MIS111 CCR2
In the Project Selection example discussed in the video case on Decision Matricies by Dr. Martin from DePaul University, if a criteria received 5 points as a rating but the criteria was weighted at 10%, what would be the score for that criterion?
0.5
Originally developed by MIS Regents Professor Hsinchun Chen, what technology is used by law enforcement agencies worldwide for data analysis?
COPLINK
According to IT's About Business 8.5, ________ offers free mobile airtime credit to customers for purchasing products.
Cadbury
According to IT's About Business 10.1, the Army is trying to implement a(n) ________ to replace its legacy systems
ERP system
According to the Fan Experience case study, which professional sports team generates additional revenue by allowing fans to update their seats using their mobile device during a game?
Golden State Warriors
Which of the following is a core ERP module?
HR management
In the "Decision Tree for Buying a Car" example discussed in class, which of the following "IF" statements would correctly identify a "BUY" decision?
IF tested = 'yes' and mileage = 'high' and age = 'recent' THEN -> 'BUY'
Named after the inventor of the technique to identify the underlying causes of a problem, what is another name for a Fishbone (Cause and effect) Diagram?
Ishikawa diagram
________ delivers the precise number of parts to be assembled into a finished product at precisely the right time.
JIT
According to IT's About Business 5.4, Performance Bicycle used a(n) ________ system to increase its sales.
KMS
In the business case for pull-based production discussed in class, what determines the quantity of production produced by a work center?
Kanban card
In the COPLINK: Integrating Information video case study, what city was the focus on the case study of how law enforcement uses COPLINK to investigate crimes?
Mesa
According to IT's About Business 8.4, ________ is an e-parking service that allows users to check the availability of parking spaces in participating parking lots and garages and to book guaranteed spaces before reaching their destination.
ParkWhiz
Which of the following approaches would help a business leader understand the how the competition in their industry and help the company protect its sustainable competitive advantage?
Porters forces
ERP ______________ systems have the capability to place automatic requests to buy products from suppliers in real time.
SCM
In the Dashboard Data Quality case study on Covid 19, what technology decision made by the the Public Health of England (PHE developers) limited the spreadsheet rows of data and resulted in 15k+ covid 19 cases not being properly reported?
The PHD Chose an old Excel XLS file format limited to 65,000 rows of data
___________ is a capability performed more consistently and throughly by AI than natural human intelligence.
Total cost of knowledge
According to IT's About Business 11.1, ________ uses location-based service data to send coupons and other offers to customers smartphones when they are close to a store.
Tring 313
_____________ means a mobile device can provide information and communication regardless of the user's location.
Ubiquity
When asked about whether customers influences his designs for automobiles, it has been claimed that Henry Ford said that if he had asked his customers what they wanted, they would have asked for what?
a faster horse
Which of the following characteristics would be applicable to an inventory system that is managed using the "Pull" approach?
able to respond quickly to sudden changes in demand
According to IT's About Business 11.3, The Royal Bank of Scotland's bot, called Luvo, _________.
allowed customers to describe what they are looking for instead of choosing from standard options
What does the "subsidization breakpoint" for location-based services measure?
an application user's willingness to pay
A researcher has a well developed theory that air pollution is associated with higher incidence of dementia. In order to determine if there is a correlation between US air quality readings and dementia patients, what data mining method would be used?
association
__________________ are/is the most effective and efficient way of doing things, readily available to a wide range of employees.
best practices
According to the Beacon Technology Explained case study, what technology do beacons commonly use to communicate with an application on a customer's phone?
bluetooth
According to the UArizona COVID Tracking App case study, what technology does the COVID Watch app us to anonymously notify users if they have come into contract with a positive case?
bluetooth
Which of the following is an extended ERP module?
business intelligence
Using Gartner's Magic Quadrant for CRM Vendors as a reference, what type of data mining method would identify an industry relationship among Oracle, SAP, SAS, Yellowfin, and Sisense?
clustering
Which of the following data warehouse characteristics requires the ETL process to alter or transform the source data into a standardized representation before loading it into the data warehouse?
consistency
Managers and executives are commonly information ______________, because they use information created by IT developers and analysts.
consumers
Which of the following is the correct order for the KMS cycle?
create, capture, refine, store, manage, disseminate
What term is used to describe a specific metric that often determines the success or failure of a task?
critical success factor
What term is used to describe the result of summarizing information stored in a data cube through the process of projections?
data abstraction
In the ______________ component of SCM, the organization should manage the logistics process.
deliver
According to IT's About Business 12.1, the Esurance Coverage Rules Engine is mostly a ______ analytics system.
descriptive
_________ analytics is the first step in data reduction.
descriptive
A business intelligence tool that uses abstractions such as color and graphical images like instrument gauges to allow executives to grasp business situations quickly is known as a:
digital dashboard
According to IT's About Business 5.4, Performance Bicycle uses employee knowledge to help customers find products and relevant multimedia content about them. This is an example of ________ knowledge in the KMS cycle.
disseminating
When Warren Buffet evaluates a company's past performance based on their historical earnings per share (EPS), what method is being used to make a quantitative decision?
economic analysis
Often presented visually on an executive dashboard, what type of report focuses attention on business processes whose performance falls outside the range of their defined KPI metrics?
exception
Suppose you work for XYZ Corporation. You know you can contribute 6% of your salary to a 401K and the company will match that 100% after 6 years of service because it is documented in the employee handbook. Your ability to understand this company policy is an example of ________.
explicit knowledge
You are a new employee of ABC Corportation and are told to read documentation that outlines the company's policies, procedural guides, reports, products, strategies, and goals. Your learning is focused on ___________.
explicit knowledge
________ deals with more objective, rational, and technical knowledge.
explicit knowledge
Operational CRM systems support _________-office business processes or processes that _________.
front, directly interact with customers
_____________ is used to plan and control Business Intelligence activities.
governance
A Product Tree Structure or Bill of Materials commonly uses what type of visualization model to show the relationships of items within the product?
hierarchical model
Data warehouses are a repository of _________ data, used primarily by _______ companies.
historical, large
Which of the following would not be an expected outcome for managing the bullwhip effect in a product's supply chain?
improving product features and operational reliability
In the "ThinkTank Group DSS" video case study, which of the following was NOT identified as a possible breakthrough for a team using ThinkTank?
incubation
Systems that manage processes originating in one company and concluding in another company are called ________ systems.
inter organizational
Business metrics that describe the performance of critical business activities are known as:
key performance indicators
Intellectual capital is also called __________.
knowledge
What term was used to describe the multiple, proprietary databases with years of data and varying datafields that are part of a federated approach to access data in existing applications?
legacy data
Amazon uses a _________-end CRM system because it ________.
low, recommends products to returning customers
The pull model is also called ________ which means the production process begins with a ________.
make to order, customer order
Which of the following is NOT a commercially available type of ERP software?
microsoft
In video case study about using PowerBI in Rwanda, the production of what agricultural product benefited from greater transparency in the value chain between the 200,000 famers and 160 collection points for their product?
milk
Data marts can be implemented ________ compared to data warehouses.
more quickly
A(n) __________ agent is NOT a type of intelligent agent.
natural
____________ is the ability of information systems to work with text the way that humans do.
natural language processing
A(n) _______________ is a set of CPUs which work in parallel in an attempt to simulate the way the human brain works, although in greatly simplified form.
neural network
________ CRM systems are purchased from a vendor and then installed on site.
on-premise
Commonly occurring and well-defined business activities such as scheduling employees work hours would be what category of organizational decision?
operational
According to the Smart Retain video case, indoor positioning systems were used to do all of the following except which of the following:
pay for items while shopping using a mobile wallet
Services such as Life360, Snapchat Location, and OnStar Roadside Assistance are all examples of that category of innovative location-based services according to NAVTEQ?
personal security
In the ______________ component of SCM, the organization should come up with a strategy for managing all the resources that go toward meeting customer demand for the product or service.
plan
Which of the following is a use of neural networks?
processing of images and sounds
According to the Jack Welch on Six Sigma video case, which of the following will happen when a company uses the Six Sigma methodology?
product quality will improve due to reduced variability
The ________ process originates in the warehouse department and ends in the warehouse department.
production
The ________________________ process originates and ends in the warehouse department but involves the production department as well.
production
In a Master Production Schedule plan, the "Projected Available" quantity represents what planning information?
projected inventory quantity
According to IT's About Business 11.3, Sentient Technologies' bot __________.
provides a list of recommendations and enables customers to have a real-time dialogue with the bot
Southwest Airlines utilized a(n) ________ CRM system to rearrange a customer's flight schedule to get to her comatose son.
real time
In the Case-based Reasoning R4 cycle by Aamodth and Piaza, a verified solution would be added to the Case-Base during what step?
retain
When assessing customer lifetime value, the 80/20 rule, often referred to as the Pareto Principle, describes the importance of the profitability of a small segment of your customer base. Which of the following strategies would be used to manage this highly profitable segment of customers?
retention strategy
A ________ system is a mathematical technique for estimating future sales.
sales forecasting
The web-based system developed MIS Professor Ram using WiFi log data help decision makers respond to the COVID-19 pandemic on campus in all of the following ways EXCEPT:
scheduling appointments for a covid vaccine
According to the Intricity video case study, what name is used to describe the defined set of tables and columns into which all of the rows of data is loaded?
schema
________ is part of the ________ process and involves sending goods that are in the warehouse to customers.
sell from stock, fulfillment
Morton's Steakhouse utilized a(n) ________ CRM system to surprise a customer with a meal.
social
________ CRM systems use social media technology and services to enable organizations to engage their customers in a collaborative conversation in order to provide mutually beneficial value in a trusted and transparent manner.
social
In the video case for Nestle, data-driven decisions were primarily based on visualizations of information from what source?
social media platforms
According to IT's About Business 12.3, Simpa Networks provides
solar power to people and businesses
Which of the following is NOT a primary objective of ERP?
streamline the manufacturing process
Identifying majors with specific language and mathematics requirements using the Degree Search selection filters help you solve what type of business problem?
structured
_______________ is knowledge that is generally imprecise, costly to transfer, and difficult to formalize or codify.
tacit knowledge
Find My iPhone is an example of ________.
telemetry
________ refers to erratic shifts in orders up and down the supply chain.
the bullwhip effect
In the Purdue video case study, when is the "Signals" data mining project, as described by Purdue's CIO, first able to identify students likely to fail a class?
the end of the second week of school
From Don Norman's perspective, what fatal flaw does the BMW iDrive (which he described as a well thought out, very logical, and sensible device) have with respect its human interface?
the idrive destroyed spatiality
According to IT's About Business 12.4, the ________ defines the shift to analytics in the National Basketball Association.
three point shot
Knowledge management systems (KMSs) can make an organization's human capital accessible as they cope with _________________.
turnover, rapid change, and downsizing
According to IT's About Business 8.5, ________ offers a 15-minute prerecorded selection of Bollywood music and jokes interspersed with four ads for various company products.
unilever
According to IT's About Business 12.1, Esurance used the concept of ______ to get customers to add towing to their packages.
up-selling
In the Data-Driven Decisions at Nestlé video case study, Nestlé's Digital Acceleration Team training program focuses on developing skills in all of the following business issues, except:
validating
According to the Goldman Sachs video case study on the faculty of the future, business activities such as product simulation and assembly line configuration and optimization will be enhanced by the development of what technology?
virtual ecosystem
A business intelligence tool such as PowerBI uses what approach to transform data to help business leaders understand the performance against target and time (trend)?
visualizations
According to the Root Cause Analysis video case, what was the root cause analysis recommendation to prevent the stone in the Jefferson Memorial in Washington, DC from crumbling?
waiting to turn on lighting after sunset
A data ________ is a repository of historical data that are organized by subject to support decision makers in the organization .
warehouse
