following statements best describes the effect that project structure has on overall project risk? A) Highly structured projects are more complex, and run a higher risk of programmers and users misunderstanding the ultimate goals. B) Projects with relatively undefined goals are more likely to be subjected to users changing requirements and to run a higher risk of not satisfying project goals. C) Highly structured projects tend to be larger, affecting more organizational units, and run both the risk of out-of-control costs and becoming too difficult to control. D) Less structured projects are more able to be quickly developed, tested, and implemented using cutting-edge RAD and JAD development techniques, and pose less risk of running up unforeseen costs. E) the less structured a project, the greater the freedom of users to define the system

B

Which of the following systems support a manager's role as leader of an organization? A) decision support systems B) telepresence systems C) e-mail D) MIS E) ESS

B

Which process develops a detailed description of the functions that a new information system must perform? A) feasibility study B) requirements analysis C) systems design D) test plan development E) management plan

B

Which type of decision is deciding whether to introduce a new product line? A) structured B) unstructured C) recurring D) nonrecurring E) procedural

B

Which type of planning tool shows each task as a horizontal bar whose length is proportional to the time required to complete it? A) PERT chart B) Gantt chart C) both A and B D) neither A nor B

B

Which type of systems development is characterized by significantly speeding up the design phase and the generation of information requirements and involving users at an intense level? A) RAD B) JAD C) prototyping D) end-user development E) traditional

B

You are advising a multimedia company on the best type of knowledge management system to help them archive digital video and sound clips. Which of the following will suit their needs? A) enterprise content management system B) digital asset management system C) CAD system D) VRML system E) LMS

B

________ is the process of changing from the old system to the new system. A) Implementation B) Conversion C) Systems analysis and design D) Programming E) End user involvement

B

________ often are designed and optimized for the specific tasks to be performed. A) Graphics programs B) Knowledge workstations C) Virtual simulators D) CAD stations E) LMS

B

________ provide(s) a detailed statement of the information needs that a new system must satisfy identifies who needs what information, and when, where, and how the information is needed. A) Systems analysis and design document B) Information requirements C) A data flow diagram D) Feasibility study E) Request for proposal

B

________ provide(s) a methodology and tools for dealing with the organization's ongoing need to revise and optimize its numerous business processes. A) Business process redesign B) Business process management C) CASE tools D) TQM E) Systems analysis and design

B

MIS typically produce A) new ways of looking at data that emphasize change, flexibility, and rapid response. B) fixed, regularly scheduled reports based on data extracted from the organization's TPS. C) solutions to semistructured problems appropriate for middle management decision making. D) assumptions, responses to ad-hoc queries, and graphic representations of existing data. E) scorecards of overall firm performance along predefined key indicators.

B Page Ref: 486

The leading methodology for understanding the really important information needed by a firm's executives is called the ________ method. A) digital dashboard B) balanced scorecard C) KPI D) data visualization E) predictive analytics

B Page Ref: 489

A native mobile app is A) a mobile Web site. B) a mobile Web app. C) a stand alone application that does not use a browser. D) a responsive mobile app. E) one that can only operate on selected devices.

C

A(n) ________ is a scheme for classifying information and knowledge in such a way that it can be easily accessed. A) KWS B) KMS C) taxonomy D) intelligent technique E) COP

C

A(n) ________ is the model or blueprint for an information system solution and consists of all the specifications that will deliver the functions identified during systems analysis. A) feasibility study B) data flow diagram C) systems design document D) information requirements document E) request for proposal

C

About ________ percent of the United States GDP is produced by the knowledge and information sectors. A) 15 B) 25 C) 45 D) 65 E) 85

C

According to Mintzberg, managers in their informational role act as A) figureheads for the organization. B) leaders. C) nerve centers of the organization. D) negotiators. E) liaisons.

C

All of the following are unique features of e-commerce technology, except A) personalization/customization. B) interactivity. C) universality. D) richness. E) global reach.

C

An upscale organic foods grocery chain is implementing an information system that will enable it to add same-day home delivery of groceries to its customers. This is an example of A) automation. B) rationalization of procedures. C) paradigm shift. D) business process redesign. E) organizational change.

C

BI that is designed to determine the most likely effects of changes in the business environment is called A) statistical modeling. B) environmental analytics. C) predictive analytics. D) big data analytics. E) parameterized reports.

C

Changes in hardware, software, documentation, or production to a production system to correct errors, meet new requirements, or improve processing efficiencies are termed A) compliance. B) production. C) maintenance. D) acceptance. E) implementation.

C

Decisions regarding managing and monitoring day-to-day business activities are referred to as ________ intelligence. A) business B) analytical C) operational D) transactional E) production

C

Digital goods are goods that are A) produced digitally. B) sold over digital networks. C) delivered digitally. D) used with digital equipment. E) created with software.

C

End user development A) allows end users to create complex information systems. B) increases the time and steps required to produce a finished application when compared to professional development. C) allows ends users to easily access data, create reports, and develop simple applications. D) requires more time to develop systems. E) leads to lower levels of satisfaction with systems.

C

Expert systems A) solve problems too difficult for human experts. B) are based on DO WHILE rules. C) work in very limited domains. D) share characteristics with mainframe computing. E) are used for knowledge discovery.

C

Expert systems are expensive and time consuming to maintain because A) their rule base is so complex. B) they rely on equipment that becomes outdated. C) their rules must be reprogrammed every time there is a change in the environment, which in turn may change the applicable rules. D) only the person who created the system knows exactly how it works, and may not be available when changes are needed. E) it is difficult to program at this level of complexity without introducing software bugs.

C

Fuzzy logic is a type of A) data mining. B) neural network. C) intelligent technique. D) business intelligence. E) case-based reasoning.

C

In a parallel conversion strategy, the new system A) is tested by an outsourced company. B) replaces the old one at an appointed time. C) and the old are run in parallel. D) is introduced in stages. E) is slowly converted from the old system.

C

In object-oriented development A) the class is used as the basic unit of systems analysis and design. B) an object is a collection of data that is acted on by external processes. C) processing logic resides within objects. D) a strict, step-by-step development process is essential. E) data and processes are separated.

C

Information density refers to the A) richness—complexity and content—of a message. B) total amount and quantity of information delivered to consumers by merchants. C) total amount and quantity of information available to all market participants. D) amount of information available to reduce price transparency. E) amount of physical storage space needed to store data about a specific entity, such as a product or consumer.

C

Object-oriented development could potentially reduce the time and cost of writing software because A) object-oriented programming requires less training. B) iterative prototyping is not required. C) objects are reusable. D) a single user interface object can be used for the entire application. E) it's not necessary to use a formal methodology to design a system.

C

Object-oriented modeling is based on the concepts of A) objects and relationships. B) classes and objects. C) class and inheritance. D) objects and inheritance. E) classes and relationships.

C

Predictive analytics is used for all of the following except A) anticipate customer response to price changes. B) identifying the most profitable customers. C) determining the best routes for product delivery. D) establishing consumer credit scores. E) forecasting driver's safety.

C

ROPMs (real options pricing models) value information systems similar to stock options, in that A) ROPMs can be bought and sold like stocks. B) a company's worth can be evaluated by the worth of their ROPMs. C) initial expenditures on IT projects are seen as creating the right to pursue and obtain benefits from the system at a later date. D) expenditures and benefits from IT projects are seen as inflows and outflows of cash that can be treated themselves like options. E) the price paid today for information systems reflects their future cash flows.

C

Recent developments in e-commerce include all of the following except A) small businesses continue to flood the e-commerce marketplace. B) social networking sites become a new platform for e-commerce. C) Internet-based models of computing, such as smartphone apps. D) the online demographic of shoppers broadens to match that of ordinary shoppers. E) social sharing e-commerce sites extend the market creator business model.

C

Technology that consists of computer-based systems that attempt to emulate human behavior is called A) fuzzy logic. B) neural networks. C) AI technology. D) genetic algorithms. E) learning management systems.

C

The dimension of ________ in information quality describes whether data is available when needed. A) integrity B) accuracy C) timeliness D) completeness E) consistency

C

The four kinds of structural organizational change enabled by IT, in order from least to most risky, are A) rationalization, automation, reengineering, and redesigning. B) rationalization, automation, reengineering, and paradigm shift. C) automation, rationalization, redesigning, and paradigm shift. D) automation, redesigning, restructuring, and paradigm shift. E) paradigm shift, reengineering, rationalization, and automation.

C

The integration of video, audio, and text marketing messages into a single marketing message and consumer experience describes which dimension of e-commerce technology? A) ubiquity B) personalization/customization C) richness D) interactivity E) social technology

C

The most widely used project management software today is A) Vertabase. B) IBM Project Guide. C) Microsoft Project. D) Microsoft Excel.

C

The organizational activities working toward the adoption, management, and routinization of a new information system are called A) production. B) maintenance. C) implementation. D) acceptance. E) final acceptance.

C

The process of sourcing goods and materials, negotiating with suppliers, paying for goods, and making delivery arrangements is called A) e-procurement. B) SCM. C) procurement. D) sourcing. E) production.

C

The project risk will rise if the project team and the IS staff lack A) legacy applications as a starting point. B) good equipment. C) the required technical expertise. D) financial studies and plans. E) a committed management group of executive leaders.

C

The role of liaison falls into which of Mintzberg's managerial classifications? A) decisional B) informational C) interpersonal D) symbolic E) leading

C

The set of business processes, culture, and behavior required to obtain value from investments in information systems is one type of A) knowledge culture. B) knowledge discovery. C) organizational and management capital. D) organizational routine. E) knowledge.

C

Unit testing A) includes all the preparations for the series of tests to be performed on the system. B) tests the functioning of the system as a whole in order to determine if discrete modules will function together as planned. C) tests each program separately. D) provides the final certification that the system is ready to be used in a production setting. E) involves testing the entire system with real-world data.

C

Varying a product's price according to the supply situation of the seller is called ________ pricing. A) menu B) flexible C) dynamic D) asymmetric E) customized

C

Which of the following best describes the digital social graph? A) a person's direct and indirect relationships B) all of a person's closest digital relationships C) a mapping of all online social relationships D) all of the online and offline relationships a person has E) all of the relationships in an online community

C

Which of the following describes a difference between neural networks and genetic algorithms? A) Genetic algorithms are designed to process large amounts of information. B) Genetic algorithms are a type of knowledge discovery, while neural networks are an intelligent technique. C) Neural networks are programmed to "learn." D) Genetic algorithms are designed to work with small amounts of data, while neural networks can handle large quantities of data. E) Neural networks are a type of machine learning, whereas genetic algorithms are static programs.

C

Which of the following does not describe the dimensions of knowledge in a firm? A) It is contextual and applicable only in relevant situations. B) It is intangible. C) It is subject to the laws of diminishing returns. D) It is a cognitive event involving mental models. E) It is enmeshed in a firm's culture.

C

Which of the following is a milestone for the Web site development phase of building an e-commerce presence? A) Web mission statement B) social media plan C) Web site plan D) Web presence map E) functional Web site

C

Which of the following is not a tangible benefit of information systems? A) reduced rate of growth in expenses B) lower computer expenses C) improved resource control D) increased productivity E) end user satisfaction

C

Which of the following is not an example of a BI predefined production report? A) workforce demographics B) order cycle time C) revenue forecasts D) supplier performance E) direct and indirect spending

C

Which of the following is not one of the Simon's four stages of decision making? A) implementation B) intelligence C) analysis D) choice E) design

C

Which of the following is not one of the five observed ways in which managerial behavior differs from the classical description of managers? A) Managers perform a great deal of work at an unrelenting pace. B) Managerial activities are fragmented. C) Managers prefer regular, written reports on firm activities. D) Managers prefer oral forms of communication. E) Managers give high priority to maintaining a diverse web of contacts.

C

Which of the following is not one of the six main analytic functionalities of BI systems for helping decision makers understand information and take action? A) production reports B) parameterized reports C) business case archives D) forecasts, scenarios, and models E) drill down

C

Which of the following social commerce features allows social network sites to gather and distribute to others information about which products a user likes and dislikes? A) social sign-on B) collaborative shopping C) network notification D) social search E) newsfeed

C

Which of the following statements about 3D printing is not true? A) It creates solid objects. B) It is also called additive manufacturing. C) It is only usable to make prototypes. D) It creates objects layer by layer. E) It uses specifications in a digital file.

C

Which of the following statements best describes the relationship between collaboration and knowledge management? A) Without knowledge, collaboration is difficult. B) Knowledge doesn't exist without collaboration. C) Knowledge is useful only when shared with others. D) As knowledge increases, so does collaboration. E) Knowledge is the end product of collaboration.

C

Which of the following systems digitizes, indexes, and tags documents according to a coherent framework? A) wikis B) CAD C) document management D) LMS E) KMS

C

Which of the following types of projects is most likely to fail? A) integration of a third-party automated payment system B) replacement of middleware with Web services for legacy application integration C) a business process redesign project that restructures workflow and responsibilities D) redesigning a user interface to an online investment site E) building a Web-based interface to an existing system

C

Which type of decision is calculating gross pay for hourly workers? A) semistructured B) procedural C) structured D) unstructured E) ad hoc

C

Which type of tool helps project managers identify bottlenecks in project development? A) internal integration tools B) external integration tools C) formal planning and control tools D) both B and C

C

You are an automotive engineer working on an application that will automatically parallel park a car. The intelligent technique you may find most useful is A) case-based reasoning. B) artificial intelligence. C) fuzzy logic. D) expert system. E) a neural network.

C

________ CRM includes customer-facing applications such as tools for sales force automation, call center and customer service support, and marketing automation. A) Analytical B) Employee C) Operational D) Partner E) Next-generation

C

________ is a peer-to-peer market in which participants bet on the outcomes of current events, business, or social trends. A) Crowdsourcing B) A net marketplace C) A prediction market D) A futures auction E) A private exchange

C

________ modules deal with issues such as setting objectives, employee performance management, and performance-based compensation. A) SCM B) SFA C) ERM D) DRM E) PRM

C

A company's organizations and processes for distributing and delivering products to the final customers is the A) supplier's internal supply chain. B) external supply chain. C) upstream portion of the supply chain. D) downstream portion of the supply chain. E) onstream portion of the supply chain.

D

A drawback to high-velocity, automated decision-making systems is that they are unable to A) handle high volumes of decisions. B) handle structured decisions. C) handle semi-structured decisions. D) control themselves and respond to new environments. E) be applied to situations outside of the financial world.

D

A secure Web site that links a large firm to its suppliers and other key business partners is called a(n) A) e-hub. B) marketspace. C) exchange. D) private industrial network. E) net marketplace.

D

A software package evaluation process is often based on a series of questions sent to vendors, called a(n) A) systems design document. B) strategic planning document. C) information systems management plan. D) request for proposal. E) logical design document.

D

A(n) ________ is an organizational change that involves rethinking the nature of the business and the nature of the organization itself. A) automation program B) rationalization program C) systems analysis and design D) paradigm shift E) business process redesign program

D

Acceptance testing A) includes all the preparations for the series of tests to be performed on the system. B) tests the functioning of the system as a whole in order to determine if discrete modules will function together as planned. C) tests each program separately. D) provides the final certification that the system is ready to be used in a production setting. E) involves testing the conversion of legacy data to the new system.

D

All of the following are activities related to establishing a Web presence except for A) search. B) affiliates. C) apps. D) newsletters. E) display.

D

All of the following are intangible benefits of information systems except A) improved asset utilization. B) increased organizational learning. C) improved operations. D) reduced workforce. E) employee morale.

D

An essential component in the ability of GDSS to contribute to a collaborative environment is A) allowing users to contribute simultaneously. B) using structured methods for evaluating ideas. C) identifying users informally. D) the guarantee of user anonymity. E) providing each attendee with dedicated desktop computers.

D

An example of using an internal integration tool would be to A) define task dependencies. B) include user representatives as active members of the project team. C) create a PERT chart. D) hold frequent project team meetings. E) develop a system planning document for technical specialists.

D

An inference engine is A) a strategy for searching the rule base in case-based reasoning. B) the programming environment of an expert system. C) a method of organizing expert system knowledge into chunks. D) a strategy used to search through the rule base in an expert system by forward chaining or backward chaining. E) a programming algorithm used to create a virtual world using VRML.

D

Apple's Siri application is an example of A) neural networks. B) CBR. C) artificial intelligence. D) intelligent agents. E) machine learning.

D

As discussed in the chapter text, the three main reasons that investments in information technology do not always produce positive results are A) management support, technical logistics, and user compliance. B) organization, environment, culture. C) information quality, information integrity, and information accuracy. D) information quality, organizational culture, and management filters. E) organization, culture, and technology.

D

Backward chaining is A) a strategy for searching the rule base in an expert system that begins with information entered by the user. B) the programming environment of an expert system. C) a method of organizing expert system knowledge into chunks. D) a strategy for searching the rule base in an expert system that begins with a hypothesis. E) a programming algorithm used to create a virtual world using VRML.

D

CASE tools automate A) documentation. B) code generation. C) creating data dictionaries. D) user interfaces. E) system designs.

D

Categories of tools for BPM include all of the following except A) tools to integrate existing systems to support business processes' improvements. B) tools to automate business processes. C) tools to identify and document business processes. D) tools to test the security of business processes. E) tools to design new processes.

D

Changing organizational behavior by sensing and responding to new experience and knowledge is called A) change management. B) knowledge networking. C) the knowledge value chain. D) organizational learning. E) knowledge management.

D

Content providers use ________ systems to process large amounts of very small monetary transactions cost-effectively. A) subscription B) mobile payment C) transaction fee D) micropayment E) affiliate revenue

D

During the ________ stage of system development, system specifications that were prepared during the design stage are translated into software code. A) systems analysis and design B) implementation C) conversion D) programming E) feasibility study

D

External integration tools A) enable a project to have sufficient technical support for project management and development. B) enable a project manager to properly document and monitor project plans. C) portray a project as a network diagram with numbered nodes representing project tasks. D) consist of ways to link the work of the implementation team with users at all organization levels.

D

GDSS A) are designed to allow meeting attendees to share their thoughts in real-time with their peers. B) support decisions that require knowledge about the geographic distribution of resources. C) are typically used with geographically dispersed attendees. D) implement structured methods for organizing and evaluating ideas. E) provide tools that allow managers to visualize data.

D

In automation A) business processes are simplified. B) business processes are reorganized to cut waste and eliminate repetitive, paper-intensive tasks. C) standard operating procedures are streamlined to remove bottlenecks. D) employees are enabled to perform their tasks more efficiently. E) business processes are eliminated.

D

In the traditional systems development lifecycle, end users A) are important and ongoing members of the team from the original analysis phase through maintenance. B) are important only in the testing phases. C) have no input. D) are limited to providing information requirements and reviewing the technical staff's work. E) control the development of the system.

D

In working with ROPMs (real option pricing models) and options valuation, a call option is a(n) A) obligation to purchase an asset at a later date at a fixed price. B) obligation to either purchase or sell an asset at a later date at a strike price. C) right to purchase an asset at a later date at a strike price. D) right to purchase or sell an asset at a later date at a fixed price. E) an obligation to sell an asset at a later date at a fixed price.

D

The act of engaging consumers in a dialog that dynamically adjusts the experience to the individual describes which dimension of e-commerce technology? A) ubiquity B) personalization/customization C) richness D) interactivity E) information density

D

The entire system-building effort is driven by A) organizational change. B) feasibility studies. C) the information value chain. D) user information requirements. E) available information technology.

D

The idea that the achievement of quality control is an end in itself describes a main concept of A) BPM. B) BPR. C) six sigma. D) TQM. E) systems analysis and design.

D

The management methodology of using a firm's strategy to generate operational targets for the business and measuring progress towards them using the firm's enterprise systems is called A) benchmarks. B) KPIs. C) the balanced scorecard method. D) BPM. E) business intelligence.

D

The oldest method for building information systems is A) component-based development. B) prototyping. C) object-oriented development. D) the systems development lifecycle. E) RAD.

D

The primary tool for representing a system's component processes and the flow of data between them is the A) data dictionary. B) process specifications diagram. C) user documentation. D) data flow diagram. E) top down structure chart.

D

The worth of systems from a financial perspective essentially revolves around the issue of A) total cost of ownership. B) adherence to information requirements. C) asset utilization. D) return on invested capital. E) the cost of computing equipment.

D

To automate routine tasks to help firms search for and filter information for use in electronic commerce and supply chain management a firm would most likely use A) CAD systems. B) virtual reality systems. C) fuzzy logic systems. D) intelligent agents. E) genetic algorithms.

D

Tools for the management, delivery, tracking, and assessment of various types of employee learning best describes a(n) A) investment workstation. B) organizational learning system. C) employee enrichment system. D) learning management system. E) employee management system.

D

Transferring data from a legacy system to the new system would be defined by which category of system design specifications? A) input B) database C) manual procedures D) conversion E) implementation

D

Virtual reality systems A) provide engineers, designers, and factory managers with precise control over industrial design and manufacturing. B) provide an important source of expertise for organizations. C) allow groups to work together on documents. D) provide architects, engineers, and medical workers with precise, photorealistic simulations of objects. E) enable acquiring, storing, and disseminating knowledge documents in a virtual world.

D

What event marked the beginning of e-commerce? A) The first product sold online. B) The first domain name registered. C) The first e-mail sent. D) The first paid advertisements placed on a Web site. E) The first product advertised online.

D

What is "responsive design" for mobile applications? A) a design that responds to the user's needs B) a design that responds to the user's location C) a design that responds to the user's voice commands D) a design that responds to the user's digital device and screen E) a design that responds to the user's gestures

D

What is the difference between personalization and customization, as applied to e-commerce technologies? A) Customization is any type of adjustment made to a product by the user personalization refers to a business changing a product or service for the user. B) Personalization is any type of adjustment made to a product by the user customization refers to a business changing a product or service for the user. C) Customization refers to adjusting marketing messages for a consumer personalization refers to adjusting a product or service based on a user's preferences. D) Personalization refers to adjusting marketing messages for a consumer customization refers to adjusting a product or service based on a user's preferences. E) There is no difference, both terms refer to changing a product or communication for the consumer.

D

What is the greatest barrier to successful business process change? A) ineffective project management B) usability of implemented solution C) selecting the correct process to change D) organizational change E) poor choice of technology

D

When managers represent their company in the outside world and perform symbolic duties, they are acting in their A) decisional role. B) managerial role. C) informational role. D) interpersonal role. E) leadership role.

D

When systems are created rapidly, without a formal development methodology A) end users can take over the work of IT specialists. B) the organization quickly outgrows the new system. C) hardware, software, and quality standards are less important. D) testing and documentation may be inadequate. E) IT specialists dominate the design of the system.

D

Which of the following Internet business models does Amazon.com use? A) vontent provider B) portal C) market creator D) e-tailer E) transaction brokder

D

Which of the following are the three major types of knowledge management systems? A) management information systems, decision support systems, and transaction processing systems B) enterprise systems, customer support systems, and supply chain management systems C) database management systems, expert systems, and knowledge work systems D) enterprise-wide knowledge management systems, knowledge work systems, and intelligent techniques E) KMS, LMS, and KWS

D

Which of the following best illustrates the sales revenue model? A) eBay receives a small fee from a seller if a seller is successful in selling an item. B) Epinions receives a fee after steering a customer to a participating Web site where he or she makes a purchase. C) Flickr provides basic services for free, but charges a premium for advanced services. D) Apple accepts micropayments for single music track downloads. E) Netflix charges customers a monthly fee for access to its library of movies.

D

Which of the following is a limitation of using a financial approach to evaluate information systems? A) inability to measure ROI B) inability to control vendor costs C) inability to assess risk D) inability to assess costs from organizational disruption E) inability to assess the cost of technology

D

Which of the following is not a tool provided by Business Process Management software? A) tools that help businesses identify and document processes requiring improvement B) create models of improved processes C) capture and enforce business rules for performing processes D) capture and identify information system requirements for a new system E) integrate existing systems to support new or redesigned processes

D

Which of the following is not a top priority in mobile application development? A) designing for multitouch B) saving resources C) limiting the use of keyboards D) designing for keyboard data entry E) designing for multiple screens

D

Which of the following is not an organizational factor in systems planning and implementation? A) standards and performance monitoring B) government regulatory compliance C) health and safety D) user interface

D

Which of the following is not one of four types of presence to be considered when building an E-commerce presence? A) offline media B) Web sites C) social media D) corporate E) e-mail

D

Which of the following is not one of the activities of the systems analyst? A) acting as a change agent B) communication with users C) mediating between competing interest groups D) formulation of capital budgeting models E) deciding which systems to develop

D

Which of the following is not used to capture tacit knowledge? A) expert system B) case-based reasoning C) fuzzy logic D) neural network E) knowledge base

D

Which of the following statements is not an accurate description of the importance of knowledge to a firm? A) Knowledge experiences network effects as more people share it. B) Knowledge should be seen as an intangible key asset. C) Knowledge enables firms to become more efficient in their use of scarce resources. D) Knowledge is unconditional. E) Much of the firm's value relies on being able to create knowledge.

D

Which of the following techniques is used for knowledge discovery? A) expert system B) transaction processing systems C) case-based reasoning D) data mining E) fuzzy logic

D

Which of the following tools is not one you would use to control risk factors in an information systems project? A) internal integration tools B) external integration tools C) formal planning tools and formal control tools D) real options pricing models E) Gantt charts

D

Which of the following would not be classified as a knowledge work system? A) computer-aided design system B) 3D visualization system C) investment workstations D) expert system E) virtual reality system

D

Why is overstocking warehouses not an effective solution for a problem of low availability? A) It does not speed product time to market. B) It is an inefficient use of raw materials. C) It increases sales costs. D) It increases inventory costs. E) It lowers fill rate.

D

You are an IT project manager for an advertising firm. The firm wishes to create an online tool that will be used to survey focus group reactions to products in development. The most important consideration for the firm is being able to offer the tool as soon as possible as a new corporate service. However, you know that many of the senior managers that are business owners of this project have difficulty in understanding technical or software development issues, and are likely to change their requirements during the course of development. What development method would be most successful for this project? A) RAD B) JAD C) end-user development D) prototyping E) traditional

D

You have been hired to implement an enterprise system that will automate much of the billing and accounting work for a statewide HVAC services company. Which of the following would you prepare to describe how the new system will affect a firm's structure and operations? A) information systems plan B) internal integration report C) sociotechnical design report D) organizational impact analysis E) strategic planning document

D

Your company wants to develop intelligent techniques to create a "smart" oven that can perfectly cook basic foodstuffs, such as roasts and bread, using sensors and minimal input from the user. The system would know the difference between rare, medium rare, medium, and well done roasts. The category of intelligent technique that would describe this system is A) expert system. B) neural network. C) case-based reasoning. D) fuzzy logic. E) genetic algorithm.

D

________ is the study of how computer programs can improve their performance without explicit programming. A) Neural networks B) COP C) Genetic algorithms D) Machine learning E) Intelligent techniques

D

A well-designed ESS will allow management to A) create routine production reports as well as view overall business performance. B) facilitate group decision making. C) create pivot charts. D) analyze big data. E) track the activities of competitors.

E

A(n) ________ facilitates the solution to unstructured problems by a set of decision makers working together as a group. A) DSS B) ESS C) CDSS D) GIS E) GDSS

E

A(n) ________ is a BI feature that presents users with an easy-to-understand visual display of performance information. A) ad hoc query B) parameterized report C) interface D) portal E) dashboard

E

A(n) ________ is a type of intelligent technique that finds patterns and relationships in massive data sets too large for a human to analyze. A) inference engine B) CAD C) expert system D) genetic algorithm E) neural network

E

A(n)________ report is produced when a user enters various values in a pivot table to filter data. A) drill-down B) SQL C) ad hoc D) production E) parameterized

E

All of the following managerial roles can be supported by information systems except A) figurehead. B) resource allocator. C) spokesperson. D) disseminator. E) entrepreneur.

E

All of the following service capabilities would be found in major CRM products except A) customer satisfaction management. B) returns management. C) call center & help desk. D) service analytics. E) order management.

E

CRM systems help businesses obtain which business objective? A) survival B) operational excellence C) new products and services D) improved decision making E) customer and supplier intimacy

E

Compared to digital markets, traditional markets have A) lower search costs. B) stronger network effects. C) higher delayed gratification effects. D) reduced asymmetry. E) higher transaction costs.

E

Expertise of organizational members that has not been formally documented best describes A) wisdom. B) information. C) data. D) experience. E) tacit knowledge.

E

High-velocity decision making systems are growing rapidly for decisions classed as A) semi-structured. B) financial. C) ad hoc. D) predefined. E) highly structured.

E

If you can follow a definite procedure to make a business decision, you are making a(n) ________ decision. A) ad-hoc B) procedural C) unstructured D) semistructured E) structured

E

Investment workstations A) provide engineers, designers, and factory managers with precise control over industrial design and manufacturing. B) provide an important source of expertise for organizations. C) allow groups to work together on documents. D) are used by senior executives to plan the financial future of firms. E) are used in the financial sector to analyze trading situations and manage the investment process.

E

Organizational software packages often include ________ features that allow the software to be modified to meet organizational requirements. A) automation B) object oriented C) programming D) design E) customization

E

Selling the same goods to different targeted groups at different prices is called A) cost customization. B) cost optimization. C) price gouging. D) cost personalization. E) price discrimination.

E

The ________ phase of decision making finds or recognizes a problem, need, or opportunity. A) choice B) design C) implementation D) analysis E) intelligence

E

The decision to approve a capital budget is an example of a(n) ________ decision. A) structured B) ad hoc C) semistructured D) undocumented E) unstructured

E

The dimension of ________ describes whether the structure of data is consistent within an information source. A) completeness B) accuracy C) validity D) consistency E) integrity

E

The last step in the knowledge management value chain is A) feedback. B) acquire. C) disseminate. D) store. E) apply.

E

Which of the following BI tools or abilities have been driving the movement toward "smart cities?" A) OLAP B) chi-square analysis C) predictive analytics D) data mining E) big data analytics

E

Which of the following is a marketing format that uses banner ads and pop-ups with interactive features? A) search engine ads B) video ads C) rich media ads D) e-mail ads E) display ads

E

Which of the following is not a typical component or capability of an enterprise content management system? A) LMS B) social networking tools C) tagging tools D) digital asset management E) KWS

E

Which of the following is not one of the main four dimensions of knowledge described in the chapter? A) Knowledge is a firm asset. B) Knowledge has different forms. C) Knowledge has a location. D) Knowledge is situational. E) Knowledge is timeless.

E

Which of the following statements about m-commerce is not true? A) In 2014, m-commerce represented about 19 percent of all e-commerce. B) M-commerce is the fastest growing form of e-commerce. C) In 2014, mobile advertising is up over 80% from the previous year. D) Fifty-five percent of online retailers have m-commerce Web sites. E) In 2014, the main areas of growth are in online banking and location-based services.

E

Which of the following types of systems would be used to present senior marketing executives with in-depth information about customer retention, satisfaction, and quality performance? A) CDSS B) MIS C) DSS D) TPS E) ESS

E

Which quality dimension of information is concerned that the data values of an information source fall within a defined range? A) timeliness B) consistency C) completeness D) accessibility E) validity

E

You are using a capital budgeting method to assess the worth of your company's new information system. Which of the following costs would you include in measuring the cash outflow? A) increased sales of products B) hardware and software expenditures C) labor expenditures D) reduced costs in production and operation E) both B and C

E

________ describe the transformation occurring within the lowest level of the data flow diagrams. A) Design requirements B) Information requirements C) Technology design plan D) Conversion requirements E) Process specifications

E

________ knowledge exists in formal documents, as well as in formal rules that organizations derive by observing experts and their decision-making behaviors. A) Unstructured B) Tacit C) Management D) Explicit E) Semi-structured

E

A Gantt chart graphically depicts project tasks and their interrelationships.

FALSE

A benefit of using TCO analysis to evaluate an information technology investment is that it is able to incorporate intangible and "soft" factors such as benefits and complexity costs.

FALSE

A primary benefit of offshore outsourcing is that this can substantially reduce hidden costs.

FALSE

A structure chart is a bottom-up chart, showing each level of design, its relationship to other levels, and its place in the overall design structure.

FALSE

All CRM packages contain modules for PRM and ERM.

FALSE

An enterprise system helps reduce redundant business processes.

FALSE

An example of the portal business model is Facebook.

FALSE

Because neural network applications cannot always explain why they arrive at a particular solution, they are not well suited for use in the medical profession.

FALSE

Behavioral targeting occurs at two levels: individual Web sites and through ISPs.

FALSE

Case-based reasoning is not well-suited for diagnostic systems in medicine.

FALSE

DSS are a special category of GIS.

FALSE

DSS primarily address structured problems.

FALSE

Disintermediation provides major benefits to the distributor.

FALSE

During a GDSS meeting, the attendees control the use of GDSS tools.

FALSE

EDI standards that take advantage of network communications have yet to be fully implemented at the industry level.

FALSE

Exchanges have become one of the most popular types of Net marketplace because they encourage competitive bidding that drives prices down.

FALSE

Expert systems are the primary tools used for knowledge discovery.

FALSE

Expert systems work by applying a set of AND/OR rules against a knowledge base, both of which are extracted from human experts.

FALSE

Expertise is thought to be the collective and individual experience of applying knowledge to the solution of problems.

FALSE

Fuzzy logic systems "learn" patterns from large quantities of data by sifting through data, searching for relationships, building models, and correcting over and over again the model's own mistakes.

FALSE

Improving the quality of high-value decision making by an executive will save an organization far more money than improving the quality of lesser-value decisions made at a lower level.

FALSE

In a pull-based model of SCM systems, production master schedules are based on forecasts of demand for products.

FALSE

In component-based development, applications are developed one small portion at a time, with each portion able to function independently.

FALSE

In the affiliate revenue model, firms derive revenue by selling information or services through partner e-commerce sites.

FALSE

Information asymmetry exists when there is more information about one product than there is about a similar product.

FALSE

Intellectual property refers to all forms of human expression, both tangible and intangible.

FALSE

Intelligent agents can discover underlying patterns, categories, and behaviors in large data sets.

FALSE

Intelligent techniques include CAD and VRML.

FALSE

KPI analysis is the leading methodology for understanding the most important information needed by a firm's executives.

FALSE

Knowledge is universally applicable and easily moved.

FALSE

Backward sensitivity analysis software is used for goal seeking.

TRUE

3-D printers can produce fully functioning components, such as working batteries and LEDs.

TRUE

A data flow diagram offers a logical and graphical model of information flow, partitioning a system into modules that show manageable levels of detail.

TRUE

A geographic information system is a decision support system designed specifically to work with spatial information.

TRUE

A prototype is a working version of an information system that is meant to be only a preliminary model.

TRUE

A structured decision can be made by following a well-defined set of procedures. No "feel" or intuition is necessary.

TRUE

A structured decision is repetitive and routine, for which known procedures provide solutions.

TRUE

Advertising networks track a user's behavior at thousands of Web sites.

TRUE

All previous mass media in modern history, including the printing press, use a broadcast model where content is created in a central location by experts.

TRUE

An example of the market creator business model is eBay, a C2C auction site.

TRUE

An information systems plan contains a statement of corporate goals and specifies how information technology will support the attainment of those goals.

TRUE

Analytical CRM uses tools to analyze customer data collected from the firm's customer touch points and from other sources.

TRUE

Which of the following describes how the Simon framework of decision-making works in high-velocity decision environments? A) Only the initial step is performed by the software the final three steps are handled by humans. B) The first two steps of Simon's framework are eliminated and the final two steps are handled by software algorithms. C) The first three steps of the process are handled by software algorithms and the final step is handled by experienced managers. D) All four steps are performed by humans with the support of high-speed, high-volume DSS and ESS. E) All four steps of the process are handled by software algorithms humans are eliminated from the decisions because they are too slow.

e