RHT 110 Final Exam (Book DVD questions)

Gaming entertainment includes casinos, food and beverage, entertainment as well as A. Theme parks B. Thrill rides C. Cultural centers D. Museums E. All of the above

All of the above

In order to be a leader rather than a manager, the approach must include A. Decisiveness B. Follow through C. Selection of the best employees D. Empowerment E. All of the above

All of the above

Which type of event would be planned two to five years in advance and the destination is a determining factor in the planning process A. Corporate event B. Association event C. Charity or fundraising event D. Social event

Association event

Las Vegas and what other city are the most popular gaming entertainment resort cities A. Reno B. New Orleans C. San Diego D. Atlantic City

Atlantic City

Which type of meeting room setup is for small numbers of people with the meeting taking place around on block rectangular table A. Tea room B. Ballroom style C. Theater style D. Boardroom

Boardroom

_____________ occurs when a customer forms a bond with a particular provider A. Brand loyalty B. Product arrogance C. Target marketing D. A niche E. Internal marketing

Brand loyalty

Gaming revenue is produced from A. Food and beverage B. Lodging C. Casino win D. Entertainment E. Tours and attractions

Casino win

A workshop-type educational experience in which attendees learn by doing is called a A. Clinic B. Forum C. Seminar D. Symposium E. Workshop

Clinic

A facility that is a specially designed distraction free learning environment dedicated to hosting and supporting small to medium sized meetings is a A. Convention center B. Destination center C. Visitors bureau D. Conference center

Conference center

Which of the stages of event management should take place at each stage of the event and is the final step that can measure the success of the event in meeting the goals and objectives A. Design stage B. Planning stage C. Research stage D. Coordination stage E. Evaluation stage

Evaluation stage

What events purpose is usually related to the agriculture industry and evokes memories of games, attractions and fun food A. Festivals B. Fairs C. Weddings D. Mardi Gras

Fairs

Performing ceremonial duties is part of the ____________ role leaders A. Liaison B. Negotiator C. Figurehead D. Communicator

Figurehead

From the early 1940's until 1976 what city had a virtual monopoly on the gaming entertainment business A. Atlantic City B. New Orleans C. Las Vegas D. Reno

Las Vegas

The top 2 favorite vacation destinations in the US are A. Vail, CO and San Diego, CA B. Miami and Key West, FL C. Las Vegas and Walt Disney World D. Washington DC and the Alamo

Las Vegas and Walt Disney World

Courage, endurance, integrity, and judgment are all traits common to A. Managers B. Supervisors C. Leaders D. CEOs E. Owners

Leaders

Decision making, communicating and controlling are key functions of a A. Leader B. Supervisor C. Manager D. CEO E. Owner

Manager

A person that contracts out their services to (or work for) associations and corporations and plan meetings down to the last detail A. FAM trip B. Meeting planner C. Conventioneer D. Event attendee

Meeting planner

____________ are responsible for short term planning A. Top managers B. Midlevel managers C. Frontline managers D. Non-managerial associates

Midlevel managers

Keeping morale high and managing conflict is part of the __________ function A. Planning B. Organizing C. Motivating D. Controlling

Motivating

Food and rest are examples of A. Needs B. Wants C. Desires D. Motivators E. Hopes

Needs

Which of the following event management skills would be characterized by the process by which a meeting planner and supplier reach an agreement on the terms and conditions that will govern their relationship A. Project management skills B. Delegating skills C. Budgeting skills D. Negotiating skills

Negotiating skills

Which of the following is NOT true of a special event A. Occur spontaneously B. Always arouse expectations C. Are always planned D. Are usually motivated by a reason for celebration

Occur spontaneously

A seat on a n airplane is an example of a __________ product A. Intangible B. Perishable C. Interrelated D. Tangible

Perishable

Which of the following is not one of the 4 P's of marketing A. Promotion B. Product C. Perishable D. Price

Perishable

Which of the stages of event management is often driven by the determined budget for the event and the time for contracting out services and activities that will become part of the event A. Design stage B. Planning stage C. Research stage D. Coordination stage E. Evaluation stage

Planning stage

Leaders exhibit all of the common traits except A. High ego strength B. Strategic thinking ability C. Political ineptness D. Strong connections

Political ineptness

____________ is the concept of selling several products together A. Pricing by priority B. Value pricing C. Demand-based pricing D. Price bundling

Price bundling

What group or market sector is the greatest percentage of convention center utilization A. Professional and trade shows B. Government and social services C. Religious D. Exposition trade shows E. Educational

Professional and trade shows

The use of flow charts and graphs for scheduling, clearly defined work setup and breakdown and policy statements to help guide decision making and the fulfilling of commitments are examples of A. Human resource management B. Budgeting management C. Project management D. Coordination management

Project management

Which of the stages of event management is the time for asking questions about a potential event A. Design stage B. Planning stage C. Research stage D. Coordination stage E. Evaluation stage

Research stage

Associations began in the United States at the beginning of the eighteenth century when what group organized itself A. US restaurateurs B. New York hoteliers C. Orlando conventioneers D. Rhode Island candle makers

Rhode Island candle makers

A lecture and a dialogue that allow participants to share experiences in a particular field is known as a A. Clinic B. Forum C. Seminar D. Symposium E. Workshop

Seminar

What is a FAM trip A. A trip an event planner takes after a trade show B. A familiarization trip to do a site inspection for an event C. A trip to relax prior to a big convention in a large city D. The trip visitors take when they attend a convention or an event in the city

A familiarization trip to do a site inspection for an event

The gaming industry has grown from just two jurisdictions in 1976 to some form of legal gambling in all but ___________ states A. 5 B. 10 C. 2 D. 1

2

Some of the first forms of gambling were A. Dice throwing B. Chariot races C. Poker D. A & B E. None of the above

A & B

Pricing based on the customer's willingness to pay is called A. Demand-based pricing B. Value pricing C. Negotiated pricing D. Quantity discounting E. Customer loyalty

Demand-based pricing

Age, gender, income and social class are examples of A. Demographics B. Geographics C. Psychographics D. Economics of sale E. Technographics

Demographics

A service organization within the visitor industry that offers a host of programs and services to meet clients' needs A. Destination management company B. Convention and visitors bureau C. Convention and exposition D. familiarization trip

Destination management company

Hospitality marketing includes all of the following except A. Finding out what guests wants and needs are B. Determining a target profit margin C. Providing guests with solutions to their desires D. Creating the guest and bringing them back

Determining a target profit margin

Expedia, Travelocity and Hotwire are examples of A. Advertising B. Public relations C. E-marketing D. Direct selling

E-marketing

Which type of event would include annual meeting, sales meetings, workshops, training meeting or awards ceremony's A. Corporate event B. Association event C. Charity or fundraising event D. Social event

Corporate event

A SWOT analysis is a(n) A. Demographic study B. Geographic study C. Environmental scan D. Technology study E. Economic study

Environmental scan

Gaming Entertainment refers to one subset of the gaming industry known as A. The casino industry B. Food and lodging industry C. Beverage services industry D. Nightclub industry

The casino industry

Opening ceremonies, half time, and post game shows would be part of what kind of special event A. Concert B. Fair C. Sporting event D. Festival

Sporting event

Why is the gaming entertainment industry so popular to the government A. Taxes B. Development C. Entertainment D. Land use

Taxes

Management is defined as A. The authority to control the work process B. The ability to lead a group of workers C. The control of a work situation D. The process of coordinating work activities

The process of coordinating work activities

The origins of gambling come from or are A. Chinese B. Unknown C. Roman D. Native American

Unknown

Long range strategic goals are determined by A. Top managers B. Midlevel managers C. Frontline managers D. Non-managerial associates

Top managers

The ___________ model outlines the coming together of a leader, the followers and the situation A. Charismatic leader B. Traditional leader C. Transformational leader D. Transactional leader

Transactional leader

A small group led by a facilitator or trainer--generally includes exercises to enhance skills or develop knowledge in a specific topic A. Clinic B. Forum C. Seminar D. Symposium E. Workshop

Workshop