Real MIS Midterm
What is data? A. Raw facts that describe the characteristics of an event or object B. Data converted into a meaningful and useful context C. Information collected from multiple sources that analyzes patterns, trends, and relationships for strategic decision making D. Skills, experience, and expertise, coupled with information intelligence, that creates a person's intellectual resources
A. Raw facts that describe the characteristics of an event or object
Which of the below represents the structure of a typical organization? A. Flat line B. Pyramid C. Circle D. Cube
B. Pyramid
Which of the below is NOT considered a challenge facing most managers today? A. Managerial decisions must be made quickly B. Strategic decisions need to be made by applying analysis techniques C. Artificial intelligence is required by all managers to be successful D. Managerial decisions require large amounts of information to analyze
C. Artificial intelligence is required by all managers to be successful
Carfax is an example of a company who sells its products or services directly to its consumer's online. Which ebuiness model is Carfax using? A. C2B B. C2C C. B2C D. B2B
C. B2C
Which of the following is considered information? A. Quantity sold B. Date sold C. Best-selling item by month D. Product sold
C. Best-selling item by month
Which of the following is NOT considered a core driver of the information age? A. Information B. Business Intelligence C. Competitive Intelligence D. Data
C. Competitive Intelligence
What is the difference between a business model and an ebusiness model? A. A business model details how a company creates, delivers, and generates revenue; an ebuiness model does all of the same except on the Internet B. A business model and an ebusiness model are identical C. A business model and an ebusiness model are complete opposites D. An ebusiness model details how a company creates, delivers, and generates revenue; a business model does all the same except on the Internet
A. A business model details how a company creates, delivers, and generates revenue; an ebuiness model does all of the same except on the Internet
What is a pure-play business? A. A business that operates only on the Internet without a physical store B. A business that sells products only in a physical store C. A business that sells services only in a physical store D. All of these are correct
A. A business that operates only on the Internet without a physical store
What is a business that operates in a physical store without an Internet presence? A. Brick-and-mortar business B. Click-and-mortar business C. Virtual business D. Pure-play business
A. Brick-and-mortar business
Which of the following is considered an operational or structured decision? A. Determining how many employees are out sick B. Determining the impact of last month's marketing campaign C. Allocating resources to a department for a new system D. Monitoring performance of a project team
A. Determining how many employees are out sick
What is the business strategy that lets a company shorten the order process and add value with reduced costs or a more responsive and efficient service, and occurs when a business sells directly to the customer online? A. Disintermediation B. Intermediaries C. Cybermediation D. None of these are correct
A. Disintermediation
What is the confirmation or validation of an event or object? A. Fact B. Data C. Information technology D. Business intelligence
A. Fact
________ is a world where interconnected, Internet-enabled devices or "things" can collect and share data without human intervention. A. Internet of things B. Predictive analysis C. Machine to machine D. Flat world
A. Internet of things
Managers that must analyze data from 500 hotels to determine when to discount rooms based on occupancy patterns would be placed in which category for managerial decision-making challenges? A. Managers need to analyze large amounts of information B. Managers must make decisions quickly C. Managers must apply sophisticated techniques, such as Porter's strategies or forecasting, to make strategic decisions D. All of these are correct
A. Managers need to analyze large amounts of information
Which of the following is NOT a technology company but used technology to revamp the business process of renting videos? A. Netflix B. Dell C. Zappos D. Amazon
A. Netflix
Which of the following is considered data? A. Quantity sold B. Best customer by month C. Best-selling item by month D. Worst-selling item by month
A. Quantity sold
What are the four main types of ebusiness models? A. Business-to-borrower, business-to-consumer, consumer-to-business, and consumer-to-consumer B. Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer C. Business-to-business, business collaboration, collective business, and consumer-to-consumer D. Ebusiness-to-ebusiness, ebusiness-to-ebusiness- econsumer-to-ebusiness, and econsumer-to-econsumer Blooms: Understand
B. Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer
When evaluating the six-step decision making process, what occurs during the problem identification step? A. The process will begin again if the decisions made were incorrect B. Definition of the problem as clearly and precisely as possible C. Details of every solution possible including ideas that seem far fetched D. The solution that best solves the problem is selected
B. Definition of the problem as clearly and precisely as possible
Which of the following terms implies that organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction? A. Collective intelligence B. Digital Darwinism C. Joint venture D. Sole proprietorship
B. Digital Darwinism
What is data converted into meaningful and useful context? A. Competitive intelligence B. Information C. Buyer power D. First-move advantage
B. Information
The age we live in has infinite quantities of facts that are widely available to anyone who can use a computer. What age is this statement referring to? A. Data age B. Information age C. Business intelligence age D. Internet of things
B. Information age
An important customer who shows up at a hotel that is fully booked and the reservation is missing would be placed in which category for managerial decision-making challenges? A. Managers need to analyze large amounts of information B. Managers must make decisions quickly C. Managers must apply sophisticated techniques, such as Porter's strategies or forecasting, to make strategic decisions D. All of these are correct
B. Managers must make decisions quickly
What does digital Darwinism imply? A. Organizations that can adapt to the new demands placed on them for surviving in the information age are doomed to extinction B. Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction C. Organizations that can adapt to new information systems are doomed to extinction D. Organizations that cannot adapt to new information systems are doomed to exile
B. Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction
What is information richness? A. A global public network of computer networks that pass information from one to another using common computer protocols B. Refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information C. Refers to the number of people a business can communicate with, on a global basis D. Occurs when those with access to technology have great advantages over those without access to technology
B. Refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information
What is website software that finds other pages based on a keyword matching similar to Google? A. Dot-com B. Search engine C. Search engine ranking D. Search engine optimization
B. Search engine
Which of the following is NOT included in the decision-making process? A. Data collection B. Solution benchmarking C. Solution generation D. Solution test
B. Solution benchmarking
Which of the below represents the three different levels of a company pyramid from the top to the bottom? A. Managerial - Strategic - Operational B. Strategic - Managerial - Operational C. Operational - Managerial - Strategic D. Strategic - Operational - Managerial
B. Strategic - Managerial - Operational
What is the difference between ecommerce and eBusiness? A. ecommerce includes Internet network effects; ebusiness includes ecommerce and all activities related to internal and external business operations B. ecommerce is buying and selling of goods or services online; ebusiness includes ecommerce and all activities related to internal and external business operations C. ecommerce includes ecommerce and all activities related to internal and external business operations; ebusiness includes all of the knowledge management systems D. ebusinessis buying and selling of goods or services online; ecommerce includes ecommerce and all activities related to internal and external business operations
B. ecommerce is buying and selling of goods or services online; ebusiness includes ecommerce and all activities related to internal and external business operations
Which of the below is the key term that defines the confirmation or validation of an event or object? A. Buyer power B. Data C. Fact D. Entry barrier
C. Fact
______ refers to devices that connect directly to other devices. A. Internet of things B. Predictive analysis C. Machine to machine D. Flat world
C. Machine to machine
Which of the below would you include as decisions and responsibilities typically found at the operational level of a company? A. Develop core business activities required to run day-to-day operations B. Control core business activities required to run day-to-day operations C. Maintain core business activities required to run day-to-day operations
C. Maintain core business activities required to run day-to-day operations
A manager who must implement a loyalty program across 500 hotels would be placed in which category for managerial decision-making challenges? A. Managers need to analyze large amounts of information B. Managers must make decisions quickly C. Managers must apply sophisticated techniques, such as Porter's strategies or forecasting, to make strategic decisions D. All of these are correct
C. Managers must apply sophisticated techniques, such as Porter's strategies or forecasting, to make strategic decisions
What is the ability of an organization to tailor its products or services to the customers' specifications? A. Personalization B. Long tail C. Mass customization D. Information reach
C. Mass customization
Andy Benton works at a local Starbucks coffee shop and his responsibilities include taking orders, fulfilling orders, and ringing in sales. At what level of the organizational pyramid would you categorize Andy? A. Strategic B. Owner C. Operational D. Managerial
C. Operational
What generates revenue each time a website visitor is converted to a customer? A. Pay-per-click B. Pay-per-call C. Pay-per-conversion D. All of these are correct
C. Pay-per-conversion
Amazon creates a unique recommendation listing for each customer that revisits its website. How would you classify Amazon's ebusiness strategy? A. Information richness B. Mass customization C. Personalization D. Interactivity
C. Personalization
Review the below key terms. Which one defines an operational decision that involves situations where established processes offer potential solutions? A. Optimization analysis decision B. Artificial analysis decision C. Structured decision D. Unstructured decision
C. Structured decision
Which of the following is NOT a technology company but used technology to revamp the business process of selling shoes? A. Netflix B. Dell C. Zappos D. Amazon
C. Zappos
Data is useful for understanding individual sales, but to gain a deeper insight into a business data needs to be turned into information. Which of the following offers an example of turning data into information? A. Who are my best customers? B. What is my best-selling product? C. What is my worst-selling product? D. All of these are correct
D. All of these are correct
What must managers be able to do to compete in today's global marketplace? A. Make decisions to gain competitive advantages B. Make decisions that can help forecast future business needs C. Make decisions that can help forecast future business requirements D. All of these are correct
D. All of these are correct
Which of the below is an important challenge facing managers today? A. Making business decisions B. Cultivating strategies C. Competing to win in today's market D. All of these are correct
D. All of these are correct
Which of the below would you include as decisions and responsibilities typically found at all three management levels of a company? A. Monthly plans B. Monthly budgets C. Weekly schedule D. All of these are correct
D. All of these are correct
Which of the following is a reason for the growth of the World Wide Web? A. The microcomputer revolution B. Advancements in networking hardware C. Web pages being easy to create and flexible D. All of these are correct
D. All of these are correct
Which of the following is considered a core driver of the information age? A. Information B. Business Intelligence C. Knowledge D. All of these are correct
D. All of these are correct
Which of the following is NOT a technology company but used technology to revamp the business process of selling books? A. Netflix B. Dell C. Zappos D. Amazon
D. Amazon
Cheryl is the operations manager for Nature's Bread Company, which specializes in providing natural products for health conscious individuals. Cheryl is responsible for compiling, analyzing, and evaluating daily sales numbers to determine the company's profitability and forecast production for the next day. Which of the following is an example of knowledge that Cheryl would be using to successfully perform her job? A. Craig Newmark is customer 15467 B. Flour Power is supplier number 8745643 C. Best-selling product by day D. Best-selling product changes when Tony the best baker is working
D. Best-selling product changes when Tony the best baker is working
Which of the following is considered a core driver of the information age? A. Facts B. Goods C. Competitive Intelligence D. Data
D. Data
When evaluating the business value of disintermediation the more ________ that is/are cut from the distribution chain, the lower the product price? A. Technology B. Customers C. Data stream D. Intermediaries
D. Intermediaries
What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave? A. Domain name B. Domain name hosting C. Applet D. Paradigm shift
D. Paradigm shift
Which of the below would NOT be considered an advantage of ebusiness? A. Expanding global reach B. Opening new markets C. Reducing costs D. Reducing information reach
D. Reducing information reach
A company can reduce its costs using ebusiness to change its business processes. All of the following represent examples of a company reducing its costs through ebusiness EXCEPT ______. A. Creating an online travel reservation B. Ordering a product online C. Purchasing a book online and picking it up in the store D. Researching products to find the lowest price and visiting the store to purchase the item
D. Researching products to find the lowest price and visiting the store to purchase the item
Which of the following is NOT considered a core driver of the information age? A. Information B. Business Intelligence C. Knowledge D. Variables
D. Variables
Which of the following is an example of information? A. Who is customer number 12345XX? B. What is product number 12345XX? C. What customer number is Bob Smith? D. What is my worst-selling product?
D. What is my worst-selling product?
Which of the following is an example of data? A. Who are my best customers? B. What is my best-selling product? C. What is my worst-selling product? D. Who is customer number 12345XX?
D. Who is customer number 12345XX?